What Sprayroq does

Sprayroq is a U.S.-based specialty chemicals manufacturer of spray-applied polyurethane and polyurea structural lining systems used for trenchless rehabilitation of aging water, wastewater, stormwater, industrial, and transportation infrastructure. Founded in 1990 in Jacksonville, Florida and headquartered in Irondale, Alabama, the company has been operating for 35 years and reports its products have been applied to over 1,000,000 structures worldwide. Its product portfolio centers on four branded systems: SprayWall (the flagship self-priming polyurethane structural lining with a documented 50-year design life and 72% Flex Modulus retention), Polyurea AR-3400 (a flexible, corrosion-resistant polyurea engineered for utilities, marine, and industrial environments), SprayShield Green (a seamless lining for industrial and wastewater tanks), and SprayShield Aqua Guard (a moisture-tolerant lining for municipal water, storm, and treatment assets). The underlying technology is spray-applied resin chemistry with rapid cure profiles (gel in 8 seconds, tack-free in 2 minutes, initial cure in 60 minutes, full cure in 72 hours) and single-application thicknesses up to 250 mils, validated by ASTM-approved third-party testing.

The company operates a partner-driven go-to-market model, selling its proprietary chemical formulations exclusively through the Sprayroq Certified Partner (SCP) network of trained applicator contractors. These certified partners purchase Sprayroq products and provide installation services to end customers including municipalities, utilities, industrial facilities, and departments of transportation. Pricing is quote-based and not publicly disclosed, and Sprayroq generates revenue as a one-time product sale to certified partners rather than through licensing or recurring contracts. Customer acquisition is supported by content marketing (product spec sheets, case studies, blog content on H2S corrosion and trenchless rehabilitation), industry trade affiliations, and the annual SCP partner meeting.

Sprayroq is privately held with no disclosed institutional investors, no funding rounds, and no M&A activity in the available record. Leadership consists of President Jeremy Alexander, appointed January 2022. End customers are highly fragmented municipal and industrial accounts, and the company maintains a multinational footprint with project work documented in both the United States (Carmel IN, MWRD Chicago, Manatee County FL, Michelin US1) and internationally (Guangzhou Tunnel, China). The company's primary strategic focus areas, evidenced by its 2023-2024 product launches, are expansion into marine/industrial verticals and DOT market validation.

Name

Sprayroq

Legal name

Sprayroq™

Website

https://sprayroq.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

Sprayroq is a privately held U.S. manufacturer of spray-applied polyurethane and polyurea structural linings used for trenchless rehabilitation of municipal and industrial infrastructure, selling exclusively through a network of certified applicator contractor partners.

Ownership category

akta.pro rank

Product category

Infrastructure Rehabilitation Coatings & Linings

NAICS

Paint and Coating Manufacturing (325510), Urethane and Other Foam Product (except Polystyrene) Manufacturing (32615)

SIC

Adhesives & Sealants (2891), Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851), Plastics Foam Products (3086), Gaskets, Packg & Sealg Devices & Rubber & Plastics Hose (3050)

akta.pro primary industry

Spray Polyurethane Foam (SPF) Systems Manufacturing (IMANAIAL)

akta.pro secondary industry

Rubber Linings, Coatings & Corrosion Protection (Tanks, Pipes, Chutes) (IMANALAH)

Keywords

• Spray-applied polyurethane linings
• Infrastructure rehabilitation coatings
• Trenchless pipe rehabilitation
• Corrosion resistant linings
• Polyurea protective coatings

Headquarters

HQ city

Jefferson

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales to Certified Partners: Sprayroq manufactures and sells proprietary polyurethane and polyurea lining products to their network of certified applicator partners (contractors), who then provide installation services to end customers.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Sprayroq manufactures and sells proprietary spray-applied polyurethane and polyurea protective lining systems — SprayWall, Polyurea AR-3400, SprayShield Green, and SprayShield Aqua Guard — used to rehabilitate aging water, wastewater, stormwater, marine, and industrial infrastructure. The products are sold exclusively to a network of Sprayroq Certified Partners (SCPs), who are trained applicator contractors that install the linings using trenchless (no-excavation) techniques for end customers such as municipalities, utilities, DOTs, and industrial facilities.

Product overview

Sprayroq is a manufacturer of spray-applied protective lining systems for infrastructure rehabilitation. The company offers a portfolio of polyurethane and polyurea-based products: SprayWall (the flagship self-priming polyurethane structural lining), Polyurea AR-3400 (flexible corrosion-resistant polyurea), SprayShield Green (corrosion-resistant lining for industrial/wastewater applications), and SprayShield Aqua Guard (moisture-tolerant lining for municipal water infrastructure). These products are applied by certified contractor partners to rehabilitate aging infrastructure including manholes, culverts, pipes, tanks, and lift stations using trenchless technology, extending service life and providing corrosion protection without excavation.

