Capelle
Capelle Consulting is a Singapore-based organizational development and leadership training firm founded in 1995, offering consulting, learning programs, and executive coaching to corporate clients, social-sector organizations, and individual professionals in Singapore and China, with proprietary frameworks and SkillsFuture-funded courses.
- Company typePrivate
- Founded1995
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Capelle does
Capelle Consulting Pte. Ltd. is a Singapore-based organizational development, HR consulting, and leadership training firm founded in 1995 by Tan Tat Jin. The company operates an integrated three-pillar service model: Consulting (organizational alignment, development, and transformation), Learning Programs (structured workshops on leadership, management, and digital skills), and Executive Coaching (one-on-one partnerships for senior leaders). Capelle sells both SkillsFuture-funded open-enrollment courses (prices range from SGD 545 for short workshops to SGD 1,308 for full programs, with tiered subsidies for Singapore citizens and SMEs) and customized enterprise consulting and in-house training engagements, alongside premium residential workshops such as the STAR Leadership and Impact & Imprint programs held at venues like Banyan Tree Bintan and Catapult at Rochester Commons.
The firm's intellectual property is anchored in proprietary frameworks — the 5-5-5 People Leadership Framework, STAR Leadership Model, and Impact & Imprint workshop design — developed and refined over 30 years of practice. Capelle holds several certifications relevant to its market: Certified B Corporation (2025), bizSAFE Level 3, CSA Cyber Essentials, and SkillsFuture Singapore approved training provider status. It operates from a single headquarters at the Lifelong Learning Institute in Singapore with a parallel China presence via a dedicated Chinese-language website.
The customer base spans Singapore enterprises (SATS, Wing Tai Retail Management, Deloitte, Micron Semiconductor Asia, SLS Bearings), government and social-sector clients (SkillsFuture Singapore, NCSS, 50 social service agencies on digitalisation), and individual professionals seeking SkillsFuture-funded training. Notable scale signals include 1,200 individuals trained in data courses, 4,000 trained under SkillsFuture for Digital Workplace 1.0, and a 4.8/5 trainee rating from 894 respondents on MySkillsFuture. Leadership transitioned in 2025 with the appointment of Ting Siew Lee as CEO, coinciding with the launch of new service lines including AI Workforce Transformation and an Internal Mobility Accelerator.
Capelle firmographics
Firmographics- Name
- Capelle
- Legal name
- Capelle Consulting Pte. Ltd.
- Website
- https://capelleconsulting.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Capelle Consulting is a Singapore-based organizational development and leadership training firm founded in 1995, offering consulting, learning programs, and executive coaching to corporate clients, social-sector organizations, and individual professionals in Singapore and China, with proprietary frameworks and SkillsFuture-funded courses.
- Ownership category
- akta.pro rank
Capelle industry classification
Industry- Product category
- Management Consulting
- NAICS
- Human Resources Consulting Services (541612), Management Consulting Services (54161)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Organization Design & Operating Model Consulting (BPAHAGAB)
- akta.pro secondary industries
- Human Capital & Workforce Transformation Consulting (BPAHACAE), Learning, Training & Corporate Education Consulting (BPAHAGAE), Performance Management & Productivity Consulting (BPAHAGAL)
Keywords
Where Capelle is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices2 records
Markets served
Capelle business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Consulting Services: Organizational development, alignment, and transformation consulting engagements delivered to corporate clients. These are typically project-based consulting engagements with custom scope based on client needs.
- Learning Programs and Workshops: Structured training programs on leadership, management, organizational effectiveness, and professional skills. Programs range from one-day workshops to multi-day residential programs. Revenue generated through course fees with tiered pricing based on SkillsFuture eligibility.
- Executive Coaching: One-on-one coaching partnerships for executives to fulfill their roles and grow their leadership capabilities. Coaches include experienced professionals like Lim Kok Ping (20 years leadership experience at Microsoft) and others.
