Fireco

What Fireco does

Fireco is a UK-based fire safety products manufacturer founded in 1995 and headquartered in Southwick, Brighton, operating as Fireco Ltd (Company Reg No: 2965550). The company designs, manufactures, and distributes an integrated portfolio of wireless fire door retainers, door closers, magnets, and accessibility devices, alongside a growing cloud-based fire safety software suite. Its hardware range is split into sound-activated devices (Dorgard, Dorgard SmartSound, Freedor SmartSound, DorMag SmartSound, and the Deafgard accessibility alarm) that listen for continuous fire alarm signals, and radio-activated Pro Range devices (DorMag Pro, Dorgard Pro, Freedor Pro, and the ProHub controller) that deliver BS 7273-4:2015+A1:2021 Critical Category A compliance for high-risk zones. Underpinning these devices is SmartSound noise-filtering technology that distinguishes fire alarm sounds from background noise, and the InSite software platform that unifies DorTrak inspection software, Site Manager remote monitoring, Digital Messaging Service (DMS) mass notifications, and Roll Call evacuation management with REST API integration.

Fireco operates a hybrid revenue model combining one-time hardware sales, subscription-based software (DorTrak, Site Manager), recurring preventative maintenance contracts that transfer BS 7273-4 compliance responsibility to the company, and professional services including fire door inspections, installations, and remedials delivered by BM TRADA-accredited engineers. Distribution combines direct e-commerce (webshop.fireco.uk), phone and email sales, a curated Pro Gold Installer network for Pro Range deployments, an international approved reseller network spanning 14+ countries, and partnerships with trade distributors such as Toolstation, Screwfix, and Ironmongery Direct. Customers span healthcare (care homes, hospitals), education (schools, universities, academies), social housing, hospitality (hotels), government (councils), and commercial buildings, supported by case-study evidence of over 1 million fire doors kept open safely using Fireco products. Fireco holds ISO 9001, ISO 14001, Cyber Essentials, CHAS, FDIS, BM TRADA, and Certifire certifications, and is a member of the Fire Industry Association (FIA), FIMA, and a GAI Affiliate.

Name

Fireco

Legal name

Fireco Ltd

Website

https://fireco.uk

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

101–250 employees

Short description

Fireco is a UK-based fire safety manufacturer (founded 1995) that designs and sells wireless fire door retainers, radio-activated Pro Range devices, and cloud-based fire safety software (DorTrak, Site Manager, DMS, Roll Call), serving care homes, schools, hospitals, councils, hotels, and commercial buildings through direct sales, certified installers, and an international reseller network.

Ownership category

akta.pro rank

Product category

Fire Safety Equipment

NAICS

Security Systems Services (56162), Building Inspection Services (54135), Building Inspection Services (541350)

akta.pro primary industry

Fire Door, Firestop & Passive Fire Protection Inspection/Installation (IMAIAJAJ)

akta.pro secondary industries

Fire Protection Systems Contracting (Sprinklers, Alarms, Suppression) (IMAFALAD), Fire & Life Safety Services (Inspection/Testing/Sprinklers/Alarms) (IMAIAAAI), Fire Alarm Systems (Design/Install/Service/Monitoring) (BPABAHAA)

Keywords

• Fire door retainers
• Fire safety hardware
• Fire door inspections
• Wireless door closers
• Fire safety software

Headquarters

HQ city

Southwick

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Fire Safety Hardware Sales: Fireco manufactures and sells a range of fire safety hardware including sound-activated door retainers (Dorgard, Dorgard SmartSound, Freedor SmartSound, DorMag SmartSound), radio-activated Pro Range devices (Dorgard Pro, Freedor Pro, DorMag Pro, ProHub), accessibility devices (Deafgard), and fire doors. Products are sold as one-time purchases with a 2-year warranty. Available via direct webshop, phone, email, or through approved resellers and installers.
2. Fire Safety Software Subscriptions: DorTrak fire door inspection software is offered as a subscription-based solution. Site Manager provides cloud-based remote monitoring for Pro Range installations. Roll Call evacuation software is available via the InSite app. Pricing is available on request, indicating a subscription or per-site licensing model.
3. Fire Door Services: Fireco provides fire door inspection, installation, and remedial services. Services are offered on a project or contract basis, covering sites from 10 to over 1,000 doors. Quarterly and annual inspection plans are available. The company uses its own network of BM TRADA-accredited engineers and inspection partners.
4. Preventative Maintenance Plans: Annual maintenance plans covering Fireco hardware products. Includes annual maintenance visits, serviceable parts and batteries, discounts on replacement units, commissioning certificates, and unlimited technical support access. Shifts compliance responsibility from the end-user to Fireco per BS 7273-4:2015+A1:2021.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Fireco designs, manufactures and sells fire door safety hardware (sound-activated retainers such as Dorgard and Freedor, radio-activated Pro Range devices, Deafgard accessibility alarms) and complementary fire safety software (DorTrak inspection software, Site Manager remote monitoring, DMS mass notification, Roll Call evacuation). The company also delivers fire door inspection, installation, remedial and preventative maintenance services across the UK.

