Association for Learning Technology
The Association for Learning Technology (ALT) is a UK-registered charity and the leading professional body for Learning Technology, serving 3,500+ members across UK higher education, further education, and Australasia through CMALT accreditation, annual conferences (ALTC and OER), the peer-reviewed Research in Learning Technology journal, regional member groups, and special interest groups.
- Company typePrivate
- Founded1993
- HeadquartersOxford, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Association for Learning Technology does
The Association for Learning Technology (ALT) is a UK-registered charity (number 1160039) and the leading professional body for Learning Technology, founded in 1993 and headquartered in Oxford. ALT operates as a virtual organisation with a small staff team, a Board of Trustees, and an ALT Assembly, serving a community of 3,500+ individual and organisational members across UK higher education, further education, and Australasia. Its core products include the CMALT professional accreditation framework (with Associate CMALT, full CMALT, and Internal Accreditation pathways mapped to external frameworks such as SEDA and ASCILITE), the ALTC Annual Conference, the Open Education (OER) Conference, CMALT Week, the Winter Summit, and CPD webinars, supported by 10 regional Member Groups and 8+ Special Interest Groups covering topics from Digital Accessibility to Anti-racism and Learning Technology.
ALT's content platform spans the peer-reviewed Research in Learning Technology journal (published since 1993, with new editorial leadership appointed in 2025), an Open Access Repository holding 25+ years of research and policy documents, the #ALTC Blog, the ALT Annual Survey series (running since 2014), and the Framework for Ethical Learning Technology (FELT, published 2021 and under review in 2025). Adjacent programmes include AmplifyFE (a five-year strategic partnership with Ufi VocTech Trust supporting the Further Education and Skills sector), the Level 5 Digital Learning Design Apprenticeship (endorsed by ALT and commenced September 2023), and the FutureDotNow Workforce Digital Skills Charter.
Revenue is generated through recurring individual and organisational membership subscriptions, conference and event registration fees (with early bird, residential, conference-only, and online-only tiers), CMALT accreditation registration and portfolio processing fees, and partnership income from organisations such as ASCILITE, Ufi VocTech Trust, Jisc, Anthology, and the Digital Learning Institute. Distribution is direct via the alt.ac.uk website and a hybrid events programme rotating across UK cities. The organisation's 2026–2030 strategy signals continued investment in community diversification, professional development partnerships, and ethical practice guidance rather than technology product development.
Association for Learning Technology firmographics
Firmographics- Name
- Association for Learning Technology
- Legal name
- Association for Learning Technology
- Website
- https://alt.ac.uk
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Association for Learning Technology (ALT) is a UK-registered charity and the leading professional body for Learning Technology, serving 3,500+ members across UK higher education, further education, and Australasia through CMALT accreditation, annual conferences (ALTC and OER), the peer-reviewed Research in Learning Technology journal, regional member groups, and special interest groups.
- Ownership category
- akta.pro rank
Association for Learning Technology industry classification
Industry- Product category
- Professional Association & Learning Technology Accreditation
- NAICS
- Business Associations (813910), Educational Support Services (611710), Educational Support Services (61171), Computer Training (611420)
- SIC
- Services-Membership Organizations (8600), Services-Educational Services (8200)
- akta.pro primary industry
- Digital Learning, EdTech Enablement & Connectivity for Education (BPADAKAH)
- akta.pro secondary industry
- Education Access & EdTech for Equity (Low-cost Learning, Skills Platforms) (BPAGALAH)
Keywords
Where Association for Learning Technology is headquartered
LocationHeadquarters
- HQ city
- Oxford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Association for Learning Technology business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Individual and Organisational Membership Fees: ALT generates primary revenue through membership subscriptions. Membership is open to all with a professional interest in using digital technologies for learning, teaching and assessment. Individual and organisational membership tiers are available with different fee structures.
- Conference and Event Registration: ALT hosts its flagship Annual Conference (ALTC), Open Education Conference (OER), CMALT Week, Winter Summit, and workshops with registration fees. Early bird, residential, and online-only packages are offered.
