The Press of Atlantic City
The Press of Atlantic City is a 130-year-old local newspaper serving Atlantic City and Atlantic County, New Jersey. Owned by Lee Enterprises, it delivers hyperlocal news, sports, and community coverage across digital, mobile, e-edition, and print platforms via subscription and advertising.
- Company typePrivate
- Founded1895
- HeadquartersPleasantville, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
What The Press of Atlantic City does
The Press of Atlantic City is a local newspaper serving Atlantic City and Atlantic County in southern New Jersey, founded in 1895 and currently operated as a subsidiary of Lee Enterprises (NASDAQ: LEE), a publicly traded diversified media company. The publication produces hyperlocal coverage of news, crime, politics, business, sports, entertainment, weather, and community events for the South Jersey shore region, and distributes content across a multi-platform footprint that includes the pressofatlanticcity.com website, iOS and Android mobile applications, a daily-updated e-edition, email newsletters, podcasts (including The Ethical Life), and print home delivery. Its underlying technology is the BLOX Content Management System from Blox Digital, with recent feature additions including an "AI Answers" search interface and the Puzzmo interactive puzzles and games platform.
The business model combines multiple recurring and transactional revenue streams. Subscription revenue is generated through All Access digital subscriptions, traditional print subscriptions (which include e-edition access), and gift subscriptions billed across monthly, weekly, and annual cadences. Advertising revenue is derived from display advertising across digital and print editions, sponsored community events, and Brand Ave. Studios native content, with advertisers drawn from local industries such as casinos, healthcare providers (AtlantiCare), automotive dealers, financial institutions, and utilities (Atlantic City Electric). Additional revenue comes from classified listings (employment, automotive, real estate, marketplace), legal and public notice publication services, and sponsored contests. The primary customer segment is local residents of Atlantic City and Atlantic County seeking hyperlocal information not covered by larger regional or national outlets, with the company also serving SMB advertisers and government entities requiring public notice placement.
The publication maintains its headquarters at the Cornerstone Building in Linwood, New Jersey, with 251–500 employees, and operates as a community-engagement-oriented local media outlet under Lee Enterprises' consolidated corporate, advertising, and digital infrastructure.
The Press of Atlantic City firmographics
Firmographics- Name
- The Press of Atlantic City
- Legal name
- Press of Atlantic City
- Website
- https://pressofatlanticcity.com
- Company type
- Private
- Founded year
- 1895
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- The Press of Atlantic City is a 130-year-old local newspaper serving Atlantic City and Atlantic County, New Jersey. Owned by Lee Enterprises, it delivers hyperlocal news, sports, and community coverage across digital, mobile, e-edition, and print platforms via subscription and advertising.
- Ownership category
- akta.pro rank
The Press of Atlantic City industry classification
Industry- Product category
- Local Newspaper Publishing
- NAICS
- Newspaper Publishers (513110), Newspaper Publishers (51311)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711)
- akta.pro primary industry
- Local & Regional Newspapers (Print & Digital) (MPAJADAB)
- akta.pro secondary industry
- Consumer News & Digital Newsrooms (Web/App-First) (MPAJADAD)
Keywords
Where The Press of Atlantic City is headquartered
LocationHeadquarters
- HQ city
- Pleasantville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Press of Atlantic City business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Digital Subscriptions: All Access digital subscription model providing unlimited access to local news content online and via mobile apps. Subscription required for full access to premium content.
- Print Subscriptions: Traditional print newspaper delivery service, including E-edition access as part of subscription packages.
- Advertising: Display advertising across digital platform, print edition, and specialty sections. Advertisers include local businesses, healthcare providers, automotive dealers, casinos, and financial institutions.
- Classified Ads: Employment, automotive, real estate, and marketplace classified advertising services.
- Public Notices: Legal and public notice publication services for government agencies and businesses.