Product overview

Fireco is a fire safety technology company offering a unified portfolio of hardware devices and software solutions for fire door management and emergency communication. The product range consists of two main hardware categories: Sound-activated devices (Dorgard, Dorgard SmartSound, Freedor SmartSound, DorMag SmartSound, Deafgard) that listen for fire alarms and release doors automatically, and Radio-activated Pro Range devices (DorMag Pro, Dorgard Pro, Freedor Pro, ProHub) that connect via dedicated radio networks for higher-compliance installations. Supporting software includes DorTrak for fire door inspections, Site Manager for remote device monitoring, Digital Messaging Service (DMS) for mass emergency notifications, and Roll Call for digital evacuation management—all powered by the InSite platform. Fireco also provides complementary services including fire door installation, inspections, remedials, and preventative maintenance plans. The Pro Range devices integrate with fire alarm panels, intruder alarms, and lockdown systems, while Site Manager offers REST API integration for third-party software connectivity.

Differentiator

Problem solved

Functional benefit

Brands

• InSite: Software suite powering building management, evacuation and compliance solutions including DorTrak, Site Manager, Roll Call and DMS.
• Pro Range
• DorTrak
• Site Manager
• Digital Messaging Service (DMS)
• Roll Call

Products and services

• Dorgard A wireless fire door retainer that listens for a continuous fire alarm of 14 seconds or more, then releases to allow the door to close. Fits to the bottom of fire doors, requires no wiring and installs in under 5 minutes. Priced at £97.49 +VAT per unit.
• Dorgard SmartSound Wireless fire door retainer with SmartSound noise-filtering technology that distinguishes fire alarms from background noise such as vacuum cleaners or machinery, for environments with high ambient noise.
• Freedor SmartSound Wireless overhead free-swing door closer that removes resistance from heavy fire doors, allowing them to swing freely and stay open at any angle, automatically closing when the fire alarm sounds.
• DorMag SmartSound Wireless fire door magnet with SmartSound listening technology that holds fire doors open legally, with flexible fitting options suitable for uneven floors and discreet installations.
• Deafgard Portable emergency alert device for deaf and hard of hearing users that vibrates, flashes LED lights, and displays 'FIRE' on screen when a fire alarm sounds, supporting Equality Act 2010 compliance.
• DorMag Pro 100% wireless radio-activated fire door magnet controlled by ProHub connected to fire alarm panel, suitable for high-risk zones including corridors, stairwells and kitchens with remote monitoring capability.
• Dorgard Pro Radio-activated fire door retainer controlled by ProHub, offering Critical Category A compliance under BS 7273-4 for high-risk zone installations; integrates with intruder alarms and lockdown systems.
• Freedor Pro Radio-activated free-swing door closer that removes weight from heavy fire doors, allowing them to stay open at convenient angles and closing automatically when the fire alarm is triggered via ProHub.
• ProHub Central controller for the Pro Range, wired into the fire alarm panel and communicating with all Fireco Pro devices via a dedicated radio network; also serves as the gateway to Site Manager cloud-based software. Supports mains or PoE power.
• DorTrak Fire door inspection software for inspectors featuring NFC tag-based digital linking of fire doors, traffic-light pass-fail system, bespoke floor mapping, unlimited image uploads, offline inspection capability and instant on-site report generation.
• Site Manager Cloud-based remote monitoring software for Pro Range installations providing real-time device status, battery level, and signal strength data across multiple sites via REST API integration with third-party software.
• Digital Messaging Service (DMS)

Quantifiable outcome

• Over 1 million fire doors held open safely across the UK using Fireco products.
• +2 more outcomes

Named customers24 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability2 records

Feature6 records

Partnerships

Seven partnerships are on record, tiered core.

