Heisei Medical and Welfare Group

What Heisei Medical and Welfare Group does

Heisei Medical and Welfare Group is a private Japanese healthcare and welfare conglomerate founded on January 4, 1984 and headquartered in Tokushima Prefecture, Japan. The group operates more than 100 facilities spanning general hospitals, psychiatric hospitals, long-term nursing care facilities, rehabilitation centers, disability welfare service providers (group homes, employment support, daily living assistance), and home medical care clinics across multiple Japanese regions including Kanto, Tokai, Kinki, Chugoku, and Shikoku, with approximately 16,000 employees.

The group's core differentiator is vertically integrated service delivery across the full care continuum — from acute hospital treatment through rehabilitation, long-term care, disability services, and home medical care — under a unified organizational structure. This is anchored by approximately 2,000 in-house rehabilitation therapists (1,200 physical therapists, 550 occupational therapists, 250 speech-language hearing therapists) representing over 10% of total staff, a proprietary care philosophy 'じぶんを生きる を みんなのものに' (Making Living as Oneself Universal) codified into 5 action principles, and dedicated training pipelines through three wholly-owned nursing/rehabilitation schools. Technology deployment includes robot rehabilitation including Brain-Machine Interface (BMI) systems deployed at its Indonesian clinic and select Japanese facilities.

The business model is reimbursement-driven: revenue flows from Japan's national health insurance system (hospital fees), long-term care insurance system (nursing care services), and disability welfare system (supported employment, group homes, daily life support). Pricing is government-regulated rather than individually set, and there is no disclosed margin or pricing strategy beyond service-volume growth. Customer segments are primarily Japan's elderly population (including dementia patients at the world's highest national prevalence) and individuals with physical, intellectual, developmental, or psychiatric disabilities, served through a direct-to-consumer facility network. In July 2025 the group extended operations internationally by opening the Heisei Rehabilitation Clinic in Jakarta, Indonesia — its first overseas facility, delivering Japanese-style rehabilitation to the local market with Japanese therapists mentoring Indonesian staff. Recent strategic emphasis areas include the April 2026 launch of the HMW 総診 comprehensive medical training program, ongoing international expansion under dedicated Vice Representative leadership, and academic partnerships with Keio University on psychiatric care innovation.

Name

Heisei Medical and Welfare Group

Legal name

平成医療福祉グループ

Website

https://hmw.gr.jp

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

1–10 employees

Short description

Heisei Medical and Welfare Group is a private Japanese healthcare conglomerate operating 100+ hospitals, nursing homes, and disability welfare facilities with 16,000 staff. It delivers integrated hospital-to-home medical and rehabilitation services to elderly and disabled populations under Japan's national insurance systems, with first international expansion to Indonesia in 2025.

Ownership category

akta.pro rank

Product category

Hospital and Long-term Care Services

NAICS

General Medical and Surgical Hospitals (6221), Nursing Care Facilities (Skilled Nursing Facilities) (62311), Home Health Care Services (62161), Psychiatric and Substance Abuse Hospitals (62221), Services for the Elderly and Persons with Disabilities (624120), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331)

SIC

Services-Hospitals (8060), Services-Skilled Nursing Care Facilities (8051), Services-Home Health Care Services (8082), Services-Social Services (8300)

akta.pro primary industry

Chronic Care & Complex Care Management (HSABAIAD)

akta.pro secondary industries

Skilled Nursing Facilities (SNF) (HLAFAFAB), Hospital-at-Home / Acute Care at Home Programs (HLAFAEAH), Post-Diagnosis Transition & Hospital-to-Home Dementia Support (HSABAEAL)

Keywords

• Hospital healthcare services
• Nursing care facilities
• Rehabilitation medicine
• Disability welfare services
• Elderly long-term care

Headquarters

HQ city

Tokushima

HQ country

Japan

HQ region

Asia

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Medical treatment fees (hospitals): Revenue from hospital inpatient and outpatient medical services, including general medicine, psychiatric care, and rehabilitation, billed through Japan's health insurance system.
2. Long-term care insurance services: Revenue from nursing care and welfare facilities (special nursing homes, group homes, day care, visiting care) covered under Japan's long-term care insurance system.
3. Disability welfare services: Revenue from disability welfare services including supported employment, group homes, and daily life support for people with disabilities.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Heisei Medical and Welfare Group operates a directly-owned network of more than 100 hospitals, nursing care facilities, disability welfare service centers, and home medical clinics across Japan, with an international rehabilitation clinic in Jakarta, Indonesia. Core services include general and psychiatric inpatient and outpatient hospital care, Japanese-style rehabilitation medicine, dementia care, long-term nursing care covered by Japan's long-term care insurance, disability welfare services (group homes, employment support, daily life support), home-visit medical care, and comprehensive medicine physician training through the HMW総診 program. Services are billed primarily through Japan's national health insurance, long-term care insurance, and disability welfare systems.

