Sunway Property
- Company typePrivate
- Founded-
- HeadquartersPetaling Jaya, Malaysia
- Headcount251–500
- GTM typeB2C
- OfferingServices
Sunway Property firmographics
Firmographics- Name
- Sunway Property
- Legal name
- Sunway Integrated Properties Sdn. Bhd.
- Website
- https://sunwayproperty.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Where Sunway Property is headquartered
LocationHeadquarters
- HQ city
- Petaling Jaya
- HQ country
- Malaysia
- HQ region
- Asia
Offices6 records
Markets served
Sunway Property business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Marketing or Sales, Infrastructure, Personnel
Revenue model
- Property Development Sales: Revenue from the sale of residential (landed and high-rise), commercial, and industrial properties across Malaysia, Singapore, China, and the UK. Property development is the primary revenue driver, with sales of RM3.8 billion in 2025 and a RM4.2 billion target for 2026. The company launched RM4.4 billion worth of projects in 2023 alone.
- Property Investment (Build-Own-Operate): Recurring rental and operational income from investment properties held under the Build-Own-Operate (BOO) model, spanning retail (Sunway Pyramid, Sunway Ipoh Mall), education (Sunway University), healthcare (Sunway Medical Centre), and hospitality segments. In 2023, the property investment segment delivered RM462.1 million in revenue and RM155.6 million in PBT.
- Industrial / Logistics Facilities: Revenue from industrial real estate including the 103° Free Commercial Zone (FCZ) in Sunway City Iskandar Puteri. The 55-hectare FCZ, developed with Equalbase, provides over 6 million sq ft of integrated industrial real estate across four phases, fully leased to international operators.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Klang Valley residential units — Sunway Cochrane (serviced apartments) |
| Unit Pricing | Pay-as-you-go | Klang Valley — Sunway Velocity 3 (serviced residences, co-living ready) |
| Unit Pricing | Pay-as-you-go | Klang Valley — Sunway Flora Residences (condominiums) |
| Unit Pricing | Pay-as-you-go | Klang Valley — Sunway d'hill Residences (serviced residences) |
| Unit Pricing | Pay-as-you-go | Klang Valley — Sunway Artessa (condominiums) |
| Unit Pricing | Pay-as-you-go | Klang Valley — Sunway Alishan (apartment and link villas) |
| Unit Pricing | Pay-as-you-go | Klang Valley — Jernih Residence (serviced apartments) |
| Unit Pricing | Pay-as-you-go | Klang Valley — Sfera Residence, Wangsa Maju |
| Unit Pricing | Pay-as-you-go | Klang Valley — Sunway Serene 2 (Superlink) |
| Unit Pricing | Pay-as-you-go | Johor — Sunway Majestic (SOHO) |
| Unit Pricing | Pay-as-you-go | Johor — Sunway LakeHills 2 (Taman Molek) |
| Unit Pricing | Pay-as-you-go | Johor — Sunway Maple (landed — double-storey terrace) |
| Unit Pricing | Pay-as-you-go | Johor — Sunway Lenang Heights (landed — bungalows and semi-D) |
| Unit Pricing | Pay-as-you-go | Ipoh — Sunway Bayu (townhouses) |
| Unit Pricing | Pay-as-you-go | Penang — Sunway Dora (condominium and affordable home) |
| Unit Pricing | Pay-as-you-go | Penang — Sunway Wellesley (3-storey townhouse) |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
Sunway Property product offering
Product offeringCore offering
Sunway Property is a Master Community Developer that plans, builds, sells, and operates integrated townships and individual residential, commercial, retail, and industrial developments across Malaysia (Klang Valley, Johor, Ipoh, Penang), Singapore, China, and the United Kingdom. It delivers high-rise serviced residences, condominiums, SOHOs, landed homes, retail malls, and free commercial zones within self-contained communities anchored by healthcare, education, retail, and hospitality facilities under its Build-Own-Operate model and SDDA design framework.
Product overview
Sunway Property operates as a Master Community Developer offering integrated townships and residential developments across Malaysia (Klang Valley, Johor, Ipoh, Penang), Singapore, China, and the United Kingdom. The product portfolio comprises primarily real estate developments including high-rise serviced residences (Sunway Velocity 3, Sunway Cochrane, Sfera Residence), landed homes (Sunway Maple, Sunway Bayu, Sunway Aviana), SOHO units (Sunway Majestic), and commercial/retail spaces (Sunway GRID Retail, Sunway Ipoh Mall). Supporting the core property offerings is the Sunway Property+ aftersales programme with Care+, Rent+, and Reward+ pillars, and the Sunway Super App for digital engagement. The company also develops large-scale integrated townships including Sunway City Iskandar Puteri (2,000 acres in Johor) and Sunway City Ipoh (1,350 acres in Perak), as well as industrial/free commercial zones such as the 103-degree FCZ. Most developments are positioned within master-planned communities featuring sustainability, innovation, health and wellness, and lifestyle design principles under the SDDA framework.
