Earth Microbial
UBIX BIO INC. (Earth Microbial) is a Canadian ag-biotech company that develops and sells three live endophytic bacterial inoculants—En-Stim, En-Guard, and En-Fix—for stress reduction, plant immunity, and nitrogen fixation, serving commercial greenhouse, hydroponic, vertical, and organic farm growers across North America.
- Company typePrivate
- Founded2022
- HeadquartersIrvine, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Earth Microbial does
UBIX BIO INC., which operates under the Earth Microbial brand identity, is a Canadian agricultural biotechnology company headquartered in Waterloo, Ontario. The company develops and commercializes live endophytic bacterial inoculants designed to colonize plant tissue and deliver targeted agronomic benefits, including stress reduction, enhanced plant immunity, and biological nitrogen fixation. Its commercial portfolio comprises three precision products—En-Stim™ (Pseudomonas fluorescens MBI-RS1, which produces ACC deaminase to interrupt ethylene-mediated stress signaling and solubilizes phosphate), En-Guard™ (a Pseudomonas fluorescens strain that produces trehalose as an osmoprotectant against heat, drought, and salt stress), and En-Fix™ (Stutzerimonas stutzeri, which expresses nitrogenase to convert atmospheric nitrogen into plant-available forms and unlocks phosphate and iron).
The company serves commercial-scale greenhouse, hydroponic, indoor, and vertical farm operations, with secondary applications in turf management and golf course maintenance and in organic-certified crop production. Application modes include seed baths, seedling root drenches, fertigation, drip irrigation, ebb-and-flow systems, and boom application. Public scale metrics indicate the company has consulted with more than 150 indoor, outdoor, and vertical farm growers, served over 200 acres under glass, and supported the cultivation of approximately 5 million peppers and tomatoes. Named customer references include Ridge Farms, which reported root growth improvements, larger fruit, increased yields, and reduced blossom end-rot following En-Stim application.
Commercially, the company combines a product-led growth model with consulting services. Direct sales are conducted through a Shopify-powered e-commerce storefront (shop.ubixbio.com) with products priced from $80 USD, while specialist-led consultation, free 15-minute advisory calls, trial planning, and a sample-submission lab diagnostics service support adoption and integration into growers' existing fertigation, irrigation, and IPM programs. ECOCERT certification for organic agriculture across the product line provides access to the organic inputs segment. Distribution is currently North America-focused (United States and Canada) with no disclosed geographic expansion or institutional funding to date.
Earth Microbial firmographics
Firmographics- Name
- Earth Microbial
- Legal name
- UBIX BIO INC.
- Website
- https://earthmicrobial.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- UBIX BIO INC. (Earth Microbial) is a Canadian ag-biotech company that develops and sells three live endophytic bacterial inoculants—En-Stim, En-Guard, and En-Fix—for stress reduction, plant immunity, and nitrogen fixation, serving commercial greenhouse, hydroponic, vertical, and organic farm growers across North America.
- Ownership category
- akta.pro rank
Earth Microbial industry classification
Industry- Product category
- Agricultural Biologicals / Microbial Inoculants
- NAICS
- Pesticide, Fertilizer, and Other Agricultural Chemical Manufacturing (3253), Pesticide and Other Agricultural Chemical Manufacturing (32532)
- SIC
- Agricultural Chemicals (2870), Biological Products, (No Disgnostic Substances) (2836)
- akta.pro primary industry
- Biofertilizers & Microbial Inoculants (IMAEAEAG)
- akta.pro secondary industries
- Biostimulants & Plant Health Biologicals (Microbial/Non-microbial) (AFABAEAK), Biological Seed Treatments & Inoculants (within Biologicals) (AFABAEAL), Soil Health Activators & Biostimulants (Humates, Amino Acids, Seaweed Extracts) (AFABAKAJ), Biostimulant-Enhanced Fertilizers (Humic/Fulvic, Amino Acids, Seaweed Blends) (AFABACAK)
Keywords
Where Earth Microbial is headquartered
LocationHeadquarters
- HQ city
- Irvine
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Earth Microbial business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Operations, Personnel, Marketing or Sales
Revenue model
- Microbial Inoculant Products: Sale of three proprietary microbial inoculant products: En-Stim (stress reduction), En-Guard (plant immunity), and En-Fix (nitrogen fixation). Products are sold directly through e-commerce at price points starting from $80 USD for En-Stim.