Product overview

Heisei Medical and Welfare Group operates a comprehensive healthcare and welfare service portfolio across Japan and internationally. The group manages over 100 hospitals and care facilities nationwide, including general and psychiatric hospitals (平成扇病院, 大内病院, etc.), nursing homes (ヴィラ series), rehabilitation centers, and disability welfare facilities. Key programs include HMW総診 (a comprehensive medicine training program), home medical clinics (おうち診療 所), and international expansion through Heisei Rehabilitation Clinic in Jakarta. The group also operates specialized facilities like OUCHI for psychiatric community integration and PALETTE for disability employment support. Supporting services include HMW大学 online seminars and an annual academic conference.

Differentiator

Problem solved

Functional benefit

Brands

• HMW総診 (HMW Comprehensive General Practice Program): Comprehensive general practice training program for physicians, focusing on generalist medicine that transcends traditional medical specialties
• HMW大学 (HMW University)
• OUCHI
• PALETTE
• ココロネ (Cocorone)
• Heisei Rehabilitation Clinic
• 平成医療福祉グループnote

Products and services

• HMW総診 (HMW Comprehensive Medicine Training Program) General practice / comprehensive medicine physician training program delivering specialty-transcending generalist medical education across multiple group hospital sites in Kanto and Kansai. Targeted at physicians seeking comprehensive medicine careers.
• Heisei Rehabilitation Clinic (Jakarta, Indonesia) Japanese-style rehabilitation clinic located in Lotte Mall Jakarta, Indonesia, providing brain and neurological disease-focused rehabilitation services including robot rehabilitation, with Japanese therapists mentoring local Indonesian staff. Serves Indonesian patients and families seeking Japanese-style neurological care.
• OUCHI (Disability Support Facility) Disability support facility helping people with mental illness return to the community through group homes, employment training, a bakery/cafe workshop, and a community exchange space, located in Adachi-ku Tokyo near Ouchi Hospital.
• OUCHI HOME Group home providing shared living support for people with mental illness as part of OUCHI's community-based care network in Adachi-ku Tokyo.
• おうち診療所 (Home Medical Clinics) Home-visit medical clinic network with multiple locations including Ouchi Clinic Kamiyama in Tokushima Prefecture, serving as a hub linking hospitals, visiting nursing, rehabilitation, and long-term care services. Provides home medical care to patients in their residences.
• PALETTE Disability welfare facility in Osaka providing employment continuation support Type B and life care services for people with disabilities, helping them leverage individual characteristics in work.
• ココロネ板橋 (Cocorone Itabashi) Multi-type disability support facility in Itabashi, Tokyo offering welfare stations, day care, short-term stays, and employment support services for people with disabilities.
• O-HAG (Oouchi Hospital Artists' Guild) Artist-in-residence program at Ouchi Hospital in Adachi, Tokyo, where artists live and create at the hospital for one year, promoting expression and creativity in healthcare settings.
• HMW大学 (HMW University) Online seminar program for staff and the public inviting external experts to speak on various topics, broadening perspectives and driving awareness of medical and welfare issues.
• HMW Group Academic Conference (平成医療福祉グループ学会) Annual academic conference where group departments present research findings and best practices, featuring general presentations and educational sessions across the group's hospitals and facilities.

