What Industrie Systemes does

Industrie Systemes (legal entity INDUSTRIE-SYSTEMES, operating as Industrie-Systèmes) is a French designer, manufacturer, and integrator of industrial surface-treatment installations, founded in 1985 by Didier Breton and headquartered in Pélissanne, Bouches du Rhône. The company engineers turnkey paint and coating workshops that combine surface preparation (shot blasting, sandblasting, degreasing tunnels, metallization), coating application (powder coating cabins, liquid paint booths, with rapid color-change systems branded Magic Cylinder II, Magic Plus, and Magic Center), curing and drying ovens, and dust-collection / ATEX-compliant filtration. Core product categories include shot blasting cabins, powder coating booths (vertical and horizontal ventilation configurations), liquid paint booths, drying and curing ovens, surface treatment tunnels, wash-water recycling skids, and complete production lines; components are largely sourced through authorized distribution partnerships, notably Gema powder application equipment (first French distributor since 2006), Eurotherm thermal management products (since 2008), and Graco Reactor multi-component dosing systems.

The company operates a hybrid business model: large custom turnkey installations are sold direct to industrial buyers via a four-region French field-sales organization (West, North & East, South & Rhône-Alpes, South & South-West), supplemented by an e-commerce storefront for smaller components, consumables, and spare parts. Pricing is quote-based and varies with specifications, dimensions, and automation level, with multi-year contract support on turnkey projects; revenue streams split across one-time equipment sales, custom installation projects, hardware/components/spare parts, and after-sales professional services. Customer segments are organized vertically across industry/general manufacturing (primary), nautical, aeronautics, sheet metal and metalworking, wood, and composite materials.

Industrie Systemes is privately held by the Breton family — Didier Breton serves as President and Mathieu Breton as Director — with the commercial bench augmented by senior hires drawn from paint-industry majors (OMIA, Akzo Nobel). In October 2020 the company acquired the industrial and commercial activities of Eurotherm France, and in 2023 it added an energy-efficiency partnership with PRIMAGAZ. With approximately 15 employees, €100,000 of share capital, and claimed operations in 20+ countries against a French-only sales force, the firm is a small specialist with concentrated domestic execution and stated international reach.

Name

Industrie Systemes

Legal name

INDUSTRIE-SYSTEMES

Website

https://industrie-systemes.fr

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Industrie Systemes is a French designer and integrator of turnkey industrial surface-treatment installations — powder coating cabins, liquid paint booths, shot-blasting cabins, drying ovens, and complete paint lines — serving manufacturers in industry, aeronautics, nautical, sheet metal, wood, and composites across 20+ countries.

Ownership category

akta.pro rank

Product category

Industrial Surface Treatment Equipment

NAICS

Industrial Machinery Manufacturing (3332), Coating, Engraving, Heat Treating, and Allied Activities (33281)

SIC

Misc Industrial & Commercial Machinery & Equipment (3590), Special Industry Machinery (No Metalworking Machinery) (3550), Coating, Engraving & Allied Services (3470)

akta.pro primary industry

Surface Treatment & Finishing Equipment (Coating, Plating, Deburring, Shot Blasting) (IMAHADAJ)

akta.pro secondary industries

Surface Preparation Equipment (Shot Blasting, Scarifiers, Grinders) (IMAHALAL), Application Equipment & Coating Services (Contract Coating, Surface Prep) (IMAEAGAL)

Keywords

• Industrial surface treatment equipment
• Powder coating installations
• Turnkey painting workshops
• Shot blasting cabins
• Industrial curing ovens

Headquarters

HQ city

Sérézin-du-rhône

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Industrial Equipment Sales: Sale of industrial surface treatment equipment including powder coating cabins, grit blasting systems, painting installations, drying ovens, and complete turnkey lines
2. Custom Installation Projects: Design, manufacturing, and installation of bespoke turnkey painting workshops, from pre-project phase through commissioning and first paint operations
3. Components and Spare Parts: Distribution of spare parts, accessories, filters, powder coating equipment (Optiflex, Gema products), and consumables
4. Professional Services: Technical consulting, installation, and after-sales service support

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Industrie-Systèmes designs, manufactures, and installs turnkey industrial surface treatment and painting installations. The portfolio includes shot blasting cabins, sandblasting equipment, powder coating booths, liquid paint booths, drying/curing ovens, surface treatment tunnels, dust collection systems, and complete production lines. The company also distributes Gema powder coating equipment and Eurotherm industrial heating products, and provides spare parts, accessories, and after-sales services.

Product overview

Industrie-Systèmes is a French industrial equipment manufacturer specializing in turnkey surface treatment and painting installations. The company offers a comprehensive portfolio of products including shot blasting cabins, sandblasting equipment, powder coating booths (with Magic Cylinder II, Magic Plus, Magic Center rapid color change systems), liquid paint booths, drying/curing ovens, surface treatment tunnels, and dust collection systems. Their component offerings include Gema OptiFlex manual and automatic powder application systems, Graco Reactor multi-component dosing equipment, Fusion spray guns, sandblasters (25L-200L), explosion vents, soundproofing boxes, personal protective equipment (RPB Nova 3, Z-Link), and painting robots. The company provides complete turnkey solutions including liquid paint lines, powder coating lines, and wash water recycling systems. They serve industries including industry, nautical, aeronautics, sheet metal, wood, and composites sectors, operating in over 20 countries.