- Consulting Services: Specialist consulting services for growers to integrate microbial products into their existing fertigation, irrigation, and IPM programs. Includes application guidance, trial planning, and ongoing support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | En-Stim starting price |
| Other | Multi-year contract | Commercial-scale product tier |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Earth Microbial product offering
Product offeringCore offering
Earth Microbial (operating as UBIX BIO INC.) develops and sells live endophytic bacterial inoculant products — En-Stim, En-Guard, and En-Fix — for commercial-scale agriculture. The products are applied through fertigation, drip irrigation, ebb & flow, or boom systems in greenhouses, hydroponic, vertical, and turf operations to reduce plant stress, enhance immunity, and fix atmospheric nitrogen. The company complements the products with specialist consulting and lab diagnostics to help growers integrate inoculants into existing IPM and fertigation programs.
Product overview
UBIX BIO INC. (Earth Microbial) offers a portfolio of three precision microbial inoculant products — En-Stim™, En-Guard™, and En-Fix™ — all built on live endophytic bacteria that colonize plant tissue and deliver targeted agronomic benefits. En-Stim™ focuses on stress reduction and nutrient efficiency; En-Guard™ fortifies plant immunity and stress tolerance; and En-Fix™ drives nitrogen fixation and nutrient availability. The three products are designed to work individually or as a coordinated system, complementing each other across growth stages and crop protection needs. The company also provides consulting services and lab diagnostics to support sample submission and microbiome management. This is not a software platform but a set of biological inoculant products sold primarily to greenhouse, hydroponic, and turf growers.
Differentiator
Problem solved
Functional benefit
Brands
- En-Stim™: Live beneficial endophytic bacteria (Pseudomonas fluorescens MBI-RS1) designed to reduce plant stress, increase phosphate nutrient uptake, and promote consistent growth in commercial food production.
- En-Guard™
- En-Fix™
Products and services
- En-Stim™ Live microbial inoculant containing Pseudomonas fluorescens MBI-RS1 endophytic bacteria that reduces plant stress (transplant shock, drought, salinity), increases phosphate nutrient uptake, and promotes consistent crop growth. Designed for commercial-scale food production and compatible with organic agriculture.
- En-Guard™ Live beneficial microbial inoculant containing Pseudomonas fluorescens that supports plant natural defense pathways and immunity, reduces abiotic stress through trehalose production, and enables a more predictable IPM cadence by fortifying plants against environmental challenges and pathogens.
- En-Fix™ Live beneficial microbial inoculant containing Stutzerimonas stutzeri that lives within plant roots and converts atmospheric nitrogen into plant-available ammonia via the nitrogenase enzyme. It also unlocks phosphate and iron availability, providing a sustainable solution for enhanced nitrogen and nutrient uptake.
- Specialist Consulting & Application Integration Services Specialist consulting services for commercial growers to integrate UBIX BIO microbial inoculants into existing fertigation, irrigation, and IPM programs. Includes application guidance, trial planning, free 15-minute consultations, and ongoing support for greenhouse, hydroponic, vertical farm, and turf operations.
- Plant Diagnostics Lab Services Sample submission and diagnostics lab service through which growers can submit plant or substrate samples for microbiological analysis to support informed inoculant selection and microbiome management decisions.
Quantifiable outcome
- Immediate improvement in root growth, larger fruit, increased yields, and reduction of blossom end-rot reported by commercial greenhouse grower
Companies that use Earth Microbial
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
Earth Microbial technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Earth Microbial partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- Academic InstitutionsminorCollaboration with academia to advance microbial science and sustainable farming research.
- Government AgenciesminorPartnership with government entities to promote sustainable agriculture and food security initiatives.
- Local and Global CommunitiesminorCommunity engagement to ensure equitable access to nutritious food for future generations.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Earth Microbial competitors and assessment
Company assessmentDirect peers
- Pivot Bio: Pivot Bio produces microbial nitrogen-fixing products for corn and other row crops. Directly comparable technology adjacency—En-Fix (Stutzerimonas stutzeri) performs the same function (microbial nitrogen fixation) that is Pivot Bio's core offering, though Pivot Bio is far larger and field-crop focused.
- Indigo Ag: Indigo Ag develops microbial seed treatments and agricultural biologicals for broad-acre crops. Directly comparable as a microbial/ag-biology company selling proprietary biological inputs to growers, though operating at much larger scale across row crops rather than greenhouse CEA.
