PE Labellers
- Company typePrivate
- Founded1974
- HeadquartersMantova, Italy
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
PE Labellers firmographics
Firmographics- Name
- PE Labellers
- Legal name
- P.E. LABELLERS S.p.A a socio unico
- Website
- https://pelabellers.com
- Company type
- Private
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
PE Labellers industry classification
Industry- Product category
- Industrial Labeling Machinery
- NAICS
- Packaging Machinery Manufacturing (333993)
- SIC
- Printing Trades Machinery & Equipment (3555), Special Industry Machinery (No Metalworking Machinery) (3550)
- akta.pro primary industry
- Labeling, Coding & Marking Systems (IMAHAOAE)
- akta.pro secondary industry
- End-of-Line Integration & Packaging Line Systems (IMAHAOAN)
Keywords
Where PE Labellers is headquartered
LocationHeadquarters
- HQ city
- Mantova
- HQ country
- Italy
- HQ region
- Europe
Offices5 records
Markets served
PE Labellers business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Labeling Machine Sales: Sale of high-speed rotary and linear automatic labeling machines including Modular SL, Modular CM, pressure sensitive machines, cold glue machines, hot melt machines, roll-fed machines, and shrink sleeve applicators.
- Aftermarket Parts & Service: Sale of replacement parts, maintenance services, and remote technical assistance for installed machines. The company provides ongoing maintenance and support services for approximately 2,000 machines in North America alone.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
PE Labellers product offering
Product offeringCore offering
P.E. Labellers designs, manufactures, and services automatic industrial labeling machines for global manufacturing customers. Its portfolio includes rotary and linear machines applying pressure sensitive, cold glue, hot melt, roll-fed, and shrink sleeve labels, plus AI-based digitalization platforms (TelescoPE, XPERIENCE). The company supports an installed base of more than 3,100 machines worldwide through direct field sales, regional subsidiaries, and a global agency network of 76 partners.
Product overview
P.E. Labellers offers a comprehensive portfolio of high-performance, flexible, and customizable automatic labeling machines. The product line is organized into two main categories: physical labeling machines and digital/AI-based solutions. The physical portfolio includes multiple labeling technology platforms: Combined labelling technology (Modular SL/CM series) that combines multiple technologies on a single machine; Pressure sensitive machines and stations for self-adhesive labels; Cold glue machines and stations for paper labels; Pre-cut hot melt machines and stations; Roll-fed machines (Rollmatic, Roll-Line, Simpl-Cut Revolution) for hot melt roll-fed wrap-around labels; Shrink sleeve machines (Aurora 5.0, 200SL) for shrink applications; and Special solutions/optionals including Vision Systems, Rejection Systems, Universal Clamping Starwheels, and Double Carousels. The digital portfolio includes TelescoPE (AI-based machine digitization solution), XPERIENCE (Digital AI-Based Ecosystem), oPEn (spare parts application), PEter (AI personal assistant), and Universe (marketing materials hub). The company also manufactures linear labeling machines (Master Line, Essencial Plus, Pratica Duo, COMBINEX DE LAB/LAB) primarily at its Brazil facility. All physical products are supported by the TelescoPE and XPERIENCE digital platforms that leverage AI for process optimization, predictive maintenance, and production line enhancement.
Differentiator
Problem solved
Functional benefit
Products and services
- Modular SL
Quantifiable outcome
- Blade replacement time reduced from 2 hours to approximately 10 seconds with Simpl-Cut® technology
- +2 more outcomes
Companies that use PE Labellers
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles3 records
PE Labellers technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature5 records
PE Labellers partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ProMach Wine & Spirits Solutions GroupcoreP.E. Labellers is part of the newly formed ProMach Wine & Spirits Solutions Group which provides complete portfolio of process, equipment, and systems integration solutions for the wine and spirits industry. Supported by industry experts from more than a dozen ProMach product brands worldwide, the team solves unique challenges of processing and packaging traditional bottled products, small format bottles, and RTD products.
Scale indicators5 records
Recent moves8 records
Expansion highlights6 records
PE Labellers competitors and assessment
Company assessmentDirect peers
- Label-Aire (Barry-Wehmiller): US-based pressure-sensitive label applicator and labeling machinery supplier, now part of Barry-Wehmiller Packaging. Comparable to PE Labellers' modular pressure-sensitive machines for North American food, beverage, and personal-care customers.
