What Mind Media does

Mind Media Group is a Dutch medical device company founded in 1992 by Erwin Hartsuiker and headquartered in Herten, the Netherlands. The company designs, manufactures, and sells the NeXus line of multimodal physiological data acquisition systems (NeXus Q32 with up to 32 EEG channels, NeXus Q24 with 21 channels launching Q2 2026, and NeXus 10 MK3 with 4 ExG channels) for clinical, research, educational, and human-performance applications. The NeXus hardware is paired with the BioTrace+ software platform, which provides real-time biofeedback, neurofeedback, qEEG brain mapping, and integration with third-party add-ons from Applied Neuroscience (Z-score neurofeedback, NeuroGuide) and Zukor Interactive (feedback gaming environments). The systems are ISO 13485 certified and the Q32 is FDA Registered as a Class II medical device, with proprietary Active Shielding technology and active noise cancellation designed to deliver medical-grade signal quality with minimal mains and motion artifacts. Mind Media serves clinical practitioners (neurotherapists, psychologists, psychiatrists), research institutions (universities, hospitals, government labs), and human-performance coaches, with a stated 7,000+ users worldwide and 1,700+ peer-reviewed scientific publications referencing NeXus systems.

The company operates exclusively B2B, selling to enterprises, institutions, professional practices, distributors, and resellers, and explicitly does not sell to consumers. Revenue is generated through one-time hardware sales (€5,995 to €21,995 per system), perpetual software licenses and add-ons (BioTrace+, Z-score modules, NeuroGuide), consumable supplies (electrodes, gels, EEG caps), and education through the Path to Mastery Academy (BCIA-certified training, qEEG courses, workshops). Distribution is hybrid: direct e-commerce via mindmedia.com coupled with a decentralized Country Orchestrator partner network that handles local importation, regulatory compliance, and support. Named customers include Mayo Clinic, Cleveland Clinic, Kaiser Permanente, Harvard, MIT, Max Planck Institute, NIH, NASA, the U.S. Department of Veterans Affairs, the U.S. Department of Defense, and Walter Reed National Military Medical Center, alongside German hospital group Schön Kliniken and St. Jude Children's Research Hospital. Supply chain is identified as a current operational risk: EEG cap connectors are unavailable due to global supply issues, and the NeXus 10 MK3 carries a 3-4 week delivery delay due to high demand.

Name

Mind Media

Legal name

Mind Media Group

Website

https://www.mindmedia.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Mind Media focuses on the development of sociophysiology and neuroscience through neurofeedback, biofeedback, quantified EEG & research.

Ownership category

akta.pro rank

Product category

Neurofeedback & Biofeedback Systems

NAICS

Electromedical and Electrotherapeutic Apparatus Manufacturing (334510), Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515)

SIC

Electromedical & Electrotherapeutic Apparatus (3845), Instruments For Meas & Testing Of Electricity & Elec Signals (3825)

akta.pro primary industry

Neurological Monitoring (EEG, Seizure/Sleep/Neuro Wearables) (HLAHACAE)

akta.pro secondary industries

Connected Medical Devices & Wearables (Sensors, Patches, Implantables) (HLACAPAB), Connected Therapeutics & Smart Drug Delivery Monitoring (HLACAFAL)

Keywords

• Neurofeedback systems
• Biofeedback equipment
• EEG acquisition hardware
• Physiological monitoring devices
• QEEG analytics software

Headquarters

HQ city

Herten

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Personnel, Marketing or Sales, Operations

Revenue model

1. Hardware Systems Sales: Sale of NeXus physiological acquisition systems (NeXus 10 MK3, Q24, Q32) along with compatible sensors, EEG caps, electrodes, and accessories. Hardware is sold as one-time capital purchases with varying price points based on channel density and capabilities.
2. Software Licenses and Add-ons: BioTrace+ software platform and specialized add-ons including Z-score neurofeedback modules, NeuroGuide analytics software, and feedback gaming add-ons from Zukor Interactive.
3. Education and Certification Programs: Path to Mastery Academy offering BCIA-certified programs, qEEG courses, specialized e-courses, hands-on workshops, and personalized training for biofeedback and neurofeedback practitioners.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Mind Media Group develops and manufactures the NeXus line of medical-grade neurofeedback and biofeedback hardware systems (NeXus Q32, Q24, and 10 MK3) that acquire multimodal physiological signals including EEG, EMG, ECG, GSR, respiration, temperature, and blood volume pulse. The hardware pairs with the proprietary BioTrace+ real-time data acquisition and training software, plus compatible sensors, EEG caps, electrodes, and add-on modules (Z-score, NeuroGuide, Zukor games). The company also delivers the Path to Mastery Academy, an education and BCIA-certified training program for practitioners worldwide.