Quantifiable outcome

• Physical restraint elimination achieved across all psychiatric hospital wards
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• Kizuna Clinic (AYANA Midplaza Jakarta)minorStrategic or Co-development Partner · 27 February 2026The Heisei Rehabilitation Clinic in Jakarta entered into a business partnership with Kizuna Clinic at AYANA Midplaza Jakarta to expand referral networks and collaborative care for rehabilitation patients in Indonesia.
• Cherry New Town Aozora Clinic (桜新町アーバンクリニック)coreStrategic or Co-development Partner · 1 September 2025Setagaya Kinen Hospital has a strengthened functional partnership with Cherry New Town Aozora Clinic for seamless patient transitions between hospital and home-based medical care. The two organizations collaborate on joint conferences and care coordination to ensure continuous support for patients returning to community living.
• 特定非营利活动法人东京Rainbow Pride (特定非营利活動法人東京レインボープライド)coreGTM or Marketing Partner · 28 May 2025The group participates in Tokyo Pride events as part of its LGBTQ+ diversity and inclusion initiatives. The group has a Diversity & Inclusion Declaration and has participated in the Tokyo Pride Parade and Festival, including booth exhibitions at Tokyo Pride 2026 to promote inclusive medical and welfare services.
• Attendo (Finland)coreStrategic or Co-development Partner · 1 May 2025In May 2025, a delegation from Attendo, a leading Nordic welfare group operating in Finland, Sweden, and Denmark, visited the group's Care Home Sumiyoshi (神戸市東灘区) for a site visit. The exchange revealed shared values around person-centered care for elderly and disabled individuals, reflecting the group's mission 'じぶんを生きる'.
• たんぽぽの家 (Tanpopo-no-ie, Nara)minorStrategic or Co-development Partner · 1 May 2025Cocorone Itabashi participates in the 'Art for Well-being Practical Support Program' organized by Tanpopo-no-ie in Nara, a program combining expression, care, and technology, collaborating with invited engineers on experimental care practices.
• Keio University (慶應義塾大学)coreStrategic or Co-development Partner · 12 December 2024HMW General Research Institute (平成医療福祉グループ総合研究所) entered into a joint research agreement with Keio University to verify the effects of Open Dialogue training for psychiatric healthcare professionals at Ouchi Hospital. The study title: 'Feasibility study to verify the effects of Open Dialogue training for psychiatric staff — a single-group pre-post comparative trial'.
• Business for Marriage Equality (BME)minorGTM or Marketing Partner · 1 September 2024The group officially endorsed Business for Marriage Equality, an initiative calling for legal recognition of same-sex marriage in Japan, as part of its diversity and inclusion commitments.
• Business Support for LGBT Equality in Japan (EqualityActJapan)minorGTM or Marketing Partner · 1 September 2024The group officially endorsed the EqualityActJapan initiative calling for LGBT equality legislation in Japan, further demonstrating its commitment to creating an inclusive environment for all patients and employees.

Scale indicators4 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• IMS Group: Major Japanese private hospital group with 130+ facilities across acute care, chronic care, and elderly services. Comparable to Heisei in scale, multi-region footprint, and integrated hospital-plus-welfare positioning.
• Solasto: Listed Japanese provider of home-visit nursing, home care, and facility-based care services. Comparable to Heisei in the home medical care and clinical home health segments of the integrated care continuum.
• SOMPO CareMessage: Elderly care subsidiary of Sompo Holdings operating nursing homes, group homes, and home care across Japan. Comparable to Heisei in elderly residential care, home-visit services, and integration with a larger healthcare/insurance ecosystem.
• Tokushukai Medical Group: Japan's largest private hospital group, operating 70+ hospitals and a wide network of clinics and care facilities. Comparable to Heisei as a similarly integrated, mission-driven private hospital and care provider at national scale.
• Benesse Style Care: Major Japanese integrated elderly care provider operating nursing homes, group homes, and home care services. Comparable to Heisei in person-centered senior care positioning and multi-format facility operation.
• Welbe: Listed Japanese provider of employment transition support, employment continuation support, and other disability welfare services. Comparable to Heisei's Cocorone, PALETTE, and OUCHI disability welfare facilities in target population and service model.
• NICHII HOLDINGS: Listed Japanese leader in nursing care, medical services, childcare, and education. Comparable to Heisei in the nursing care and welfare services segments and in the use of in-house training schools to build clinical talent.

Broad incumbents

• Ramsay Health Care: Global private hospital and care operator with facilities across Australia, the UK, Europe, and Asia. Comparable to Heisei as a large-scale private integrated healthcare provider with cross-border operating experience.
• IHH Healthcare: Listed Asia-Pacific hospital operator with multi-country footprint including Malaysia, Singapore, India, and Turkey. Comparable to Heisei as a multi-country hospital and care provider, especially relevant given Heisei's Japanese-style rehab expansion into Indonesia.
• Attendo: Leading Nordic welfare group operating elderly care, disability services, and home care across Finland, Sweden, and Denmark. Comparable to Heisei through the cross-border care-philosophy exchange at Care Home Sumiyoshi and shared person-centered care mission.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@平成医療福祉グループ
• Facebookfacebook.com/HMW.group
• Instagraminstagram.com/hmw_group
• LinkedInlinkedin.com/company/heisei-medical-welfare-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries18 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Heisei Medical and Welfare Group