- CMALT Accreditation and Professional Development: Revenue generated through CMALT registration fees, portfolio submission processing, and related professional development offerings including the Digital Learning Design Apprenticeship.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Individual Membership |
| Subscription | Annual | Organisational Membership |
| Subscription | Annual | CMALT Accreditation Registration |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels11 records
Association for Learning Technology product offering
Product offeringCore offering
The Association for Learning Technology (ALT) is the leading UK professional body for Learning Technology, operating as a registered charity. It sells individual and organisational memberships, delivers the CMALT professional accreditation framework for learning technology practitioners, hosts the flagship ALTC Annual Conference and the Open Education (OER) Conference, publishes the peer-reviewed Research in Learning Technology journal, and runs CPD webinars, regional member groups, and special interest groups (SIGs) including the AmplifyFE further-education community.
Product overview
The Association for Learning Technology (ALT) is a professional body for learning technology, not a single software product but a membership organisation offering a portfolio of services. Core offerings include CMALT accreditation (professional certification for learning technology practitioners), the Annual Conference (ALTC), the Open Education Conference (OER), and the peer-reviewed Research in Learning Technology journal. Supporting services include CMALT Week (annual professional development event), ALT Winter Summit, CPD webinars, ALT Awards, the Framework for Ethical Learning Technology (FELT), and the Annual Survey. Member engagement is facilitated through Regional Member Groups and Special Interest Groups (SIGs) covering topics like digital accessibility, assessment, sustainability, and anti-racism. Additional offerings include AmplifyFE (FE sector community), the Digital Learning Design Apprenticeship (Level 5), CMALT Australasia, the #ALTC Blog, Members Newsletter, and an Open Access Repository.
Differentiator
Problem solved
Functional benefit
Products and services
- Individual Membership Annual subscription membership open to individuals with a professional interest in using digital technologies for learning, teaching and assessment. Provides access to CPD webinars, the members' discussion list, members-only resources, and discounted conference rates.
- Organisational Membership Annual institutional subscription for universities, FE colleges and other education organisations, providing staff access to ALT resources, networking, conferences, and institutional CMALT pathways.
- CMALT Accreditation (Certified Membership of ALT)
Quantifiable outcome
- Over 5,500 participants engage with ALT's events programme annually
- +2 more outcomes
Companies that use Association for Learning Technology
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles4 records
Association for Learning Technology technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Association for Learning Technology partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Digital Learning Institute (DLI)coreDLI and ALT have forged a strategic partnership to advance professional development for digital learning practitioners across the UK. This partnership aims to create a richer professional development ecosystem for digital learning and learning technology professionals.
- ASCILITEcoreUpdated Memorandum of Understanding (MoU) between ASCILITE (Australasian Society for Computers in Learning in Tertiary Education) and ALT. There is a long-standing collaboration including joint work on CMALT Australasia and best practice Open Access journal publication. ASCILITE covers the Australasian region.
- Ufi VocTech TrustcoreStrategic partnership for the AmplifyFE programme, which connects and uplifts professionals across Further Education, Skills and vocational education. AmplifyFE celebrated 5 years of operation at ALTC25, with the AmplifyFE Insights Report 2022 published as research output from the partnership.
- AnthologyminorAnthology served as headline sponsor of ALTC24 (2024 Annual Conference in Manchester), supporting the leading EdTech event that brings together innovators and educators from around the globe.
- JiscminorJisc partnered with ALT for ALTC23, sponsoring afternoon tea at the conference. Jisc and ALT also partner on the Award for Digital Transformation category in the ALT Awards.
- FutureDotNowcoreALT signed the FutureDotNow Workforce Digital Skills Charter to help close the digital skills gap in the UK. FutureDotNow unites businesses to improve digital skills across the workforce.
- University of NorthamptonminorALT partnered with the University of Northampton (an Organisational Member) on a collaborative student-centred project for 2025-2030 strategic planning. Final year marketing students are developing business proposals for ALT Membership Expansion and AI Integration for enhancing ALT's Communications.
Scale indicators6 records
Recent moves6 records
Expansion highlights4 records
Association for Learning Technology competitors and assessment
Company assessmentOthers
- Jisc: UK digital, data and technology agency for higher and further education. Operates as a strategic partner (Jisc and ALT co-host the Digital Transformation award) and serves overlapping institutional audiences, but is a statutory-funded service rather than a membership body.
Broad incumbents
- EDUCAUSE: US-based, larger membership association for higher education IT and digital learning professionals. Overlaps with ALT on Learning Technology professionalisation, conferences, and publications, but operates at significantly greater scale with a broader IT remit beyond learning technology.