- Gernep (Krones Decoration): German specialist in cold-glue and pressure-sensitive roll-fed labelers acquired by Krones in 2018, now positioned within Krones' Decoration division. Closely comparable to PE Labellers' roll-fed and pressure-sensitive machine portfolio and direct competitor in beverage wrap-around labeling.
- Coster Group: Italian packaging machinery manufacturer with a focused portfolio in labeling and aerosol filling equipment. Like PE Labellers, an Italian mid-cap specialist serving cosmetics, personal care, and chemical/pharmaceutical end markets.
- HERMA GmbH: German manufacturer of self-adhesive label application systems and labeling machines. Direct competitor to PE Labellers in pressure-sensitive labeling, with comparable products for industrial bottling and pharmaceutical/cosmetics lines.
Broad incumbents
- Sidel Group (Sidel + KHS): French-Italian beverage packaging machinery major with extensive labeling equipment offerings. Competes with PE Labellers as part of integrated beverage line solutions for water, soft drinks, dairy, and beer producers globally.
- Krones AG: Global German leader in beverage filling and packaging line equipment. Overlaps with PE Labellers through its decoration/labeling product line (including Gernep), but competes primarily as a full-line integrator rather than a specialized labeling machine vendor.
- SACMI Group: Italian packaging machinery group with a dedicated decoration/labeling portfolio. Competes with PE Labellers in beverage and cosmetics labeling, and bundles decoration with caps, filling, and end-of-line equipment.
- KHS GmbH: German manufacturer of filling and packaging systems for beverages, now part of the Sidel Group. Competes with PE Labellers through its integrated labeling modules and roll-fed wrap-around options for beer, soft drinks, and water lines.
Others
- Domino Printing Sciences: UK-headquartered coding, marking, and digital printing equipment supplier. Adjacent to PE Labellers' labeling product category as a complementary coding/marking provider on the same production lines.
Emerging players
- PDC International: Asian manufacturer of shrink-sleeve and pressure-sensitive labeling equipment. Overlaps with PE Labellers' shrink and pressure-sensitive product lines in personal care, beverage, and pharmaceutical markets at typically lower price points.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
PE Labellers social profiles
Digital presencePE Labellers financial estimates
Financial estimateRevenue estimate
Valuation estimate
PE Labellers leadership team
Management profileNumber of profiles
Profiles11 records
PE Labellers subsidiaries and ownership
Company hierarchySubsidiaries2 records
PE Labellers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PE Labellers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PE Labellers
What does PE Labellers do?
P.E. Labellers designs, manufactures, and services automatic industrial labeling machines for global manufacturing customers. Its portfolio includes rotary and linear machines applying pressure sensitive, cold glue, hot melt, roll-fed, and shrink sleeve labels, plus AI-based digitalization platforms (TelescoPE, XPERIENCE). The company supports an installed base of more than 3,100 machines worldwide through direct field sales, regional subsidiaries, and a global agency network of 76 partners.
Is PE Labellers a public or private company?
PE Labellers is a private company. It is classified as corporate owned and is currently operating.
When was PE Labellers founded?
PE Labellers was founded in 1974. It employs 251 to 500 people.
Where is PE Labellers based?
PE Labellers is headquartered in Mantova, Italy, in the Europe region.
How does PE Labellers make money?
Two revenue lines are on record. Labeling Machine Sales are the primary driver. The others are aftermarket Parts & Service.
Who are PE Labellers's main competitors?
Direct peers on record are Label-Aire (Barry-Wehmiller), Gernep (Krones Decoration), Coster Group and HERMA GmbH. Broad incumbents are Sidel Group (Sidel + KHS), Krones AG, SACMI Group and KHS GmbH. Domino Printing Sciences is listed as an others. PDC International is listed as an emerging player.
Does PE Labellers have an API?
No public API is recorded for PE Labellers.
What industry is PE Labellers in?
PE Labellers's product category is Industrial Labeling Machinery. Its primary akta.pro industry code is IMAHAOAE, Labeling, Coding & Marking Systems, with a secondary code of IMAHAOAN, End-of-Line Integration & Packaging Line Systems. Its NAICS code is 333993 and its SIC code is 3555.