Mayday Industries

What Mayday Industries does

Mayday Industries is a privately held, California-based manufacturer and distributor of disaster preparedness supplies, founded approximately in 1994 and operating for over 31 years from its headquarters in Huntington Beach. The company produces and sources a full-line catalog spanning more than 30 product categories, including pre-assembled emergency kits (automotive, home, office/school, CERT, outdoor, pet, one-day), long-shelf-life food bars (400, 1200, 2400, and 3600 calorie variants), US Coast Guard approved drinking water, water storage barrels, first aid and medical supplies, fire safety equipment, radios, lighting/heating, sanitation, and personal protective equipment. Core technical capabilities include a State of California-licensed water bottling plant, long-shelf-life food production, and custom product design with logo personalization for distributor branding.

The company operates a primarily B2B distributor/wholesale model, onboarding approved resellers through a formal application process (general information, credit card authorization, resale forms) and supporting them with drop-ship fulfillment, a Rapid Quote tool for high-volume pricing, and a marketing resource library with high-resolution product images and artwork guidelines. A consumer-facing e-commerce storefront provides a secondary direct-to-consumer channel. Customer segments are diversified horizontally across Individual Consumers, Government and Institutional buyers (offices, schools, CERT teams), Automotive, Outdoor Enthusiasts, and Distributors/Resellers. Pricing is quote-based and not publicly disclosed for most SKUs, with a $25 minimum drop-ship order, 3–5 business day standard shipping, and volume discounts available through Rapid Quote.

Revenue is not publicly disclosed and the company is founder/management-owned with no recorded institutional backing, funding rounds, or M&A activity. The current named executive contact is Cindy Popoff, Operations Manager. Certifications include US Coast Guard approval for food and water products, a California water bottling license (valid through June 2025), Eurofins annual water quality testing (2024 report published), and independent emergency provisions certification for food bars and water products.

Name

Mayday Industries

Legal name

Mayday Industries

Website

https://maydaysupplies.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Mayday Industries is a privately held, California-based manufacturer and wholesale distributor of disaster preparedness supplies, selling a 30+ category catalog of emergency kits, US Coast Guard-approved water, and long-shelf-life food bars primarily through approved B2B distributors and a consumer e-commerce storefront.

Ownership category

akta.pro rank

Product category

Emergency Preparedness Supplies

NAICS

Dried and Dehydrated Food Manufacturing (311423)

SIC

Food And Kindred Products (2000), Wholesale-Miscellaneous Nondurable Goods (5190)

akta.pro primary industry

Outdoor Navigation, Safety & Survival Gear Retail (CRAMAAAE)

akta.pro secondary industry

Spill Control & Containment Equipment (Absorbents, Berms, Spill Kits) (IMAHALAK)

Keywords

• Emergency preparedness supplies
• Disaster preparedness kits
• Emergency food and water
• CERT supplies
• First aid supplies

Headquarters

HQ city

Huntington Beach

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales - Emergency Supplies: Wholesale and retail sale of emergency preparedness products including kits, food, water, first aid supplies, and safety equipment through distributor network and direct sales.
2. Custom Product Manufacturing: Custom design and manufacturing services for emergency kits with logo personalization and branding options for distributor customers.
3. Drop Shipment Services: Drop shipment directly to distributor customers with $25 minimum order, enabling distributors to offer products without stocking inventory.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Mayday Industries manufactures and distributes a full-line catalog of disaster preparedness supplies, including pre-assembled emergency kits (automotive, home, office, outdoor, CERT, pet, one-day), long-term shelf-life food bars and drinking water, first aid supplies, fire safety products, lighting and heating, radios, sanitation, and tools. The company sells primarily through an approved B2B distributor network with custom kit branding services, drop shipment fulfillment, and a direct e-commerce website for consumers.

Product overview

Mayday Industries is a disaster preparedness company offering a comprehensive full-line of emergency supplies organized into multiple product categories. The portfolio includes pre-assembled emergency kits (automotive, outdoor, home, office/school, CERT, disaster, one-day, and pet preparedness kits) and individual emergency supplies (fire safety, first aid, food & water with long-term shelf-life, lighting & heating, tools, sanitation, hygiene, radios & communications, weather-related products, safety vests, and storage containers). The company also offers U.S. Coast Guard approved water products and provides custom branding/personalization services for distributors. Key products include the Road Warrior Auto Emergency Kit, Deluxe Office Emergency Kits, 400/1200/2400 Calorie Food Bars, 72-Hour Food Kit, and various water storage solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Road Warrior Auto Emergency Kit Automotive emergency kit designed for vehicle emergencies and roadside situations, sold to distributors and consumers.
• Deluxe Office Emergency Kits Pre-assembled emergency kits designed for office and school environments to prepare for workplace emergencies.
• Home Emergency Kits Comprehensive emergency kits designed for home preparedness and family use during disasters.
• Outdoor Emergency Kits Emergency kits designed for outdoor activities and wilderness preparedness including camping and hiking.
• CERT Kits Community Emergency Response Team kits for trained volunteer responders and institutional emergency teams.
• Disaster Preparedness Kits Pre-assembled kits designed for various disaster scenarios and general preparedness needs.
• Pet Preparedness Supplies & Kits Emergency supplies and kits designed for pet care during emergencies and evacuations.
• One Day Emergency Kits Compact kits designed to sustain individuals for one day during emergencies.
• 400 Calorie Food Bar Single-serving emergency food bar providing 400 calories with long-term shelf life, certified for emergency provisions.
• 1200 Calorie Food Bar Emergency food bar providing 1200 calories with long-term shelf life for emergency provisions.
• 2400 Calorie Food Bar Emergency food bar providing 2400 calories with long-term shelf life, certified for emergency provisions.
• 72 Hour (4) Person Food Kit Food kit designed to sustain four people for 72 hours during emergency situations.
• Mayday Drinking Water (6 Pack) U.S. Coast Guard approved emergency drinking water packaging sold in six-packs.
• 30 Gallon Water Barrel Large-capacity water storage barrel for emergency water reserves.
• First Aid & Medical Supplies First aid supplies and medical equipment for emergency situations including ICS triage products.
• Fire Safety Products Fire safety equipment and products for emergency preparedness and response.
• Radios & Communications Emergency radios and communication devices including AM/FM, NOAA weather band, solar, and dynamo-powered radios.
• Lighting & Heating Emergency lighting and heating equipment for power outages and cold conditions.
• Custom Products Customizable emergency products allowing distributors to create branded items with logos and personalization.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/maydayindy
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/mayday-industries

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mayday Industries