ChiroCode

What ChiroCode does

ChiroCode is a DBA of InnoviHealth Systems Inc., a privately held company headquartered in Spanish Fork, Utah, that provides reimbursement management solutions for the U.S. chiropractic market. Founded in the mid-1990s, the company built its brand on the ChiroCode DeskBook, an annual reference publication distributed for over 30 years that codified chiropractic billing, coding, and compliance guidance, with the final print edition released in 2024. The business has since consolidated its content, tools, and user base onto Find-A-Code, a subscription SaaS platform that aggregates multi-specialty medical code sets (ICD-10-CM, CPT, HCPCS, CDT, NDC, LOINC, SNOMED CT) and provides workflow tools including Map-A-Code (crosswalk), Scrub-A-Claim, CCI Validator, Check-A-Fee, an E/M Calculator, and a Chiropractic Fee Calculator. Recent product additions include Aimee, an AI-powered coding assistant, and IntelliSearch, an AI-augmented search tool in beta.

The company operates a subscription-based, primarily product-led growth model serving solo chiropractors, small practices, billing services, and increasingly larger practice groups reached via an enterprise/demo sales motion. Community-led education (webinars, association engagement) forms a third acquisition channel. No external funding rounds, acquisitions, or patents have been disclosed. The 2024 sunset of the legacy DeskBook print product and migration of its content onto Find-A-Code represents a structural transition from a publishing-led to a SaaS-led model, intended to retain existing customers in a higher-frequency digital relationship while modernizing the offering with AI-assisted workflows.

Name

ChiroCode

Legal name

InnoviHealth Systems Inc

Website

https://chirocode.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

ChiroCode (a DBA of InnoviHealth Systems Inc., Utah) provides subscription-based medical coding, billing, and reimbursement tools for U.S. chiropractic practices via its Find-A-Code SaaS platform, supported by AI-assisted coding and search features.

Ownership category

akta.pro rank

Product category

Healthcare Medical Coding and Billing Software

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Medical Billing & Coding Automation (HLACACAA)

akta.pro secondary industry

Clinical Coding Support (ICD/CPT/SNOMED) & Documentation Compliance Tools (HLACAAAO)

Keywords

• Medical coding software
• Chiropractic billing tools
• Reimbursement management
• Medical billing codes
• Healthcare coding platform

Headquarters

HQ city

Spanish Fork

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription Access to Find-A-Code Platform: Subscription-based access to medical coding database, tools, and resources including ChiroCode content. Users can subscribe to access the platform with various tiers implied by the subscription model.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels5 records

Core offering

ChiroCode delivers reimbursement management solutions for chiropractic practices through the Find-A-Code online platform, which provides searchable databases of medical billing codes (ICD-10-CM, CPT, HCPCS, CDT, SNOMED CT, LOINC, NDC and others) along with proprietary tools for AI-assisted code search, code crosswalks, claim scrubbing, NCCI validation, and Medicare fee calculation. The ChiroCode DeskBook, published for over 30 years with its final edition released in 2024, supplies chiropractic-specific documentation and insurance reimbursement standards now hosted within Find-A-Code.

Product overview

ChiroCode is a chiropractic-specific medical billing and coding reference that was primarily known for the ChiroCode DeskBook, published for over 30 years with its final version released in 2024. The company's content and resources are now integrated into the Find-A-Code online platform, which provides comprehensive access to medical billing codes (ICD-10-CM, CPT, HCPCS) along with tools for fee calculation, code validation, and claim scrubbing. The Find-A-Code platform serves as the primary delivery mechanism for ChiroCode's chiropractic-specific resources, including the Chiropractic Fee Calculator tool.