Differentiator
Problem solved
Functional benefit
Brands
- Sunway Property+: Aftersales lifestyle programme for Sunway Property homeowners featuring Care+ (home maintenance), Rent+ (rental credits), and Reward+ (community privileges and benefits).
- SDDA (Sunway Design & Development Architecture)
Products and services
- Sunway Velocity 3 Two 61-storey co-living-ready serviced residence towers (Tower A: 1,036 units; Tower B: 568 units) plus single Tower C in Kuala Lumpur, sold from RM560,000 with 2-4 bedroom layouts and digital locksets, sub-meter readiness and stepless elderly-friendly design. Targets investors, working adults, young professionals, commuters, small families, and first-time homebuyers. Expected completion 2028.
- Sunway Cochrane Freehold serviced apartment development in Kuala Lumpur with 1,296 total units across two blocks (Block A: 641 units; Block B: 655 units), built-up 650-1,001 sq ft. Prices from RM948,000 to RM1,725,000. Targeted at urban homebuyers in the Klang Valley. Expected completion October 2029.
- Sunway Flora Residences and Sunway Flora 2 Freehold condominium development in Bukit Jalil, Kuala Lumpur, comprising two towers with 748 total units (Tower A: 379 units; Tower B: 369 units) priced from RM1.08 million to RM2.67 million (Flora Residences), and Sunway Flora 2 with units from 764 to 1,259 sq ft from RM568,000. Targeted at family and investor buyers in Klang Valley. Expected completion December 2026.
- Sunway Velocity TWO Four residential towers (Towers A-D) in Kuala Lumpur with 79% residential component and retail units. All towers fully sold; retail units achieved 100% tenancy rate. Awarded the Sunway City Kuala Lumpur Master Plan Excellence recognition from The Edge Malaysia 2025 and World Gold at the 2026 FIABCI World Prix d'Excellence.
- Sfera Residence Residential development in Wangsa Maju, Kuala Lumpur. Units from 541 to 1,371 sq ft priced from RM430,000. Targeted at urban first-time buyers and upgraders in Klang Valley.
- Sunway Majestic Freehold SOHO (Small Office/Home Office) development in Johor Bahru City Centre comprising two towers with 1,012 total units (Tower A: 540 units; Tower B: 472 units). Prices from RM538,800 to RM1,030,800. Targeted at professionals, small-business operators, and investors in Johor. Expected completion August 2029.
- Sunway Maple Double-storey terrace landed homes in Iskandar Puteri, Johor by Sunway Iskandar Development Sdn Bhd. 156 total units (Type A: 123 units; Type B: 33 units). Freehold. Prices from RM1.46 million to RM2.47 million; first phase sold out within 2 hours with 80% Malaysian buyers. Expected completion December 2027.
- Sunway Serene 2 Superlink residential development in Petaling Jaya offering Superlink units from 3,499 to 5,906 sq ft and terrace units from 995 to 1,590 sq ft. Targeted at upgraders and multi-generational families in Petaling Jaya.
- Sunway LakeHills 2 Residential development in Taman Molek, Johor with units from 694 to 2,076 sq ft priced from RM551,000. Targeted at families and investors in the Johor market.
- Sunway GRID Retail Retail spaces ranging from 862 to 2,631 sq ft priced from RM1.13 million. Targeted at small business owners and retail investors seeking integrated Sunway township locations.
- Sunway Wellesley (Serene Villas and Townhouse) Penang landed developments including Sunway Wellesley (210 freehold townhouse units from RM774,000 to RM1,138,800) and Sunway Wellesley Serene Villas (Bukit Mertajam units from 1,701 to 2,615 sq ft priced from RM655,000). Targeted at families in Penang.
- Sunway Bayu Final landed residential phase in Sunway City Ipoh township. 168 99-year leasehold townhouse units ranging from 2-storey (35'-51' x 54') priced from RM744,000 to RM1.313 million with 7% Bumiputera discount. Pre-launch event generated RM42 million in sales. Expected completion April 2027.
- Sunway Aviana Landed strata development on 22.18 acres in Sunway City Iskandar Puteri with a GDV of RM296 million. Built-ups from 1,847 to 1,988 sq ft with up to four en-suite bedrooms. Targeted at families and cross-border buyers in Johor.
- Sunway City Iskandar Puteri 2,000-acre flagship master-planned integrated township in Johor, South Malaysia, featuring residential, commercial, retail, education, healthcare, and recreational components. Awarded Platinum at Smart Township Malaysia Awards 2025 — Malaysia's first developer-led township to receive this distinction. Houses the 103-degree Free Commercial Zone and the SJK (C) Cheah Fah school.
