Romano & Romano Financial
Romano & Romano Financial is a family-owned, independent investment management and financial planning firm in North Wales, PA, serving high-net-worth individuals, families, retirees, and small businesses through tiered AUM-based investment management and flat-fee comprehensive wealth planning, operating on Commonwealth Financial Network's back-office platform.
- Company typePrivate
- Founded2003
- HeadquartersNorth Wales, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Romano & Romano Financial does
Romano & Romano Financial, LLC is a privately held, family-owned investment management and financial planning firm headquartered at 1120 Welsh Road, Suite 180, North Wales, Pennsylvania. Founded in 2003 by Joseph A. Romano and Carol E. Romano as a husband-and-wife practice in Ambler, PA, the firm relocated to North Wales in 2011 and has operated continuously for over 20 years under family ownership. The firm serves high-net-worth individuals and families, retirees, and small businesses and charities, primarily across the Pennsylvania and Greater Philadelphia tri-state market, with services restricted to states where its advisors are properly registered or licensed.
The firm delivers two core service lines: Investment Management and Wealth Management Consulting. Investment Management is a tiered AUM-based fee product with annual rates of 1.10% (entry tier), 0.90% (mid tier), and 0.55% (largest tier), plus per-transaction charges on options, mutual funds, equities, and fixed income. Wealth Management Consulting is a flat-fee comprehensive planning engagement at $5,000 in year one and $3,500 in subsequent years, covering holistic planning, data gathering, plan design, implementation, and coordination with estate, insurance, and tax professionals. The firm operates without proprietary investment products and runs on Commonwealth Financial Network's technology platform, including the Investor360 web and mobile client portal (iOS and Android). No in-house AI/ML capabilities, APIs, or proprietary technology platforms are disclosed.
Go-to-market is relationship-led: client acquisition relies on referrals, community presence through charitable partnerships (Philabundance, Manna on Main Street, Mattie N. Dixon Community Cupboard, Legion of Mary Brother House), founder Joseph Romano's board service at the Health Promotion Council, content marketing through an educational resource center and 50+ financial calculators, and recurring media coverage. Revenue is recurring and subscription-like, driven by AUM-based management fees complemented by flat planning fees and modest transaction charges. The firm is independently owned with no parent company, no external investors, and no disclosed funding history.
Romano & Romano Financial firmographics
Firmographics- Name
- Romano & Romano Financial
- Legal name
- Romano & Romano Financial, LLC
- Website
- https://romanoromano.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Romano & Romano Financial is a family-owned, independent investment management and financial planning firm in North Wales, PA, serving high-net-worth individuals, families, retirees, and small businesses through tiered AUM-based investment management and flat-fee comprehensive wealth planning, operating on Commonwealth Financial Network's back-office platform.
- Ownership category
- akta.pro rank
Romano & Romano Financial industry classification
Industry- Product category
- Wealth Management
- NAICS
- Portfolio Management and Investment Advice (52394)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Comprehensive/Full-Service RIAs & Independent Wealth Managers (FSAAACAA)
- akta.pro secondary industries
- Portfolio Management–Led RIAs (Discretionary/Model-Based) (FSAAACAC), Financial Planning–Led RIAs (FSAAACAB)
Keywords
Where Romano & Romano Financial is headquartered
LocationHeadquarters
- HQ city
- North Wales
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Romano & Romano Financial business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Investment Management Fees (AUM-based): The firm charges an annual management fee based on the total aggregate value of assets across all accounts within a household. Fees are assessed on a tiered basis with rates decreasing as account size increases. This creates a recurring revenue stream that scales with client asset levels.
- Wealth Management Consulting Fees: Flat-fee comprehensive financial planning service charged annually. $5,000 in the first year covering holistic planning, data gathering, analysis, plan design, implementation, and coordination with professionals. $3,500 in subsequent years for ongoing plan maintenance and updates. Can be paid lump sum, semi-annually, or quarterly.