- AECT (Association for Educational Communications and Technology): US-based professional association for educational communications and technology practitioners. Comparable in mission (advancing instructional technology practice through community, conferences, and publications) and similar membership/business model, though operating across a broader academic remit.
Emerging players
- OER Foundation / Open Education Global: Global advocate for Open Education and OER. ALT co-hosts the OER Conference and shares the open-educational-resources agenda; comparable in mission and membership/community structure, though narrower in scope.
- Digital Learning Institute (DLI): Irish-based training and certification body for digital learning and instructional design professionals. Entered a strategic partnership with ALT in April 2026 to extend CPD reach; an overlapping but more commercially focused counterpart in the digital learning certification space.
Direct peers
- EADTU (European Association of Distance Teaching Universities): European network for open and distance higher education. Shares ALT's mission on technology-mediated learning and operates across the same institutional constituency, but with a pan-European university membership model rather than individual practitioner accreditation.
- SEDA (Staff and Educational Development Association): UK professional association for educational and staff developers in higher education. Provides overlapping continuing professional development frameworks and has an active mapping agreement with CMALT (CMALT-SEDA mapping), making it a directly comparable accreditation-adjacent peer.
- Chartered College of Teaching: UK chartered professional body for the teaching profession. Closely comparable structure (membership-based, chartered status, accreditation pathways, CPD focus), though serving school educators rather than learning technologists.
- ASCILITE: Australasian Society for Computers in Learning in Tertiary Education — the direct regional counterpart to ALT. Both are professional membership bodies for Learning Technology in tertiary education, with a signed MoU and joint CMALT Australasia accreditation pathway.
Regional players
- FEDA (Further Education Development Agency): UK professional membership body focused specifically on the further education and training sector. Operates adjacent to ALT's AmplifyFE programme and serves a partially overlapping FE practitioner audience.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Association for Learning Technology social profiles
Digital presenceAssociation for Learning Technology compliance and trust
Trust signalCompliance1 record
Association for Learning Technology financial estimates
Financial estimateRevenue estimate
Valuation estimate
Association for Learning Technology leadership team
Management profileNumber of profiles
Profiles4 records
Association for Learning Technology subsidiaries and ownership
Company hierarchySubsidiaries2 records
Association for Learning Technology funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Association for Learning Technology M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Association for Learning Technology
What does Association for Learning Technology do?
The Association for Learning Technology (ALT) is the leading UK professional body for Learning Technology, operating as a registered charity. It sells individual and organisational memberships, delivers the CMALT professional accreditation framework for learning technology practitioners, hosts the flagship ALTC Annual Conference and the Open Education (OER) Conference, publishes the peer-reviewed Research in Learning Technology journal, and runs CPD webinars, regional member groups, and special interest groups (SIGs) including the AmplifyFE further-education community.
Is Association for Learning Technology a public or private company?
Association for Learning Technology is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Association for Learning Technology founded?
Association for Learning Technology was founded in 1993. It employs 1 to 10 people.
Where is Association for Learning Technology based?
Association for Learning Technology is headquartered in Oxford, United Kingdom, in the Europe region.
How does Association for Learning Technology make money?
Three revenue lines are on record. Individual and Organisational Membership Fees are the primary driver. The others are conference and Event Registration and CMALT Accreditation and Professional Development.
Who are Association for Learning Technology's main competitors?
Jisc is listed as an others. Broad incumbents are EDUCAUSE and AECT (Association for Educational Communications and Technology). Emerging players are OER Foundation / Open Education Global and Digital Learning Institute (DLI). Direct peers are EADTU (European Association of Distance Teaching Universities), SEDA (Staff and Educational Development Association), Chartered College of Teaching and ASCILITE. FEDA (Further Education Development Agency) is listed as a regional player.
Does Association for Learning Technology have an API?
No public API is recorded for Association for Learning Technology.
What industry is Association for Learning Technology in?
Association for Learning Technology's product category is Professional Association & Learning Technology Accreditation. Its primary akta.pro industry code is BPADAKAH, Digital Learning, EdTech Enablement & Connectivity for Education, with a secondary code of BPAGALAH, Education Access & EdTech for Equity (Low-cost Learning, Skills Platforms). Its NAICS code is 813910 and its SIC code is 8600.