- Events and Contests: Sponsored community events, contests, and promotional campaigns generating revenue through partnerships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Digital Subscription (All Access) |
| Subscription | Weekly | Print Subscription |
| Subscription | Annual | Gift Subscriptions |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
The Press of Atlantic City product offering
Product offeringCore offering
The Press of Atlantic City is a local newspaper publishing hyperlocal news, sports, weather, crime, politics, and community information for Atlantic City and Atlantic County, New Jersey. The company distributes its journalism across multiple platforms including a subscription-based website, daily print edition, e-edition, iOS/Android mobile apps, email newsletters, podcasts, and social media. It monetizes content through consumer subscriptions, display and classified advertising, public notice publication, and sponsored community events.
Product overview
The Press of Atlantic City is a local newspaper serving Atlantic City and Atlantic County, New Jersey, offering a multi-platform news operation. The core offerings include a digital news subscription providing unlimited online access to breaking news, local stories, crime, politics, and sports coverage, alongside an E-Edition replicating the print newspaper and a mobile app for on-the-go reading. Additional products include a marketplace for classifieds and jobs, obituary listings, an events calendar, podcasts, and puzzles/games. The company operates under Lee Enterprises and integrates advertising solutions including Brand Ave. Studios.
Differentiator
Problem solved
Functional benefit
Products and services
- All Access Digital Subscription Recurring digital subscription providing unlimited access to local news, breaking news, crime, politics, sports, weather, and community coverage for Atlantic City and Atlantic County via the website and mobile apps.
- Print Edition Subscription Traditional home-delivery newspaper subscription that includes the print edition, E-edition access, and delivery of special sections covering local news, sports, entertainment, and community content.
- E-Edition Daily-updated digital replica of the printed newspaper accessible to subscribers through a web browser, allowing readers to view the full print edition online.
- Mobile App (iOS and Android) Native mobile application for iOS and Android providing on-the-go access to breaking news alerts and customized local news content for subscribers.
- Classified Advertising and Marketplace Online marketplace and classifieds service for jobs, vehicles, real estate, shopping, and local business listings available to advertisers and job seekers in the Atlantic County area.
- Public Notice Publication Legal and government public notice publication service for government agencies, businesses, and legal entities that need to publish required public records, foreclosures, and official announcements.
- Podcasts (The Ethical Life and others) Audio podcast content including The Ethical Life podcast covering ethical dilemmas, current events commentary, and local interest stories, distributed on Apple Podcasts, Spotify, and other platforms.
- Gift Subscription Subscription gift product allowing customers to purchase flexible digital or print subscriptions for friends, family, or colleagues on an annual or custom basis.
Companies that use The Press of Atlantic City
Customer profileSegments1 record
Ideal customer profiles1 record
The Press of Atlantic City technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
The Press of Atlantic City partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Stockton UniversitycoreStockton University and The Press of Atlantic City collaborate on community news coverage, with the university sponsoring journalism and community programs. The Levines and Gormleys committed $2 million to establish the Levine-Gormley STEM Scholars Pathway Program at Stockton, featured in Press coverage. Stockton University students also participate in journalism and community engagement initiatives.
- Lee EnterprisescoreLee Enterprises is the parent company of The Press of Atlantic City, providing corporate infrastructure, advertising partnerships, digital platforms, and operational support across its newspaper portfolio.
- Boys & Girls Club of Atlantic CityminorBoys & Girls Club of Atlantic City partners with local organizations including ACUA for workforce development programs. The Press covers community events and initiatives organized by the Club.
- AtlantiCareminorAtlantiCare Regional Medical Center advertises healthcare services in The Press of Atlantic City, including specialty procedures like robotic nipple-sparing mastectomy and general health services.
- Atlantic County Utilities Authority (ACUA)minorACUA partnered with Boys & Girls Club of Atlantic City to provide wastewater industry workforce training programs. The Press covers these community initiatives as part of local news coverage.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
The Press of Atlantic City competitors and assessment
Company assessmentBroad incumbents
- Tribune Publishing: Large U.S. regional newspaper chain (Chicago Tribune, NY Daily News, etc.). Comparable as a legacy multi-title newspaper operator undergoing digital subscription transformation.
