What NusNus does

NusNus (legally Nus/Nus ApS, CVR 3118 3200) is a Copenhagen-based culture agency and festival secretariat incorporated as a Danish private limited company (ApS). Founded in 1998 and headquartered at Refshalevej 167A.1., DK-1437 København K, the firm operates with a headcount of 11–50 employees focused on cultural event production and venue management. The company manages a portfolio of five established Danish cultural brands — DISTORTION, KARRUSEL, KALEIDO, HANGAREN, and THE WHEEL — spanning music festivals and live-music venues in the Copenhagen market.

The firm's core offering combines three functions: foundation secretariat services (notably for Fonden Distortion København), festival production under the DISTORTION and related brands, and venue operations including HANGAREN. NUS NUS AGENCY operates as a parallel ideas and event-bureau line of business extending commercial event services to corporate and institutional clients. Revenue mechanics are not disclosed but appear to derive from a mix of professional services fees for secretariat work, agency commissions on events, and ticket/bar/venue revenues from operated festivals and venues. The business model is asset-light and relationship-driven, with no proprietary technology platform, no patents, no disclosed certifications, and no parent company.

All operations are concentrated in Copenhagen, Denmark; there is no evidence of international activity, public-market listing, external funding rounds, acquisitions, leadership changes, or regulatory actions. The company is privately held with no disclosed investor base.

Name

NusNus

Legal name

Nus/Nus ApS

Website

https://nusnus.dk

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

NusNus is a Copenhagen-based culture agency and festival secretariat (Nus/Nus ApS, est. 1998) that manages five Danish cultural brands — DISTORTION, KARRUSEL, KALEIDO, HANGAREN, and THE WHEEL — and runs the secretariat for Fonden Distortion København alongside a commercial event bureau.

Ownership category

akta.pro rank

Headquarters

HQ city

Copenhagen

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Agency Services: NusNus operates as an agency providing idea development and event management services to cultural projects and festivals. Revenue is generated through agency fees for planning, organizing, and managing cultural events and festivals.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

NusNus is a Copenhagen-based culture agency and festival secretariat that develops ideas and manages events for emerging cultures, new music, projects and festivals. It operates the nus nus Agency event bureau and provides secretariat services to Fonden Distortion København, while running a portfolio of cultural properties including the DISTORTION festival, KALEIDO electronic pop festival, KARRUSEL amusement park event, HANGAREN club/venue, and THE WHEEL superclub.

Product overview

nus nus is a Copenhagen-based culture agency and festival secretariat dedicated to emerging cultures, new music, projects and festivals. The organization operates both as a secretariat service and as an event agency. Its portfolio includes the nus nus Agency (event bureau), the DISTORTION festival, KALEIDO electronic pop festival, KARRUSEL amusement park event, HANGAREN club venue, and THE WHEEL superclub. The company also works for Fonden Distortion København.

Differentiator

Problem solved

Functional benefit

Brands

• DISTORTION: Celebrating Copenhagen Street Life & New Dance Music
• KARRUSEL
• KALEIDO
• HANGAREN
• THE WHEEL

Products and services

• nus nus Agency An event bureau service that develops and manages ideas and events for emerging cultures, new music, projects and festivals. Targeted at cultural organizations, foundations, and event organizers needing professional agency support in Copenhagen.
• DISTORTION A street culture festival celebrating Copenhagen's street life and new dance music scene. Managed as a cultural project by NusNus on behalf of Fonden Distortion København.
• KALEIDO An electronic pop festival based in Copenhagen, managed by NusNus for audiences interested in emerging electronic pop music.
• KARRUSEL An amusement park event (Forlystelsespark) held in Copenhagen, managed by NusNus as part of its cultural project portfolio.
• HANGAREN A club and music venue in Copenhagen (Klub og spillested), operated by NusNus as part of its managed venue portfolio for live music and club programming.
• THE WHEEL A superclub venue (Superclub XP) in Copenhagen, operated by NusNus as part of its managed venue portfolio.
• Fonden Distortion København (secretariat services) Secretariat services delivered by NusNus to Fonden Distortion København, a nonprofit foundation celebrating Copenhagen's streets, canals, youthful spirit, and tolerance-based liberalism; NusNus provides administrative and organizational secretariat support for the foundation.

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Fonden Distortion KøbenhavncoreStrategic or Co-development PartnerNusNus operates as the secretariat for Fonden Distortion København, the foundation created to celebrate Copenhagen's streets and canals, youthful spirit, and trust-based liberalism. This is a foundational partnership where NusNus provides administrative and organizational secretariat services.

Scale indicators1 record

Recent moves3 records

Expansion highlights2 records

Direct peers

• FKP Scorpio: Major German concert and festival promoter operating events like Hurricane, Southside, and Deichbrand, and managing artist tours across Europe. Closely comparable to NusNus as a European festival/event management agency combining festival ownership with tour promotion.
• MCD Productions: Ireland's leading concert promoter, operating festivals (Electric Picnic, Longitude) and managing tours and events. Comparable to NusNus as a regional event management agency combining festival ownership with concert promotion across a single national market.

Regional players

• Heartland Festival: Danish boutique music and cultural festival held on a manor estate near Copenhagen. Comparable to NusNus's KALEIDO and KARRUSEL as a curated, smaller-scale Danish music/cultural festival targeting similar cultural audiences.
• Copenhell: Denmark's largest rock and metal festival, held annually in Copenhagen. Comparable as a Copenhagen-based destination festival competing for overlapping audiences, sponsors, and venue infrastructure with NusNus's festival and club portfolio.
• Smukfest: Major Danish music festival held annually in Skanderborg. Comparable as a Danish festival operator competing for the same touring artists, sponsors, and audiences as NusNus's portfolio.
• NorthSide Festival: Danish music festival held in Aarhus with a profile focused on alternative and electronic music. Comparable to NusNus's KALEIDO on genre positioning (electronic-leaning audience) and as a competing Danish festival for sponsors and headliner talent.
• Vega (Copenhagen venue): Iconic Copenhagen concert venue and club operator hosting live music across genres. Comparable to NusNus's HANGAREN and THE WHEEL as a Copenhagen-based music venue competing for the same touring artists, promoters, and audiences.
• Roskilde Festival: Denmark's largest music festival, a nonprofit operating a multi-day event near Copenhagen. Comparable as a Danish cultural festival operator with similar geographic market, audience overlap with NusNus's DISTORTION, and nonprofit/foundation-style governance model.

Broad incumbents

• Live Nation Entertainment: The world's largest live entertainment company, promoting concerts, festivals, and operating venues globally. Comparable as a broad incumbent in event promotion and venue operations, but at vastly larger scale and geographic scope than NusNus's Copenhagen focus.
• AEG Presents: Global live entertainment and venue operator under AEG, promoting concerts, festivals, and operating arenas/theaters. Comparable to NusNus as a broad incumbent in festival promotion and venue management, with overlapping capabilities across the live events value chain.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/nusnus

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NusNus