- Sunway City Ipoh 1,350-acre master-planned township in Tambun, Perak, established since 1996, featuring residential, commercial, industrial, educational, and hospitality components surrounded by tropical greenery and limestone hills. About 75% developed with over 2,000 units of residential, commercial and industrial properties delivered; total master plan GDV of over RM5 billion. Recognised for Master Plan Excellence by The Edge Malaysia 2024.
- 103-degree Free Commercial Zone (FCZ) 55-hectare Free Commercial Zone in Sunway City Iskandar Puteri jointly developed with Singapore-based Equalbase, providing over 6 million sq ft of integrated industrial real estate across four phases. First two warehouses (1.5 million sq ft) completed and fully leased to international operators; third warehouse (750,000 sq ft) targeted early 2027; one million sq ft in Phase 1 by early 2028. Positioned as ASEAN's first sustainable FCZ within the Johor-Singapore Special Economic Zone (JS-SEZ), expected to create 13,000+ jobs for Johoreans.
- Sunway Ipoh Mall RM1.2 billion retail development on 18.88 acres in Sunway City Ipoh, featuring over 1 million sq ft net lettable area across four storeys, 350 retail lots, 3,000 parking bays, Perak's first ice skating rink and a 36-lane bowling centre. Expected completion 2027.
- Sunway Property+ (Aftersales Programme) Comprehensive aftersales lifestyle programme automatically enrolling every new Sunway Property homeowner. Comprises three pillars: Care+ (home maintenance services including cleaning, handyman, air conditioning), Rent+ (rental credits transferable to property purchasers), and Reward+ (privileges and exclusive events). For homebuyers, sub-sale homebuyers, and tenants in Sunway Property developments.
- Sunway Super App Digital platform enabling users to access deals, activities, events, and purchases across the Sunway integrated ecosystem. Introduced live-stream purchasing for the 2026 Mega Roadshow, allowing users to shop and secure exclusive deals in real time. Available for all Sunway ecosystem transactions.
Quantifiable outcome
- Carbon emissions reduction of 29% (over 48,000 tons of CO2 avoided over 24 years) from district cooling system expansion serving Sunway Education facilities
- +11 more outcomes
Companies that use Sunway Property
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles4 records
Sunway Property technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Sunway Property partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- CSC Land GroupcoreSunway MCL (Sunway Property's Singapore subsidiary) and CSC Land Group submitted the highest bid for River Valley Green (Parcel C) — one of Singapore's most coveted District 9 addresses. This joint bid marks a significant partnership between the two companies for premium Singapore real estate development.
- Komuniti Tukang Jahit (KTJ)minorSunway Property partnered with Komuniti Tukang Jahit (KTJ), a community-driven organisation supporting housewives, single mothers, and underprivileged women through sewing and craftsmanship. The Berkat Bersama Raya campaign featured limited-edition batik pouches handcrafted by KTJ women — transforming a festive giveaway into a community empowerment initiative.
- ENGIEcoreENGIE and Sunway Property expanded their district cooling system partnership to serve Sunway Education's facilities including Sunway University and Sunway College. The expansion involves connecting up to 3,000 refrigeration tons of cooling capacity to serve multiple buildings, reducing carbon emissions by 29 percent — avoiding over 48,000 tons of CO2 over 24 years. This supports Malaysia's low-carbon goals and Sunway's sustainability commitments.
- EqualbasecoreSunway Group and Equalbase jointly developed 103°, a 55-hectare Free Commercial Zone (FCZ) in Sunway City Iskandar Puteri, Johor — ASEAN's first sustainable FCZ within the Johor-Singapore Special Economic Zone (JS-SEZ). The first two warehouses (1.5 million sq ft) are completed and fully leased to international operators. Phase 1 adds a 750,000 sq ft warehouse (targeted early 2027) and one million sq ft (early 2028). Full masterplan: 6 million+ sq ft across four phases.
- Jeffrey Cheah FoundationcoreSunway Bhd and the Jeffrey Cheah Foundation invested a cumulative RM23 million in SJK (C) Cheah Fah school in Sunway City Iskandar Puteri, Johor. The school opened in 2022 with RM18 million and the second expansion phase (adding 12 classrooms to increase capacity to 1,500 students) received RM5 million pledged. Sunway and Jeffrey Cheah Foundation have contributed more than RM62 million to 8 adopted schools nationwide.
- Knight Frank MalaysiaminorSunway Property's growth strategy is informed by market insights from Knight Frank Malaysia Real Estate Highlights 2H 2025, which notes that residential properties accounted for 61.4% of nationwide transactions, with demand concentrated in Klang Valley, Johor, and Penang.
