Xp Freelancer

What Xp Freelancer does

Sales European Organization SRL (SEO s.r.l.), legally registered in Turin at Corso Re Umberto 5 Bis (VAT n. 11862630016), is a privately-held Italian sales and technical-consulting company that distributes and provides technical promotion for insulated metal panels and accessories on behalf of three manufacturers — Isolpack S.p.A. (Turin), Isotecnica S.r.l. (Arezzo), and RWPI (San Stino di Livenza, VE) — across foreign markets and northern-central Italy. The firm's stated remit covers metal roofing, industrialized and civil construction, and cold technology for warehouses and logistics. Headcount is reported at 11–50 employees and the company operates a multilingual web presence in Italian, English, French, and German with downloadable PDF catalogs and a free-quotation request funnel.

The product platform is built on factory-made insulated sandwich panels with continuous polyurethane (PUR) and polyisocyanurate (PIR) foam cores (λ = 0.020 W/(mK)), augmented with mineral wool, glass wool, and BASF Neopor graphite-enhanced EPS lines. Patent-protected systems differentiate the catalog: AMPEX (large spans >10m without purlins), DRYCLAMP and AIR-FIX (concealed-fix ventilated facades/roofs without through-holes), DRYTEC (waterproof draining joints), ALFA KING (dual-level EPDM gasket for refrigerated cells), and ECOLINE EVO (high-rigidity thermal-break joint). Products carry CE marking under UNI EN 14509, fire classifications up to B-s2,d0 (PIR) and A2-s1,d0 (mineral wool) certified by CSTB (France) and KIT (Germany), REI/EI 30–180 ratings on Ecoline wool panels, and EN ISO 14025 Type III Environmental Product Declarations compliant with Italian DM 23 June 2022 CAM criteria.

The commercial model is quote-based one-time product sales plus professional technical-consulting services, executed through direct field sales for foreign markets and self-serve inbound quotations for domestic mid-market. Pricing is not publicly disclosed; the company positions itself on competitive pricing supported by production-facility integration. Revenue is not publicly disclosed. The firm claims brand heritage tracing to Isolpack's founding in 1951. Data inconsistencies exist between the firmographics record (classified as a 'non-profit' founded in 2017 with 11–50 employees) and the operational record (a privately-held Italian s.r.l. with no disclosed funding, parent, or subsidiary structure), so the financial scale and entity type cannot be triangulated with certainty.

Name

Xp Freelancer

Legal name

Sales European Organization SRL

Website

https://saleseuropean.org

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Sales European Organization SRL is a Turin-based Italian distributor and technical consultant for insulated metal panels and accessories, representing manufacturers Isolpack, Isotecnica, and RWPI across foreign markets and northern-central Italy in roofing, construction, and cold-storage segments.

Ownership category

akta.pro rank

Headquarters

HQ city

Turin

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insulated Metal Panel Sales: Sales of precoated insulated metal panels for roofing, walls, decks, and industrial cold rooms. Products include sandwich panels with PUR/PIR foam, corrugated metal sheets, structural elements, and accessories. One-time product sales with pricing dependent on specifications, quantities, and materials.
2. Technical Consulting and Distribution Services: Sales and technical consulting services for materials and accessories in the metal roofing, construction, and cold technology sectors. Services include technical support and free quotation requests.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Sales European Organization (SEO s.r.l.) sells and provides technical consulting on insulated metal panels and accessories for metal roofing, industrialized and civil construction, and cold-technology applications (warehousing and logistics). The company distributes, for foreign markets and northern-central Italy, the production of partner manufacturers Isolpack S.p.A. (Turin), Isotecnica S.r.l. (Arezzo), and RWPI. Its product catalog covers sandwich roof/wall panels, deck panels, cold-room panels, corrugated metal sheets, structural elements, and accessories, supported by multilingual technical catalogs and free quotation requests.

Product overview

Sales European Organization (SEO s.r.l.) is a sales and technical consulting company specializing in insulated metal panels and construction materials. The product portfolio includes: (1) Roof panels - sandwich panels with PUR/PIR foam (DELTA, KAPPA, MONOLAMIERA, FOAMROOF, FOAMDECK, SUPERCOPPO, ISOGREK) and deck panels for floors (KAPPA DECK, MONODECK, SIGMA); (2) Wall panels - insulated panels for industrial walls (ALFA, TECNOPARETE, FOAMWALL, STAR, ONDA) and special systems for ventilated facades (AIRFIX) and roofs (DRYCLAMP, TECHTUM); (3) Ecoline wool panels - mineral wool and glass wool insulated panels (FIBERMET, FIBERSTAR, LITHOS, ZEROKLASS) for fire-resistant and acoustic applications; (4) EPS panels - Neopor graphite-enhanced polystyrene panels (ONEKLASS NEOPOR) for energy-efficient buildings; (5) Cold room panels - high-thickness insulated panels (WSJ, WFJ, ALFA KING) for refrigeration; (6) Corrugated metal sheets - structural profiles (E/P, CT/C, R/W, S/C, R/C, SL, H, SILMA, MULTYSILMA, EUROSILMA, ONDUL, MODUL, DRYTEC); (7) Structural elements - large-span systems (AMPEX) and improved-adherence sheets (E/S, S/C, R/C AM); (8) Accessories - polycarbonate sheets, portholes, skylights, flashings, and fastening systems. The company represents ISOLPACK, ISOTECNICA, and RWPI brands for foreign markets and northern-central Italy.

