AppCraft
AppCraft is a Russian mobile app development studio (founded 2011) offering full-cycle iOS, Android, and cross-platform development plus AI integration services to enterprise, government, and SMB clients, alongside the proprietary 'Единое окно 2026' logistics compliance platform.
- Company typePrivate
- Founded2011
- HeadquartersRyazan, Russia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What AppCraft does
AppCraft is a Russian mobile application development studio founded in 2011, headquartered in Moscow with a legal entity in Ryazan. The company delivers full-cycle mobile, web, and AI integration services for iOS, Android, and cross-platform targets (Flutter, React Native), backed by a 50+ person in-house team covering iOS/Android engineering, backend (Python, Go, Node.js), QA, UI/UX design, DevOps, and project management. Three engagement models structure the professional services revenue: Fixed Price contracts (MVP from 500K RUB, Standard from 1,500K RUB, Complex from 3,000K+ RUB), Time & Material, and Dedicated Team, supplemented by 10–20% annual post-launch support fees. Customer mix spans Russian enterprise and government (Sberbank, Moscow Government, Moscow Metro, Ministry of Culture, Ingosstrakh, AXA, Alfa Strakhovanie) and SMB/startup segments across 20+ verticals including logistics, fitness, auto, e-commerce, healthcare, and gaming, with 300+ shipped projects since inception.
Beyond client services, AppCraft operates a portfolio of own products that double as implementation references and recurring-revenue assets. The flagship is the recently launched 'Единое окно 2026' (Single Window 2026) logistics compliance platform — a SaaS/On-Premise solution aggregating seven Russian state regulatory systems (ГИС ЭПД, ГосЛог, СОРМ, СПОТ, ЕТД, Честный Знак, ФГИС Меркурий) with Контур as EDI partner, positioned for the September 1, 2026 Federal Law 140-FZ e-document mandate. Other own products include Gymmy (per-minute fitness payments), Treeps (travel/self-development), Meta Meditation, Transport SPB (public transit navigation), Zigmund Online, Buyer (cross-border fashion), Chat&Sign (corporate messenger with e-signature), and Melon Business Travel. The studio positions AI integration as a core service line, defaulting to Russian providers (YandexGPT, GigaChat) for 152-FZ data residency compliance while supporting international models (ChatGPT, Claude, Gemini, DeepSeek) via pseudonymization.
AppCraft is a privately-held Russian LLC (OOO «ЭппКрафт»), founder-led by Aleksandr Murzanaev with Mikhail Mostyaev as CEO, Evgeniy Murzanaev as CBDO, and Sonya Avetisjanc as HRD. The company has operated without disclosed external funding across 14 years, growing via retained earnings and selective own-product investment. Distribution is entirely direct sales-driven (consultation, cost calculator, Fixed Price/T&M/Dedicated Team contracts) with no marketplace or reseller channel, supported by content marketing, an interactive cost calculator, and Runet Rating third-party validation (3rd place Mobile App Developers 2025; 1st place 2019).
AppCraft firmographics
Firmographics- Name
- AppCraft
- Legal name
- Obshchestvo s Ogranichennoy Otvetstvennostyu "EppKraft" (ООО «ЭппКрафт»)
- Website
- https://appcraft.pro
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AppCraft is a Russian mobile app development studio (founded 2011) offering full-cycle iOS, Android, and cross-platform development plus AI integration services to enterprise, government, and SMB clients, alongside the proprietary 'Единое окно 2026' logistics compliance platform.
- Ownership category
- akta.pro rank
AppCraft industry classification
Industry- Product category
- Mobile Application Development Services
- akta.pro primary industry
- Custom Application Development (Web/Mobile/Desktop) (BPAEAFAA)
Keywords
Where AppCraft is headquartered
LocationHeadquarters
- HQ city
- Ryazan
- HQ country
- Russia
- HQ region
- Europe
Offices2 records
Markets served
AppCraft business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Custom Mobile App Development: Full-cycle custom mobile app development services for iOS, Android, and cross-platform. Revenue generated through fixed-price project contracts, time & material engagements, and dedicated team staffing. Pricing ranges from 500,000 RUB (MVP) to 3,000,000+ RUB (complex projects). Post-launch support and maintenance are offered as additional services (10-20% of development cost per year).
