Jada
Jada is a California-based manufacturer of custom thermally broken steel windows and doors for high-end residential and commercial architecture. With 40 years of fabrication experience, it sells Swing, Slide, Fold, and Pivot systems built on Italian Secco profiles via direct field sales and a traveling showroom.
- Company typePrivate
- Founded1986
- HeadquartersGrass Valley, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Jada does
Jada is a privately-held, custom manufacturer of thermally broken steel windows and doors, founded in 1986 and operated from a fabrication facility in Grass Valley, California. The company serves high-end residential and commercial architectural projects that demand narrow sight lines, energy-efficient fenestration, and contemporary aesthetics. Its product portfolio is organized into four core families — Swing, Slide, Fold, and Pivot — each with multiple operational variants such as outswing and inswing doors, awning and hopper windows, sliding and folding systems, and hydraulic pivot panels. With a headcount of 11–50 employees and approximately 40 years of continuous operation, Jada occupies the niche of small, craft-driven specialist fabricators in the architectural fenestration market.
The company's core technology centers on thermally broken steel sash profiles that combine narrow architectural sight lines with energy-conserving thermal performance. Jada fabricates its products using steel profiles sourced from Secco, an Italian manufacturer, and complements those profiles with proprietary custom-manufactured weld-on hinges and Europe-sourced multi-point locking hardware, escutcheons, and divided-lite detailing. It also offers motorized automation for awning windows, multiple finish and patina options, and integrated attachment methods for building-envelope transitions. The fabrication depth — including in-house hinge manufacturing and integration of European hardware — is positioned as a differentiator against standard steel-window imports.
Commercially, Jada operates a quote-based, one-time-sale model with custom fabrication per project and multi-year sales cycles. Its go-to-market relies on direct field sales supported by a distinctive traveling showroom truck that brings full-scale product demonstrations to architects, builders, and homeowners. The company maintains a broad digital footprint — including Houzz, Instagram, LinkedIn, YouTube, Pinterest, Facebook, and X — for top-of-funnel awareness, alongside a self-serve product-download portal. Pricing is not publicly disclosed, and the company targets two primary use-case segments: luxury residential architecture requiring thermally efficient steel fenestration with consistent sight lines, and commercial architecture requiring safety-compliant narrow-profile steel systems.
Jada firmographics
Firmographics- Name
- Jada
- Legal name
- Jada Windows
- Website
- https://jadawindows.com
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Jada is a California-based manufacturer of custom thermally broken steel windows and doors for high-end residential and commercial architecture. With 40 years of fabrication experience, it sells Swing, Slide, Fold, and Pivot systems built on Italian Secco profiles via direct field sales and a traveling showroom.
- Ownership category
- akta.pro rank
Where Jada is headquartered
LocationHeadquarters
- HQ city
- Grass Valley
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Jada business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Others
Revenue model
- Steel Window and Door Sales: One-time sales of custom thermally broken steel windows and doors. Products include swing, slide, fold, and pivot configurations for residential and commercial applications. Custom fabrication based on architectural specifications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom fabricated steel windows and doors |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels9 records
Jada product offering
Product offeringCore offering
Jada manufactures and sells custom thermally broken steel windows and doors fabricated at its California facility using Secco profiles from Italy. The product portfolio comprises four families — Swing (doors and windows in multiple operation styles), Slide (sliding and zero-gravity slider systems), Fold (outswing and inswing folding doors for large openings), and Pivot (vertical pivot doors with hydraulic closing control and horizontal pivot windows). Products serve high-end residential and commercial architecture projects with consistent sight lines, energy-efficient thermal design, and multi-point locking.
Product overview
Jada is a thermally broken steel windows and doors manufacturer offering four core product families: Swing, Slide, Fold, and Pivot systems. All products are fabricated using Secco profiles from Italy and feature consistent sight lines, energy-efficient thermal design, and multi-point locking mechanisms. The product portfolio includes various operation styles (outswing/inswing doors, awning/hopper windows, sliders, folding doors) designed for architectural alignment in residential and commercial applications.
Differentiator
Problem solved
Functional benefit
Products and services
- Swing
Companies that use Jada
Customer profileSegments2 records
Ideal customer profiles2 records
Jada technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Jada partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SeccocoreSecco is an Italian manufacturer of steel profiles used in Jada's window and door fabrication. The efficiency of Jada's thermal design comes from Secco profiles manufactured at their factory in Italy. This partnership provides Jada access to European-quality steel profiles engineered for thermal efficiency in fenestration applications.
