Hotel Modern
The Hotel Modern is a personal travel blog publishing first-person hotel and resort reviews by author 'centnerjudice,' monetized via affiliate links to Booking.com, TripAdvisor, and Expedia plus display advertising, serving individual travelers researching hotel bookings.
- Company typePrivate
- Founded2011
- HeadquartersNew Orleans, United States
- Headcount101–250
- GTM typeB2C
- OfferingDigital Commerce or Content
What Hotel Modern does
The Hotel Modern (thehotelmodern.com) is a personal travel blog and content publishing platform operated by an individual author identified as 'centnerjudice.' The site publishes first-person hotel and resort reviews across a globally distributed set of destinations including the United States, Europe, and Australia, with recent posts dated October-November 2025. The platform is built on the WordPress content management system and is structured as a standard editorial site with categories for hotels and resorts, an author story page, and social media follow links.
The business monetizes through two primary streams: affiliate/referral revenue from outbound links to booking platforms such as Booking.com, TripAdvisor, and Expedia, and third-party display advertising. There is no disclosed pricing model, no SaaS product, no mobile app, no API, no certifications, no patents or trademarks, and no corporate ownership entity. The blog has no management team, no employees, no funding rounds, no parent company, and no mergers, acquisitions, or restructuring events on record.
Note on data integrity: the firmographic metadata describes a New Orleans-based hotel offering 'southern hospitality services' with 101-250 employees founded in 2011, which is contradicted by every substantive data block (website content, product description, partnership list, ownership commentary) showing a single-author WordPress blog with no commercial hotel operations. The analysis above is grounded in the primary, substantive evidence from the website and structured data rather than the inconsistent firmographic header.
Hotel Modern firmographics
Firmographics- Name
- Hotel Modern
- Website
- https://thehotelmodern.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- The Hotel Modern is a personal travel blog publishing first-person hotel and resort reviews by author 'centnerjudice,' monetized via affiliate links to Booking.com, TripAdvisor, and Expedia plus display advertising, serving individual travelers researching hotel bookings.
- Ownership category
- akta.pro rank
Hotel Modern industry classification
Industry- Product category
- Travel Blog
- NAICS
- Hotels (except Casino Hotels) and Motels (72111)
- SIC
- Hotels & Motels (7011)
- akta.pro primary industry
- Lifestyle & Social Hotels (THAGADAB)
- akta.pro secondary industries
- Tech-Forward / Smart Lifestyle Hotels (THAGADAK), Conference Retreat Hotels (THAGALAG)
Keywords
Where Hotel Modern is headquartered
LocationHeadquarters
- HQ city
- New Orleans
- HQ country
- United States
- HQ region
- North America
Markets served
Hotel Modern business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Others
Revenue model
- Affiliate/Referral Revenue: The blog includes affiliate links to hotels, booking platforms, and travel services. References to Booking.com, TripAdvisor, Expedia, and similar platforms suggest affiliate partnerships where the site earns commissions for referred bookings.
- Display Advertising: Website displays third-party advertisements and promotional content from travel brands and related services.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Hotel Modern product offering
Product offeringCore offering
The Hotel Modern is a WordPress-based personal travel blog that publishes first-person hotel and resort reviews written by an individual author under the username "centnerjudice." The site covers hotels and travel destinations globally, posting detailed narrative reviews that include practical on-the-ground observations such as noise levels, Wi-Fi quality, water pressure, service quality, and property amenities, alongside affiliate links to Booking.com and TripAdvisor and display advertising.
Product overview
The Hotel Modern is a travel blog and content publishing platform (a WordPress-based website) that publishes first-person hotel reviews, travel guides, and boutique hotel recommendations across various destinations worldwide. It does not offer a software product, SaaS platform, or technology product — its offering consists entirely of editorial travel content.
Differentiator
Problem solved
Functional benefit
Products and services
- The Hotel Modern Blog WordPress-based travel and hotel review website for individual travelers and trip planners, offering first-person narrative reviews of hotels and resorts across global destinations, with affiliate links to booking platforms and display advertising on the site.
Companies that use Hotel Modern
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Hotel Modern technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Hotel Modern partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Booking.comminorReferenced as a review aggregation platform where readers can compare pricing and read additional guest reviews. The blog links to Booking.com for some reviewed properties.