- Own Digital Products: AppCraft develops and operates its own products alongside client work. These include Gymmy (fitness app), Treeps (travel planning), and the Единое окно 2026 logistics compliance platform. Own products generate revenue through app store sales, subscriptions, or SaaS licensing and provide product expertise that feeds back into client engagements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | MVP — 2-4 months, from 500,000 RUB |
| One time/ perpetual license | Multi-year contract | Standard — 4-8 months, from 1,500,000 RUB |
| One time/ perpetual license | Multi-year contract | Complex — 8-12 months, from 3,000,000 RUB |
| Hybrid | Pay-as-you-go | Dedicated Team engagement |
| Usage-based | Pay-as-you-go | Time & Material engagement |
| One time/ perpetual license | Multi-year contract | Fixed Price engagement |
| One time/ perpetual license | Multi-year contract | Logistics MVP driver app — from 800,000 RUB |
| One time/ perpetual license | Multi-year contract | Logistics platform with dispatcher — from 2,500,000 RUB |
| One time/ perpetual license | Multi-year contract | Logistics enterprise system — from 5,000,000 RUB |
| One time/ perpetual license | Multi-year contract | Fitness MVP — 2-3 months, from 600,000 RUB |
| One time/ perpetual license | Multi-year contract | Fitness Standard — 4-7 months, from 1,800,000 RUB |
| One time/ perpetual license | Multi-year contract | Fitness platform with trainers — 6-12 months, from 3,500,000 RUB |
| Subscription | Annual | Post-launch support — 10-20% of development cost per year |
| Subscription | Monthly | Единое окно 2026 — subscription model |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
AppCraft product offering
Product offeringCore offering
AppCraft is a full-cycle mobile app development studio offering native iOS/Android and cross-platform (Flutter, React Native) development, AI integration, web development, UI/UX design, backend engineering, CRM, DevOps, and post-launch support. The company also develops and operates proprietary products, most notably the 'Единое окно 2026' (Single Window 2026) logistics compliance platform integrating seven Russian state regulatory systems, alongside consumer apps such as Gymmy and Treep.
Product overview
AppCraft is a mobile application development studio offering full-cycle digital solutions spanning mobile app development (iOS, Android, cross-platform via Flutter and React Native), AI integration, web applications, UI/UX design, backend development, database engineering, cloud solutions, security, automation, CRM systems, DevOps, and technical support. The company serves multiple verticals including fitness, logistics, auto, retail, healthcare, e-commerce, and gaming. Beyond client services, AppCraft develops and maintains its own product portfolio including the 'Единое окно 2026' logistics compliance platform, loyalty program solutions, fintech products, and consumer-facing apps like Gymmy (per-minute fitness payments), Meta Meditation (wellness), Treep (travel/self-development), Buyer (fashion marketplace with AR), Transport SPB (public transit navigation), Зигмунд Онлайн (mental health), and Chat&Sign (secure corporate messenger with e-signature).
Differentiator
Problem solved
Functional benefit
Products and services
- Mobile Application Development Services Full-cycle mobile app development covering research and analytics, UX/UI design, native iOS/Android development, cross-platform development using Flutter and React Native, backend API, QA testing, app store publishing (App Store, Google Play, RuStore), and post-launch support. Serves enterprise and mid-market clients across 20+ verticals.
- AI Integration Services Integration of artificial intelligence into client applications, including chatbots, recommendation engines, predictive analytics, computer vision, OCR, speech recognition, generative AI, and route optimization. Uses Russian AI providers (YandexGPT, GigaChat) for 152-FZ compliance and international providers (ChatGPT, Claude, Gemini, DeepSeek) where appropriate.
- Web Application Development Modern web services and websites developed as part of full-cycle digital solutions, complementing mobile app offerings.
- Fitness and Wellness App Development Specialized mobile app development for fitness clubs, gyms, yoga studios, and swimming pools, including online booking, scheduling, per-minute payments, subscriptions, video workouts, activity tracking, and integrations with Apple Health, Google Fit, and wearables (Apple Watch, Fitbit, Garmin, Xiaomi Mi Band).
- Mobile Game Development Custom mobile game development as commercial products with game mechanics, monetization via IAP, subscriptions, and advertising, analytics (retention, ARPU, LTV), and full lifecycle support across casual, hyper-casual, mid-core, core, and branded promotional games.
- Loyalty Program App Development Custom loyalty program and mobile app development for retail, restaurants, cafes, and beauty salons with bonus systems, cashback, personalized promotions, push marketing, gamification, and integrations with POS (ЮKassa, CloudPayments, АТОЛ, Эвотор, Меркурий, Штрих-М), CRM (Bitrix24, amoCRM, RetailCRM), and CDP (Mindbox).