- Transaction-based Charges: Additional per-transaction charges for securities trades including options ($20 + $1.25/contract), mutual funds ($20), equities ($25 OTC/listed), fixed income ($30 for treasuries/corporates/municipals), and UIT transactions ($20). Plus $4.00 confirm fee for most transactions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Investment Management - First Tier (largest accounts) |
| Subscription | Annual | Investment Management - Second Tier |
| Subscription | Annual | Investment Management - Third Tier (entry) |
| Subscription | Annual | Wealth Management Consulting - First Year |
| Subscription | Annual | Wealth Management Consulting - Subsequent Years |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Romano & Romano Financial product offering
Product offeringCore offering
Romano & Romano Financial, LLC is a privately owned investment management and financial planning firm that delivers tiered-fee portfolio management and flat-fee comprehensive financial planning to high-net-worth individuals, families, retirees, and small businesses. Services encompass investment management across stocks, bonds, mutual funds, ETFs, and annuities, plus holistic planning across retirement, estate, tax, risk management, and business planning. Operations are supported by Commonwealth Financial Network's broker-dealer/RIA infrastructure, the Investor360 client portal, and an educational resource center.
Product overview
Romano & Romano Financial offers a unified wealth management and investment advisory service built around two core offerings: Investment Management and Wealth Management Consulting. Investment Management provides fee-tiered portfolio construction and ongoing management across stocks, bonds, mutual funds, ETFs, annuities, and alternative investments. Wealth Management Consulting delivers comprehensive flat-fee financial planning encompassing investment reviews, retirement and estate planning, tax projections, and insurance analysis. These core services are supported by a client-facing Investor360 web and mobile portal for account access, a suite of Commonwealth-hosted financial calculators, and a library of educational content including market updates, articles, and videos. The firm serves high-net-worth individuals, families, small businesses, and retirees through its partnership with Commonwealth Financial Network.
Differentiator
Problem solved
Functional benefit
Products and services
- Investment Management
Quantifiable outcome
- As of December 31, 2024, Commonwealth Financial Network oversees total account assets of $344 billion, providing scale and infrastructure for client services.
Companies that use Romano & Romano Financial
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Romano & Romano Financial technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Romano & Romano Financial partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and supporting.
- Commonwealth Financial NetworkcoreCommonwealth Financial Network is a Registered Investment Adviser-broker/dealer that provides the operational infrastructure for Romano & Romano Financial. Founded in 1979, Commonwealth provides robust independent market research, financial planning expertise, a wide universe of investment options (stocks, bonds, mutual funds, ETFs, alternative investments, managed accounts, retirement plans), technology platform, compliance supervision, and back-office processing. As of December 31, 2024, Commonwealth oversees total account assets of $344 billion. The partnership supports the firm's independence and commitment to acting in clients' best interest.
- National Financial Services LLC (Fidelity Investments)supportingFidelity Investments provides clearing, custody, and other brokerage services to Commonwealth Financial Network through National Financial Services LLC (NFS). NFS is an industry leader providing quality products and services including complete investment reporting, check writing, comprehensive tax reporting (1099), asset management accounts, and a range of retirement program options including IRAs, SIMPLE IRAs, Roth IRAs, and SEP IRAs. SIPC protection and excess of SIPC coverage up to $1 billion is provided through this relationship.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Romano & Romano Financial competitors and assessment
Company assessmentBroad incumbents
- Carson Group: Independent advisor support platform providing technology, compliance, and practice-management resources to affiliated RIAs. Operates a similar Commonwealth-style partner relationship but at much larger scale across hundreds of advisory firms.
- Mercer Advisors: National independent RIA providing comprehensive wealth management, tax, estate, and investment advisory services. Direct overlap on the comprehensive-planning-plus-investment-management product set for HNW households.