Differentiator

Problem solved

Functional benefit

Brands

• ISOLPACK: Brand of insulated metal panels for roofing and walls, produced by Isolpack S.p.A.
• ISOTECNICA
• RWPI
• CORAM
• ECOLINE
• ZEROKLASS
• ONEKLASS
• Drytec
• AMPEX
• TECHTUM
• TECNODEC

Products and services

• DELTA 3 Insulated Metal Roof Panel Insulated metal roof panel with 3 trapezoidal ribs featuring a polyurethane/polyisocyanurate (PUR/PIR) foam core for thermal insulation in metal roofing applications; sold to construction firms and contractors specifying metal roofing.
• DELTA 5 Insulated Metal Roof Panel Insulated metal roof panel with 5 trapezoidal ribs and PUR foam core for enhanced thermal performance; part of the asbestos remediation portfolio in addition to roofing.
• FOAMDECK 5 Roof/Deck Panel Monosheet insulated metal roof/deck panel with integrated bituminous felt for waterproofing membrane application, used for industrial roofing and floor decks.
• ALFA 1 Insulated Metal Wall Panel Insulated metal wall panel with a single rib profile and PUR/PIR foam core, designed for industrial building walls.
• ALFA 2 Insulated Metal Wall Panel Insulated metal wall panel with a dual rib profile for enhanced thermal and fire performance on industrial and commercial facades.
• FIBERMET Mineral Wool Wall Panel Insulated metal wall panel with mineral wool (rock wool) core offering A2 fire classification and superior acoustic performance for industrial buildings.
• ZEROKLASS ROOF Wool Roof Panel Premium insulated metal roof panel with mineral wool core offering REI fire resistance classifications for high-performance industrial roofing.
• ONEKLASS NEOPOR EPS Panel Line Insulated panel line using BASF Neopor graphite-enhanced expanded polystyrene for superior thermal insulation (thermal conductivity 0.031 W/mK) on roofs, walls, and architectural facades.
• ALFA KING Cold-Room Panel Innovative cold storage panel with patented dual-level EPDM gasket system for airtight seals, suitable for cold rooms, cleanrooms, and controlled atmosphere environments.
• WSJ Cold-Storage Panel High-thickness insulated metal panel for cold storage rooms and industrial refrigeration with polyurethane core, used in controlled atmosphere environments.
• WFJ Cold-Storage Panel High-thickness insulated metal panel for cold storage with thickness range 100-240mm for industrial refrigeration applications.
• Corrugated Metal Sheets Portfolio Complete range of corrugated metal sheets (E/P 3000, CT/C 200, R/W 1000, S/C 2000, R/C 400, SL 940, H28, H20, SILMA series, MULTYSILMA, EUROSILMA, ONDUL 18, MODUL 25, DRYTEC, LAMIERA SUPERCOPPO) for roofing and wall applications in galvanized steel, stainless steel, aluminum, and copper.
• AMPEX Patented Structural Roofing System Patented structural roofing system enabling spans over 10 meters without purlins, for large-span industrial buildings with steel supports of varying types.
• TECNODEC Structural Sheet System Structural corrugated sheet system for dry large-span roofing (non-composite with concrete), suitable for steel, concrete, or timber structures.
• DRYCLAMP Ventilated Roof System Dry-fixed roof covering system creating a ventilated roof without drilling through insulated metal panels, reducing thermal bridges. Patented proprietary system.
• AIRFIX Ventilated Facade System Insulated metal wall panel system for ventilated facades with hidden fixing, connecting porcelain stoneware, wood, or metal cladding and polycarbonate while reducing thermal bridges. Patented.
• DRYTEC No-Puncture Roofing System Innovative no-puncture roofing system with patented Dryblock fastening for watertight sealed joints on flat, sloped, or curved roofs, accommodating thermal movement.
• TECHTUM Variable-Thickness Roof Panel Variable-thickness insulated roof panel with trapezoidal profile designed for pre-stressed concrete buildings, featuring fire resistance and sprinkler compatibility.
• Asbestos Remediation Product Range Complete range of corrugated sheets and insulated panels (including DELTA 5, ISOGREK H28, SUPERCOPPO, LITHOS 5) for asbestos encapsulation (over-coating) or replacement solutions.
• Polycarbonate Sheets Polycarbonate sheets (alveolar and compact) for translucent roofing and wall applications, available in various formats and UV protection levels, plus COVID-19 protective screens.
• Custom-Bent Flashings (Lattonerie Pressopiegati) Custom-bent metal flashings for roof and wall finishing, including ridges, gutters, and custom profiles for construction finishing.
• Fastening Systems (Sistemi di Fissaggio) Color-matched self-tapping screws with neoprene washers for insulated panel installation.
• Technical Consulting and Distribution Services Sales and technical consulting services applied to materials and accessories employed in metal roofing, industrialized and civil construction, and cold technology for warehouses and logistics. Includes free quotation requests for projects.