• FIMA (Fire Industry Manufacturers Association)coreOthersFireco is a member of FIMA, the Fire Industry Manufacturers Association, which creates an alliance between certified manufacturers in the fire and security industry. FIMA membership is displayed on the website footer alongside other certifications.
• GerdacoreStrategic or Co-development PartnerFireco has partnered with Gerda, a fire door manufacturer, to ensure primary test evidence for fire doorsets. This collaboration enables Fireco to offer fully certified, primary-tested doorsets that verify every component of the fire door meets compliance standards.
• Unity DoorscoreStrategic or Co-development PartnerFireco partnered with Unity Doors for primary test evidence on fire doorsets. This ensures compliance verification for every component of the fire door, providing protection during a fire.
• Performance Doorset Solutions (PDS)coreStrategic or Co-development PartnerFireco partnered with Performance Doorset Solutions (PDS) to ensure primary test evidence for fire doorsets. This ensures compliance verification for every component of the fire door, providing protection during a fire.
• BM TRADAcoreTechnology or IntegrationBM TRADA provides third-party accreditation for Fireco's fire door installers. Fireco's network of BM TRADA-accredited engineers conducts nationwide fire door installations. Fireco's products carry BM TRADA certification.
• Approved ResellerscoreChannel Partner/ Reseller/ DistributorFireco has a network of approved resellers stocking and selling Fireco products across multiple countries including UK, Ireland, Sweden, UAE, Belgium, Netherlands, Thailand, USA, Austria, Estonia, Germany, Malta, and Switzerland. Key resellers include Toolstation, Screwfix, Ironmongery Direct, Aldridge Security, National Automation Ltd, Apex Fire, Ateco, Lobeco, Krend, Evergreen Intertrade, KCC Architectural, and Firesense.
• Pro Gold InstallerscoreChannel Partner/ Reseller/ DistributorPro Gold Installers are hand-picked certified installers who receive exclusive training from Fireco Engineers on Pro Range product installation. They have experience in fire and security installation and can integrate Fireco products with existing systems such as fire panels, access control, and intruder alarms. They exclusively handle Pro Range sales and installation.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• C-TEC: UK manufacturer of fire-alarm systems, disabled-refuge systems and building-comms solutions. Comparable as a UK-headquartered fire-safety hardware specialist serving care homes, schools and commercial buildings with overlapping regulatory-driven demand.
• STI (Safety Technology International): Manufacturer of fire and life-safety products including protective covers and call points. Comparable niche specialist in fire-safety hardware and enclosures serving similar institutional and commercial safety-conscious customers.
• EMS (Wireless Fire Solutions): UK-based provider of wireless fire detection, alarm and door-retention products. Closest direct competitor to Fireco's Dorgard-style acoustic retainers and wireless fire-door solutions for UK compliance-driven buyers.
• Vimpex: UK-based manufacturer and distributor of fire-alarm devices, evacuation equipment and signalling products. Comparable as a UK fire-safety hardware specialist with overlapping institutional customer base and BS 5839-aligned product portfolio.
• Geze: German manufacturer of door, window and safety technology including smoke and fire protection door closers and hold-open devices. Directly comparable to Fireco as a specialist supplier of fire-door hardware with comparable hold-open and free-swing product families.
• Lorient Group: UK manufacturer of fire-resistant door seals, intumescent products and acoustic containment. Directly comparable as a specialist supplier of passive fire-protection components integrated into fire-door assemblies sold through UK door and architectural channels.

Broad incumbents

• ASSA ABLOY: Global leader in door opening solutions, access control and fire-rated hardware. Comparable as a broad incumbent offering overlapping fire-door hardware, electromagnetic hold-opens and access-control integration across much larger geographies.
• Honeywell Building Technologies: Large incumbent providing building-management systems, fire detection and integrated life-safety platforms. Comparable as a broad-scope provider that can bundle fire-alarm, evacuation and building-software functionality that overlaps with Fireco's DMS/Roll Call.
• Allegion: Global provider of security and access-control solutions including fire-rated door hardware under brands such as Von Duprin and Briton. Comparable as a broad incumbent with overlapping commercial-door hardware and lifecycle-service capabilities.
• Dormakaba: Swiss-listed global provider of access, entrance and door systems including fire-door closers and smoke-control hardware. Comparable broad incumbent with overlapping commercial and institutional fire-door hardware specifications.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Fireco
• YouTubefireco.online/youtube
• Facebookfireco.online/facebook
• LinkedInlinkedin.com/company/fireco-ltd
• Instagramfireco.online/instagram
• TikTokfireco.online/tiktok

Compliance15 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fireco