Schnupp
Schnupp is a family-owned German manufacturer of custom special purpose machines, industrial and mobile hydraulic systems, and turnkey automation plants, serving enterprise industrial customers across automotive, rail, glass, foundry and heavy machinery from its Bogen headquarters with around 180 employees.
- Company typePrivate
- Founded1979
- HeadquartersBogen, Germany
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Schnupp does
Schnupp GmbH & Co. Hydraulik KG is a privately held, owner-managed German industrial machinery manufacturer founded in 1979 by Konrad Schnupp in Bogen, Bavaria. The company designs and builds custom special purpose machines (Sondermaschinenbau), hydraulic systems for both industrial and mobile applications, and turnkey automation plants delivered as general contractor (Generalunternehmer) to enterprise customers worldwide. Its product portfolio is organized around five lines: automation technology and complete plants, industrial hydraulics, mobile hydraulics, jig and fixture construction plus special machines, and presses and tool technology, supported by in-house services spanning planning, steel fabrication, mechanical and electrical engineering, programming, and CE conformity documentation.
The underlying technology base combines modern CNC machining capacity — including Hermle machining centers used to produce more than 60,000 control blocks annually — with system-independent integration of robotics (notably as a KUKA System Partner) and proprietary hydraulic engineering know-how accumulated over 45 years. The company operates from a single Bogen campus comprising roughly 16,000 m² of building space, 8,500 m² of production area, and a 55,000 m² Werk 2 site opened in 2017, employing approximately 180 people. Industries served include heavy machinery, automotive, railway, glass manufacturing, foundry, construction and agricultural equipment, with named enterprise customers such as Sennebogen and KUKA.
Revenue is generated through direct enterprise sales of project-based custom machinery and hardware, plus recurring service and maintenance contracts; pricing is quote-based and not publicly disclosed. The company reports approximately €30M in annual revenue (with a secondary website reference to €35M), 700+ satisfied customers over its history, and 21 active apprentices across seven vocational programs. Schnupp is organized as a family KG with a Verwaltungs GmbH, holding ISO 9001:2015 and ISO 14001:2015 certifications, and is led jointly by founder Konrad Schnupp and his daughter Carmen Schnupp, who joined as Managing Director in 2014.
Schnupp firmographics
Firmographics- Name
- Schnupp
- Legal name
- Schnupp GmbH & Co. Hydraulik KG
- Website
- https://schnupp.de
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Schnupp is a family-owned German manufacturer of custom special purpose machines, industrial and mobile hydraulic systems, and turnkey automation plants, serving enterprise industrial customers across automotive, rail, glass, foundry and heavy machinery from its Bogen headquarters with around 180 employees.
- Ownership category
- akta.pro rank
Schnupp industry classification
Industry- Product category
- Industrial Machinery Manufacturing
- NAICS
- Other General Purpose Machinery Manufacturing (3339), Industrial Machinery Manufacturing (3332), Fluid Power Pump and Motor Manufacturing (333996), Fluid Power Cylinder and Actuator Manufacturing (333995)
- SIC
- General Industrial Machinery & Equipment (3560), Special Industry Machinery (No Metalworking Machinery) (3550), Electrical Industrial Apparatus (3620)
- akta.pro primary industry
- Hydraulic Power Units & Systems (HPUs, Manifolds, Integrated Circuits) (IMAHAGAB)
- akta.pro secondary industries
- Motion & Machine Control (CNC, Robotics Controllers, Servo/Motion Controllers) (IMAGABAG), Proportional & Servo Hydraulics (Electrohydraulic Valves, Servo Systems) (IMAHAGAF)
Keywords
Where Schnupp is headquartered
LocationHeadquarters
- HQ city
- Bogen
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Schnupp business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D
Revenue model
- Custom Machine Building & Production Plants: Project-based revenue from design, construction and implementation of custom special purpose machines and complete production plants. As general contractor, they deliver turnkey solutions for industrial customers worldwide.
- Hydraulic Systems & Components: Manufacturing and supply of custom hydraulic aggregates, control blocks (over 60,000 units annually), and mobile hydraulics solutions. Includes industry hydraulics and mobile hydraulics for various applications.