- Creative Planning: Large, full-service independent RIA offering comprehensive investment management and financial planning to HNW individuals and families. Highly comparable business model (fee-based, fiduciary, planning-led) but at materially greater scale and national footprint.
- Mariner Wealth Advisors: National wealth advisory firm offering comprehensive investment management, financial planning, estate, and tax services to HNW clients. Same comprehensive RIA and planning-led model; substantially larger AUM and headcount.
- Hightower Advisors: Independent RIA platform serving HNW clients through a partnership model analogous to Commonwealth, but consolidating many independent advisory practices under one brand. Comparable fiduciary, fee-based, planning-oriented offering.
- Edelman Financial Engines: Large national RIA combining traditional wealth management with retirement-plan advice for HNW individuals and corporate plan participants. Comparable comprehensive advisory model at far larger scale.
Others
- Kestra Financial: Independent broker-dealer platform supporting affiliated RIAs with technology, compliance, and back-office infrastructure — same support partner role for small RIAs that Commonwealth plays for Romano & Romano.
- Cambridge Investment Research: Independent broker-dealer and RIA support platform comparable to Commonwealth Financial Network, providing custody, compliance, and technology to affiliated independent advisory firms. Direct structural parallel to Romano & Romano's partnership model.
- Focus Financial Partners: Consolidator and support partner for independent RIAs and wealth management firms — essentially the same role as Commonwealth at a higher tier, providing capital, infrastructure, and M&A support to independent advisory practices.
Direct peers
- Facet Wealth: Flat-fee financial planning and investment management firm targeting HNW individuals, similar in fee structure (flat planning fee + portfolio management) to Romano & Romano's dual-revenue model. Closely comparable in go-to-market motion and client segment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Romano & Romano Financial compliance and trust
Trust signalCompliance3 records
Romano & Romano Financial financial estimates
Financial estimateRevenue estimate
Valuation estimate
Romano & Romano Financial leadership team
Management profileNumber of profiles
Profiles3 records
Romano & Romano Financial funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Romano & Romano Financial M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Romano & Romano Financial
What does Romano & Romano Financial do?
Romano & Romano Financial, LLC is a privately owned investment management and financial planning firm that delivers tiered-fee portfolio management and flat-fee comprehensive financial planning to high-net-worth individuals, families, retirees, and small businesses. Services encompass investment management across stocks, bonds, mutual funds, ETFs, and annuities, plus holistic planning across retirement, estate, tax, risk management, and business planning. Operations are supported by Commonwealth Financial Network's broker-dealer/RIA infrastructure, the Investor360 client portal, and an educational resource center.
Is Romano & Romano Financial a public or private company?
Romano & Romano Financial is a private company. It is classified as family owned and is currently operating.
When was Romano & Romano Financial founded?
Romano & Romano Financial was founded in 2003. It employs 1 to 10 people.
Where is Romano & Romano Financial based?
Romano & Romano Financial is headquartered in North Wales, United States, in the North America region.
How does Romano & Romano Financial make money?
Three revenue lines are on record. Investment Management Fees (AUM-based) is the primary driver. The others are wealth Management Consulting Fees and transaction-based Charges.
Who are Romano & Romano Financial's main competitors?
Broad incumbents on record are Carson Group, Mercer Advisors, Creative Planning, Mariner Wealth Advisors, Hightower Advisors and Edelman Financial Engines. Others are Kestra Financial, Cambridge Investment Research and Focus Financial Partners. Facet Wealth is listed as a direct peer.
Does Romano & Romano Financial have an API?
No public API is recorded for Romano & Romano Financial.
What industry is Romano & Romano Financial in?
Romano & Romano Financial's product category is Wealth Management. Its primary akta.pro industry code is FSAAACAA, Comprehensive/Full-Service RIAs & Independent Wealth Managers, with a secondary code of FSAAACAC, Portfolio Management–Led RIAs (Discretionary/Model-Based). Its NAICS code is 52394 and its SIC code is 6282.