Minnesota Life
Minnesota Life Insurance Company, a subsidiary of Securian Financial Group, is a top-ten U.S. life insurer offering life insurance, annuities, long-term care, supplemental health, and pension risk transfer products to individuals, employers, financial institutions, and financial professionals across the United States.
- Company typePrivate
- Founded1880
- HeadquartersSaint Paul, United States
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Minnesota Life does
Minnesota Life Insurance Company is a privately held U.S. life insurer founded in 1880 and headquartered in Saint Paul, Minnesota. It operates as a wholly-owned subsidiary of Securian Financial Group, Inc., within a corporate family that also includes Securian Life Insurance Company (a New York-domiciled carrier), Securian Casualty Company, and Securian Financial Services, Inc. (a FINRA-member broker-dealer). Minnesota Life ranks as the seventh largest U.S. life insurance group based on 2022 total life insurance business in force (A.M. Best Statistical Study, U.S. Total Life, July 14, 2023) and serves customers across all U.S. states (with New York served via the separate Securian Life charter).
The company sells a broad product portfolio across four go-to-market segments. For individuals, it offers term, whole, universal, indexed universal, survivorship, and variable life insurance; immediate, fixed deferred, fixed indexed deferred, registered index-linked, and variable deferred annuities; long-term care and chronic illness coverage; and accident, critical illness, hospital indemnity, and accidental death insurance. For employers, it provides group life and AD&D, group supplemental health, and pension risk transfer / institutional retirement solutions. For financial institutions (banks, credit unions, auto dealers, finance companies, digital lenders), it distributes credit protection, payment protection, vehicle/property protection, lender protection, document solutions, and embedded technology integrations. For financial professionals, it offers individual life and annuity products plus executive benefits (deferred compensation, split-dollar, executive bonus). Supporting platforms include Secure Insights®, Benefit Scout®, and the Financial Wellness 360® suite (Empathy, Enrich™, Advisor Connection, Lifestyle Benefits).
Minnesota Life generates revenue through recurring insurance premiums, annuity fees and spread income, group benefits premiums, and commissions on securities distributed through its broker-dealer subsidiary. Distribution is multi-channel — direct-to-consumer via the Securian Financial website, licensed financial professional network, employer group sales, and financial institution partnerships. The company employs 1,001-5,000 people, holds multi-state regulatory licenses, and is rated by independent rating agencies; specific revenue figures, headcount trends, and recent M&A or funding activity are not disclosed in the available source material.
Minnesota Life firmographics
Firmographics- Name
- Minnesota Life
- Legal name
- Minnesota Life Insurance Company
- Website
- https://minnesotalife.com
- Company type
- Private
- Founded year
- 1880
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Minnesota Life Insurance Company, a subsidiary of Securian Financial Group, is a top-ten U.S. life insurer offering life insurance, annuities, long-term care, supplemental health, and pension risk transfer products to individuals, employers, financial institutions, and financial professionals across the United States.
- Ownership category
- akta.pro rank
Minnesota Life industry classification
Industry- Product category
- Life Insurance and Annuities
- NAICS
- Direct Life Insurance Carriers (524113), Direct Health and Medical Insurance Carriers (524114), Direct Life, Health, and Medical Insurance Carriers (52411)
- SIC
- Life Insurance (6311), Accident & Health Insurance (6321)
- akta.pro primary industry
- Participating (Dividend) Whole Life Insurance (FSAIABAI)
- akta.pro secondary industries
- Group Term Life Insurance (FSAIAAAJ), Group AD&D Insurance (Employer-Sponsored) (FSAIALAA), Whole Life / UL Policy Riders & Add-ons (e.g., Waiver of Premium, Accidental Death, Child Term, LTC/Chronic Illness) (FSAIABAK), Group AD&D (Standalone or Bundled with Life) (FSAIADAG)
Keywords
Where Minnesota Life is headquartered
LocationHeadquarters
- HQ city
- Saint Paul
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Minnesota Life business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Life Insurance Premiums: Revenue generated from term life, whole life, universal life, and long-term care insurance policies through periodic premium payments from individuals and employer groups.
- Annuity Products: Revenue from immediate annuities, fixed deferred annuities, fixed indexed deferred annuities, registered index-linked annuities, and variable deferred annuities through fee structures and spread income.
- Supplemental Health Insurance: Revenue from accident insurance, critical illness insurance, hospital indemnity insurance, and accidental death and dismemberment policies sold to individuals and employer groups.
