El Diagnósticos
El Diagnósticos is a private São Paulo-based multi-modality diagnostic clinic network operating three units (Santana, Penha, Jabaquara) offering MRI, CT, ultrasound, nuclear medicine, endoscopy, cardiology, and laboratory services to individual patients, health-insurance members, and discount-card subscribers.
- Company typePrivate
- Founded-
- HeadquartersSão Paulo, Brazil
- Headcount1–10
- GTM typeB2C
- OfferingServices
What El Diagnósticos does
El Diagnósticos (legal entity EL DIAGNÓSTICO LTDA, CNPJ 18.505.205/0002-75) is a private multi-modality medical diagnostic clinic operator headquartered in São Paulo, Brazil, with three physical units across the city — Santana (headquarters, Rua Doutor Olavo Egídio 369), Penha (Rua Padre Benedito de Camargo 534, focused on nuclear medicine), and Jabaquara (Rua Farjalla Koraicho 51, full-service). The company delivers a comprehensive diagnostic portfolio covering clinical laboratory analyses, magnetic resonance imaging (including a 3 Tesla scanner with wide-bore, patient-friendly design), computed tomography, ultrasound, conventional radiology (X-ray, mammography, bone densitometry), nuclear medicine (scintigraphy and PET/CT), gastroenterology procedures (endoscopy and colonoscopy), and cardiology examinations (ECG, echocardiogram, 24-hour Holter, ambulatory blood pressure monitoring, and exercise stress testing). All imaging equipment is digital, and examination results are delivered through dedicated patient and physician online portals (Avantix for labs, Entrega de Exames for imaging, Clinux for cardiology).
The business operates as a direct-to-consumer provider accepting walk-in patients, health-insurance members (convênios), and private-pay customers. Customer acquisition is driven primarily by WhatsApp scheduling, supplemented by a phone call center and the company website; no enterprise or B2B sales motion is apparent. Revenue is generated on a per-examination basis across modalities, with an additional subscription-style stream via the Santa Márcia Benefícios discount membership program that offers up to 50% off examinations to uninsured price-sensitive patients. The company markets itself on humanized service, experienced clinical staff, and accessible pricing ('Preços que cabem no seu bolso'). Founded date, ownership, and management team are not publicly disclosed.
El Diagnósticos firmographics
Firmographics- Name
- El Diagnósticos
- Legal name
- EL DIAGNÓSTICO LTDA
- Website
- https://eldiagnosticos.com.br
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- El Diagnósticos is a private São Paulo-based multi-modality diagnostic clinic network operating three units (Santana, Penha, Jabaquara) offering MRI, CT, ultrasound, nuclear medicine, endoscopy, cardiology, and laboratory services to individual patients, health-insurance members, and discount-card subscribers.
- Ownership category
- akta.pro rank
El Diagnósticos industry classification
Industry- Product category
- Diagnostic imaging and clinical laboratory services
- NAICS
- Diagnostic Imaging Centers (621512), Medical and Diagnostic Laboratories (6215), Offices of Physicians (6211)
- SIC
- Services-Medical Laboratories (8071), Services-Specialty Outpatient Facilities, Nec (8093), Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Radiology Imaging Centers (X-ray/CT/MRI/Ultrasound) (HLAFAKAA)
- akta.pro secondary industries
- Independent Diagnostic Testing Facilities (IDTFs) & Multi-Specialty Diagnostic Centers (HLAFAKAN), Endoscopy & GI Diagnostic Centers (HLAFAKAG), Ambulatory Cardiology Diagnostic & Procedure Centers (Non-hospital-based) (HLAFABAK)
Keywords
Where El Diagnósticos is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices3 records
Markets served
El Diagnósticos business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Diagnostic Imaging Services: Revenue generated from medical diagnostic imaging services including MRI, CT scan, X-ray, ultrasound, mammography, densitometry, nuclear medicine, and cardiology examinations. Services are billed per examination to patients and health insurance providers.
- Clinical Laboratory Services: Revenue from clinical analysis and laboratory examinations including blood tests, urinalysis, and other biological sample analyses performed in their own laboratory facilities.
- Health Insurance Contracts (Convênios): Revenue from contracted relationships with health insurance providers, where the company provides diagnostic services to insured patients under pre-negotiated rates.