- Automation & Control Systems: Supply and integration of automation systems, including robotics integration and complete automated production lines for logistics and manufacturing.
- Service & Maintenance: Comprehensive after-sales services including maintenance, repair, operator training, and periodic testing of presses and similar systems. Also offers production support for initial production runs.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels8 records
Schnupp product offering
Product offeringCore offering
Schnupp designs, manufactures, and delivers custom special purpose machines, industrial and mobile hydraulic systems, and complete automated production plants as a general contractor. The company produces over 60,000 hydraulic control blocks annually and provides turnkey automation solutions integrating robotics, CNC machining, and CE-conformity documentation for industrial customers worldwide.
Product overview
Schnupp is a specialized industrial machinery company offering a portfolio of five core product lines: Automatisierungstechnik und Gesamtanlagen (automation technology and turnkey plants as general contractor), Industriehydraulik (industrial hydraulic systems from small aggregates to test benches), Mobilhydraulik (mobile hydraulic aggregates and control blocks with annual production of 60,000+ units), Vorrichtungsbau & Sondermaschinenbau (jig/fixture construction and special machine building including punch systems and machining stations), and Pressen & Werkzeugtechnik (custom press manufacturing). Services include project engineering, construction, steel fabrication, mechanical manufacturing, electrical engineering, programming, and comprehensive customer support including training. The company is system-independent and can work with technologies from various renowned manufacturers. Industries served include automotive, rail, aerospace, glass manufacturing, foundry, agricultural machinery, construction equipment, theater/film, food, medical technology, and household appliances.
Differentiator
Problem solved
Functional benefit
Products and services
- Automatisierungstechnik und Gesamtanlagen (Automation Technology and Turnkey Plants) Complete automation solutions delivered as general contractor for industrial customers worldwide, covering layout planning, construction, assembly, programming, and CE conformity documentation for fully automated production plants.
- Industriehydraulik (Industrial Hydraulic Systems) Custom industrial hydraulic solutions ranging from small aggregates and test bench technology to central oil supply, including prototypes, series orders, complete system solutions with controls, piping, modifications, maintenance optimization, and spare parts supply.
- Mobilhydraulik (Mobile Hydraulics) Customized mobile hydraulic aggregates and control blocks manufactured, delivered, and installed in working machines and industrial plants worldwide, with over 60,000 control blocks produced annually.
- Vorrichtungsbau & Sondermaschinenbau (Jig/Fixture Construction and Special Machine Building) Custom jig and fixture construction including handling systems, component buffers, clamping devices, welding and laser fixtures, plus special machine building covering punch systems, milling stations, saw stations, drilling stations, and units for bending, forming, clinching, and separating.
- Pressen & Werkzeugtechnik (Press and Tool Technology) Customized press manufacturing for various applications, including embedding presses, lifting devices, and tool changers tailored to specific customer requirements.
- Service & Schulungen (Service and Training) Comprehensive after-sales services including customer support from early product phases, production accompaniment for initial production batches, in-house training, and maintenance and recurring testing of presses and similar systems for both own installations and third-party equipment.
Quantifiable outcome
- Over 60,000 control blocks produced and delivered annually worldwide
- +2 more outcomes
Companies that use Schnupp
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles2 records
Schnupp technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Schnupp partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- KUKAcoreSchnupp is an official KUKA System Partner, recognizing their competency in automation technology and robotics integration. The certification was presented by Florian Berger from KUKA and demonstrates Schnupp's expertise in implementing KUKA robotics in their automation solutions.
- SennebogencoreAnnual joint Hydraulikfachkraft (Hydraulic Specialist) training program with Sennebogen. Both companies collaborate to provide comprehensive hydraulic technology certification training, with the certificate ceremony hosted at Sennebogen facilities.
Scale indicators11 records
Recent moves7 records
Expansion highlights4 records
Schnupp competitors and assessment
Company assessmentBroad incumbents
- Dürr AG: Global mechanical and plant engineering group with strong automotive and industrial automation exposure. Comparable to Schnupp on custom automation and turnkey plant delivery, though at substantially larger scale across paint, assembly, and environmental technology.
