Intersafe

What Intersafe does

Lyreco Intersafe is the dedicated safety brand of Lyreco Group, one of Europe's largest workplace products and services distributors. Founded in 1934 and headquartered in Dordrecht, Netherlands, the company supplies personal protective equipment (PPE), safety services, and compliance solutions to B2B customers across 13 European countries — Belgium, Czech Republic, United Kingdom, France, Ireland, Italy, Luxembourg, Netherlands, Poland, Portugal, Slovakia, Spain, and Sweden — supported by a team of more than 350 dedicated safety specialists. Its go-to-market combines a sales-led motion through Lyreco's country-specific e-commerce platforms and field specialists with product-led digital platforms for compliance management.

The product offering sits on two layers. The first is PPE distribution from A-brand manufacturers (3M, Ansell, Bolle, Brady, DeltaPlus, and others) alongside four own-brand ranges: Intersafe (premium, Notified-Body certified), My-T-Gear (cost-competitive), Multi Vision (welding helmets and PAPR systems), and Weldsafe (value welding). The second layer consists of three proprietary digital platforms: the Employee Safety Manager (ESM), which tracks PPE at the individual employee level including purchase dates, replacement schedules, and budget allocation; the Safety Equipment Manager (SEM), a 24/7 platform for inspection and maintenance status of fall protection, respiratory protection, gas detection, first aid, and fire extinguisher equipment; and the RX Portal for optician-managed safety spectacle ordering. Supporting services include Face Fit testing, custom fitting, equipment maintenance, measurement, and customized printing and packaging of workwear. The Sustainable Selection Methodology applies ISO 20400 principles to supplier and product evaluation.

The business generates revenue through four streams: one-time PPE product sales, professional services (fitting, maintenance, Face Fit testing), subscription/recurring access to the ESM and SEM digital platforms, and managed services including vendor management and sustainable webshops. Pricing is quote-based and account-managed for enterprise and mid-market B2B customers, distributed through Lyreco's established e-commerce infrastructure and a direct sales force. The company holds ISO 9001, 14001, 45001, 20400 (SGS-verified 2022), 50001, 27001, and 26000 certifications, is a UN Global Compact signatory since 2004, and received an Ecovadis Gold medal in 2022 (score 73/100, top 2% globally). Intersafe Netherlands B.V. is the primary legal entity, wholly embedded within the Lyreco Group parent structure.

Name

Intersafe

Legal name

Intersafe Netherlands B.V.

Website

https://intersafe.eu

Company type

Private

Founded year

1934

Operating status

Operating

Headcount range

101–250 employees

Short description

Lyreco Intersafe is a Netherlands-based B2B distributor of personal protective equipment, safety services, and compliance solutions, serving enterprises across 13 European countries via proprietary digital platforms (ESM, SEM, RX Portal), own-brand and A-brand products, and 350+ safety specialists.

Ownership category

akta.pro rank

Product category

Personal Protective Equipment Distribution

akta.pro primary industry

Personal Protective Equipment (PPE) (Gloves, Masks/Respirators, Gowns, Face Shields) (HLAHANAF)

Keywords

• Personal protective equipment
• Workplace safety solutions
• Safety equipment distribution
• PPE compliance services
• Occupational safety products

Headquarters

HQ city

Dordrecht

HQ country

Netherlands

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. PPE Product Sales: Sale of Personal Protective Equipment including hearing protection, safety glasses, respiratory protection, occupational workwear, and other safety products from leading manufacturers and own-brand ranges (Intersafe, My-T-Gear, Multi Vision, Weldsafe).
2. Safety Services: Value-adding services including fitting of safety prescription glasses, custom molded hearing and respiratory masks, maintenance of safety equipment, measurement services, and customized printing and personal packaging of workwear.
3. Digital Platform Subscriptions: Employee Safety Manager (ESM) and Safety Equipment Manager (SEM) platforms providing compliance management, equipment tracking, and inspection scheduling services for B2B customers.
4. Safety Solutions: Comprehensive approaches for product management, control, and costs including Vendor management and sustainable webshops and marketplaces.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Intersafe is a European B2B distributor and service provider of personal protective equipment (PPE) and workplace safety solutions. The company sells its own PPE brands (Intersafe, My-T-Gear, Multi Vision, Weldsafe) along with partner products, complemented by digital safety management platforms (ESM, SEM, RX Portal) and value-added services such as fitting, maintenance, Face Fit testing, and on-site measurement across 12+ European countries.

Product overview

Lyreco Intersafe operates as a unified product portfolio combining Personal Protective Equipment (PPE) brands with digital management platforms. The core digital products are the Employee Safety Manager (ESM), Safety Equipment Manager (SEM), and RX Portal, which work together to manage PPE at individual employee levels and track equipment maintenance and inspections. These platforms are complemented by four own-brand product lines: Intersafe (primary brand), My-T-Gear (cost-competitive alternative), Multi Vision (welding helmets and PAPR systems), and Weldsafe (value welding products). The company distributes PPE from selected A-brand suppliers including 3M, Ansell, ATG, Base, Bolle, Brady, Cofra, DeltaPlus, and Dunlop, while their own brands are designed by experts and certified by European Notified Bodies.