- Securities Distribution: Securities products distributed through Securian Financial Services, Inc., a broker-dealer subsidiary, generating commissions and fees from investment product sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Life insurance products are quoted based on individual underwriting assessment. |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Minnesota Life product offering
Product offeringCore offering
Minnesota Life Insurance Company provides life insurance (term, whole, universal, indexed universal, survivorship, variable universal), annuities (immediate, fixed deferred, fixed indexed, registered index-linked, variable deferred), long-term care insurance, and supplemental health insurance (accident, critical illness, hospital indemnity, AD&D). It also offers group employer benefits, executive benefits, pension risk transfer/institutional retirement solutions, and financial institution solutions including credit protection, lender protection, and embedded technology solutions. Products are sold through direct sales, financial professionals, employer group channels, and financial institution partnerships in the United States.
Product overview
Minnesota Life Insurance Company, a subsidiary of Securian Financial Group, is a comprehensive insurance and financial services company offering a multi-channel product portfolio through four primary segments: Individual Products (life insurance including term, whole, universal, and indexed universal; annuities including fixed, indexed, and variable deferred options; accident and critical illness coverage), Employer/Group Benefits (group life insurance, supplemental health insurance including critical illness, accident, and hospital indemnity), Financial Institution Solutions (individual protection, lender protection, document solutions, and embedded technology solutions), and Financial Professional Services (executive benefits and institutional retirement solutions). The company also provides proprietary employee engagement tools including Secure Insights®, Benefit Scout®, and the Financial Wellness 360® platform with components such as Empathy, Enrich™, Advisor Connection, and Lifestyle Benefits. Founded in 1880, Minnesota Life serves customers through multiple distribution channels including direct sales, financial professionals, employers, and financial institutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Term Life Insurance Term life insurance that provides coverage for a specified period (10, 20, or 30 years) at affordable rates, paying a death benefit to beneficiaries if the insured dies during the term. Targeted at individuals and families seeking affordable, time-bound protection.
- Whole Life Insurance Permanent life insurance providing lifetime coverage with a guaranteed death benefit and cash value accumulation for individuals and families.
- Universal Life Insurance Flexible permanent life insurance allowing adjustable premium payments and death benefits with cash value accumulation based on interest rates.
- Indexed Universal Life Insurance Universal life insurance with cash value growth linked to equity indices, providing floor-rate downside protection and market upside participation.
- Survivorship Life Insurance Joint life insurance covering two lives with the death benefit paid upon the second insured's death, used for estate planning.
- Variable Universal Life Insurance Permanent life insurance with flexible premiums and death benefits, allowing investment in variable sub-accounts for cash value growth.
- Long-Term Care Insurance Insurance covering extended care services including nursing homes, home health care, and assisted living facilities for chronic illness or disability.
- Immediate Annuities Annuity that begins income payments immediately after a single premium payment, used for retirement income or structured settlements.
- Fixed Deferred Annuities Annuity that earns a guaranteed fixed interest rate during the deferral period with income payments beginning at a future date.
- Fixed Indexed Deferred Annuities Annuity with interest credits linked to equity index performance (such as S&P 500) while providing downside protection through floor rates.
- Registered Index-Linked Annuities Annuity offering market participation through index-linked strategies with potential for higher returns and principal protection features.
- Variable Deferred Annuities Annuity with investment options allowing policyholders to allocate premiums to sub-accounts similar to mutual funds for growth potential.
- Accident Insurance Insurance covering medical costs and providing income benefits for accidental injuries, including dismemberment and disability.
- Critical Illness Insurance Lump-sum benefit insurance triggered by diagnosis of specified critical illnesses such as heart attack, stroke, or cancer.
- Hospital Indemnity Insurance Insurance providing fixed daily or monthly benefits for hospital stays to help cover out-of-pocket expenses not paid by health insurance.
- Accidental Death Insurance Insurance providing a benefit if the insured dies due to an accident, typically offered as standalone coverage or as part of a broader accident policy.
- Group Life Insurance Employer-sponsored life insurance coverage for employees, including term life insurance, universal life insurance, and accidental death and dismemberment (AD&D) policies.
- Group Supplemental Health Insurance Employer-provided supplemental health coverage including group critical illness, accident, and hospital indemnity insurance.
- Executive Benefits Specialized benefit programs for executives including deferred compensation, split-dollar arrangements, and executive bonus plans.
- Institutional Retirement Solutions Pension risk transfer and institutional annuity solutions for employers looking to transfer retirement plan obligations.
- Lender Protection Risk management and insurance solutions for lenders including institutional risk management and surplus lines insurance.
- Credit Protection Insurance products protecting borrowers and lenders from default due to death, disability, unemployment, or other life events.
- Individual Protection (Financial Institutions) Protection products for financial institution customers including accident and illness, payment protection, property protection, term life, and vehicle protection.