- Santa Márcia Benefícios: Discount membership program offering up to 50% discounts on examinations for enrolled members, providing an alternative revenue stream for uninsured patients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | — | Standard examination pricing |
| Subscription | Annual | Santa Márcia Benefícios discount membership |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
El Diagnósticos product offering
Product offeringCore offering
El Diagnósticos operates three multi-specialty diagnostic clinic units in São Paulo, Brazil (Penha, Santana, and Jabaquara), delivering a comprehensive suite of medical diagnostic services including magnetic resonance imaging (3 Tesla), computed tomography, conventional radiology (X-ray, mammography, bone densitometry), ultrasound, nuclear medicine, clinical laboratory analyses, cardiology examinations, and gastrointestinal procedures (endoscopy, colonoscopy). The company serves individual patients on a fee-for-service basis, accepts health insurance (convênios), and offers a discount membership program (Santa Márcia Benefícios) with up to 50% off examinations.
Product overview
El Diagnósticos is a medical diagnostic services company operating as a unified multi-specialty clinic network with three physical locations in São Paulo (Penha, Santana, and Jabaquara). The company provides a comprehensive portfolio of diagnostic services organized around imaging technologies: clinical laboratory analyses (blood, urine, and other biological samples), cardiology examinations (ECG, echocardiogram, Holter monitoring, blood pressure monitoring, stress tests), gastrointestinal procedures (endoscopy, colonoscopy), nuclear medicine imaging, conventional radiology (X-ray, mammography, bone densitometry), magnetic resonance imaging (MRI including specialized body region scans), computed tomography (CT scans), and ultrasound imaging. Services are accessible through walk-in appointments and WhatsApp scheduling, with results delivered through dedicated patient and physician online portals. The company accepts various health insurance plans and offers a discount benefit card program.
Differentiator
Problem solved
Functional benefit
Products and services
- Análises Clínicas (Clinical Analyses) Laboratory diagnostic tests that analyze biological samples (blood, urine, etc.) to provide accurate diagnoses for various diseases and health conditions. Available to individual patients and health insurance members through three São Paulo units.
- Cardiologia (Cardiology) Cardiovascular diagnostic services covering heart monitoring and stress testing to detect and evaluate heart conditions, including ECG, echocardiogram, Holter 24-hour monitoring, MAPA 24-hour blood pressure monitoring, and exercise stress testing.
- Colonoscopia (Colonoscopy) Endoscopic examination of the large intestine (colon) for diagnosis of gastrointestinal conditions, including polyp removal and biopsies.
- Endoscopia (Endoscopy) Upper gastrointestinal endoscopy examining the esophagus, stomach, and duodenum using a flexible camera-equipped tube, with capability for biopsies and treatments.
- Medicina Nuclear (Nuclear Medicine) Diagnostic imaging using radioactive substances to evaluate organ function, including scintigraphy and PET/CT scans for cardiology, oncology, and other medical conditions. Specialized at the Penha unit.
- Radiologia (Radiology) Diagnostic imaging services using X-ray technology including conventional radiography, densitometry (bone density), and mammography.
- Ressonância Magnética (Magnetic Resonance Imaging) High-definition 3D imaging using magnetic fields, offering precise diagnosis for tumors, degenerative diseases, neurological conditions, and musculoskeletal injuries. Features wide-bore, short-length 3 Tesla equipment to reduce claustrophobia.
- Tomografia Computadorizada (Computed Tomography) Cross-sectional X-ray imaging providing detailed views of internal structures, capable of identifying small nodules and tumors with applications for abdominal, thoracic, and vascular evaluations.
- Ultrassom (Ultrasound) Real-time imaging using sound waves to visualize organs and internal structures, with applications including pregnancy monitoring, thyroid evaluation, and guided surgical procedures.
- Santa Márcia Benefícios (Discount Membership Program) Subscription-based discount membership program offering up to 50% off diagnostic examinations at El Diagnósticos, targeting price-sensitive patients without health insurance.
Companies that use El Diagnósticos
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
El Diagnósticos technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
El Diagnósticos partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Santa Márcia BenefícioscoreSanta Márcia Benefícios is a discount membership program partner that provides patients with up to 50% discounts on diagnostic examinations at El Diagnósticos. The program targets price-sensitive patients without health insurance, expanding access to healthcare services.
- Health Insurance Providers (Convênios)coreMultiple health insurance provider networks including particular insurance plans. El Diagnósticos serves as an in-network diagnostic provider for insured patients, accepting various convênio plans for covered diagnostic services.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
El Diagnósticos competitors and assessment
Company assessmentDirect peers
- Allmed: São Paulo-based diagnostic imaging and outpatient clinic operator offering MRI, CT, ultrasound, and specialty consultations. Closely mirrors El Diagnósticos' outpatient, multi-specialty diagnostic model in the same metropolitan market.
