Mann Theatres

What Mann Theatres does

Mann Theatres Corp is a privately held, third-generation family-owned movie theater company headquartered in Bloomington, Minnesota, operating eight theater locations across the state under the "Mann Theatres" and "MANN Theatres" trade names. The chain was founded in 1935 by Marvin and Ted Mann and has been continuously operated by the Mann family since, with Michael and Michelle Mann (third generation) currently partnering with their father Stephen Mann. Core exhibition technology is fully digital projection, with digital 3D capability at several sites and a proprietary premium tier called XDX (Xtreme Digital Xperience) — an auditorium format featuring Dolby Atmos sound (60 individually channeled speakers, 50,000 watts), 4K projection on a 30'x60' wall-to-wall screen, and stadium-style luxury recliners (heated at Plymouth Grand 15 only) at two locations (Plymouth Grand 15 and Champlin 14). All auditoriums offer 100% reserved seating.

The revenue model is multi-stream and transactional: (i) ticket sales across standard, 3D, and XDX formats with tiered pricing by day of week, showtime, age category, and format surcharge; (ii) concessions including popcorn, drinks, and snacks, anchored by a refillable popcorn bucket program; (iii) group discount tickets (minimum 50 tickets, $8-$9 each by location) sold through a corporate office contact; (iv) theater rentals for parties, corporate events, and private screenings available 365 days a year; (v) gift cards in $5-$100 denominations processed via PayPal. Customer mix spans individual moviegoers (primary), corporate groups, and event hosts. The go-to-market is largely direct-to-consumer: online ticketing through the company website, physical box offices at each location, organic social (Facebook, Instagram, YouTube), and a weekly email newsletter. The Mansfield circuit has no disclosed external investors, no parent company, no subsidiaries, and no documented funding rounds; revenue is not publicly disclosed.

Name

Mann Theatres

Legal name

Mann Theatres Corp

Website

https://manntheatres.com

Company type

Private

Founded year

1935

Operating status

Operating

Headcount range

51–100 employees

Short description

Mann Theatres is a third-generation, family-owned movie theater company operating eight locations across Minnesota, offering standard digital cinema, digital 3D, and its proprietary XDX premium auditorium format with Dolby Atmos sound at select sites.

Ownership category

akta.pro rank

Product category

Movie Theater Operations

NAICS

Motion Picture Theaters (except Drive-Ins) (512131), Motion Picture and Video Exhibition (51213)

SIC

Services-Motion Picture Theaters (7830)

akta.pro primary industry

Cinema & Movie Ticketing (HSACALAD)

akta.pro secondary industries

Alternative Content Exhibition (Live Broadcasts, Concert Films, Sports, Opera) (MPADAKAG), Cinema Concessions & On-site F&B Operations (MPADAKAN), Private Screenings & Venue Rentals (Corporate, Parties) (MPADAKAJ)

Keywords

• Movie theater operations
• Digital cinema exhibition
• Premium auditorium experiences
• Concession services
• Theater venue rentals

Headquarters

HQ city

Minneapolis

HQ country

United States

HQ region

North America

Offices9 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Ticket Sales: Core revenue from admission tickets across 8 Minnesota theater locations. Revenue varies by day of week, time of day (matinee vs evening), customer age category (adult, senior, child), and format (standard, 3D, XDX premium).
2. Concessions: Food and beverage sales including popcorn, drinks, and snacks. Popcorn bucket refills at $4.00. Concession stands close 15 minutes after last showtime.
3. Group Sales: Discounted bulk ticket sales to organizations purchasing 50 or more tickets. Prices vary by location ($8.00-$9.00 per ticket depending on theater).
4. Theater Rentals: Private theater rentals for parties, corporate events, meetings, and special screenings. Available at all 8 locations, 365 days a year.
5. Gift Cards: Physical and digital gift cards valid at all Mann Theatres locations for tickets and concessions.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Mann Theatres operates eight digital movie theater locations across Minnesota, screening current film releases in standard digital, digital 3D, and proprietary XDX premium auditorium formats. Core revenue is generated through per-transaction ticket sales and concessions (popcorn, drinks, snacks, refillable buckets), supplemented by gift card sales, a Mann Rewards loyalty program, group ticket discounts for 50+ ticket buyers, and private theater rentals for parties, corporate events, and special screenings.

Product overview

Mann Theatres operates eight family-owned movie theater locations across Minnesota, offering standard digital cinema as its core product alongside premium experience tiers. The XDX Screen (Xtreme Digital Xperience) at Plymouth Grand 15 and Champlin 14 provides an enhanced auditorium with Dolby Atmos sound, 4K projection, and heated luxury recliners. The company supplements theatrical exhibition with gift cards, a Mann Rewards loyalty program, group sales, concessions including refillable popcorn buckets, and private theater rentals. Digital 3D projection is available at select locations for a $2.50 surcharge. All locations support online ticketing with reserved seating.