- Gannett / USA Today Network: Largest U.S. newspaper publisher, owner of numerous regional dailies including NJ titles. Comparable at the parent-portfolio level — same industry, same subscription/digital transformation playbook, larger scale.
Emerging players
- Patch.com: Digital-first hyperlocal news network covering thousands of U.S. communities, including Atlantic County towns. A free, advertiser-supported alternative that competes for the same local-news audience the Press targets.
Regional players
- The Bergen Record / NorthJersey.com: Northern New Jersey regional daily (Gannett). Comparable as another NJ regional subscription news outlet, though it serves a different sub-region of the state.
- The News Journal: Wilmington, DE-based regional daily (Gannett) serving the neighboring Delaware Valley. Comparable regional newspaper model with subscription and advertising revenue, though it operates in adjacent geography rather than directly competing.
Direct peers
- The Philadelphia Inquirer: Major Pennsylvania-based regional daily that competes for advertising and audience in the greater Philadelphia-South Jersey corridor. Comparable as a subscription-driven regional news operation covering overlapping geography.
- Asbury Park Press: Another New Jersey regional daily owned by Lee Enterprises (same parent). Directly comparable in business model, technology stack (BLOX CMS), subscription structure, and product mix — making it the closest functional peer.
- NJ.com / The Star-Ledger: New Jersey's largest news outlet (Advance Local), covering state-level news that overlaps the Press's regional coverage. Comparable as a digital-first subscription-supported news organization serving NJ audiences.
- The Daily Journal: Vineland, NJ-based regional daily (Lee Enterprises) covering southern New Jersey, including portions of Atlantic County's market. Same parent, same technology, same business model.
- Courier-Post: Cherry Hill, NJ-based regional daily (USA Today Network / Gannett). Direct peer — similar regional newspaper model, South Jersey geography, and subscription+advertising revenue mix.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
The Press of Atlantic City social profiles
Digital presenceThe Press of Atlantic City financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Press of Atlantic City leadership team
Management profileNumber of profiles
The Press of Atlantic City funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Press of Atlantic City M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Press of Atlantic City
What does The Press of Atlantic City do?
The Press of Atlantic City is a local newspaper publishing hyperlocal news, sports, weather, crime, politics, and community information for Atlantic City and Atlantic County, New Jersey. The company distributes its journalism across multiple platforms including a subscription-based website, daily print edition, e-edition, iOS/Android mobile apps, email newsletters, podcasts, and social media. It monetizes content through consumer subscriptions, display and classified advertising, public notice publication, and sponsored community events.
Is The Press of Atlantic City a public or private company?
The Press of Atlantic City is a private company. It is classified as corporate owned and is currently operating.
When was The Press of Atlantic City founded?
The Press of Atlantic City was founded in 1895. It employs 251 to 500 people.
Where is The Press of Atlantic City based?
The Press of Atlantic City is headquartered in Pleasantville, United States, in the North America region.
How does The Press of Atlantic City make money?
Six revenue lines are on record. Digital Subscriptions are the primary driver. The others are print Subscriptions, advertising, classified Ads, public Notices and events and Contests.
Who are The Press of Atlantic City's main competitors?
Broad incumbents on record are Tribune Publishing and Gannett / USA Today Network. Patch.com is listed as an emerging player. Regional players are The Bergen Record / NorthJersey.com and The News Journal. Direct peers are The Philadelphia Inquirer, Asbury Park Press, NJ.com / The Star-Ledger, The Daily Journal and Courier-Post.
Does The Press of Atlantic City have an API?
No public API is recorded for The Press of Atlantic City.
What industry is The Press of Atlantic City in?
The Press of Atlantic City's product category is Local Newspaper Publishing. Its primary akta.pro industry code is MPAJADAB, Local & Regional Newspapers (Print & Digital), with a secondary code of MPAJADAD, Consumer News & Digital Newsrooms (Web/App-First). Its NAICS code is 513110 and its SIC code is 2711.