Differentiator

Problem solved

Functional benefit

Brands

• Intersafe: Partner in compliant and sustainable safety products to deliver a safe workplace. The Lyreco Intersafe collection fills the daily needs of any worker looking for safety, comfort, and sustainability.
• My-T-Gear
• Multi Vision
• Weldsafe

Products and services

• Employee Safety Manager (ESM)

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and flagship.

• 3McoreChannel Partner/ Reseller/ DistributorLeading PPE supplier partner providing safety products including respiratory protection, hearing protection, and safety glasses. Partner complies with Lyreco Intersafe's stringent requirements on product quality, compliance, innovation, logistics, and environmental impact.
• AnsellcoreChannel Partner/ Reseller/ DistributorLeading PPE supplier partner specializing in protective gloves and safety products. Complies with Lyreco Intersafe's stringent requirements on product quality, compliance, innovation, logistics, and environmental impact.
• BollecoreChannel Partner/ Reseller/ DistributorLeading PPE supplier partner specializing in safety eyewear and eye protection products. Complies with Lyreco Intersafe's stringent requirements on product quality, compliance, innovation, logistics, and environmental impact.
• BradycoreChannel Partner/ Reseller/ DistributorLeading PPE supplier partner specializing in safety identification and labeling products. Complies with Lyreco Intersafe's stringent requirements on product quality, compliance, innovation, logistics, and environmental impact.
• DeltaPluscoreChannel Partner/ Reseller/ DistributorLeading PPE supplier partner providing workwear and protective equipment. Complies with Lyreco Intersafe's stringent requirements on product quality, compliance, innovation, logistics, and environmental impact.
• Lyreco GroupflagshipStrategic or Co-development PartnerLyreco Intersafe is the safety brand of Lyreco Group, Europe's third largest distributor of workplace products and services. Benefits from Lyreco's nearly 90 years of expertise, established distribution network across 15 subsidiaries, and integrated B2B e-commerce platforms.
• SGS (Switzerland)coreTechnology or IntegrationOn December 1, 2022, Lyreco SAS received the verification statement from SGS that Lyreco has obtained the ISO 20400 verification for sustainable procurement practices.
• EcovadiscoreTechnology or IntegrationInternationally recognized sustainability rating company that rated Lyreco Intersafe with Ecovadis Gold medal in 2022, score 73/100, top 2% globally.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Bunzl: Bunzl is a global distribution specialist with a substantial safety and PPE segment serving B2B customers. Its business model of distributing third-party branded consumables plus value-added services closely mirrors Intersafe's PPE-plus-services positioning.
• Delta Plus Group: Delta Plus is a French-headquartered PPE manufacturer and distributor with own-brand collections across head-to-toe protection. It is both a supplier partner and a competitor to Intersafe's own-brand and Lyreco distribution activities across European markets.
• Brady Corporation: Brady is both a supplier partner of Intersafe and a direct competitor in safety identification, lockout/tagout, and workplace visual safety solutions. Its European PPE/safety product line overlaps with Intersafe's assortment and own-brand portfolio.
• Engelbert Strauss: Engelbert Strauss is a German PPE and workwear specialist with strong own-brand collections sold via B2B catalogs and digital channels across Europe. Its focus on branded workwear and protective equipment puts it in direct competition with My-T-Gear and Intersafe own-brand ranges.
• Würth: Würth is Europe's largest industrial supplies and PPE distributor, serving trades, construction, and industrial customers with a comparable B2B catalog-plus-services model. It directly competes with Lyreco Intersafe across European geographies and overlapping product categories.

Regional players

• Kingfisher (B&Q, Screwfix, Castorama): Kingfisher operates Screwfix and B&Q trade banners that increasingly target small-business and trades customers with PPE and workwear assortments. While primarily UK-focused and more DIY-adjacent, its trade offering overlaps with Intersafe's mid-market and contractor-line ranges.

Broad incumbents

• Honeywell Personal Protective Equipment: Honeywell's PPE division covers head-to-toe protection, gas detection, and fall protection — overlapping with Intersafe's equipment portfolio. As a global manufacturer-direct player, it competes with Intersafe both as a supplier and as a direct-to-enterprise alternative.
• W.W. Grainger: Grainger is North America's largest industrial distributor with a significant safety/PPE offering and growing European presence through KeepStock and monobrand catalogs. It overlaps with Intersafe on B2B PPE distribution and digital procurement platforms.
• Ansell: Ansell is a global PPE manufacturer dominant in hand and body protection, supplying Intersafe while also selling direct to large enterprise customers. Its direct-customer relationships overlap with the upper end of Intersafe's B2B customer base.

Emerging players

• Uvex Safety Group: Uvex is a German PPE manufacturer specializing in head, eye, hearing, and respiratory protection. It competes head-to-head with Intersafe's premium offering and the eye/hearing/respiratory categories where Intersafe also offers own brands.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/intersafe-sbu
• Xx.com/Intersafe_nl

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Intersafe