Differentiator

Problem solved

Functional benefit

Products and services

• Find-A-Code Platform Online subscription-based medical billing codes database that provides access to ICD-10-CM, ICD-10-PCS, CPT, HCPCS, CDT dental, SNOMED CT, LOINC, NDC, HCC, DRG, APC, ASC and other medical code sets, along with integrated tools for code search, crosswalks, claim scrubbing, NCCI validation, and Medicare fee calculation. Hosts ChiroCode's chiropractic-specific reimbursement and documentation resources for healthcare billing professionals and practices.
• ChiroCode DeskBook A comprehensive reference for insurance reimbursement and documentation standards in chiropractic billing and coding, published for more than 30 years. Its final edition was released in 2024 and its content is now integrated into the Find-A-Code platform for chiropractic practitioners, medical billers, and coders.
• Chiropractic Fee Calculator A fee estimation tool that uses Medicare's Resource Based Relative Value Units (RBRVS) to calculate fees for chiropractic services, available on the Find-A-Code platform for chiropractic practitioners and billing professionals.

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature11 records

Partnerships

Three partnerships are on record, tiered minor.

• CMS (Centers for Medicare & Medicaid Services)minorOthersCMS resources and articles are referenced as part of the ChiroCode knowledgebase, including Article A58345 'Billing and Coding: Chiropractic Services' and other Medicare policy documentation.
• Optum HealthminorOthersOptum Health Policy documentation on Medicare Chiropractic Services is referenced as a resource for the ChiroCode content on Find-A-Code.
• Noridian Healthcare SolutionsminorOthersNoridian Chiropractic Resources including claims, documentation, exclusions and resources are referenced as part of the ChiroCode knowledgebase.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Waystar: Waystar is a large RCM and healthcare payment software platform that includes coding, claims scrubbing, and reimbursement tools. It is a broad incumbent serving hospitals and practices, overlapping with ChiroCode at the claim validation and fee estimation layer of the workflow.
• Tebra (formerly Kareo): Tebra is a cloud-based practice management, EHR, and billing platform targeting independent practices, including chiropractors. It overlaps with ChiroCode on chiropractic billing and practice workflow tools, but bundles EHR and PM functionality rather than specializing in coding reference content.
• eClinicalWorks: eClinicalWorks is a large ambulatory EHR and practice management vendor whose coding and billing modules overlap with Find-A-Code functionality. It serves many of the same provider segments (including small and specialty practices) with an integrated, all-in-one platform approach.
• Availity: Availity operates a large healthcare information network and RCM platform with eligibility, claims, and coding-adjacent capabilities. It overlaps with ChiroCode in serving provider organizations with billing and documentation resources, but at significantly greater scale and breadth.
• Solventum (formerly 3M Health Information Systems): Solventum operates 3M CodeFinder and related coding/encoder products used by hospitals and professional coders. It is a broad incumbent in the medical coding software space, competing with Find-A-Code on code lookup, crosswalks, and encoder functionality, though at a much larger scale.
• Optum (Change Healthcare): Optum, following its acquisition of Change Healthcare, is one of the largest healthcare technology and RCM platforms in the U.S. It overlaps with ChiroCode on coding, claims processing, and payer policy content, and is referenced in ChiroCode's own resource links.
• Experian Health: Experian Health provides RCM, eligibility, claims management, and patient access solutions for hospitals and practices. It is a broad incumbent in healthcare billing workflows and overlaps with ChiroCode on claim validation and reimbursement content used by providers.

Emerging players

• Codametrix: Codametrix is an AI-powered medical coding platform that automates coding from clinical documentation. It is an emerging player that directly competes with ChiroCode's Aimee™ AI coding assistant on automated, AI-augmented coding workflows.

Direct peers

• AAPC (American Academy of Professional Coders): AAPC is the leading professional association for medical coders and offers coding training, certifications, code lookup tools, and practice resources. It directly overlaps with ChiroCode/Find-A-Code on coding reference content, CEU-eligible training, and tools used by medical billers and coders.
• DecisionHealth (SuperCoder / Coding Institute): DecisionHealth publishes coding reference material, newsletters, and the SuperCoder coding lookup platform aimed at professional coders and billers. It is a direct peer to Find-A-Code on coding content, alerts, and subscription reference tools.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/chirocode
• Facebookfacebook.com/ChiroCode
• LinkedInlinkedin.com/company/chirocode-institute

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ChiroCode