Redwood Coast Medical Services

What Redwood Coast Medical Services does

Redwood Coast Medical Services (RCMS) is a nonprofit Federally Qualified Health Center (FQHC) operating three clinic locations in Gualala and Point Arena, California, serving the rural coastal communities of Southern Mendocino and Northern Sonoma Counties. Founded in 1977 and FQHC-designated under Section 330(e) of the Public Health Service Act in 1999, RCMS functions as a community-based integrated delivery platform offering primary care, urgent care (7 days/week with on-call holiday coverage), dental care, behavioral health, women's health, medication-assisted treatment for opioid addiction, and visiting nurse/palliative care. The organization is also designated by California as an Interim Stabilization Facility, one of only a few clinics in the state permitted to receive ambulance transports. The patient base spans permanent coastal residents, low-income and uninsured individuals served via a Sliding Fee Discount Program, and visitors to coastal communities, with services delivered regardless of ability to pay.

The technology footprint is intentionally lean and interoperability-focused. RCMS uses InteliChart for its patient portal and medical record access, and participates in the SacValley MedShare Health Information Exchange to share lab, imaging, and medication history with other Northern California providers. Marketing and enrollment outreach leverage MailChimp for "The Pulse" monthly newsletter and direct in-clinic Certified Enrollment Counselor support for MediCal, Medicare, Covered California, CalFresh, and Social Security applications. No proprietary AI/ML, advanced analytics, or telemedicine platforms beyond remote psychiatric appointments are referenced.

The business model is anchored on FQHC cost-based reimbursement from MediCal and Medicare, supplemented by sliding-fee patient service revenue, 501(c)(3) charitable donations (including an annual Black & White Night fundraiser and legacy giving programs), and Federal Tort Claims Act malpractice coverage at below-market rates. Go-to-market is community-led and place-based rather than commercial: care is delivered through three physical clinic sites, enrollment assistance is performed in-person at the clinics, and the patient-majority community board of directors ties governance to local users. Revenue is not publicly disclosed, and customer concentration is high in both geography (a single rural micro-catchment) and payer mix (federal/state public programs).

Name

Redwood Coast Medical Services

Legal name

Redwood Coast Medical Services Inc.

Website

https://rcms-healthcare.org

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

101–250 employees

Short description

Redwood Coast Medical Services is a nonprofit Federally Qualified Health Center operating three clinics in Gualala and Point Arena, California, providing primary care, urgent care, dental, behavioral health, women's health, and addiction treatment to rural coastal residents and visitors regardless of ability to pay.

Ownership category

akta.pro rank

Product category

Community Health Services

NAICS

Ambulatory Health Care Services (621), Social Assistance (624)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Misc Health & Allied Services, Nec (8090), Services-Home Health Care Services (8082)

akta.pro primary industry

Primary Care for Underserved Populations (e.g., migrant, homeless, refugee clinics) (HLAFAGAN)

akta.pro secondary industry

Public/County Primary Care Clinics (HLAFAGAI)

Keywords

• Community health services
• Primary care clinics
• Rural healthcare access
• Behavioral health treatment
• Federally qualified health

Headquarters

HQ city

Gualala

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Others

Revenue model

1. Federally Qualified Health Center Reimbursement: As an FQHC designated under Section 330 of the Public Health Service Act, RCMS receives cost-based reimbursement under Medicare and MediCal for services in medically underserved areas. The organization also benefits from Federal Tort Claims Act (FTCA) coverage providing malpractice insurance at below-market rates.
2. Sliding Fee Discount Program: RCMS provides discounted medical, dental, and behavioral health services to patients who qualify based on household size and gross income. Discounts are determined using total monthly gross income and number of financially dependent household members.
3. Patient Services Revenue: Revenue from patient services including primary care, urgent care, dental care, behavioral health, and addiction treatment. Accepts MediCal, Medicare, private insurance, and self-pay patients.
4. Donations and Fundraising: Charitable donations from community members, including annual fundraising events like Black & White Night, IRA charitable rollovers, stock donations, and legacy giving programs. Organization is a 501(c)(3) nonprofit.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

RCMS operates as a Federally Qualified Health Center delivering an integrated, family-oriented healthcare delivery system across three clinic locations in Gualala and Point Arena, California. Core offerings include primary care, 7-day urgent care, dental care, behavioral health (including medication-assisted treatment with Suboxone), women's health, visiting nurse and palliative care, chronic disease management, and enrollment assistance for government health and social benefits. The organization provides care regardless of ability to pay through a sliding fee discount program, accepting MediCal, Medicare, private insurance, and self-pay patients.

