Traffic Survey Partners

What Traffic Survey Partners does

Traffic Survey Partners Ltd. (TSP) is a London-headquartered, privately held professional-services firm founded in 2011 by Siva Nagarajah that specialises in traffic and transport data collection across the UK and Ireland. The company delivers 15 distinct survey services — including ANPR (Automatic Number Plate Recognition) surveys, classified junction counts, Automatic Traffic Counts (ATC), CAA-approved drone surveys, pedestrian and cycle surveys, queue length and signal timing surveys, multimodal surveys, speed surveys, public transport surveys, parking studies, journey time surveys, vehicle occupancy surveys, saturation flow surveys, street notice display surveys, and Route User Intercept Surveys — to local authorities, transport consultants, and private developers. Operations are anchored by a fleet of 400+ camera systems, a large pool of Automatic Traffic Counters, and DJI Mavic 2 Pro drones operated under CAA PDRA-01 authorisation with £5 million public liability insurance.

The business operates a strictly in-house delivery model spanning planning, equipment installation, data collection, processing, validation, and final reporting, with director-level oversight on quality assurance. Revenue is generated through fixed-price project quotations on engagements ranging from single-junction counts to large multi-site programmes such as the Brent Cross redevelopment (150 ANPR cameras plus 100+ manual count locations). Customer acquisition is sales-led via direct phone and email enquiry, with no reseller or channel-partner distribution; procurement access is facilitated by approved-supplier status on Coupa, Avetta, and Ariba platforms. The company employs 11–50 staff, including a leadership team with deep sector pedigree (Siva Nagarajah ex-DfT/Count On Us; Jerry Bentall with 37+ years across British Rail, Halcrow, and Count On Us). TSP carries no external funding, parent company, or public-listing signals in the available data, and does not disclose AI/ML capabilities, patents, or proprietary software products.

Name

Traffic Survey Partners

Legal name

Traffic Survey Partners Ltd.

Website

https://trafficsurveypartners.co.uk

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Traffic Survey Partners is a London-based, privately held firm founded in 2011 that provides traffic and transport survey services — including ANPR, ATC, and CAA-approved drone surveys — to local authorities, transport consultants, and private developers across the UK and Ireland using an in-house, equipment-heavy delivery model.

Ownership category

akta.pro rank

Product category

Traffic and Transport Survey Services

NAICS

Marketing Research and Public Opinion Polling (541910), Surveying and Mapping (except Geophysical) Services (54137)

SIC

Transportation Services (4700)

akta.pro primary industry

Survey, Panel & Fieldwork Services (BPAHALAJ)

akta.pro secondary industry

Transit, Traffic & Mobility Data Platforms (BPAMANAH)

Keywords

• Traffic survey services
• Transport data collection
• ANPR surveys
• Traffic count surveys
• Drone traffic surveys

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Traffic Survey Services: Project-based service delivery for traffic and transport data collection. Services range from single junction surveys to large multi-site survey programmes, covering ANPR, classified counts, ATC, drone surveys, pedestrian surveys, and more. Fixed-price quotations provided for each project.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Traffic Survey Partners is a UK-based survey services firm that plans and executes traffic and transport data collection for local authorities, transport consultants, and private developers. Services span ANPR surveys, classified and automatic traffic counts, CAA-approved drone surveys, multimodal surveys, pedestrian and cycle surveys, queue length and signal timing surveys, public transport surveys, parking studies, and journey time surveys using GPS-supported floating car method. Every project is run end-to-end in-house, with no outsourcing of survey work.

Product overview

Traffic Survey Partners operates as a traffic and transport data collection service provider offering a unified portfolio of 15 distinct survey services. The core offerings include ANPR (Automatic Number Plate Recognition) surveys, Classified Junction Counts, and Automatic Traffic Counts (ATC), complemented by CAA-approved Drone Surveys using DJI Mavic 2 Pro. Additional services span multimodal surveys, pedestrian and cycle crossing surveys, queue length and signal timing surveys, speed surveys, public transport surveys, parking surveys, journey time surveys (using floating car method with GPS), vehicle occupancy surveys, saturation flow surveys, street notice display surveys, and RUIS (Route User Intercept Surveys). The company manages over 400 camera systems and a fleet of ATCs, leveraging equipment including bespoke CCTV, ANPR cameras, and drone technology to deliver end-to-end data collection from planning through final reporting.

