Frag Games
Frag Games is a Lahore-based B2B game development studio with 70+ in-house engineers, artists, and QA delivering co-development, porting, art, and server services on Unity and Unreal for publishers and IP holders including Netflix, Bandai Namco, and The Sandbox.
- Company typePrivate
- Founded2013
- HeadquartersLahore, Pakistan
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Frag Games does
Frag Games is a private, Lahore-based game development studio founded in 2013 that operates a 70+ person in-house team of developers, artists, server engineers, and QA personnel from a single 4,800 sq ft office. The company delivers end-to-end game development services — co-development, porting, art, server, and QA — on Unity and Unreal Engine across console, PC, and mobile platforms, with marquee client engagements including Netflix (Cobra Kai promotional game), Bandai Namco (Asterix & Friends Flash-to-Unity port), EdCoda (Boddle educational game), The Sandbox (NBA basketball mini-game with NFTs), Mega Cat Studios, Mindscape, Team Junkfish, Laced Up Games, and Still Alive Studios (Bus Simulator 21).
The studio's technical backbone is FBOMB, a proprietary Backend-as-a-Service for Unity and Unreal multiplayer games offering asynchronous, real-time, and turn-based modes, with integrations to Photon and Gamesparks. While FBOMB is predominantly an internal delivery accelerator, it provides some technical differentiation and a potential productization lane.
Frag Games generates revenue through two main streams: (1) professional services / co-development contracts with publishers, IP holders, and indie studios on a project-based pricing model with custom quotes, and (2) one-time licensing of proprietary IP titles such as Life in Willowdale (released on Steam, Nintendo Switch, and PlayStation) and prior published titles Asterix & Friends, Boddle, Cobra Kai, and Sandbox. The company is founder/management-owned with no disclosed institutional investors, no public listing, and no M&A history.
Frag Games firmographics
Firmographics- Name
- Frag Games
- Legal name
- Frag Games
- Website
- https://frag-games.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Frag Games is a Lahore-based B2B game development studio with 70+ in-house engineers, artists, and QA delivering co-development, porting, art, and server services on Unity and Unreal for publishers and IP holders including Netflix, Bandai Namco, and The Sandbox.
- Ownership category
- akta.pro rank
Frag Games industry classification
Industry- Product category
- Game Development Services
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- akta.pro primary industry
- Cloud Gaming Integration & Porting Services (Cloud builds, compatibility, QA) (MPAFAHAJ)
- akta.pro secondary industry
- Game Server Hosting & Community Infrastructure (private servers, matchmaking communities) (MPAFAIAF)
Keywords
Where Frag Games is headquartered
LocationHeadquarters
- HQ city
- Lahore
- HQ country
- Pakistan
- HQ region
- Asia
Offices1 record
Markets served
Frag Games business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Game Development Services: Full-service game development including co-development partnerships, porting services, and art/engineering outsourcing for publishers and studios.
- Proprietary Game Publishing: Original IP development and publishing of games like Life in Willowdale for PC and console platforms.
Go-to-market motion1 record
Distribution channels6 records
Marketing channels4 records
Frag Games product offering
Product offeringCore offering
Frag Games is a Lahore-based game development studio delivering full-service co-development, porting, art, server, and QA services on Unity and Unreal engines for console, PC, and mobile. It serves publishers, IP holders, and other studios with end-to-end project ownership, and supplements services with original game publishing (Life in Willowdale) and its proprietary FBOMB multiplayer Backend-as-a-Service.
Product overview
Frag Games is a game development studio offering a portfolio of published game titles alongside development services. Their product portfolio includes six branded games: Cobra Kai (arcade beat-em-up), Sandbox (basketball mini-game with NFTs), Boddle (educational game), Life in Willowdale (farming adventure), Asterix & Friends (village builder), and their own FBOMB Backend-as-a-Service for multiplayer functionality. Beyond proprietary titles, they provide service offerings including Game Development, Art, Server Development, and Quality Assurance across Unity and Unreal engines for Console, PC, and Mobile platforms. Their FBOMB multiplayer BaaS integrates with third-party tools like Photon and Gamesparks.
Differentiator
Problem solved
Functional benefit
Brands
- FBOMB: Backend as a Service (BaaS) platform for Unity and Unreal multiplayer games, offering customizable multiplayer options including asynchronous, real-time, and turn-based multiplayer capabilities.
Products and services
- Game Development Services Full-service game development on Unity or Unreal engines, spanning Card Games, MMORPGs, Turn-Based Strategy, FPS, JRPGs, and Casual Games across Playstation, Xbox, Steam, Nintendo Switch, and Mobile platforms. Delivered to game publishers and studios as co-development projects.
- Art Services
- Server Development Services
- Quality Assurance Services
- FBOMB
- Life in Willowdale
Quantifiable outcome
- Delivered Cobra Kai arcade game within strict deadline for Netflix Season 3 launch
- +2 more outcomes
Companies that use Frag Games
Customer profileNamed customers9 records
Segments2 records
Ideal customer profiles2 records
Frag Games technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature1 record
Frag Games partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights7 records
Frag Games competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Frag Games social profiles
Digital presenceFrag Games financial estimates
Financial estimateRevenue estimate
Valuation estimate
Frag Games leadership team
Management profileNumber of profiles
Profiles7 records
Frag Games funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Frag Games M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Frag Games
What does Frag Games do?
Frag Games is a Lahore-based game development studio delivering full-service co-development, porting, art, server, and QA services on Unity and Unreal engines for console, PC, and mobile. It serves publishers, IP holders, and other studios with end-to-end project ownership, and supplements services with original game publishing (Life in Willowdale) and its proprietary FBOMB multiplayer Backend-as-a-Service.
Is Frag Games a public or private company?
Frag Games is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Frag Games founded?
Frag Games was founded in 2013. It employs 101 to 250 people.
Where is Frag Games based?
Frag Games is headquartered in Lahore, Pakistan, in the Asia region.
How does Frag Games make money?
Two revenue lines are on record. Game Development Services are the primary driver. The others are proprietary Game Publishing.
Does Frag Games have an API?
No public API is recorded for Frag Games.
What industry is Frag Games in?
Frag Games's product category is Game Development Services. Its primary akta.pro industry code is MPAFAHAJ, Cloud Gaming Integration & Porting Services (Cloud builds, compatibility, QA), with a secondary code of MPAFAIAF, Game Server Hosting & Community Infrastructure (private servers, matchmaking communities). Its NAICS code is 51621.