- Events and Conferences: Annual Capelle Conference and flagship workshops like STAR Leadership and Impact & Imprint generate revenue through participant fees. Events are held at premium venues (Banyan Tree Bintan, Catapult at Rochester Commons).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | One time/ perpetual license | People Leadership Program (SFw) - Full Course |
| One time/ perpetual license | One time/ perpetual license | Emotional Intelligence: Enhance your Influence and Impact CCS |
| One time/ perpetual license | One time/ perpetual license | Introduction to Artificial Intelligence (SFDW 2.0) |
| One time/ perpetual license | One time/ perpetual license | Critical Thinking Workshop |
| One time/ perpetual license | One time/ perpetual license | Negotiating Skills |
| One time/ perpetual license | One time/ perpetual license | Present with Confidence |
| One time/ perpetual license | One time/ perpetual license | Building Sustainable Impact: ESG and B Corp Perspective |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
Capelle product offering
Product offeringCore offering
Capelle Consulting is an integrated consultancy that delivers organisational development consulting, corporate training/learning programs, and executive coaching. The firm helps companies achieve capability excellence through three pillars: Consulting for organisational alignment, development and transformation; Learning Programs on self, people, performance, organisational and service leadership; and Coaching partnerships for executives. It also offers specialised programs such as AI Workforce Transformation and an Internal Mobility Accelerator.
Product overview
Capelle Consulting is an integrated consultancy specialising in organisational development, HR consulting, executive coaching, and corporate training. The company operates a platform-plus-services model offering three core service pillars (Consulting, Learning Programs, and Coaching) complemented by specialized programs including AI Workforce Transformation and Internal Mobility Accelerator. Their learning offerings include flagship residential workshops (STAR Leadership, Impact & Imprint) and SkillsFuture-funded programs covering leadership development, people management, team effectiveness, and digital skills including AI fundamentals.
Differentiator
Problem solved
Functional benefit
Products and services
- Consulting Services Diagnosis and solutions for organisational alignment, development, and transformation, covering organisational alignment, people and talent development, customer experience, and social sector capability building for corporate and non-profit clients.
- Learning Programs Structured programs on self, people performance, organisational, service leadership and management — covering self-management, people management, performance leadership, organisational leadership, and service management for working professionals.
- Coaching Services One-on-one executive coaching partnerships that help executives fulfil their roles, covering leadership development, support through organisational change, performance coaching, and building team effectiveness.
- AI Workforce Transformation Specialised consulting and capability-building offering that helps organisations move from AI interest to operating reality, covering leadership alignment, capability building, workflow redesign, and bespoke AI applications for enterprise clients.
- Internal Mobility Accelerator Specialised program that addresses internal talent mobility barriers and helps organisations deploy talent from within, targeting Singapore enterprises sitting on untapped internal talent pools.
- STAR Leadership Workshop A 4-day workshop at Catapult at Rochester Commons that builds holistic and effective leaders across four dimensions — self-management (Being), thinking (Seeing Differently), achieving (Doing), and relating (Connecting) — for managers transitioning from individual contributors to people managers.
- Impact & Imprint (I&I) Workshop A 4-day-3-night offsite residential programme at Banyan Tree Bintan targeting senior leaders and hi-potentials, focused on creating organisational impact and personal imprint, with the principle that leaders must excel in both Being and Doing.
- People Leadership Programme (SFw) SkillsFuture-funded program for executives, supervisors, team leaders, and managers covering facilitation of organisation strategies and leading people effectively; full course fee $1,177.20 with tiered SkillsFuture subsidies.
- Emotional Intelligence Workshop Workshop that helps leaders engage both minds and emotions of those they lead, creating emotionally healthy environments; SkillsFuture course (CCS) at $872 full fee with subsidised tiers.
- SkillsFuture for Digital Workplace (SFDW) 2.0 — Introduction to AI Program covering generative AI concepts, practical applications, and how AI intersects with diverse industries; full fee $981 with subsidised tiers ($111.60 for Singaporeans >40/SME).
- Building Sustainable Impact: ESG and B Corp Perspective Workshop on B Corp certification and ESG principles for leaders and managers wanting to explore purpose-driven, sustainable organisations; full course fee $1,308 with tiered SkillsFuture subsidies.
- Influencing Workshop Workshop that develops participants' skills to identify factors relevant for influencing and to implement appropriate influencing methods in workplace contexts.
- Design Thinking Workshop Human-centred design mindset workshop helping participants improve processes, products, environments, and experiences using design thinking methods.
- Team Diversity Programs Programs covering building effective cross-generational relationships, leveraging multigenerational teams, and managing cross-functional and culturally diverse teams.
- Managing Hybrid Teams Program guiding participants with practical handles to overcome challenges and effective tools to bring out the best in hybrid teams.