Companies that use Minnesota Life
Customer profileSegments4 records
Ideal customer profiles4 records
Minnesota Life technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Minnesota Life partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights4 records
Minnesota Life competitors and assessment
Company assessmentDirect peers
- Principal Financial Group: Public financial services company offering individual life, group benefits, retirement/pension solutions, and asset management. Closely comparable in the employer group benefits and institutional retirement/pension risk transfer businesses that overlap with Minnesota Life's portfolio.
- Western & Southern Financial Group: Privately held insurance and financial services group offering life insurance, annuities, and retirement products. Comparable private ownership, life-and-annuity focus, and multi-channel distribution including financial professionals and financial institutions.
- MassMutual: Mutual life insurer offering term, whole, universal, and variable life insurance, annuities, disability income, and retirement products. Highly comparable as a fellow mutual/private, multi-product life insurance carrier with financial-professional-led distribution and institutional retirement solutions.
- Guardian Life Insurance: Mutual life insurer offering individual life, disability, dental, vision, and group benefits. Directly comparable in employer/employee benefits distribution and individual life insurance product suite, with similar mutual ownership heritage.
- Lincoln Financial Group: Public insurance and retirement company offering life insurance, annuities, group protection, and retirement plan services. Highly comparable annuity product line (fixed, indexed, variable) and life insurance offerings, with overlapping employer distribution.
- Nationwide Mutual Insurance: Mutual insurance and financial services company offering individual life, annuities, group benefits, and retirement plans. Comparable multi-product, multi-channel model with strong employer and individual customer segments.
- New York Life: Mutual life insurance company offering individual life, long-term care, annuities, and investment products via a financial professional network. Closely comparable in product mix, mutual ownership, and the breadth of group/employer and individual offerings.
- Sammons Financial Group: Privately held insurance holding company (North American Company for Life and Health Insurance) offering annuities and life insurance, with comparable private ownership and B2B distribution through financial institutions and advisors.
- Northwestern Mutual: Mutual life insurance leader offering individual life, disability income, annuities, and investment products with a comparable multi-channel distribution model (financial advisors, employer groups, direct). Directly comparable in product breadth, scale, and long-tenure mutual/private ownership structure.
- Pacific Mutual (Pacific Life): Mutual life insurer offering individual life, annuities, and group benefits with a financial-professional-led distribution model. Highly comparable in product mix (term, universal, indexed universal life; fixed, indexed, variable annuities) and mutual ownership.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Minnesota Life social profiles
Digital presenceMinnesota Life financial estimates
Financial estimateRevenue estimate
Valuation estimate
Minnesota Life leadership team
Management profileNumber of profiles
Minnesota Life subsidiaries and ownership
Company hierarchySubsidiaries3 records
Minnesota Life funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Minnesota Life M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Minnesota Life
What does Minnesota Life do?
Minnesota Life Insurance Company provides life insurance (term, whole, universal, indexed universal, survivorship, variable universal), annuities (immediate, fixed deferred, fixed indexed, registered index-linked, variable deferred), long-term care insurance, and supplemental health insurance (accident, critical illness, hospital indemnity, AD&D). It also offers group employer benefits, executive benefits, pension risk transfer/institutional retirement solutions, and financial institution solutions including credit protection, lender protection, and embedded technology solutions. Products are sold through direct sales, financial professionals, employer group channels, and financial institution partnerships in the United States.
Is Minnesota Life a public or private company?
Minnesota Life is a private company. It is classified as corporate owned and is currently operating.
When was Minnesota Life founded?
Minnesota Life was founded in 1880. It employs 1,001 to 5,000 people.
Where is Minnesota Life based?
Minnesota Life is headquartered in Saint Paul, United States, in the North America region.
How does Minnesota Life make money?
Four revenue lines are on record. Life Insurance Premiums are the primary driver. The others are annuity Products, supplemental Health Insurance and securities Distribution.
Who are Minnesota Life's main competitors?
Direct peers on record are Principal Financial Group, Western & Southern Financial Group, MassMutual, Guardian Life Insurance, Lincoln Financial Group, Nationwide Mutual Insurance, New York Life, Sammons Financial Group, Northwestern Mutual and Pacific Mutual (Pacific Life).
Does Minnesota Life have an API?
No public API is recorded for Minnesota Life.
What industry is Minnesota Life in?
Minnesota Life's product category is Life Insurance and Annuities. Its primary akta.pro industry code is FSAIABAI, Participating (Dividend) Whole Life Insurance, with a secondary code of FSAIAAAJ, Group Term Life Insurance. Its NAICS code is 524113 and its SIC code is 6311.