Differentiator

Problem solved

Functional benefit

Products and services

• Registration Number Plate Surveys (ANPR) Automatic Number Plate Recognition surveys capturing vehicle number plates for origin-destination studies, journey time analysis, car park usage, and compliance monitoring (e.g., identifying through-traffic or repeat visitors). Used by local authorities, transport consultants, and developers.
• Classified Traffic Counts Manual or video-based traffic counts classified by vehicle type (cars, HGVs, buses, cyclists) and turning movements at junctions, for use in transport planning and junction capacity analysis.
• Automatic Traffic Counts (ATC) Installation of automatic traffic counters (road tube, radar, or video ATC devices) for continuous volumetric counts and speed/classification data over defined periods.
• CAA-Approved Drone Surveys Aerial surveys using DJI Mavic 2 Pro operated by fully qualified GVC pilots under CAA Operational Authorisation (PDRA-01) for traffic and site monitoring. £5 million public liability insurance.
• Pedestrian & Cycle Crossing Surveys Observational surveys (video or in-person) measuring pedestrian and bicycle volumes at crossings, footfalls on paths, and usage of cycling infrastructure.
• Queue Length & Signal Timing Surveys Recording of queue lengths at junctions (via video or manual observation) and signal timing information to assess intersection performance, saturation, and to calibrate traffic models.
• Multimodal Surveys Integrated surveys capturing all modes of travel (vehicles, pedestrians, and cyclists) to provide a complete picture of road and transport use.
• Speed Surveys Measurement of vehicle speeds using ATC equipment or video-based methods to evaluate speeding issues, traffic calming effectiveness, and compliance with speed limits.
• Public Transport Surveys Data collection on public transport usage including bus occupancy counts, rail station entry/exit counts, boarding/alighting surveys, and pedestrian movement analysis.
• Parking Surveys Studies of parking demand and patterns including on-street parking occupancy, car park usage, duration of stay, turnover rates, and beat surveys.
• Journey Time Surveys Travel time and delay surveys collected using the 'floating car' method supported by GPS tracking to measure journey times and network delays along specific routes.
• Vehicle Occupancy Surveys Multi-modal occupancy counts determining how many people are in vehicles or public transport vehicles to calculate car occupancy rates and crowding levels.
• Saturation Flow & Degree of Saturation (DoS) Surveys Specialised junction capacity surveys measuring saturation flow rates and Degree of Saturation at signalised intersections to evaluate junction performance.
• Street Notice Display Surveys Checking and documenting the display of street notices to ensure compliance with requirements including timing and visibility of notices on site.
• RUIS Surveys (Route User Intercept Surveys) Route User Intercept Surveys where staff interview or count users on specific routes to gather data on usage patterns and user feedback.

Quantifiable outcome

• Full control from planning to reporting with no outsourcing
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Count On Us: UK traffic and transport survey firm from which TSP's founder Siva Nagarajah came (Analysis Director role). Competes head-to-head on ANPR, classified counts, and ATC services to UK local authorities.
• JCT Consultancy: UK transport consultancy specialising in traffic signal design, junction modelling, and LinSig/SATURN analysis. Adjacent survey and data delivery capability focused on signalised intersections - directly comparable to TSP's queue length and DoS/saturation flow surveys.
• Traffic Data Systems: Specialist provider of traffic count, parking, and pedestrian surveys across the UK with similar B2B model serving local authorities and developers. Comparable mid-sized competitor in the same niche TSP occupies.
• MetroCount: Manufacturer and operator of pneumatic tube-based Automatic Traffic Counters and survey services globally, including the UK. Comparable on ATC and speed/classification data collection that sits at the core of TSP's offering.
• WDM Limited: Long-established UK traffic and transport data collection firm offering automatic traffic counts, manual classified counts, and journey time surveys. Directly comparable service portfolio and customer segments to Traffic Survey Partners.
• Tracsis: UK-listed provider of traffic data collection, software, and analytics for the rail and transport industry. Direct competitor to TSP across traffic surveys, pedestrian counts, and transport planning data, with overlapping B2B customer base of local authorities and consultants.
• Streets Ahead Surveys: UK traffic survey contractor providing manual classified counts, ATC, parking studies and pedestrian surveys to local authorities. Closely overlaps TSP's UK local-authority customer segment and core service mix.

Regional players

• NSI (Network Surveys) - Traffic Surveys Division: UK-wide utility surveying and traffic management service provider with traffic-survey capability. Overlaps with TSP on field data collection and ANPR for UK infrastructure clients, though surveys are not its sole focus.

Emerging players

• Buchanan Computing (BOC): UK supplier of traffic modelling, junction design, and signal optimisation software used by transport planners. While software-led rather than survey-led, it sits in the same customer workflow and competes for the same local-authority budgets as TSP's data collection programmes.
• Agilysis: UK road safety and active travel analytics firm combining data collection with software platforms. Comparable to TSP on data-driven insight for local authorities, though more analytics-focused than field-survey-heavy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/traffic-survey-partners

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Traffic Survey Partners