Quantifiable outcome
- 4.8/5 trainee satisfaction rating from 894 respondents on MySkillsFuture portal
- +2 more outcomes
Companies that use Capelle
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles3 records
Capelle technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Capelle partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SkillsFuture SingaporecoreCapelle is an approved SkillsFuture Singapore training provider offering funded courses to Singaporeans and PRs. Multiple course reference numbers (TGS-2019504260, TGS-2022016729, TGS-2022016162, etc.) indicate an ongoing partnership for delivering national skills development programs.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Capelle competitors and assessment
Company assessmentBroad incumbents
- Right Management (ManpowerGroup): Talent and career development consultancy inside ManpowerGroup delivering leadership development, coaching, and organizational effectiveness solutions. Comparable integrated offering to Capelle's consulting + learning + coaching stack, with global delivery infrastructure Capelle lacks.
- Korn Ferry: Global organizational consulting firm covering leadership development, talent management, and organizational design — overlapping heavily with Capelle's OD consulting, executive coaching, and organizational alignment offerings, although delivered through a much larger partner-led model.
- LHH (Lee Hecht Harrison): Global talent development and career transition firm offering leadership coaching, training, and organizational consulting. Comparable to Capelle across the executive coaching and learning programs pillars, especially in APAC enterprise talent engagements.
- Center for Creative Leadership (CCL): Non-profit leadership development institution offering open-enrollment leadership programs, custom programs, and coaching — directly comparable to Capelle's residential flagship workshops (STAR, Impact & Imprint) and executive coaching services, particularly for APAC senior-leader cohorts.
- DDI (Development Dimensions International): Global leadership development consultancy that combines assessment, training, and coaching for managers and executives. Highly comparable to Capelle's integrated consulting + learning + coaching model, with a well-known leadership curriculum that competes for similar enterprise L&D budgets in APAC.
- FranklinCovey: Global leadership and effectiveness training firm with a broad productized content library (e.g., '7 Habits'). Directly comparable to Capelle's open-enrollment leadership workshops, SkillsFuture-style course catalog, and executive education offerings, but operating at much larger scale across multiple geographies.
- Heidrick & Struggles: Global leadership advisory and executive search firm that also offers leadership assessment, coaching, and team effectiveness services. Comparable to Capelle at the senior-leader and executive coaching tier, addressing organizational transformation and C-suite capability needs.
Direct peers
- Dale Carnegie & Associates: Long-standing training firm specializing in leadership, presentation, and interpersonal skills courses delivered through local franchises. Comparable to Capelle's SkillsFuture-approved courses on presentation, influencing, and people leadership, with overlapping content and audience.
- Schouten Global: Netherlands-based executive coaching and leadership development firm offering organizational, team, and individual programs. Comparable to Capelle's coaching pillar and integrated OD/leadership workshop model, with international delivery scope.
- BTS Group AB: Business simulation and leadership development consultancy combining experiential learning with consulting engagements. Closely comparable to Capelle's human-centered design, experiential learning, and workshop-led capability-building methodology aimed at managers and senior leaders.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Capelle social profiles
Digital presenceCapelle compliance and trust
Trust signalCompliance4 records
Capelle financial estimates
Financial estimateRevenue estimate
Valuation estimate
Capelle leadership team
Management profileNumber of profiles
Profiles1 record
Capelle funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Capelle M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Capelle
What does Capelle do?
Capelle Consulting is an integrated consultancy that delivers organisational development consulting, corporate training/learning programs, and executive coaching. The firm helps companies achieve capability excellence through three pillars: Consulting for organisational alignment, development and transformation; Learning Programs on self, people, performance, organisational and service leadership; and Coaching partnerships for executives. It also offers specialised programs such as AI Workforce Transformation and an Internal Mobility Accelerator.
Is Capelle a public or private company?
Capelle is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Capelle founded?
Capelle was founded in 1995. It employs 11 to 50 people.
Where is Capelle based?
Capelle is headquartered in Singapore, Singapore, in the Asia region.
How does Capelle make money?
Four revenue lines are on record. Consulting Services are the primary driver. The others are learning Programs and Workshops, executive Coaching and events and Conferences.
Who are Capelle's main competitors?
Broad incumbents on record are Right Management (ManpowerGroup), Korn Ferry, LHH (Lee Hecht Harrison), Center for Creative Leadership (CCL), DDI (Development Dimensions International), FranklinCovey and Heidrick & Struggles. Direct peers are Dale Carnegie & Associates, Schouten Global and BTS Group AB.
Does Capelle have an API?
No public API is recorded for Capelle.
What industry is Capelle in?
Capelle's product category is Management Consulting. Its primary akta.pro industry code is BPAHAGAB, Organization Design & Operating Model Consulting, with a secondary code of BPAHACAE, Human Capital & Workforce Transformation Consulting. Its NAICS code is 541612 and its SIC code is 8742.