Settebello Entertainment

What Settebello Entertainment does

Settebello Entertainment is a privately held, principal-led talent and literary management firm founded in 2018, headquartered in Los Angeles with a secondary office in New York City. The firm operates three integrated service lines: Talent & Literary Management, which represents and manages talent and literary properties; Production, which produces content across Film, TV, Podcast, Web, and Branded formats; and Advisory Services for Marketers, which provides strategic guidance to brands and advertising clients. The business is anchored by Byron Austen Ashley as President and runs with a headcount of 1-10 employees.

The company's offering is structured as a vertically integrated content commerce platform, moving from talent representation and IP development through production execution to brand-side monetization. Its customer base spans two vertical segments: the Entertainment Industry (primary, for production and talent needs) and Brands & Marketers (secondary, for branded content and advisory engagements). The firm describes an additional "Chinese monetization" capability in its firmographic profile, suggesting intent to broker content rights or advisory work into Chinese-language markets, though this division is not detailed in the product listings.

The business model is professional services in nature. Revenue is generated through commissions and fees from talent and literary representation, production fees and participation in completed content across multiple formats, and consulting or retainer fees from marketing advisory engagements. Pricing is quote-based and not publicly disclosed. The go-to-market is sales-led, relying on direct client engagement and the personal networks of the principal in the Los Angeles and New York City markets. No technology platform, AI capabilities, funding history, or revenue figures are disclosed.

Name

Settebello Entertainment

Legal name

Settebello Entertainment

Website

https://settebelloentertainment.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Settebello Entertainment is a Los Angeles- and New York-based talent and literary management firm that also produces content across film, TV, podcast, web, and branded formats and provides marketing advisory to brands. The privately held company, founded in 2018, serves entertainment industry clients and brand marketers through a principal-led, sales-led engagement model.

Ownership category

akta.pro rank

Product category

Entertainment Management Services

NAICS

Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114), Motion Picture and Sound Recording Industries (512), Advertising Agencies (541810)

SIC

Services-Allied To Motion Picture Production (7819), Services-Motion Picture & Video Tape Production (7812), Services-Advertising Agencies (7311)

akta.pro industry

PRIMARYMPAIAGAM

Casting & Talent Placement (Sessions, Bands, Touring Musicians)

Media, Entertainment & Sports/Music & Audio (Recording, Publishing, Streaming)/Artist Management & Agencies

SECONDARYMPADAFAI

Casting & Talent Services (Casting, Background, Talent Holding)

Media, Entertainment & Sports/Film & Video Production/Distribution/Production Services (Crew, Equipment Rental, Locations)

SECONDARYMPAAAMAF

Production & Talent Services (Casting, Crew, Production Management)

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Production Services for Advertising (Commercial Production, Post)

SECONDARYBPAFAAAF

Content Production (Video, Design, Copy, Studio)

Business & Public Services/Marketing, Advertising & PR Services/Full-Service Advertising Agencies

Keywords

• Talent management
• Literary management
• Entertainment production
• Branded content
• Marketing advisory

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Talent & Literary Management: Representation and management of talent and literary assets, likely earning commissions or fees from talent deals and literary sales
2. Production Services: Production services for Film, TV, Podcast, Web & Branded content, generating revenue through production fees and possibly participation in completed content
3. Advisory Services: Advisory services for marketers, likely generating consulting or retainer fees

Go-to-market motion1 record

Distribution channels1 record

Core offering

Settebello Entertainment is a talent and literary management company that represents talent and literary properties, provides end-to-end production services for film, TV, podcast, web, and branded content, and offers strategic advisory services to marketing professionals. The company operates from offices in Los Angeles and New York City.

Product overview

Settebello Entertainment is an entertainment company offering three interconnected service lines: Talent & Literary Management, Production for Film, TV, Podcast, Web & Branded content, and Advisory Services for Marketers. The company operates from offices in Los Angeles and New York City. These services work together to provide end-to-end support from talent representation and creative development through production and strategic marketing guidance.

Differentiator

Problem solved

Functional benefit

Products and services

• Talent & Literary Management Representation and management services for talent and literary properties in the entertainment industry, earning commissions or fees from talent deals and literary sales.
• Production for Film, TV, Podcast, Web & Branded End-to-end production services spanning multiple media formats including film, television, podcasts, web content, and branded entertainment, generating revenue through production fees and possible participation in completed content.
• Advisory Services for Marketers Strategic advisory services provided to marketing professionals to support branded content, marketing campaigns, and advertising initiatives, generating consulting or retainer fees.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Creative Artists Agency (CAA): Premier global talent and literary agency with deep reach across film, TV, branded content, and advisory. Direct competitor in talent representation, with a substantially larger roster and global infrastructure than Settebello.
• ICM Partners: Major talent and literary agency (now part of CAA) offering representation, branded content, and publishing services. Overlaps with Settebello's talent management and literary representation core offering.
• WME (William Morris Endeavor): One of the largest global talent agencies and parent of Endeavor. Operates in the same talent representation and content production space as Settebello, but at vastly greater scale and with a much broader service portfolio.
• United Talent Agency (UTA): Major talent and literary agency offering representation, branded entertainment, and advisory services. Overlaps with Settebello across all three service lines, with established branded-content and advisory capabilities.

Direct peers

• Anonymous Content: Hybrid management and production company that represents writers, directors, and other talent while producing film, TV, and branded content. Closely mirrors Settebello's integrated talent-plus-production model.
• Mosaic Media Group: Talent management and production firm representing actors, writers, and directors with a focus on film and television development. Comparable boutique management-plus-production positioning.
• Range Media Partners: Modern talent management and production company representing actors, writers, directors, and musicians while developing and producing original content. Closely parallels Settebello's multi-format, multi-service model.
• Brillstein Entertainment Partners: Talent management and production firm with deep ties into Hollywood, producing film and television projects from its represented roster. Comparable integrated management-and-production business.
• 3 Arts Entertainment: Boutique talent management and production company representing actors, writers, directors, and producers across film and television. Directly comparable in scope and scale to Settebello.
• Management 360: Talent and literary management firm with a production arm, representing writers, directors, actors, and producers. A close comp to Settebello in the boutique management-plus-production segment.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Settebello Entertainment