- Iskandar Puteri City Council (MBIP)coreMBIP collaborates with Sunway Property on the development of Sunway City Iskandar Puteri, including the Johor Selamat 2.0 safe city initiative (500 AI CCTV units, 10 panic buttons, 25 body cameras deployed). MBIP awarded Sunway City Iskandar Puteri the Diamond Recognition at the Low-Carbon City Awards 2025 and Platinum at the Smart Township Malaysia Awards 2025.
Scale indicators30 records
Recent moves8 records
Expansion highlights6 records
Sunway Property competitors and assessment
Company assessmentRegional players
- City Developments Limited (CDL): Singapore-based regional developer with comparable integrated residential and mixed-use portfolio, relevant as a regional peer given Sunway MCL's expansion into Singapore's high-end market (e.g., River Valley Green Parcel C bid with CSC Land).
Direct peers
- IOI Properties Group Berhad: One of Malaysia's largest integrated property developers with significant Klang Valley and Johor landbank, comparable township developments, and a similar mix of residential, commercial, and industrial real estate — directly competing for the same buyer pool.
- Eco World Development Group Berhad: Malaysian developer with a strong focus on integrated townships in Klang Valley, Johor (Iskandar Malaysia), and Penang, serving a comparable mid-market buyer profile and competing for similar cross-border Singapore demand.
- UEM Sunrise Berhad: Master developer of Iskandar Puteri (Johor) with flagship projects directly adjacent to Sunway City Iskandar Puteri — competing for the same cross-border Singaporean buyer pool in the JS-SEZ corridor.
- UOA Development Berhad: Klang Valley integrated developer with similar high-rise residential and commercial product mix, competing in the same premium urban submarkets as Sunway's Klang Valley projects.
- Mah Sing Group Berhad: Klang Valley-focused Malaysian developer with comparable high-rise residential launches and affordable-to-mid-market positioning — direct competition in Sunway's core Klang Valley price bands.
- Gamuda Berhad: Diversified Malaysian developer with a significant property arm (Gamuda Land) operating integrated townships in Klang Valley — comparable product offering, target buyer, and master-planned community approach.
- Sime Darby Property Berhad: Major Malaysian township developer with a similar master-planned community model across Klang Valley, Negeri Sembilan, and Johor — competing head-to-head in integrated township development and serving similar mid-market and family buyer segments.
- SP Setia Berhad: Leading Malaysian developer with comparable township portfolio in Klang Valley, Johor (Setia Tropika, Setia Eco Gardens), and Penang — competing directly in the same integrated township category and cross-border Singapore buyer market.
Broad incumbents
- Frasers Property Limited: Singapore-headquartered multinational real estate group with integrated developments across Southeast Asia — comparable as a regional broad incumbent operating in similar master-planned and mixed-use categories, particularly relevant for Sunway's Singapore and ASEAN growth ambitions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Sunway Property social profiles
Digital presenceSunway Property financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sunway Property leadership team
Management profileNumber of profiles
Profiles7 records
Sunway Property subsidiaries and ownership
Company hierarchySubsidiaries15 records
Sunway Property funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sunway Property M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sunway Property
What does Sunway Property do?
Sunway Property is a Master Community Developer that plans, builds, sells, and operates integrated townships and individual residential, commercial, retail, and industrial developments across Malaysia (Klang Valley, Johor, Ipoh, Penang), Singapore, China, and the United Kingdom. It delivers high-rise serviced residences, condominiums, SOHOs, landed homes, retail malls, and free commercial zones within self-contained communities anchored by healthcare, education, retail, and hospitality facilities under its Build-Own-Operate model and SDDA design framework.
Is Sunway Property a public or private company?
Sunway Property is a private company. It is classified as corporate owned and is currently operating.
When was Sunway Property founded?
Sunway Property was founded in -1. It employs 251 to 500 people.
Where is Sunway Property based?
Sunway Property is headquartered in Petaling Jaya, Malaysia, in the Asia region.
How does Sunway Property make money?
Three revenue lines are on record. Property Development Sales are the primary driver. The others are property Investment (Build-Own-Operate) and industrial / Logistics Facilities.
Who are Sunway Property's main competitors?
City Developments Limited (CDL) is listed as a regional player. Direct peers are IOI Properties Group Berhad, Eco World Development Group Berhad, UEM Sunrise Berhad, UOA Development Berhad, Mah Sing Group Berhad, Gamuda Berhad, Sime Darby Property Berhad and SP Setia Berhad. Frasers Property Limited is listed as a broad incumbent.
Does Sunway Property have an API?
No public API is recorded for Sunway Property.