Lucien Pages Communication

What Lucien Pages Communication does

Lucien Pagès Communication is a privately held, Paris-headquartered public relations and communications agency founded in 2006 that serves luxury and lifestyle brands across Europe and North America. The agency provides end-to-end PR services including event guest-list management, social media campaign design, Industry VIP collaborations, product sample loans, and gifting programs, and uses Launchmetrics' Fashion GPS Radar database as its primary operational tool for managing contact, professional, and logistics data for journalists, influencers, and talent. Its client portfolio spans premium fashion houses (JW Anderson, Acne Studios, Our Legacy, Undercover, John Lobb), beauty (Aesop), and consumer tech (Meta Glasses), as visible on the agency's website and Instagram channels.

The company operates three offices in Paris (15 boulevard Poissonnière, 75002), New York (443 Park Avenue South), and London (45 Gee Street, trading as "Lucien Pagès & AIPR"), and is a wholly-owned subsidiary of The Independents Holding Limited (UK CRN 10186775), part of The Independents Group. Legal entities include Lucien Pagès Communication SAS (France, SIREN 492 899 398), Lucien Pages NY LLC (Delaware), and the UK subsidiary that trades as AIPR. The agency is led by President and Director of Publication Isabelle Chouvet.

Commercially, Lucien Pagès runs a B2B professional services model with revenue generated through custom engagement fees for PR, communications, and event services; pricing is not publicly disclosed and new business is directed through a centralized inquiry channel. The agency publishes jurisdiction-specific privacy schedules (EU, UK, USA, California, Japan, Korea, China, Switzerland, UAE, Singapore, Hong Kong) reflecting its international VIP data handling. In 2025 the company published a French Index Égalité Femme Homme score of 78/100 in compliance with the Avenir Professionnel law. No external funding, revenue figures, or AI capabilities are disclosed in the source data.

Name

Lucien Pages Communication

Legal name

Lucien Pagès Communication, Société par Actions Simplifiée (SAS)

Website

https://lucienpages.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Lucien Pagès Communication is a Paris-founded, privately held PR and communications agency serving luxury and lifestyle brands through offices in Paris, New York, and London, with services spanning VIP event management, social media campaigns, and influencer collaborations.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. PR and Communications Services: The agency provides communication, PR, and event management services to luxury and lifestyle brands, generating revenue through professional service fees. The primary services include arranging guest lists for events, designing social media campaigns, Industry VIP collaborations, sample loans, and gifting arrangements.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Lucien Pagès Communication is a PR and communications agency that provides public relations, event management, and influencer engagement services to luxury and lifestyle brands. Its core work includes arranging guest lists for events, designing social media campaigns, coordinating Industry VIP collaborations, managing sample loans, and executing gifting programs. The agency leverages the Launchmetrics Fashion GPS Radar database to identify, record, and manage contact details for Industry VIPs, journalists, influencers, and talents.

Product overview

Lucien Pages Communication operates as a single unified PR and communication service offering rather than a platform-plus-modules architecture. The core offering consists of communication, PR and event services for luxury and lifestyle brands, supported by the Launchmetrics Database (Fashion GPS Radar) for managing Industry VIP relationships, journalist contacts, influencers and talent. Services include arranging guest lists for events, designing social media campaigns, Industry VIP collaborations, sample loans and gifting arrangements. The company operates across Paris, New York and London offices.