Differentiator

Problem solved

Functional benefit

Products and services

• Shot Blasting Cabin (Cabine de grenaillage) Industrial shot blasting cabins for surface preparation, including standard, large volume, and total scraping models, used by industrial manufacturers for cleaning and preparing metal surfaces before coating.
• Sandblasting Cabin (Cabine de sablage) Manual and automatic sandblasting cabins, including microblasting systems for precision surface treatment, designed for industrial workshops requiring abrasive surface preparation.
• Powder Coating Booth (Cabine de poudrage) Powder coating booths in various configurations including vertical ventilation, horizontal ventilation (ATEX-compliant), pass-through, traversing, and automatic plastic models for industrial powder coating operations.
• Liquid Paint Booth (Cabine de peinture liquide) Liquid paint application booths including standard and special configurations for industrial painting requirements across manufacturing sectors.
• Drying and Curing Oven (Étuve de cuisson/séchage) Industrial drying and curing ovens including electric, gas direct/indirect models, and tunnel configurations for powder and liquid coating processes.
• Surface Treatment Tunnel (Tunnel de traitement de surface) Automated surface treatment tunnels for washing and degreasing metal components prior to painting or coating operations.
• Dust Collection and Filtration (Dépoussiérage/Filtration) Air treatment, effluent treatment, paint booth filters, and industrial fans for dust collection and filtration in surface treatment installations.
• Complete Production Lines (Lignes complètes) Turnkey painting installations including complete liquid paint lines, powder coating lines, and storage and preparation areas for various industrial sectors.
• Wash Water Recycling Skid (Skid de recyclage des eaux de lavage) Cascade reverse wash water recycling system requiring a single 1.5 bar city water connection with three 1500L PVD tanks and pneumatic membrane pumps for industrial pretreatment water management.
• Gema Powder Coating Equipment Distribution Distribution of Gema brand powder coating application systems including OptiFlex 2 series (2F, 2S, 2L, 2B, 2C), OptiFlex A1/A2 automatic control systems, Magic Cylinder II, Magic Plus, and Magic Center rapid color change systems for industrial users in France.
• Graco Reactor Multi-component Dosing Systems Distribution of Graco Reactor E-series (E-10, E-20, E-30, E-30i), H-series (H-25, H-40, H-XP2, H-XP3, HFR-80, HFR-160), and EXP series multi-component metering systems for polyurethane, foam, and polyurea applications.
• Fusion Spray Gun Distribution Distribution of Graco Fusion and Fusion CS multi-component spray guns with ClearShot technology for polyurethane, foam, polyurea, and coating applications.
• Metallization Wires (Fils pour métallisation) Consumable metallization wires supplied in pure Zinc, Zinc Aluminium, pure Aluminium, Copper, and Brass, available in crowns, coils, and drums for industrial thermal spraying applications.

Quantifiable outcome

• 60% reduction in energy bills through PRIMAGAZ partnership
• +2 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Three partnerships are on record, tiered minor and core.

• PRIMAGAZminorStrategic or Co-development Partner · 1 January 2023Energy partnership offering 60% reduction in energy bills for painting installations. PRIMAGAZ provides energy solutions that help customers achieve eco-responsible workshop operations with energy recovery systems.
• Eurotherm FrancecoreStrategic or Co-development Partner · 1 October 2020Acquisition of Eurotherm France's industrial and commercial activities in autumn 2020, strengthening Industrie-Systèmes' market position and consolidating its capital structure. This acquisition enabled a refocusing of activities with stronger national presence and international visibility.
• Eurotherm ItalycoreTechnology or Integration · 1 January 2008Partnership established in 2008 for distribution of Eurotherm Italy products in France. Eurotherm specializes in industrial heating and thermal management equipment.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Emerging players

• Graco Inc. US-based manufacturer of fluid handling and powder coating equipment whose Reactor and Fusion lines are distributed by Industrie-Systèmes. Represents both a partner and a potential direct competitor as Graco expands its powder-coating footprint globally following the Gema acquisition.

Regional players

• Symach: Dutch manufacturer of compact surface treatment and painting installations with a strong European footprint. Comparable product category (turnkey painting lines) but primarily serves automotive body shops and collision repair rather than Industrie-Systèmes' general industrial verticals.
• Cefla Finishing: Italian maker of industrial finishing lines including liquid painting and surface treatment. Overlaps with Industrie-Systèmes' wood, composite, and general-industry customer base in Southern Europe.

Broad incumbents

• Eisenmann (now part of Dürr): Industrial painting, finishing, and surface treatment systems integrator. Historically a peer of Industrie-Systèmes for turnkey paint shops in Europe and now operating within Dürr.
• Gema Switzerland (Graco): Powder coating equipment brand now owned by Graco; Industrie-Systèmes is Gema's first French distributor. Gema's own booths and automated systems directly overlap with Industrie-Systèmes' offering and represent both a supplier and competitive force.
• Dürr AG: Global large-scale industrial painting and surface treatment installation provider serving automotive and general industry. Comparable at the turnkey line level but at a significantly larger scale and broader geographic footprint.

Direct peers

• SAMES KREMLIN (SAMES): French-headquartered maker of industrial spraying, powder coating, and dispensing equipment. Closely comparable on liquid paint and powder application product lines and on European industrial customer base.
• Wagner Group (J. Wagner GmbH): German manufacturer of powder coating and liquid painting equipment, including booths, application systems, and turnkey installations. Directly comparable to Industrie-Systèmes' core product portfolio and target customers across Europe.
• Nordson Industrial Coating Systems: Global manufacturer of powder coating equipment, liquid painting systems, and surface treatment technologies. Competes head-on in powder booths and application components that Industrie-Systèmes integrates.

Others

• Illinois Tool Works (ITW):

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/industriesystem
• YouTubeyoutube.com/channel/UC-oCZIX2rqA5v1MqXjy59aw
• LinkedInfr.linkedin.com/company/industrie-syst%C3%A8mes
• Instagraminstagram.com/industriesystemes1/?hl=fr

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Industrie Systemes