- Festo: German automation and pneumatics giant supplying factory and process automation worldwide. Comparable to Schnupp's automation technology and turnkey plant offerings, particularly in industrial automation components and systems integration.
- Bosch Rexroth: Global leader in hydraulics, electric drives, and factory automation under Bosch. Directly comparable as a hydraulics manufacturer and automation integrator, but at vastly larger scale across industrial hydraulics, mobile hydraulics, and motion control.
- Liebherr Components: Diversified manufacturer with significant in-house mobile hydraulics and component production for construction and mining equipment. Comparable to Schnupp's Mobilhydraulik line as both a competitor in mobile hydraulic components and a customer archetype.
- KUKA: Global robotics and automation systems integrator and Schnupp's official System Partner. Comparable as a robotics-driven automation provider and as the underlying technology supplier Schnupp integrates into its turnkey automation projects.
- Parker Hannifin: Global motion and control technologies leader with deep hydraulics, pneumatics, and electromechanical portfolios. Overlaps with Schnupp on industrial hydraulics, mobile hydraulics components, and automation systems, but at enterprise scale.
Direct peers
- HEITEC AG: German automation specialist offering turnkey production systems, robotics integration, and control engineering. Directly comparable to Schnupp's general-contractor automation model and overlapping target customers in industrial manufacturing.
- Moog Industrial: Manufacturer of high-performance hydraulic and electric motion control products for industrial and mobile machinery. Directly comparable to Schnupp's motion control, servo hydraulics, and custom hydraulic system capabilities for industrial customers.
- Schunk: German family-owned specialist in gripping systems, automation components, and clamping technology. Closely comparable to Schnupp as a German Mittelstand automation specialist with strong custom-engineering capability and similar customer base in automotive and industrial machinery.
- HYDAC International: German-headquartered manufacturer of hydraulic components, accumulators, filtration, and complete hydraulic systems. Directly comparable to Schnupp's Industriehydraulik and Mobilhydraulik product lines and serves overlapping mobile and industrial machinery customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Schnupp social profiles
Digital presenceSchnupp financial estimates
Financial estimateRevenue estimate
Valuation estimate
Schnupp leadership team
Management profileNumber of profiles
Profiles2 records
Schnupp subsidiaries and ownership
Company hierarchySubsidiaries1 record
Schnupp funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Schnupp M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Schnupp
What does Schnupp do?
Schnupp designs, manufactures, and delivers custom special purpose machines, industrial and mobile hydraulic systems, and complete automated production plants as a general contractor. The company produces over 60,000 hydraulic control blocks annually and provides turnkey automation solutions integrating robotics, CNC machining, and CE-conformity documentation for industrial customers worldwide.
Is Schnupp a public or private company?
Schnupp is a private company. It is classified as family owned and is currently operating.
When was Schnupp founded?
Schnupp was founded in 1979. It employs 101 to 250 people.
Where is Schnupp based?
Schnupp is headquartered in Bogen, Germany, in the Europe region.
How does Schnupp make money?
Four revenue lines are on record. Custom Machine Building & Production Plants are the primary driver. The others are hydraulic Systems & Components, automation & Control Systems and service & Maintenance.
Who are Schnupp's main competitors?
Broad incumbents on record are Dürr AG, Festo, Bosch Rexroth, Liebherr Components, KUKA and Parker Hannifin. Direct peers are HEITEC AG, Moog Industrial, Schunk and HYDAC International.
Does Schnupp have an API?
No public API is recorded for Schnupp.
What industry is Schnupp in?
Schnupp's product category is Industrial Machinery Manufacturing. Its primary akta.pro industry code is IMAHAGAB, Hydraulic Power Units & Systems (HPUs, Manifolds, Integrated Circuits), with a secondary code of IMAGABAG, Motion & Machine Control (CNC, Robotics Controllers, Servo/Motion Controllers). Its NAICS code is 3339 and its SIC code is 3560.