Labelmart
Labelmart is a small private manufacturer based in Sioux Falls, South Dakota, specializing in custom prime printed labels and tags. It serves customers requiring application-specific printed labeling, operating with 11-50 employees.
- Company typePrivate
- Founded1965
- HeadquartersSioux Falls, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Labelmart does
Labelmart is a private, for-profit manufacturer of labels headquartered in Sioux Falls, South Dakota, specializing in custom prime printed labels and tags. The company's product focus on custom prime-printed labels and tags suggests a niche position serving customers requiring high-quality, application-specific printed identification—likely spanning regional and mid-market accounts across industries where branded or compliance-driven labeling is required. Publicly available information on Labelmart is limited; the firmographics indicate a small operation with 11-50 employees and a website at labelmart.com, but the company does not disclose revenue, customer logos, leadership, or pricing model in the input data.
A significant data conflict exists: the bulk of the aggregated input describes Inovar Packaging Group, a substantially larger packaging and label conglomerate with 14 U.S. locations, 80 billion+ labels printed in 2025, enterprise customers (Target, Walgreens, BASF, Syngenta, Altria), and a 2024 TLMI Eugene Singer Award. The Sioux Falls location matches Inovar's "Formerly Cimarron Label facility in South Dakota" at 4201 N. Westport Avenue, suggesting Labelmart may be an operating brand at that facility or a related entity. Per source-precedence rules, the first-party firmographics describing a small 11-50 employee manufacturer take priority over the Inovar-scale data for Labelmart-specific facts. The underlying business model for a custom label printer of this size is typically quote-based, project-driven revenue from ongoing customer relationships, with go-to-market reliant on direct sales and regional reputation rather than disclosed digital channels or AI-driven operations.
Labelmart firmographics
Firmographics- Name
- Labelmart
- Legal name
- Inovar Packaging Group
- Website
- https://labelmart.com
- Company type
- Private
- Founded year
- 1965
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Labelmart is a small private manufacturer based in Sioux Falls, South Dakota, specializing in custom prime printed labels and tags. It serves customers requiring application-specific printed labeling, operating with 11-50 employees.
- Ownership category
- akta.pro rank
Labelmart industry classification
Industry- Product category
- Custom Label Manufacturing
- NAICS
- Packaging and Labeling Services (56191)
- akta.pro primary industry
- Specialty & Functional Labels (Linerless, RFID/NFC, Braille, Smart) (IMALAKAK)
- akta.pro secondary industry
- Wraparound Roll-Fed Labels (IMALAKAE)
Keywords
Where Labelmart is headquartered
LocationHeadquarters
- HQ city
- Sioux Falls
- HQ country
- United States
- HQ region
- North America
Offices12 records
Markets served
Labelmart business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Custom Product Labels: Manufacture and sale of custom product labels including pressure-sensitive labels, shrink sleeves, stretch sleeves, roll fed labels, and extended content labels. Primarily one-time product sales with ongoing customer relationships.
- Flexible Packaging: Flexible packaging solutions including lightweight, durable packaging that protects products while enhancing shelf appeal.
- Specialty Services: Value-added services including Vendor Managed Inventory (VMI) programs, customer portal access, and prepress services that streamline packaging processes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom quote-based pricing for all products and services |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Labelmart product offering
Product offeringCore offering
Labelmart is a manufacturer of custom prime printed labels and tags, operating as a Sioux Falls, South Dakota production facility within Inovar Packaging Group's nationwide network of 14 U.S. label manufacturing plants. The company produces custom pressure-sensitive labels, shrink sleeves, stretch sleeves, roll fed labels, extended content/booklet labels, RFID/NFC solutions, flexible packaging, and premium embellishments for national and global brands across highly-regulated industries.
Product overview
Inovar Packaging Group is a packaging and labeling solutions provider offering a comprehensive portfolio of 11 distinct label and packaging product lines, including Pressure Sensitive Labels, Shrink Sleeves, Stretch Sleeves, Roll Fed Labels, Extended Content & Booklet Labels, Lidding & Reclosure Packaging, Flexible Packaging, RFID & NFC Solutions, Placard Labels, Sustainable and Recyclable Labels, and Embellishments. The company operates as a single unified offering augmented by 5 supporting services: Innovation Lab, Certifications, VMI Programs, Customer Portal, and Prepress. The product portfolio serves highly-regulated industries including Food & Beverage, Personal & Home Care, Healthcare, Pet Care, Supplements & Nutraceuticals, Wine/Spirits/Craft Beverage, AG-Chem/Lawn & Garden, and Industrial sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Pressure Sensitive Labels Custom attention-grabbing labels printed on diverse materials, ideal for a wide range of products across Labelmart's B2B customer base.
- Shrink Sleeves Custom shrink sleeve labels providing 360-degree coverage on any container shape for maximum visual impact.
- Stretch Sleeves Durable stretch sleeves engineered for performance and efficiency that showcase brand identity.
- Roll Fed Labels Cost-effective roll fed label solution for high-volume production with quick application speeds and durable finishes.
- Extended Content & Booklet Labels Custom labels with ample space for regulatory information, multi-language instructions, and promotional content.
- Lidding & Reclosure Packaging Versatile packaging offerings with reclosure and lidding options for product freshness and consumer convenience.
