FremantleMedia Finland Oy

What FremantleMedia Finland Oy does

FremantleMedia Finland Oy is a Helsinki-based television content production company that produces scripted drama, reality, entertainment, and documentary programming for Finnish broadcasters and international streaming platforms. Its core catalog includes the long-running daily drama Salatut elämät (25+ years on air, 4,900+ episodes), multi-season reality franchises such as Diili (17 seasons), Petolliset (6 seasons), Amazing Race Suomi (5 seasons), and Maajussille morsian (9 seasons), entertainment formats including Tähdet tähdet, Masked Singer Suomi, and SuomiLOVE, the documentary series Kirjolla, and the HBO Max-commissioned scripted series Viisi valittua. The underlying "technology" is conventional broadcast production infrastructure — multi-camera studio workflows, field production units, post-production editing suites, and format development pipelines — rather than a proprietary software platform.

The company was formed in January 2025 through the merger of Fremantle's existing Finnish operations with Moskito Television Oy and Production House Oy, and operates as a subsidiary of Fremantle, which sits within RTL Group / Bertelsmann. It serves three primary domestic customers — MTV3, Nelonen, and Yle — plus international buyers including HBO Max and TV5. Revenue is generated through program licensing royalties and production fees paid by these broadcasters and platforms on a per-episode or per-season basis; the company also derives value from format IP export through Fremantle's global distribution network. Leadership is headed by CEO and Country Head Finland Riina Kullas.

Name

FremantleMedia Finland Oy

Legal name

FremantleMedia Finland Oy

Website

https://fremantle.fi

Company type

Private

Founded year

2025

Operating status

Operating

Headcount range

11–50 employees

Short description

FremantleMedia Finland Oy is a Helsinki-based television production subsidiary of Fremantle (RTL Group/Bertelsmann) that produces scripted drama, reality, entertainment, and documentary content for Finnish broadcasters MTV3, Nelonen, and Yle and international platforms including HBO Max.

Ownership category

akta.pro rank

Product category

Television Content Production

NAICS

Motion Picture and Video Production (51211), Motion Picture and Video Industries (5121), Television Broadcasting Stations (51612)

SIC

Services-Motion Picture & Video Tape Production (7812), Television Broadcasting Stations (4833)

akta.pro primary industry

Audio Production & Podcasting (BPAFAIAE)

Keywords

• Television production
• Entertainment content
• Unscripted programming
• Format licensing
• Broadcast content

Headquarters

HQ city

Helsinki

HQ country

Finland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Television production licensing: Fremantle Finland produces television programs for Finnish broadcasters including MTV3, Nelosella, Yle, and distributes through streaming platforms such as MTV Katsomo+ and Ruutu. The company also produces content for international platforms like HBO Max.

Distribution channels5 records

Marketing channels3 records

Core offering

FremantleMedia Finland Oy is a Finnish television production company that develops, produces, and supplies scripted and unscripted TV entertainment—including daily soaps, entertainment formats, game shows, reality series, lifestyle programs, and adaptations of internationally licensed formats—for Finnish broadcasters and international clients. The company also produces radio programming and licenses its catalogue of finished content and original formats domestically and abroad.

Product overview

Fremantle Finland is a content production company offering a portfolio of television programs across multiple genres. Following the merger of Fremantle, Moskito, and Production House in early 2025, the company produces Finland's most popular TV content including daily dramas (Salatut elämät, Rantabaari), reality competition shows (Diili, Petolliset, Amazing Race Suomi, Maajussille morsian, Masked Singer Suomi), entertainment formats (Tähdet, tähdet), documentary series (Kirjolla, Viisi valittua), and lifestyle programming (Muodin huipulle, Modernit miehet). The company distributes content through major Finnish broadcasters including MTV3, Nelosella, Ruutu, MTV Katsomo+, HBO Max, and TV5.

Differentiator

Problem solved

Functional benefit

Brands

• Salatut elämät: Finland's longest-running daily drama series, airing since 1999, following the lives of residents in a Helsinki apartment building.
• Rantabaari
• Masked Singer Suomi
• Diili
• Tähdet, tähdet
• Amazing Race Suomi
• Maajussille morsian
• Muodin huipulle
• Kirjolla
• Modernit miehet
• Petolliset
• Viisi valittua

