Max Alley

What Max Alley does

Max Alley is a privately-held, Texas-based real estate development company specializing in turnkey build-to-suit and fee development services for multi-unit operators across the United States. Founded and led by Curt Green (50+ years of experience) and James Herrington (45+ years), the company operates as Max Alley LLC from Texarkana, Texas, with multi-state general contractor and real estate broker licensure covering Arkansas, Texas, Oklahoma, and Louisiana, and a delivery footprint spanning 13 states and over 300 markets.

The company's core offering is an integrated development platform that bundles site selection, market analysis, contract negotiation, site planning, entitlements, permitting, and construction management into a single point-of-contact engagement. It serves eight primary verticals: retail, restaurant, financial services, automotive, early education/preschool, assisted living, medical/healthcare, industrial, and car wash. Beyond fee development, Max Alley operates two additional business lines: build-to-suit development, where the company constructs and leases facilities to clients on long-term arrangements (558 completed projects), and capital solutions, where Max Alley acts as a silent joint-venture partner to fund down payments, FF&E, and cash reserves for operators (43 funded projects). Specialized verticals include Early Education (25 projects) and Car Wash (21 projects), with the latter extended through the Glide Xpress Car Wash Group sub-brand.

Revenue is generated through three streams: professional services fees for fee development, recurring rental income from held build-to-suit assets, and equity returns from joint-venture capital deployments. Pricing is project-specific and quote-based. Go-to-market is sales-led and consultative, relying on direct outreach, a portfolio-driven website, and personal networks rather than digital marketing channels. The company maintains a small headcount (11-50 employees) and has not raised institutional funding, operating entirely on partner capital and project economics.

Name

Max Alley

Legal name

Max Alley LLC

Website

https://maxalleyllc.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Max Alley is a privately-held Texas-based build-to-suit real estate developer serving multi-unit retail, restaurant, early education, car wash, and healthcare operators across 13 U.S. states, providing integrated site selection, construction management, and joint-venture capital.

Ownership category

akta.pro rank

Product category

Commercial Real Estate Development

NAICS

Nonresidential Building Construction (2362), Industrial Building Construction (23621), Lessors of Nonresidential Buildings (except Miniwarehouses) (531120), Offices of Real Estate Agents and Brokers (53121)

SIC

General Bldg Contractors - Nonresidential Bldgs (1540), Operative Builders (1531), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Industrial Land & Build-to-Suit Site Brokerage (BPAJACAJ)

Keywords

• Build-to-suit development
• Commercial real estate
• Construction management
• Site selection services
• Fee development

Headquarters

HQ city

Texarkana

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Build-to-Suit Development: The company constructs facilities and leases them to clients, providing a turnkey solution where clients avoid construction hassles. Revenue is generated through long-term lease arrangements on newly developed properties.
2. Capital Solutions / Joint Ventures: Provides capital to operators as a silent partner through joint venture relationships to fund down payments, FF&E purchases, cash reserves, and business expansions. Revenue is generated through returns on invested capital in joint venture arrangements.
3. Fee Development: Provides development services for clients who own their own land and want the company to manage the construction process from design through completion.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Max Alley is a real estate development company that delivers turnkey build-to-suit development, providing site selection, market analysis, contract negotiation, site planning, permitting, and construction management for commercial operators. It complements this with a joint venture capital program in which it acts as a silent partner to fund down payments, FF&E, cash reserves, and expansion. A separate fee development service is offered for clients who own their own land and need construction management only.

Product overview

Max Alley is a real estate development company offering a unified service portfolio centered on build-to-suit and fee development. The core offerings include Development Services (558 projects) for site selection, permitting, and construction management, and Capital Services (43 funded projects) providing joint venture financing. The company specializes in Early Education (25 projects) and Car Wash (21 projects) facility development. Property listings include industrial and retail spaces for lease. All services are coordinated through a single point of contact from concept to completion.

Differentiator

Problem solved

Functional benefit

Brands

• Glide Xpress Car Wash Group: Car wash development and construction group operated under Max Alley Companies

Products and services

• Development Services Integrated real estate development services including site selection, market analysis, contract negotiation, site planning and land use design, permitting, build-to-suit development, fee development, and tailored multi-unit prototype development programs, delivered to commercial operators across multiple states. Max Alley has completed 558 development projects under this offering.
• Capital Services (Joint Venture Financing) Capital provision to operators as a silent partner through joint venture relationships to fund down payments, FF&E, cash reserves, new developments, facility expansions, and long-term growth. Max Alley has funded 43 projects under this offering.
• Early Education Facility Development Specialized development service for childcare operations, covering facility expansion, remodeling, and new school construction for early education and preschool operators; 25 projects completed.
• Car Wash Facility Development Specialized car wash facility development service providing ground-up construction expertise and complex project coordination for car wash operators; 21 projects completed.

Quantifiable outcome

• 550+ projects completed successfully over company history
• +1 more outcomes

Segments9 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Duke Realty / Prologis: Largest industrial REIT with extensive build-to-suit industrial and logistics development. Comparable to Max Alley's industrial sector build-to-suit work and lease-to-operator model, though at vastly greater scale.
• Ryan Companies: Large national developer providing integrated development, design, and construction services across retail, healthcare, senior living, and industrial. Comparable integrated offering to Max Alley but at materially larger scale.
• Trammell Crow Company: Major commercial real estate developer with build-to-suit development across office, industrial, healthcare, and retail. Comparable in delivering turnkey developments but operates at substantially larger scale and capital base.
• Hillwood: Large private real estate developer with industrial, retail, office, and residential projects across the US. Comparable multi-vertical development approach with similar build-to-suit capabilities, particularly in Texas/South Central footprint.

Direct peers

• St. John Properties: Diversified commercial real estate developer operating across office, retail, flex/R&D, and warehouse with build-to-suit capabilities. Comparable to Max Alley in single-point-of-contact development across multiple commercial verticals.
• Capital Industries: Commercial general contractor and build-to-suit developer serving retail, restaurant, and automotive end users nationally. Closely aligned with Max Alley in project profile, delivery model, and end-market mix.
• ARCO National Construction: National design-build general contractor specializing in build-to-suit and multi-site development for retail, restaurant, automotive, healthcare, and industrial tenants. Closely comparable to Max Alley in integrated build-to-suit + capital-light delivery model.

Regional players

• The NRP Group: Developer, builder, and property manager focused on multifamily and mixed-use projects with capital partner capabilities. Overlaps with Max Alley in the JV-capital-plus-development model, though concentrated in residential multifamily.
• Ciminelli Real Estate Corporation: Integrated real estate development and investment firm operating across office, industrial, retail, and mixed-use. Comparable in providing development + capital + brokerage under one roof, though regional rather than national.

Emerging players

• Outlook Building Group / OVI: Emerging build-to-suit developer focused on single-tenant retail, medical, and industrial projects. Overlaps with Max Alley in project type and vertical mix, though typically smaller per-project scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/MaxAlleyres

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Max Alley