- TripAdvisorminorReferenced as a cross-reference source for reader comparison of hotel experiences and additional reviews.
Recent moves4 records
Expansion highlights3 records
Hotel Modern competitors and assessment
Company assessmentBroad incumbents
- Travel + Leisure: Major travel publication covering hotels, resorts, and destinations. Comparable as a competing source for travel-related search intent and as a benchmark for how editorial hotel reviews are monetized at scale.
- Booking.com: Major OTA that combines hotel listings with user reviews and an affiliate program that The Hotel Modern already participates in. Comparable as a destination for the blog's referral traffic and as a benchmark for the affiliate-driven travel content model.
- Expedia: Major OTA that combines hotel booking with editorial and review content. Comparable as both a downstream affiliate partner referenced by The Hotel Modern and as a broader competitor for hotel-discovery traffic.
- Lonely Planet: Iconic travel content brand with hotel and accommodation recommendations across global destinations. Comparable given overlapping coverage of hotels, resorts, and destination guides aimed at independent travelers.
- Condé Nast Traveler: Established travel media brand publishing hotel reviews, destination guides, and travel advice. Comparable as a higher-end incumbent in the editorial hotel-review category where The Hotel Modern also competes for search and reader attention.
- TripAdvisor: The dominant user-generated hotel and travel review platform. Comparable to The Hotel Modern because both monetize hotel-review content and drive bookings via affiliate/click-out economics, though TripAdvisor operates at vastly greater scale and with crowdsourced rather than first-person editorial.
- Hotels.com: OTA focused on hotel booking with user reviews. Comparable as a competing hotel-discovery channel and as a potential affiliate/partner platform in the same referral economics The Hotel Modern uses.
Direct peers
- Mr & Mrs Smith: Boutique and lifestyle hotel curation and review platform with a strong content marketing arm. Closely comparable to The Hotel Modern given the shared focus on independent, boutique, and lifestyle hotels and editorial-led audience development.
- The Points Guy: A travel content site monetized through affiliate links to travel services. Highly comparable to The Hotel Modern as a content-led, SEO-driven travel media property that earns commissions from bookings and travel-product referrals.
Emerging players
- Nomadic Matt: Independent solo-authored travel blog monetized largely through affiliate links to travel services. Highly comparable to The Hotel Modern in operating model, scale, and reliance on a single creator and SEO traffic.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat1 record
Key risks5 records
Key highlights5 records
Customer concentration
Hotel Modern social profiles
Digital presenceHotel Modern financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hotel Modern leadership team
Management profileNumber of profiles
Profiles1 record
Hotel Modern funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hotel Modern M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hotel Modern
What does Hotel Modern do?
The Hotel Modern is a WordPress-based personal travel blog that publishes first-person hotel and resort reviews written by an individual author under the username "centnerjudice." The site covers hotels and travel destinations globally, posting detailed narrative reviews that include practical on-the-ground observations such as noise levels, Wi-Fi quality, water pressure, service quality, and property amenities, alongside affiliate links to Booking.com and TripAdvisor and display advertising.
Is Hotel Modern a public or private company?
Hotel Modern is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hotel Modern founded?
Hotel Modern was founded in 2011. It employs 101 to 250 people.
Where is Hotel Modern based?
Hotel Modern is headquartered in New Orleans, United States, in the North America region.
How does Hotel Modern make money?
Two revenue lines are on record. Affiliate/Referral Revenue is the primary driver. The others are display Advertising.
Who are Hotel Modern's main competitors?
Broad incumbents on record are Travel + Leisure, Booking.com, Expedia, Lonely Planet, Condé Nast Traveler, TripAdvisor and Hotels.com. Direct peers are Mr & Mrs Smith and The Points Guy. Nomadic Matt is listed as an emerging player.
Does Hotel Modern have an API?
No public API is recorded for Hotel Modern.
What industry is Hotel Modern in?
Hotel Modern's product category is Travel Blog. Its primary akta.pro industry code is THAGADAB, Lifestyle & Social Hotels, with a secondary code of THAGADAK, Tech-Forward / Smart Lifestyle Hotels. Its NAICS code is 72111 and its SIC code is 7011.