- BioConsortia: BioConsortia develops microbial consortia for nitrogen fixation and yield improvement in row crops. Directly comparable as a microbial-ag technology company pursuing similar biological mechanisms (nitrogen fixation, plant health) with proprietary strain libraries.
- Symborg: Symborg develops and commercializes microbial agricultural inputs including nitrogen-fixing bacteria and biostimulants. Directly comparable as a microbial ag-input specialist with proprietary strains targeting similar agronomic outcomes (nitrogen fixation, stress tolerance, nutrient uptake).
- AgBiome: AgBiome discovers and develops microbial products for crop protection and plant health. Comparable as a microbial biologicals company with a strain library and commercial products, focused on similar end-customer use cases in agriculture.
Broad incumbents
- Novonesis (formerly Novozymes BioAg): Novonesis is a global leader in industrial enzymes and microbial products, with a substantial agricultural biologicals portfolio. Comparable as the dominant incumbent supplying microbial ag inputs globally, with overlapping categories (biostimulants, biocontrol, nitrogen fixation).
- Bayer Crop Science (Biologicals): Bayer's Crop Science division operates a global biologicals portfolio through its Biologics by Bayer platform, including microbial inoculants and biostimulants. Comparable as a major incumbent rapidly expanding into the same biological-input category, with vastly greater distribution and capital.
- Valent BioSciences: Valent BioSciences is a global biorational products company (subsidiary of Sumitomo Chemical) offering microbial and biochemical agricultural inputs. Comparable as an established incumbent in ag biologicals with broader portfolio reach and global distribution.
Emerging players
- Groundwork BioAg: Groundwork BioAg produces mycorrhizal inoculants for row crops. Comparable as a biological inoculant company with proprietary strain technology targeting similar plant health and nutrient uptake benefits, though focused on mycorrhizae rather than endophytic bacteria.
- Heliae Agriculture: Heliae Agriculture develops soil and plant health products including microbial and regenerative inputs. Comparable as an emerging microbial-input company focused on soil/plant health, though more diversified across regenerative agriculture than UBIX BIO's CEA focus.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks1 record
Key highlights5 records
Customer concentration
Earth Microbial social profiles
Digital presenceEarth Microbial compliance and trust
Trust signalCompliance1 record
Earth Microbial financial estimates
Financial estimateRevenue estimate
Valuation estimate
Earth Microbial leadership team
Management profileNumber of profiles
Earth Microbial funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Earth Microbial M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Earth Microbial
What does Earth Microbial do?
Earth Microbial (operating as UBIX BIO INC.) develops and sells live endophytic bacterial inoculant products — En-Stim, En-Guard, and En-Fix — for commercial-scale agriculture. The products are applied through fertigation, drip irrigation, ebb & flow, or boom systems in greenhouses, hydroponic, vertical, and turf operations to reduce plant stress, enhance immunity, and fix atmospheric nitrogen. The company complements the products with specialist consulting and lab diagnostics to help growers integrate inoculants into existing IPM and fertigation programs.
Is Earth Microbial a public or private company?
Earth Microbial is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Earth Microbial founded?
Earth Microbial was founded in 2022. It employs 1 to 10 people.
Where is Earth Microbial based?
Earth Microbial is headquartered in Irvine, United States, in the North America region.
How does Earth Microbial make money?
Two revenue lines are on record. Microbial Inoculant Products are the primary driver. The others are consulting Services.
Who are Earth Microbial's main competitors?
Direct peers on record are Pivot Bio, Indigo Ag, BioConsortia, Symborg and AgBiome. Broad incumbents are Novonesis (formerly Novozymes BioAg), Bayer Crop Science (Biologicals) and Valent BioSciences. Emerging players are Groundwork BioAg and Heliae Agriculture.
Does Earth Microbial have an API?
No public API is recorded for Earth Microbial.
What industry is Earth Microbial in?
Earth Microbial's product category is Agricultural Biologicals / Microbial Inoculants. Its primary akta.pro industry code is IMAEAEAG, Biofertilizers & Microbial Inoculants, with a secondary code of AFABAEAK, Biostimulants & Plant Health Biologicals (Microbial/Non-microbial). Its NAICS code is 3253 and its SIC code is 2870.