- A+ Medicina Diagnóstica: Diagnostic chain operating in São Paulo with similar portfolio of imaging and laboratory services, including MRI, CT, ultrasound, and clinical analysis. Closest direct competitor in the multi-site, multi-specialty neighborhood segment.
- Centro de Diagn\'osticos Brasil (CDB): São Paulo-focused diagnostic center offering imaging and clinical analysis services, including MRI, CT, ultrasound, and endoscopy. Direct competitor operating in the same city and specialty mix as El Diagnósticos.
- Cient\'ificaLab: Mid-sized Brazilian clinical analysis and imaging laboratory chain with São Paulo presence. Comparable multi-specialty diagnostic model targeting both insured and private-pay patients.
Broad incumbents
- Dasa: Brazil's largest diagnostic medicine chain operating a national network of labs and imaging centers. Competes with El Diagnósticos in São Paulo across the same service categories (MRI, CT, lab, ultrasound) but at much greater scale and insurer leverage.
- Hermes Pardini: Large Brazilian diagnostic laboratory and imaging network with strong presence across multiple states. Comparable in offering clinical analysis alongside imaging, though with a national rather than single-city footprint.
- Fleury: Premium São Paulo-headquartered diagnostic chain offering clinical analysis, imaging, and specialty diagnostics. Directly overlaps with El Diagnósticos' multi-specialty positioning and uses a similar high-end, brand-led go-to-market in the same city.
- Sabin Medicina Diagnóstica: Multi-state Brazilian diagnostic chain with significant São Paulo presence offering clinical lab and imaging services. Comparable multi-specialty model with broader geographic coverage than El Diagnósticos.
- Delboni Auriemo: São Paulo-based diagnostic medicine brand under the Dasa network offering multi-specialty diagnostic services. Overlaps with El Diagnósticos on imaging and lab services within the same São Paulo catchment.
- Diagn\'osticos da Am\'erica S.A. Parent entity behind Dasa, Brazil's largest diagnostic company. Sets the competitive pricing and insurer-contract dynamics that El Diagnósticos must operate against as a small São Paulo player.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
El Diagnósticos social profiles
Digital presenceEl Diagnósticos financial estimates
Financial estimateRevenue estimate
Valuation estimate
El Diagnósticos leadership team
Management profileNumber of profiles
El Diagnósticos funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
El Diagnósticos M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about El Diagnósticos
What does El Diagnósticos do?
El Diagnósticos operates three multi-specialty diagnostic clinic units in São Paulo, Brazil (Penha, Santana, and Jabaquara), delivering a comprehensive suite of medical diagnostic services including magnetic resonance imaging (3 Tesla), computed tomography, conventional radiology (X-ray, mammography, bone densitometry), ultrasound, nuclear medicine, clinical laboratory analyses, cardiology examinations, and gastrointestinal procedures (endoscopy, colonoscopy). The company serves individual patients on a fee-for-service basis, accepts health insurance (convênios), and offers a discount membership program (Santa Márcia Benefícios) with up to 50% off examinations.
Is El Diagnósticos a public or private company?
El Diagnósticos is a private company. It is classified as unknown and is currently operating.
When was El Diagnósticos founded?
El Diagnósticos was founded in -1. It employs 1 to 10 people.
Where is El Diagnósticos based?
El Diagnósticos is headquartered in São Paulo, Brazil, in the Latin America region.
How does El Diagnósticos make money?
Four revenue lines are on record. Diagnostic Imaging Services are the primary driver. The others are clinical Laboratory Services, health Insurance Contracts (Convênios) and santa Márcia Benefícios.
Who are El Diagnósticos's main competitors?
Direct peers on record are Allmed, A+ Medicina Diagnóstica, Centro de Diagn\'osticos Brasil (CDB) and Cient\'ificaLab. Broad incumbents are Dasa, Hermes Pardini, Fleury, Sabin Medicina Diagnóstica, Delboni Auriemo and Diagn\'osticos da Am\'erica S.A..
Does El Diagnósticos have an API?
No public API is recorded for El Diagnósticos.
What industry is El Diagnósticos in?
El Diagnósticos's product category is Diagnostic imaging and clinical laboratory services. Its primary akta.pro industry code is HLAFAKAA, Radiology Imaging Centers (X-ray/CT/MRI/Ultrasound), with a secondary code of HLAFAKAN, Independent Diagnostic Testing Facilities (IDTFs) & Multi-Specialty Diagnostic Centers. Its NAICS code is 621512 and its SIC code is 8071.