Quantifiable outcome

• PIR foam thermal conductivity: λ = 0.020 W/(mK) after 25 years of installation
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Four partnerships are on record, tiered core.

• Isolpack S.p.A.coreChannel Partner/ Reseller/ DistributorIsolpack S.p.A., a major manufacturer of insulated metal panels headquartered in Turin, has entrusted SEO s.r.l. with the distribution and technical promotion of their products for foreign markets and northern-central Italy. Isolpack has been operating since 1951 and is known for its complete range of sandwich panels with PUR/PIR foam technology.
• Isotecnica S.r.l.coreChannel Partner/ Reseller/ DistributorIsotecnica S.r.l., a manufacturer based in Arezzo, has partnered with SEO s.r.l. for distribution and technical promotion of their products for foreign markets and northern-central Italy. Their product range includes insulated panels certified for fire performance.
• RWPIcoreChannel Partner/ Reseller/ DistributorRWPI (Rwandan Wood Processing Industries - though location reference suggests San Stino di Livenza, VE in Italy), a well-known and appreciated industry in Italy and worldwide, has entrusted SEO s.r.l. with the distribution and technical promotion of their products for foreign markets.
• BASFTechnology or IntegrationBASF is mentioned as the developer of Neopor technology - the next-generation insulation material featuring graphite, hydrogen and air composition that provides superior thermal conductivity through infrared reflection properties.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Trimo: Slovenian/European manufacturer of insulated roof and wall panels, including mineral wool fire-rated lines. Comparable on product portfolio (PUR/PIR sandwich panels, mineral wool panels, structural systems) and on European market coverage.
• Isopan: Italian manufacturer of insulated metal panels for roofing, walls, and cold rooms. Directly comparable as an Italian-based panel producer competing in the same product categories and end-markets served by SEO's distributed portfolio.
• Italpannelli: Italian insulated panel manufacturer offering roof, wall, and cold-room panels with similar fire and thermal certifications. Directly comparable to the manufacturers SEO distributes, competing for the same Italian industrial and cold-chain customers.
• Kingspan Group: Global leader in insulated metal panels and building envelope solutions with direct sales to contractors across Europe. Highly comparable because Kingspan manufactures the same categories (roof panels, wall panels, cold-room panels) that SEO distributes, and competes directly for the same industrial, commercial, and cold-storage projects.
• Metecno: European insulated panel manufacturer with plants in Italy and abroad producing sandwich panels for industrial construction and cold storage. Comparable because it competes head-to-head with the Isolpack, Isotecnica, and RWPI brands that SEO represents.

Broad incumbents

• Marcegaglia: Italian steel group with a construction division producing insulated panels, corrugated sheets, and roofing systems. Comparable as a large incumbent Italian manufacturer with overlapping product lines and end-markets.
• Tata Steel: Major European steel producer with a construction products portfolio spanning insulated panels, structural decking, and roofing. Comparable as a broad incumbent with overlapping building envelope products, though distribution is direct and at much larger scale.
• Ruukki Construction (SSAB): Nordic construction products manufacturer within SSAB, offering sandwich panels, load-bearing sheets, and roofing solutions. Comparable on product portfolio (sandwich panels, corrugated sheets) and European market presence, but operates at significantly larger scale.
• ArcelorMittal Construction: Construction products division of the world's largest steel group, offering insulated panels, corrugated sheets, and structural elements. Comparable as a broad incumbent with overlapping product categories but a much larger portfolio and global sales footprint.

Others

• BASF (Neopor / Styrodur): Technology partner for SEO's Neopor EPS panel line. Included as an adjacent ecosystem participant given the disclosed technology relationship and its relevance to the company's energy-efficient insulation roadmap.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/sales-european-organization-srl

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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