- Auto Service and Carsharing App Development
Quantifiable outcome
- 300+ successfully launched projects for iOS and Android since 2011
- +8 more outcomes
Companies that use AppCraft
Customer profileNamed customers36 records
Ideal customer profiles2 records
AppCraft technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration41 records
AI capability15 records
Feature6 records
AppCraft partnerships and signals
Strategic signalScale indicators12 records
Recent moves5 records
Expansion highlights5 records
AppCraft competitors and assessment
Company assessmentBroad incumbents
- QBurst: Global custom software and mobile app development firm with similar full-cycle service offering, AI integration, and enterprise client mix. Competes for mid-market and enterprise mobile development RFPs.
- EPAM Systems: Global IT services company with Eastern European roots providing mobile, AI, and custom software development at scale. Provides a broad-services alternative to AppCraft for enterprise buyers seeking larger vendor footprints.
- Itransition: Eastern European-headquartered IT services company offering custom mobile app development, AI integration, and enterprise software. Comparable in mid-market custom development motion with broader portfolio reach.
- Andersen Lab: Eastern European IT services and custom software development company with comparable mobile, AI, and enterprise offerings. Competes for Russian/CIS and European mid-market mobile engagements.
Direct peers
- AGIMA: Russian digital agency and mobile app development studio with comparable full-cycle capabilities, enterprise/government clients, and recurring Runet Rating placements. Direct competitor in the Russian custom development market.
- Surf: Russian mobile and web development studio with similar team size, native/cross-platform capabilities, and enterprise project focus. Competes directly for mid-market and enterprise mobile engagements in Russia/CIS.
- Notamedia: Russian digital product studio offering mobile and web development, with comparable enterprise client base and similar specializations in AI integration and vertical-specific solutions.
- e-Legion: Long-established Russian mobile app development studio (founded 2005) with parallel service offerings, similar Runet Rating presence, and overlapping enterprise client verticals including fintech and ecommerce.
- Redmadrobot: Russian mobile app development studio with comparable service offerings (native iOS/Android, cross-platform, AI integration) and similar enterprise/government client base. Most direct head-to-head competitor in the Runet Rating rankings.
Others
- Yandex Tech (formerly Yandex Mobile Technologies): Russian technology incumbent providing AI services (YandexGPT), cloud infrastructure, and developer tools that AppCraft integrates into client projects. Not a direct development competitor but a critical ecosystem dependency and potential alternative for in-house AI development.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
AppCraft financial estimates
Financial estimateRevenue estimate
Valuation estimate
AppCraft leadership team
Management profileNumber of profiles
Profiles6 records
AppCraft funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AppCraft M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AppCraft
What does AppCraft do?
AppCraft is a full-cycle mobile app development studio offering native iOS/Android and cross-platform (Flutter, React Native) development, AI integration, web development, UI/UX design, backend engineering, CRM, DevOps, and post-launch support. The company also develops and operates proprietary products, most notably the 'Единое окно 2026' (Single Window 2026) logistics compliance platform integrating seven Russian state regulatory systems, alongside consumer apps such as Gymmy and Treep.
Is AppCraft a public or private company?
AppCraft is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AppCraft founded?
AppCraft was founded in 2011. It employs 11 to 50 people.
Where is AppCraft based?
AppCraft is headquartered in Ryazan, Russia, in the Europe region.
How does AppCraft make money?
Two revenue lines are on record. Custom Mobile App Development is the primary driver. The others are own Digital Products.
Who are AppCraft's main competitors?
Broad incumbents on record are QBurst, EPAM Systems, Itransition and Andersen Lab. Direct peers are AGIMA, Surf, Notamedia, e-Legion and Redmadrobot. Yandex Tech (formerly Yandex Mobile Technologies) is listed as an others.
Does AppCraft have an API?
Yes. REST and gRPC API available for the 'Единое окно 2026' (Single Window 2026) logistics platform. The Client API allows clients' IT department to connect to the platform's government system integrations (ЭТрН, ГосЛог, СОРМ, etc.) through custom integrations.
What industry is AppCraft in?
AppCraft's product category is Mobile Application Development Services. Its primary akta.pro industry code is BPAEAFAA, Custom Application Development (Web/Mobile/Desktop).