Differentiator

Problem solved

Functional benefit

Products and services

• Communication & PR Services Core communication, public relations and event services for luxury and lifestyle brands, including arranging guest lists for events, designing social media campaigns, Industry VIP collaborations, sample loans and gifting arrangements. Targeted at enterprise-level fashion, beauty, and lifestyle brand clients.
• Event Management & Guest List Curation Event production and guest list services for luxury and lifestyle brand clients, leveraging the Launchmetrics Fashion GPS Radar database to identify and coordinate attendance of Industry VIPs, journalists, influencers, and talents (including logistics such as passport details, sizes, and dietary requirements).
• Social Media Campaign Design Strategic design and execution of social media campaigns for luxury and lifestyle brand clients, integrated with broader PR and influencer initiatives.
• Industry VIP & Influencer Collaborations Coordination of talent, influencer, and Industry VIP collaborations for luxury and lifestyle brand clients, supported by a curated database of contacts managed through Launchmetrics Fashion GPS Radar.
• Sample Loans & Gifting Programs Management of client product sample loans and gifting arrangements targeted at Industry VIPs, journalists, influencers, and talents in support of brand visibility and editorial coverage.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• The Independents Holding LimitedflagshipOthersLucien Pagès Communication is a subsidiary undertaking of The Independents Holding Limited (UK – CRN: 10186775), which forms part of The Independents Group. The holding company owns and governs the agency as part of a group of independent agencies.
• LaunchmetricscoreTechnology or IntegrationLucien Pagès & AIPR uses Launchmetrics' Fashion GPS Radar database (previously Fashion GPS / Fashion Radar) as its primary web-based platform for managing industry VIPs, journalists, influencers, and talent profiles. The database stores contact details, professional information, and logistics data (passport, sizes, dietary requirements) for event management and gifting purposes.
• The Independents GroupcoreOthersLucien Pagès operates as part of The Independents Group, a collective of independent agencies. Lucien Pagès also trades as 'Lucien Pagès & AIPR', combining the AIPR brand with its existing operations.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• BCW (Burson Cohn & Wolfe): BCW is a large global PR and communications network with fashion, luxury, and lifestyle capability, competing for the same enterprise luxury client budgets as Lucien Pagès but with a broader portfolio of services and industries.
• Edelman: Edelman is a large global communications firm with dedicated luxury, fashion, and lifestyle practices, offering overlapping PR services but operating at far greater scale across many industries beyond luxury.

Direct peers

• The Communications Store: The Communications Store is a London- and New York-based PR and communications agency specializing in luxury fashion, beauty, and lifestyle brands, with a comparable consultative B2B sales model and brand focus similar to Lucien Pagès.
• Bureau Betak: Bureau Betak is a Paris-based event production agency specializing in luxury fashion shows and brand events, directly comparable to the event and VIP guest-list portion of Lucien Pagès' service mix.
• BPCM: BPCM is a New York-based PR and communications agency specializing in fashion, beauty, lifestyle, and wellness brands, providing event management, talent placement, and influencer services directly comparable to Lucien Pagès' offering.
• Purple PR: Purple PR is a London-based luxury, fashion, beauty, and lifestyle communications agency with global offices, operating as a direct competitor to Lucien Pagès in lifestyle brand PR, influencer engagement, and event support.
• Karla Otto: Karla Otto is a luxury and fashion PR and communications agency with offices in the same key cities (Paris, London, New York, Milan), serving the same fashion, beauty, and lifestyle client base as Lucien Pagès. It is one of the closest direct competitors in the high-end fashion PR niche.
• Brigitte Schuster Communication: Brigitte Schuster Communication is a Paris-based luxury fashion PR and communications agency serving couture, ready-to-wear, and lifestyle clients with a similar boutique, Paris-anchored positioning to Lucien Pagès.
• KCD Worldwide: KCD is a fashion-focused PR, digital, and event agency operating across New York, London, Paris, and Milan, directly overlapping with Lucien Pagès' tricity luxury and lifestyle PR offering, event production, and influencer services.

Others

• Launchmetrics: Launchmetrics is the technology vendor whose Fashion GPS Radar database Lucien Pagès uses to manage VIP, journalist, influencer, and talent contacts; it is the upstream platform provider to the agency's core VIP-relationship workflow.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/standing_ground
• Facebookfacebook.com/lucienpagescommunication
• LinkedInlinkedin.com/company/lucien-pages-communication

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lucien Pages Communication