- Flexible Packaging Lightweight, durable packaging solutions that protect products while enhancing shelf appeal and filling efficiency.
- RFID & NFC Solutions Smart packaging solutions for meeting retailer mandates, inventory management, anti-counterfeiting, and customer engagement.
- Placard Labels / Material Handling ID Products Placard Label Holders and Material Handling ID Products designed to make labeling and tracking easier, cleaner, and more efficient.
- Sustainable and Recyclable Labels Fully recyclable packaging with sustainable label formulations that align with corporate sustainability and ESG goals.
- Embellishments Special touches like foil stamping, tactile varnishes, and embossing that create a premium experience to elevate brands.
- Custom Prime Printed Labels and Tags Custom prime printed labels and tags manufactured by Labelmart for businesses in Sioux Falls, SD and across the U.S.
Quantifiable outcome
- 80+ billion labels printed in 2025
- +3 more outcomes
Companies that use Labelmart
Customer profileNamed customers15 records
Segments8 records
Ideal customer profiles3 records
Labelmart technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Labelmart partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Association of Plastic Recyclers (APR)coreProud member of the Association of Plastic Recyclers, demonstrating commitment to sustainable packaging solutions and alignment with industry recycling standards and best practices.
- EcoVadiscorePartnership with EcoVadis to ensure ESG compliance and sustainability reporting, helping customers navigate material selection and sustainability initiatives.
Scale indicators6 records
Recent moves1 record
Expansion highlights1 record
Labelmart competitors and assessment
Company assessmentBroad incumbents
- Avery Dennison: Global leader in pressure-sensitive label materials and RFID inlays. Overlaps with Labelmart's RFID/NFC and label materials footprint, but at vastly greater scale and as a materials supplier as well.
- Multi-Color Corporation: Large U.S./global label converter serving beverage, food, and consumer goods. Now part of CCL Industries but historically a direct competitor in shrink sleeve and prime label segments.
- CCL Industries: World's largest specialty label converter with deep exposure to pressure-sensitive labels, shrink sleeves, and healthcare packaging. Comparable product mix at much greater global scale.
- Taylor Corporation: Large U.S. printing and marketing services conglomerate with label and packaging capabilities. Adjacent competitor with broader print portfolio rather than label specialization.
Emerging players
- ProAmpac: Flexible packaging and specialty label provider focused on sustainable substrates. Comparable in flexible packaging and sustainability positioning, with overlap in CPG end markets.
Direct peers
- Fortis Solutions Group: U.S. pressure-sensitive label converter with multiple plants serving food & beverage, health & beauty, and industrial customers. Directly comparable in scale, product mix, and target verticals.
- WS Packaging Group: U.S. multi-site label converter with a broad product portfolio across prime labels, shrink sleeves, and RFID. Comparable in regional plant model and B2B customer base.
- Resource Label Group: U.S. multi-site custom label converter serving CPG, industrial, and healthcare end markets. Closely comparable to Labelmart in product mix (pressure-sensitive, shrink sleeves, RFID) and customer profile.
- Hammer Packaging: U.S. label and packaging printer with expertise in pressure-sensitive labels and shrink sleeves for CPG and beverage customers. Comparable in scale, embellishment capabilities, and customer verticals.
- Inland Label: Mid-sized U.S. label converter specializing in cut-and-stack, roll-fed, and pressure-sensitive labels for beverage and food brands. Similar customer base and label technology portfolio.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Labelmart social profiles
Digital presenceLabelmart compliance and trust
Trust signalCompliance3 records
Labelmart financial estimates
Financial estimateRevenue estimate
Valuation estimate
Labelmart leadership team
Management profileNumber of profiles
Labelmart subsidiaries and ownership
Company hierarchySubsidiaries9 records
Labelmart funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Labelmart M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Labelmart
What does Labelmart do?
Labelmart is a manufacturer of custom prime printed labels and tags, operating as a Sioux Falls, South Dakota production facility within Inovar Packaging Group's nationwide network of 14 U.S. label manufacturing plants. The company produces custom pressure-sensitive labels, shrink sleeves, stretch sleeves, roll fed labels, extended content/booklet labels, RFID/NFC solutions, flexible packaging, and premium embellishments for national and global brands across highly-regulated industries.
Is Labelmart a public or private company?
Labelmart is a private company. It is classified as private equity controlled and is currently operating.
When was Labelmart founded?
Labelmart was founded in 1965. It employs 11 to 50 people.
Where is Labelmart based?
Labelmart is headquartered in Sioux Falls, United States, in the North America region.
How does Labelmart make money?
Three revenue lines are on record. Custom Product Labels are the primary driver. The others are flexible Packaging and specialty Services.
Who are Labelmart's main competitors?
Broad incumbents on record are Avery Dennison, Multi-Color Corporation, CCL Industries and Taylor Corporation. ProAmpac is listed as an emerging player. Direct peers are Fortis Solutions Group, WS Packaging Group, Resource Label Group, Hammer Packaging and Inland Label.
Does Labelmart have an API?
No public API is recorded for Labelmart.
What industry is Labelmart in?
Labelmart's product category is Custom Label Manufacturing. Its primary akta.pro industry code is IMALAKAK, Specialty & Functional Labels (Linerless, RFID/NFC, Braille, Smart), with a secondary code of IMALAKAE, Wraparound Roll-Fed Labels. Its NAICS code is 56191.