Product overview

Redwood Coast Medical Services (RCMS) operates as a Federally Qualified Health Center (FQHC) providing an integrated healthcare delivery system across three clinic locations in Gualala and Point Arena, California. The organization offers a comprehensive suite of healthcare services organized as a primary care-anchored platform with embedded specialty modules. Core services include Primary Care, Urgent Care (7 days/week), and Dental Care, which form the foundation of the healthcare delivery system. These are augmented by integrated Behavioral Health Services (including Medication-Assisted Treatment for opioid addiction), Women's Health Services, and Visiting Nurse/Palliative Care programs. RCMS extends its reach through Health Education and Outreach programs providing enrollment assistance for government benefits (MediCal, Covered California, CalFresh, Social Security) and financial support via its Sliding Fee Discount Program. Additional services include Chronic Disease Management for conditions like diabetes and hypertension, Fitness Consultation with medical exercise specialists, and Support Groups for grief and caregiving. The organization serves as a patient-centered medical home providing care regardless of ability to pay.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Urgent Care available 7 days a week, 8:00 AM - 6:00 PM
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature1 record

Partnerships

Eight partnerships are on record, tiered core and minor.

• Mendonoma Health AlliancecoreStrategic or Co-development Partner · 1 January 2016Integrated rural health network formed in 2016 by Coast Life Support District, RCMS, and St. Joseph's Health System, focused on expanding access to, coordinating, and improving the quality of healthcare services in the coastal community. Programs include Care Transitions, free health screenings, community health education, and support groups.
• California Primary Care Association (CPCA)minorStrategic or Co-development PartnerState's leading advocacy group for health centers. CPCA monitors state and federal legislation that will provide opportunities and create challenges to the system of care.
• Health Alliance of Northern California (HANC)minorStrategic or Co-development PartnerNetwork of community clinics and health centers working to promote the health and well-being of communities in rural, Northern California.
• National Association of Community Health Centers (NACHC)minorStrategic or Co-development PartnerFounded in 1971 to promote efficient, high quality, comprehensive health care that is accessible, culturally and linguistically competent, community directed, and patient centered for all.
• Covered CaliforniaminorStrategic or Co-development PartnerState health insurance marketplace where Californians can get brand-name health insurance under the Affordable Care Act. RCMS provides free enrollment assistance through Certified Enrollment Counselors.
• BenefitsCalminorStrategic or Co-development PartnerCalifornia online benefits application portal for CalFresh and other social services. RCMS provides free application assistance through trained outreach staff.
• MedicareminorStrategic or Co-development PartnerFederal health insurance program. RCMS provides enrollment assistance and accepts Medicare patients at all clinic locations.
• MediCalminorStrategic or Co-development PartnerCalifornia's Medicaid program. RCMS provides free enrollment assistance through Certified Enrollment Counselors and accepts MediCal patients.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Long Valley Health Center: Long Valley Health Center is a small rural FQHC located in Laytonville, Mendocino County, providing primary care, dental, behavioral health, and substance use treatment. It is a tightly comparable small-format rural FQHC in the same Mendocino County region as RCMS.
• Petaluma Health Center: Petaluma Health Center is a Federally Qualified Health Center in southern Sonoma County providing primary care, dental, behavioral health, and specialty services across multiple sites. It is comparable to RCMS as a Sonoma County FQHC, though operating at a larger scale and in a more urban-adjacent market.
• Coastal Health Alliance (now part of Marin Community Clinics): Coastal Health Alliance was a Point Reyes-area FQHC serving rural West Marin; it has been absorbed by Marin Community Clinics, a broader FQHC network. The combined entity is a comparable coastal Northern California FQHC serving rural, underserved populations with similar service offerings to RCMS.
• Mendocino Community Health Clinic (MCHC): MCHC is a Federally Qualified Health Center serving Mendocino County with multiple clinic sites providing primary care, dental, behavioral health, and substance use services to underserved populations. It is the closest direct peer to RCMS, operating under the same FQHC cost-based reimbursement model in an adjacent rural California geography.
• Open Door Community Health Centers: Open Door is a large FQHC serving Humboldt and Del Norte counties in far Northern California with primary care, dental, behavioral health, and specialty services. It is comparable to RCMS as a rural Northern California FQHC delivering integrated care to underserved coastal communities.
• Ritter Center: Ritter Center is a Federally Qualified Health Center in Marin County, California, providing primary care, behavioral health, and substance use services to underserved populations. It is a comparable FQHC peer to RCMS in the broader Northern California coastal/rural safety-net provider set.
• Anderson Valley Health Center: Anderson Valley Health Center is a small FQHC serving Boonville and surrounding communities in Mendocino County, California, offering primary care, behavioral health, and substance use services. It is a small-format rural FQHC comparable to RCMS in scale, service mix, and underserved rural setting.
• West County Health Centers: West County Health Centers is an FQHC operating multiple clinic sites across western Sonoma County, offering primary care, dental, behavioral health, and addiction services. It directly overlaps RCMS's Northern Sonoma County service area and shares the same rural-coastal community health center mission.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCKuaDNdKk2kgz20WQYrVQSw
• Xx.com/RCMS95445

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Redwood Coast Medical Services