Scale indicators1 record
Recent moves4 records
Expansion highlights3 records
Jada competitors and assessment
Company assessmentOthers
- Secco Sistemi: Secco Sistemi is the Italian profile supplier whose steel profiles Jada uses in fabrication. Listed as a peer because they operate upstream in the same value chain and could potentially enter the US fabrication market, materially impacting Jada's positioning.
Direct peers
- Loewen Windows: Loewen is a North American manufacturer of custom wood and wood-clad windows and doors for luxury residential projects. Comparable to Jada on custom-fabrication model, premium pricing, and architectural specification channel, though Loewen focuses on wood rather than steel.
- Crittall Windows: Crittall is the UK's leading steel window and door manufacturer with global reach, historically setting the standard for steel fenestration in architecture. Comparable to Jada in product category, craftsmanship emphasis, and project-based custom specification.
- Vitrocsa: Vitrocsa is a Swiss manufacturer of minimalist steel-framed sliding and pivot window/door systems known for ultra-narrow sight lines and large openings. Directly comparable to Jada's slide and pivot product lines within the premium architectural steel fenestration niche.
- Hope's Windows: Hope's Windows is a US-based manufacturer of custom steel windows and doors serving high-end residential and commercial projects. It is the closest direct competitor to Jada in the American market, with comparable thermally broken steel offerings and architectural-grade positioning.
- Arcadia Custom: Arcadia Custom is a US manufacturer of high-end thermally broken aluminum and steel window and door systems for luxury residential and commercial architecture. Comparable to Jada on custom fabrication model, thermal-break positioning, and architect-driven sales channel.
- Brombal: Brombal is a US-distributed Italian manufacturer of thermally broken steel and bronze window and door systems targeting luxury residential and commercial architecture. Directly comparable to Jada on thermal-break technology, material choice, and premium positioning.
- Fleetwood Windows & Doors: Fleetwood is a US manufacturer specializing in custom aluminum sliding, folding, and pivot door systems for luxury residential projects. Comparable to Jada on product configuration breadth (slide, fold, pivot) and high-end architectural customer base, though Fleetwood focuses on aluminum rather than steel.
Regional players
- Steel Window Association members (e.g., Metal Window Company): Metal Window Company and similar Steel Window Association member fabricators specialize in custom steel windows and doors for high-end UK and European projects. Comparable to Jada on product category, craftsmanship emphasis, and project-based specification model, but operating in a different geographic market.
Broad incumbents
- Western Window Systems: Western Window Systems is a larger US manufacturer of aluminum and steel-clad window and door systems serving luxury residential and commercial markets. Comparable on product types and customer segment, with broader product lines and greater national distribution than Jada.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Jada social profiles
Digital presenceJada financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jada leadership team
Management profileNumber of profiles
Jada funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jada M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jada
What does Jada do?
Jada manufactures and sells custom thermally broken steel windows and doors fabricated at its California facility using Secco profiles from Italy. The product portfolio comprises four families — Swing (doors and windows in multiple operation styles), Slide (sliding and zero-gravity slider systems), Fold (outswing and inswing folding doors for large openings), and Pivot (vertical pivot doors with hydraulic closing control and horizontal pivot windows). Products serve high-end residential and commercial architecture projects with consistent sight lines, energy-efficient thermal design, and multi-point locking.
Is Jada a public or private company?
Jada is a private company. It is classified as unknown and is currently operating.
When was Jada founded?
Jada was founded in 1986. It employs 11 to 50 people.
Where is Jada based?
Jada is headquartered in Grass Valley, United States, in the North America region.
How does Jada make money?
One revenue line is on record: steel Window and Door Sales.
Who are Jada's main competitors?
Secco Sistemi is listed as an others. Direct peers are Loewen Windows, Crittall Windows, Vitrocsa, Hope's Windows, Arcadia Custom, Brombal and Fleetwood Windows & Doors. Steel Window Association members (e.g., Metal Window Company) is listed as a regional player. Western Window Systems is listed as a broad incumbent.
Does Jada have an API?
No public API is recorded for Jada.