Social-Bee
Social-Bee is a Munich-based non-profit that operates a B2B recruitment and labor-market integration platform connecting German employers with refugees and migrants, serving 300+ companies including SAP, Bayer, and Beiersdorf. Founded in 2016, it combines candidate matching with eLearning-based qualification through its 360learning partnership.
- Company typePrivate
- Founded2016
- HeadquartersMünchen, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Social-Bee does
Social-Bee (Social-Bee gGmbH) is a Munich-based non-profit founded in 2016 by Zarah Bruhn that operates a B2B recruitment and labor-market integration platform connecting German employers with refugees and migrants. The organization has built a 300+ employer customer base that includes named enterprise clients such as SAP, Bayer, Beiersdorf, Ströer, and Union Investment, and has operated continuously for a decade, accumulating sector recognition (Next Economy Award 2019, Audi gen award 2021, eLearning Award 2025) and an ISO 9001 quality certification. Its service model has expanded from a narrow refugee-temp focus to broader refugee and migrant labor-market integration, anchored by a founding partnership with the Technical University of Munich (TUM) and a more recent partnership with 360learning for eLearning-based qualification.
The platform is delivered as a B2B matching and integration service: Social-Bee sources, qualifies, and matches candidates to employer roles, and supports ongoing integration through eLearning. The non-profit gGmbH legal structure and the founder's parallel public-sector roles — German Federal Commissioner for Social Innovation (2022-2025) and subsequent position at the Bundesagentur für Sprunginnovationen — shape the organization's profile, distribution advantage, and access to policy channels. There is no disclosed use of AI/ML in the matching or qualification workflow, no disclosed funding rounds, and no disclosed revenue or ARR.
Commercially, Social-Bee operates on a staffing/recruitment-fee model for its employer customers, augmented by eLearning-based qualification services delivered with 360learning. The company employs 11-50 people, suggesting sub-scale relative to its enterprise customer base, and derives revenue from a relatively concentrated pool of large German enterprises despite the breadth of 300+ customer relationships. Its business model is structurally constrained by its non-profit status, which limits equity-driven growth capital and positions the organization around grant funding, enterprise service fees, and ecosystem partnerships rather than venture-scale monetization.
Social-Bee firmographics
Firmographics- Name
- Social-Bee
- Legal name
- Social-Bee gGmbH
- Website
- https://social-bee.de
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Social-Bee is a Munich-based non-profit that operates a B2B recruitment and labor-market integration platform connecting German employers with refugees and migrants, serving 300+ companies including SAP, Bayer, and Beiersdorf. Founded in 2016, it combines candidate matching with eLearning-based qualification through its 360learning partnership.
- Ownership category
- akta.pro rank
Social-Bee industry classification
Industry- Product category
- Refugee and Migrant Recruitment Services
- NAICS
- Individual and Family Services (6241), Other Individual and Family Services (62419)
- SIC
- Services-Employment Agencies (7361), Services-Social Services (8300)
- akta.pro primary industry
- Refugee & Migrant Integration Enterprises (Livelihoods, Services) (BPAGALAN)
- akta.pro secondary industries
- Integration & Inclusion Services (Housing, Education, Employment) (BPADAHAI), Refugee & Immigrant Support Services (BPAGAEAI)
Keywords
Where Social-Bee is headquartered
LocationHeadquarters
- HQ city
- München
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Social-Bee business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Recruitment and Placement Services: Social-Bee generates revenue by charging companies for recruitment and placement services. The company acts as a full-service recruitment partner handling sourcing, qualification, and integration of refugee and migrant candidates. The model involves matching qualified candidates with company needs, with ongoing support during the integration period.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free initial consultation for companies |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Social-Bee product offering
Product offeringCore offering
Social-Bee is a non-profit recruitment organization that matches refugees and migrants with German companies for long-term, fair employment. The company operates an "All-in-One Partner" service covering sourcing, qualification, and workplace integration support. Companies receive free initial consultations and engage Social-Bee on a quote-based fee for end-to-end placement services, while job seekers register free of charge through an online talent portal.
Product overview
Social-Bee is a recruitment and staffing platform for refugees and migrants in Germany, functioning as an All-in-One-Partner for companies. The platform consists of a core job matching service connecting candidates with employers, a talent registration portal, and supplementary qualification and integration support services. The company operates as a non-profit organization (gGmbH) focused on successful integration into the German labor market since 2016.
Differentiator
Problem solved
Functional benefit
Products and services
- Social-Bee Employer Recruitment Services
Quantifiable outcome
- High percentage of placed employees remain long-term in their jobs
Companies that use Social-Bee
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles1 record
Social-Bee technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Social-Bee partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Technical University of Munich (TUM)coreTUM is the academic institution where Social-Bee originated as a university start-up. TUM awarded Social-Bee the Audi gen award 2021, indicating an ongoing relationship with the university's innovation ecosystem.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Social-Bee competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Social-Bee social profiles
Digital presenceSocial-Bee compliance and trust
Trust signalCompliance1 record
Social-Bee financial estimates
Financial estimateRevenue estimate
Valuation estimate
Social-Bee leadership team
Management profileNumber of profiles
Profiles1 record
Social-Bee funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Social-Bee M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Social-Bee
What does Social-Bee do?
Social-Bee is a non-profit recruitment organization that matches refugees and migrants with German companies for long-term, fair employment. The company operates an "All-in-One Partner" service covering sourcing, qualification, and workplace integration support. Companies receive free initial consultations and engage Social-Bee on a quote-based fee for end-to-end placement services, while job seekers register free of charge through an online talent portal.
Is Social-Bee a public or private company?
Social-Bee is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Social-Bee founded?
Social-Bee was founded in 2016. It employs 11 to 50 people.
Where is Social-Bee based?
Social-Bee is headquartered in München, Germany, in the Europe region.
How does Social-Bee make money?
One revenue line is on record: recruitment and Placement Services.
Does Social-Bee have an API?
No public API is recorded for Social-Bee.
What industry is Social-Bee in?
Social-Bee's product category is Refugee and Migrant Recruitment Services. Its primary akta.pro industry code is BPAGALAN, Refugee & Migrant Integration Enterprises (Livelihoods, Services), with a secondary code of BPADAHAI, Integration & Inclusion Services (Housing, Education, Employment). Its NAICS code is 6241 and its SIC code is 7361.