Products and services

• Salatut elämät Long-running Finnish-language daily soap opera produced for Finnish broadcast television, chronicling the lives of fictional Helsinki residents; one of the most watched and longest-running series in Finnish TV history.
• Rantabaari Original Finnish entertainment program produced for domestic broadcaster audiences.
• Petolliset Finnish adaptation of the international 'The Traitors' game-show format, a reality series in which contestants identify hidden traitors among them.
• Tähdet, tähdet Finnish adaptation of the international celebrity performance format in which well-known personalities perform as other artists; produced for Finnish prime-time audiences.
• Amazing Race Suomi Finnish local version of the internationally licensed adventure-race reality format, produced for domestic broadcast audiences.
• Muodin huipulle Finnish-language fashion-design competition in which aspiring designers compete to reach the top of the fashion industry.
• Kirjolla Original Finnish entertainment program produced for domestic broadcast audiences.
• Modernit miehet Original Finnish lifestyle/entertainment program produced for domestic broadcast audiences.
• Diili Finnish adaptation of the globally licensed business-competition reality format in which contestants compete for a corporate apprenticeship-style prize.
• Maajussille morsian Finnish adaptation of the international rural-dating reality format, in which single farmers select partners from a pool of city-based suitors.
• Viisi valittua Original Finnish entertainment/reality program produced for domestic broadcast audiences.
• Masked Singer Suomi Finnish adaptation of the international 'The Masked Singer' format, a celebrity singing competition in which performers sing in elaborate costumes while the audience attempts to identify them.
• Puoli seitsemän Finnish-language radio talk/lifestyle program produced by FremantleMedia Finland Oy and broadcast on Radio Nova.

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• Fremantle (International)coreStrategic or Co-development PartnerFremantle Finland is the Finnish subsidiary of international Fremantle. The international Fremantle group has over 100 years of experience creating, producing, and distributing content globally. It is one of the world's largest and most successful entertainment, drama, film, and documentary producers and distributors. Fremantle is part of RTL Group.
• RTL GroupcoreOthersRTL Group is a global leader in broadcasting, streaming, content, and digital media. It is the parent company of Fremantle.
• BertelsmanncoreOthersBertelsmann is an international media, services, and education company. It is the ultimate parent company of RTL Group and Fremantle.
• Moskito and Production HousecoreStrategic or Co-development PartnerMoskito (established 1999) and Production House merged with Fremantle in early 2025 to form Fremantle Finland. Previously part of This is Nice Studios. Moskito was one of Finland's largest TV production companies, producing Finland's most popular TV programs across entertainment, drama, reality, factual, and sports.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Regional players

• Modern Times Group (MTG): MTG is a Swedish-based international entertainment group focused on esports and gaming, historically a Nordic broadcaster. It is a regional peer operating across the Nordics and an adjacent ecosystem for entertainment IP.
• Nordic Entertainment Group (NENT): NENT is a Nordic regional streaming and broadcaster group operating across Scandinavia. It is a regional peer and potential customer for Fremantle Finland's productions in the broader Nordic market outside Finland.

Broad incumbents

• BBC Studios: BBC Studios is the commercial production and distribution arm of the BBC, producing and globally distributing premium content including scripted drama and entertainment. It is a broad incumbent that overlaps with Fremantle's international distribution model.
• Warner Bros. Television Studios: Warner Bros. Television Studios is a US major-studio TV production arm and the production entity behind HBO Max — a key Fremantle Finland customer. It represents both an incumbent competitor and a buyer of Fremantle's premium international content.
• Sony Pictures Television: Sony Pictures Television is a major US-based global TV production and distribution operation. It competes broadly with Fremantle in international format licensing and scripted production, though it is far larger and US-anchored.

Direct peers

• Banijay Group: Banijay is one of the world's largest independent TV content producers and distributors, with deep Nordic and European operations. Directly comparable as a multinational content production group that acquires and operates local production houses — the same playbook Fremantle used in Finland.
• ITV Studios: ITV Studios is a major international TV production and distribution business producing scripted and unscripted content globally. It mirrors Fremantle's positioning as a large broadcaster-owned production group with global distribution capabilities.
• Endemol Shine (now part of Banijay): Endemol Shine Group was a global TV format powerhouse (Big Brother, Deal or No Deal, MasterChef) that created and licensed international entertainment formats — directly comparable to Fremantle's role in originating and licensing formats like The Traitors and Masked Singer.
• All3Media: All3Media is a UK-headquartered global TV production group operating a federation of local production labels across multiple territories. It is directly comparable to Fremantle's model of operating country-specific production brands within an international network.

Emerging players

• Rabbit Films: Rabbit Films is a Finnish independent production house producing local scripted and entertainment content. As a smaller Finnish competitor, it competes for the same local broadcaster commissions and talent as Fremantle Finland.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCOjO1-FSYJ1kQalGJVotwLg
• Facebookfacebook.com/FMFCasting
• Instagraminstagram.com/mtvsalatutelamat/?hl=fi
• LinkedInlinkedin.com/company/fremantlemedia-finland-oy

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FremantleMedia Finland Oy