Primayer
Primayer is a Portsmouth, UK-based industrial technology company that has developed and manufactured water network monitoring equipment since 1996, serving water utility operators and infrastructure owners with leak detection and network monitoring products.
- Company typePrivate
- Founded1996
- HeadquartersPortsmouth, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
Primayer firmographics
Firmographics- Name
- Primayer
- Website
- https://primayer.com
- Company type
- Private
- Founded year
- 1996
- Headcount range
- 51–100 employees
- Short description
- Primayer is a Portsmouth, UK-based industrial technology company that has developed and manufactured water network monitoring equipment since 1996, serving water utility operators and infrastructure owners with leak detection and network monitoring products.
- Ownership category
- akta.pro rank
Primayer industry classification
Industry- Product category
- Water Network Monitoring Equipment
- NAICS
- Totalizing Fluid Meter and Counting Device Manufacturing (334514)
- SIC
- Industrial Instruments For Measurement, Display, And Control (3823)
- akta.pro primary industry
- Network Monitoring & Smart Water Sensors (Pressure/Flow/Noise Loggers, IoT) (EUANAKAB)
- akta.pro secondary industries
- Active Leak Detection & Acoustic Surveying (Ground Mics, Correlators, Hydrophones) (EUANAKAA), Real-Time Leak Alarms & Event Management (Analytics Platforms, Workflows) (EUANAKAK)
Keywords
Where Primayer is headquartered
LocationHeadquarters
- HQ city
- Portsmouth
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Primayer business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales
Primayer product offering
Product offeringCore offering
Primayer develops and manufactures technologies for the effective monitoring of water networks. Its offerings center on hardware-based monitoring solutions (such as acoustic/leak detection equipment) that enable water utilities and infrastructure operators to assess pipeline condition, detect leaks, and manage water distribution assets.
Differentiator
Problem solved
Functional benefit
Companies that use Primayer
Customer profileIdeal customer profiles1 record
Primayer technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Primayer partnerships and signals
Strategic signalScale indicators1 record
Expansion highlights2 records
Primayer competitors and assessment
Company assessmentBroad incumbents
- Badger Meter: Manufacturer of flow measurement and smart-water meters serving utilities. Broad incumbent with overlapping metering/monitoring technology but a larger, more diversified portfolio.
- Itron: Global AMI and smart-water solutions provider with network monitoring and analytics capabilities. Broad incumbent whose water-utility contracts can crowd out specialist leak-detection suppliers.
- Xylem: Global water-technology major with a large smart-metering, AMI, and analytics portfolio (including Sensus). Broad incumbent competing via bundled solutions against specialist monitoring vendors.
- Mueller Water Products: North-American water infrastructure supplier offering metering, pressure monitoring, and network-management solutions. Broad incumbent with comparable end-customers and overlap on monitoring hardware.
- Ovarro: Parent/group brand under which Primayer operates, with broader telemetry, SCADA, and remote-monitoring offerings across water and adjacent infrastructure sectors. Broad incumbent with overlapping product lines.
Direct peers
- Gutermann: Specialist manufacturer of acoustic leak detection and correlators for water utilities. Closest direct competitor to Primayer's core acoustic-logger and leak-survey product line.
- PermaNET (Aquilar): UK-based provider of leak detection and water-network monitoring equipment for utilities. Direct specialist peer in the same regional market and product category.
- HWM Global (a Halma company): Supplies pressure, flow, and acoustic monitoring loggers and telemetry to water utilities globally. Direct competitor in network monitoring hardware with overlapping product families.
Emerging players
- Kamstrup: Danish smart-meter and AMI vendor expanding into water-network analytics and leak detection. Emerging player whose software and analytics roadmap overlaps with Primayer's.
Others
- ABB Measurement & Analytics: Large industrial-instrumentation supplier with flow, pressure, and level measurement products used by water utilities. Adjacent supplier of enabling measurement technology rather than a direct leak-detection specialist.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks4 records
Key highlights5 records
Customer concentration
Primayer social profiles
Digital presencePrimayer financial estimates
Financial estimateRevenue estimate
Valuation estimate
Primayer leadership team
Management profileNumber of profiles
Profiles1 record
Primayer funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Primayer M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Primayer
What does Primayer do?
Primayer develops and manufactures technologies for the effective monitoring of water networks. Its offerings center on hardware-based monitoring solutions (such as acoustic/leak detection equipment) that enable water utilities and infrastructure operators to assess pipeline condition, detect leaks, and manage water distribution assets.
When was Primayer founded?
Primayer was founded in 1996. It employs 51 to 100 people.
Where is Primayer based?
Primayer is headquartered in Portsmouth, United Kingdom, in the Europe region.
Who are Primayer's main competitors?
Broad incumbents on record are Badger Meter, Itron, Xylem, Mueller Water Products and Ovarro. Direct peers are Gutermann, PermaNET (Aquilar) and HWM Global (a Halma company). Kamstrup is listed as an emerging player. ABB Measurement & Analytics is listed as an others.
Does Primayer have an API?
No public API is recorded for Primayer.
What industry is Primayer in?
Primayer's product category is Water Network Monitoring Equipment. Its primary akta.pro industry code is EUANAKAB, Network Monitoring & Smart Water Sensors (Pressure/Flow/Noise Loggers, IoT), with a secondary code of EUANAKAA, Active Leak Detection & Acoustic Surveying (Ground Mics, Correlators, Hydrophones). Its NAICS code is 334514 and its SIC code is 3823.