Differentiator

Problem solved

Functional benefit

Brands

• Mann Rewards: Loyalty program offering points for purchases, with rewards including free medium drinks (75 points), free medium popcorn (150 points), and $5 box office voucher plus $5 concession voucher (225 points)
• XDX Screen

Products and services

• XDX Screen (Xtreme Digital Xperience) A premium auditorium experience featuring Dolby Atmos surround sound with 60 individually channeled speakers, 50,000 watts of power, a 30'x60' wall-to-wall screen, 4K projection, heated luxury recliner seating, and 100% reserved seating. Available at Plymouth Grand 15 and Champlin 14 locations for moviegoers seeking a premium viewing experience.
• Digital 3D Projection Digital 3D screening capability available at select Mann Theatres locations, with an additional $2.50 surcharge per ticket on top of base pricing for all ages.
• Standard Digital Cinema Fully digital cinema operations across all eight Minnesota locations, serving as the baseline projection and sound platform for current film releases.
• Mann Rewards Loyalty Program Free loyalty program where members earn 1 point per dollar spent on tickets and concessions. Rewards include free medium drink (75 points), free medium popcorn (150 points), and $5 box office plus $5 concession vouchers (225 points). Members must be 13+ and points expire 90 days after earning.
• Gift Cards Physical and digital gift cards valid at all Mann Theatres locations for tickets, concessions, and snacks. Available in denominations from $5 to $100, with free shipping on physical cards.
• Group Discount Tickets Discounted admission tickets available in quantities of 50 or more for companies and organizations. Valid 7 days a week except for special engagements. Prices range from $8.00 to $9.00 per ticket depending on location.
• Refillable Popcorn Bucket 2026 refillable popcorn bucket available for $25 first-time purchase with $4.00 refills at all Mann Theatres locations. Bucket expires 12/31/26.
• Theater Rentals Private auditorium rentals available for birthday parties, corporate meetings, team-building events, and special screenings. Available 7 days a week, 365 days a year, with dedicated email contacts at each location.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

One partnership is on record.

• Screenvision MediaminorGTM or Marketing PartnerScreenvision Media is a premier cinema media organizer that curates storytelling for brands, exhibitors, and audiences at movie theaters nationwide. They provide advertising opportunities at Mann Theatres locations. Contact via screenvisionmedia.com for local movie theater advertising.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• B&B Theatres: Family-owned regional cinema chain operating across the Midwest and South. Highly comparable to Mann Theatres in family-owned operating model, mid-size regional footprint, and emphasis on premium amenities like recliner seating.
• Harkins Theatres: Family-owned regional cinema chain based in Arizona. Comparable to Mann Theatres in family-controlled ownership structure, regional rather than national footprint, and premium auditoriums (e.g., Harkins' LUXE).
• CMX Cinemas: Mid-size regional cinema chain with dine-in and premium-format options. Comparable to Mann in scale, premium-experience positioning, and mid-tier regional footprint in the US.
• Emagine Entertainment: Michigan-based regional cinema chain with premium-format focus including luxury recliners, dine-in service, and large-format screens. Comparable to Mann's XDX premium positioning in Midwestern markets.
• Marcus Theatres: Regional cinema chain headquartered in Milwaukee with locations across the Midwest. Closely comparable to Mann Theatres in scale, family-influenced heritage, geographic Midwest footprint, and premium-format positioning.
• Galaxy Theatres: Privately held regional cinema chain with locations primarily in the Western US. Comparable in mid-size scale, family/private ownership structure, and focus on premium experience formats similar to Mann's XDX.

Broad incumbents

• AMC Theatres: Largest movie theater chain in the US with thousands of screens nationwide. Comparable as a cinema exhibition operator but operates at a much larger scale, with broader geographic reach and significantly greater content negotiating leverage.
• Cinemark: Major national cinema chain with hundreds of locations. Operates similar premium large-format screens (XD) and luxury recliner seating comparable to Mann's XDX, but at substantially greater scale and national footprint.
• Regal Cinemas: National cinema chain operating as part of Cineworld Group. Comparable business model of theatrical exhibition with reserved seating and premium formats (RPX, IMAX), but at vastly larger scale than Mann Theatres.

Emerging players

• Flix Brewhouse: Smaller cinema chain specializing in dine-in service with craft beer and full food menu. Comparable in offering theater rental and event programming (similar to Mann's private rentals), though differentiated by its core dine-in model.

Market position

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/manntheatresmn
• YouTubeyoutube.com/@manntheatresmn
• Facebookfacebook.com/manntheatres
• Instagraminstagram.com/manntheatres

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mann Theatres