Differentiator

Problem solved

Functional benefit

Brands

• SprayWall®: Self-priming polyurethane structural and corrosion lining system for infrastructure rehabilitation with 50-year design life.
• SprayShield Green
• Polyurea AR-3400
• SprayShield Aqua Guard

Products and services

• SprayWall Self-priming polyurethane lining that reinstates structural integrity, provides superior corrosion resistance, infiltration control, and chemical resistance. The flagship Sprayroq product designed for water, wastewater, stormwater rehabilitation, and DOT projects; applied by Sprayroq Certified Partner contractors using trenchless technology to extend service life of manholes, pipes, lift stations, tanks, and other infrastructure assets.
• Polyurea AR-3400 Highly flexible and corrosion-resistant polyurea lining engineered for structures that demand high levels of corrosion resistance and flexibility, accommodating natural movement and settling. Ideal for utilities, marine, and industrial applications where exposure to corrosive elements is a constant challenge; applied by Sprayroq Certified Partner contractors using spray-on application to a variety of substrates.
• SprayShield Green Seamless, corrosion-resistant polyurethane lining used for restoring aging tanks and industrial structures; provides durable protection and extended service life in harsh wastewater conditions, applied by Sprayroq Certified Partner contractors for trenchless rehabilitation.
• SprayShield Aqua Guard Highly moisture-tolerant, corrosion-resistant lining specifically designed for cities to manage and protect critical water infrastructure, including municipal, storm, and treatment assets; applied by Sprayroq Certified Partner contractors for trenchless rehabilitation of moisture-exposed water and wastewater infrastructure.

Quantifiable outcome

• Products applied to 1,000,000 structures worldwide
• +3 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• Sprayroq Certified Partners (SCP) NetworkcoreChannel Partner/ Reseller/ DistributorNetwork of certified applicator contractors who purchase and apply Sprayroq products. Partners receive product access, training, certification, protected sales territories, and annual meeting benefits. Examples include Conco Spray Solutions, QP Services, Fuquay Inc., Prism Contractors & Engineers, and KHL Construction.
• University of Texas at ArlingtoncoreStrategic or Co-development PartnerConducted 2020 academic study to create testing and application standards for spray-applied pipe rehabilitation liners in Department of Transportation markets. This industry-defining study validates SprayWall's structural performance.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Sherwin-Williams (Protective & Marine): Sherwin-Williams' Protective & Marine coatings unit serves water, wastewater, and industrial asset owners with comprehensive coating portfolios—a global incumbent overlapping Sprayroq's specification-driven municipal and industrial sales motion.
• Tnemec Company: Tnemec is an established manufacturer of high-performance protective coatings for water/wastewater treatment plants and industrial facilities, with overlapping product coverage of municipal infrastructure that competes broadly with Sprayroq's lining systems.
• Carboline: Carboline is a global manufacturer of protective coatings, linings, and fireproofing used across petrochemical, wastewater, and infrastructure markets—a broad incumbent competing with Sprayroq in industrial/municipal corrosion protection applications.
• PPG Industries (Protective & Marine Coatings): PPG's Protective & Marine Coatings division supplies high-performance coatings and linings for water/wastewater, petrochemical, and marine infrastructure—a global incumbent whose scale and specification relationships can pressure Sprayroq in the same municipal/industrial bidding processes.
• Milliken Infrastructure Solutions: Milliken provides geosynthetics, manhole liners, and pipe rehabilitation systems for civil infrastructure—an adjacent major player whose spray-applied and geocomposite solutions compete with Sprayroq in the trenchless rehab specification environment.

Direct peers

• Raven Lining Systems: Raven Lining Systems manufactures spray-applied polyurethane and polyurea coatings for wastewater, stormwater, and potable water infrastructure rehabilitation—the closest direct competitor to Sprayroq's SprayWall and Polyurea AR-3400 product lines.
• Avanti International: Avanti supplies chemical grouts, urethane resins, and infrastructure rehabilitation products for sewer, manhole, and tunnel applications—an adjacent but overlapping trenchless-rehabilitation competitor serving the same municipal/utility buyer base.
• Sauereisen: Sauereisen produces corrosion-resistant linings, coatings, and cementitious materials used in wastewater treatment, chemical containment, and industrial infrastructure—directly comparable to Sprayroq's protective lining portfolio across similar municipal and industrial end-users.
• Strong Company: Strong Company manufactures protective coatings, repair mortars, and structural rehabilitation products for manholes, lift stations, and wastewater infrastructure—a smaller direct competitor in Sprayroq's primary structural rehabilitation segment.

Emerging players

• ConShield Technologies: ConShield offers antimicrobial admixture and lining technologies for concrete infrastructure (manholes, pipe, precast) used in wastewater and stormwater systems—an emerging niche player with overlapping end-uses to Sprayroq's municipal rehabilitation work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/sprayroq
• Facebookfacebook.com/sprayroq

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sprayroq