What Studio Duggan does

Studio Duggan is a London-based interior design studio founded in 2011 by Tiffany Duggan, operating from Notting Hill and serving high-end residential clients across London, the Cotswolds, and South East England, with selective boutique hospitality work. The firm delivers a comprehensive suite of interior design services including Interior Concept Design, Interior Architectural Design, FF&E Design, Space Planning, Furniture Design & Supply, and Accessories & Artwork Sourcing, structured as bespoke, quote-based engagements ranging from FF&E packages to full architectural packages. The studio is intentionally small, with founder Tiffany Duggan personally overseeing every project, supported by senior designers managing day-to-day delivery.

The business monetises primarily through professional services fees tied to project scope, with pricing not publicly disclosed. A secondary revenue stream is Trove by Studio Duggan, a wholly owned sub-brand launched in 2019 that sells homeware (headboards, beds, lighting, seating, case goods, accessories) and curated vintage finds direct-to-consumer via thetrove.co.uk. Go-to-market is sales-led and relationship-driven: editorial features in House & Garden, How to Spend It, Elle Decoration, and The Telegraph act as top-of-funnel demand generation, while direct client enquiries and word-of-mouth close engagements. A partnership with The Expert platform adds 1:1 video consultations with the founder as a lower-ticket entry point.

Studio Duggan Ltd is a privately held UK limited company with no external institutional investment, no parent entity, and no disclosed funding. The studio has won the Homes and Gardens Design Award for Best Kitchen Design (2021) and has been featured across 9+ shelter publications. The competitive positioning rests on the founder's distinctive editorial-influenced aesthetic — bold colour, pattern, and curated mixes of period and contemporary pieces — and the firm's ability to translate a theatrical, set-design sensibility into liveable residential and hospitality interiors.

Name

Studio Duggan

Legal name

Studio Duggan Ltd

Website

https://studioduggan.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Studio Duggan is a London-based boutique interior design studio serving affluent residential and boutique hospitality clients with full-service design, space planning, FF&E, and furniture supply, complemented by a DTC homeware line, Trove by Studio Duggan.

Ownership category

akta.pro rank

Product category

Interior Design Services

NAICS

Interior Design Services (54141)

akta.pro primary industry

Interior Design Services (BPAHAKAB)

Keywords

• Interior design services
• Residential interior design
• Furniture design
• Space planning
• Homeware retail

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Interior Design Services: Full-service interior design for high-end residential and boutique commercial projects. Services range from FF&E packages to full architectural packages, including interior concept design, interior architectural design, FF&E design, space planning, furniture design and supply, and accessories and artwork sourcing.
2. Trove by Studio Duggan (Homeware Line): Homeware and furniture products including headboards, beds, lighting, seating, case goods, accessories, and curated vintage finds. Launched in 2019. Products available through their online shop at thetrove.co.uk.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Studio Duggan provides full-service interior design for high-end residential and boutique commercial projects, covering interior concept design, interior architectural design, FF&E design, space planning, furniture design and supply, and accessories and artwork sourcing. The studio also operates a homeware sub-brand, Trove by Studio Duggan, retailing own-brand furniture, lighting, and accessories alongside curated vintage finds through an online shop.

Product overview

Studio Duggan is a London-based interior design studio offering a comprehensive range of services including Interior Concept Design, Interior Architectural Design, FF&E Design, Space Planning, Furniture Design & Supply, and Accessories & Artwork Sourcing. The studio also operates a homeware sub-brand called Trove by Studio Duggan (launched in 2019), which retails headboards, beds, lighting, seating, case goods, and accessories alongside curated vintage finds. Additionally, the studio offers 1:1 expert video consultations via The Expert platform.

Differentiator

Problem solved

Functional benefit

Brands

• Trove by Studio Duggan: A homeware line embodying Studio Duggan's signature style with a nomadic, yet timeless sensibility, featuring headboards, beds, lighting, seating, case goods, accessories, and curated vintage finds, with customisation available to personalise the home.

Products and services

• Interior Design Services Full-service interior design for high-end residential and boutique commercial projects, encompassing Interior Concept Design, Interior Architectural Design, FF&E Design, Space Planning, Furniture Design & Supply, and Accessories & Artwork Sourcing. Services range from FF&E packages to full architectural packages, tailored to each client's brief.
• Trove by Studio Duggan A homeware sub-brand and online retail line offering headboards, beds, lighting, seating, case goods, accessories, and curated vintage finds, embodying Studio Duggan's signature style with a nomadic yet timeless sensibility. Products available through thetrove.co.uk.
• 1:1 Video Design Consultations (via The Expert) 1:1 video consultations with Creative Director and Founder Tiffany Duggan via The Expert platform, allowing potential clients to discuss design ideas, seek creative direction, or receive expert advice tailored to specific needs.

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• The ExpertminorStrategic or Co-development PartnerStudio Duggan's Creative Director Tiffany Duggan is available for 1:1 video consultations via The Expert platform. This partnership provides an opportunity to discuss design ideas, seek creative direction, or receive expert advice tailored to specific needs.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Taylor Howes: London-based luxury interior design studio serving high-end residential and boutique commercial clients with bespoke FF&E and interior architectural services — closely overlapping Studio Duggan's service mix, customer profile, and project values.
• Sophie Paterson Interiors: Boutique UK interior design practice covering full architectural interiors and FF&E for private clients across London, the Home Counties, and beyond — directly comparable in scope, project scale, and editorial positioning.
• Kitesgrove: London interior design studio pairing full design services with a curated e-commerce homeware shop — the most direct analogue to Studio Duggan's services-plus-Trove product structure.
• Studio Ashby: Founder-led London interior design studio with a distinctive signature aesthetic and strong editorial profile, serving similar high-end residential and boutique hospitality clients as Studio Duggan.
• Staffan Tollgard Design Group: Boutique London interior design practice delivering full-service concept-to-completion design for private residential and hospitality clients — comparable in scale, signature aesthetic, and high-touch delivery model.
• Nicola Harding & Co: Founder-led London design studio with a distinctive, characterful aesthetic covering concept, architectural interiors, and sourcing — targeted at the same high-end residential and boutique hospitality clients.
• Laura Hammett Interiors: London-based luxury interior design studio offering concept, FF&E, and bespoke furniture services to high-net-worth residential and boutique commercial clients — direct competitor in the same price tier.
• Martin Kemp Design: London boutique interior design studio with strong editorial presence offering FF&E and full interior services to luxury residential clients — closely comparable scale and aesthetic positioning.

Emerging players

• House of Hackney: British design brand operating at the intersection of bold-pattern interior products, own-label furniture, and design-led lifestyle — overlaps with Studio Duggan's Trove homeware / signature aesthetic lane rather than its bespoke design services.

Broad incumbents

• Kelly Hoppen Interiors: Long-established, celebrity-tier London interior design brand operating across residential, hospitality, commercial, and licensing — a much larger incumbent in the same high-end design category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/studioduggan

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Studio Duggan