Product overview

Mind Media Group offers the NeXus line of neurotechnology systems - a comprehensive portfolio of hardware and software for psychophysiological research and training. The core product line includes three NeXus systems: the NeXus Q32 (32-channel qEEG flagship), NeXus Q24 (21-channel portable wireless qEEG), and NeXus 10 MK3 (4-channel multimodal portable system). These systems work with compatible sensors for EEG, EMG, ECG, Respiration, GSR, Temperature, and BVP measurements, supported by BioTrace+ software for real-time data acquisition and feedback training. Add-on capabilities include Z-score neurofeedback and NeuroGuide analytics (from Applied Neuroscience), and Zukor interactive gaming environments. The company serves clinical, research, and educational markets with integrated EEG caps, electrodes, and the Path to Mastery Academy for professional education.

Differentiator

Problem solved

Functional benefit

Brands

• NeXus: Product line of multimodal physiological data acquisition systems including NeXus 10 MK3, NeXus Q24, and NeXus Q32 for EEG, biofeedback, and neurofeedback applications.
• BioTrace+
• Z-Score Neurofeedback

Quantifiable outcome

• 1700+ published research papers and scientific articles using NeXus systems worldwide
• +2 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability2 records

Feature6 records

Partnerships

Three partnerships are on record, tiered core.

• Applied Neuroscience, Inc.coreTechnology or IntegrationApplied Neuroscience, Inc. developed and licensed the Z-score EEG biofeedback add-on for BioTrace+ software. The Z-score add-on provides advanced real-time biofeedback and neurofeedback capabilities by computing live Z scores from raw physiological data, comparing results to a normative database.
• Applied NeurosciencecoreTechnology or IntegrationPartnership with Applied Neuroscience provides access to specialized qEEG analytics software including NeuroGuide for clinicians and researchers seeking in-depth quantitative EEG analysis and brainwave pattern exploration.
• NeuroGuide (Applied Neuroscience)coreTechnology or IntegrationNeuroGuide software complements BioTrace+ by offering advanced quantitative EEG analysis functionalities for experienced practitioners and researchers, enabling detailed brainwave pattern exploration and clinical decision-making.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• BrainMaster Technologies: BrainMaster manufactures EEG and neurofeedback hardware and software used in clinical and research settings. It is a direct competitor offering qEEG-capable systems at similar price points to Mind Media's NeXus line.
• Thought Technology Ltd. Thought Technology is a long-standing manufacturer of biofeedback and psychophysiological instrumentation, including EEG, EMG, and HRV systems. It competes directly with Mind Media in clinical biofeedback and research markets.
• ANT Neuro: ANT Neuro produces high-density EEG systems and neurofeedback solutions for research and clinical use. It overlaps with Mind Media's high-channel qEEG product line (e.g., NeXus Q32) and serves similar academic customers.
• g.tec medical engineering: g.tec develops EEG, brain-computer interface, and neurotechnology hardware including high-channel systems. It is a direct peer in the research-grade EEG market where Mind Media competes with NeXus Q32.
• Compumedics Neuroscan: Compumedics Neuroscan provides clinical and research EEG systems and is a direct competitor in the qEEG and neurodiagnostic space that Mind Media serves with its NeXus systems.
• Wearable Sensing: Wearable Sensing develops dry-electrode, mobile EEG headsets targeting research and consumer-adjacent applications. It overlaps with Mind Media's portable NeXus 10 MK3 and Q24 product positioning.
• BioSemi: BioSemi designs active-electrode EEG systems for research and clinical applications. It is a direct peer in the research-grade EEG market and competes for the same academic and clinical research customer base as Mind Media.

Emerging players

• Emotiv: Emotiv manufactures consumer and prosumer EEG headsets with research and wellness applications. It is an emerging player that intersects with Mind Media's lower-channel biofeedback offerings, particularly in human performance.
• Muse (Interaxon): Muse produces consumer EEG meditation and sleep headbands. While not a clinical competitor, it represents an emerging adjacent player in the broader neurofeedback/wellness space where Mind Media also operates.

Broad incumbents

• Bittium Biosignals: Bittium Biosignals (formerly Mega Electronics) provides medical-grade biosignal acquisition solutions including EEG for clinical and research use. As a larger diversified biosignal player, it is a broad incumbent overlapping with Mind Media's multimodal platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mindmediabv
• LinkedInlinkedin.com/company/mind-media-bv

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mind Media