Ayla Oasis

What Ayla Oasis does

Ayla Oasis Development Company is a private Jordanian mixed-use seaside destination developer headquartered in Aqaba with an administrative presence in Amman. Founded in 2008 and operating with a self-reported 500+ employee base, Ayla has built and operates the only integrated master-planned coastal resort in Jordan, combining hospitality (Hyatt Regency Aqaba, Cloud7), residential real estate (Azure Beach Apartments, Golf Residences, Island Apartments), an 18-hole golf club, a marina with berthing and yacht services, a retail and dining district (Marina Village), beaches, private event venues, and entertainment programming on a single curated site on the Red Sea coast. The company is privately held with no disclosed ownership structure, funding history, or audited financial figures.

The company's revenue model spans one-time residential unit sales, recurring hospitality and marina subscriptions, golf club memberships, transaction-based retail and dining leasing, event ticket and sponsorship income, and private venue hire. Go-to-market is anchored on direct-to-consumer destination visitation supported by co-marketing with Jordan Tourism Board and ASEZA, channel partnerships with Hyatt Regency and Marina Village tenants (Diverse Divers, Rush Adventure Shop, Frenzi, The Box Gallery, RISE High Ropes, AQABAWI Art & Culture Studio), and event-driven publicity including Shakira's 2026 world tour concert expected to draw 12,000 attendees. A decade-plus conservation partnership with the Royal Society for the Conservation of Nature (RSCN) underpins an environmental positioning around Aqaba's position on a key migratory bird route linking Europe, Asia, and Africa.

Ayla serves two primary customer segments: domestic and international tourists seeking an integrated seaside resort experience, and residential property buyers and investors seeking premium beachfront homes. Secondary segments include corporate and private event organizers and conservation partners. The destination's competitive position is anchored on its unique geographic monopoly in Aqaba, Jordan's only coastal city, and its strategic proximity to Petra and Wadi Rum within Jordan's 'Golden Triangle' tourism circuit. No proprietary technology platform, AI capabilities, APIs, or software products are disclosed.

Name

Ayla Oasis

Legal name

Ayla Oasis Development Company

Website

https://ayla.com.jo

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

101–250 employees

Short description

Ayla Oasis Development Company operates an integrated master-planned seaside destination in Aqaba, Jordan, combining hotels (Hyatt Regency, Cloud7), residential real estate, an 18-hole golf club, marina, retail district (Marina Village), and entertainment venues. It serves domestic and international tourists, residential property buyers, and corporate event organizers as Jordan's only integrated coastal resort.

Ownership category

akta.pro rank

Product category

Hospitality and Resort Real Estate Development

NAICS

Traveler Accommodation (7211), Hotels (except Casino Hotels) and Motels (72111), Marinas (713930), Golf Courses and Country Clubs (71391)

SIC

Hotels & Motels (7011), Land Subdividers & Developers (No Cemeteries) (6552), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Beachfront & Island Luxury Resorts (THAGACAA)

akta.pro secondary industries

Luxury Villas & Residences Resorts (THAGACAM), Marina & Waterfront Full-Service Hotels (THAGAAAK), Ultra-Luxury Villas & Estates (THAMAEAA)

Keywords

• Integrated resort development
• Mixed-use real estate
• Hospitality services
• Seaside destination
• Marina village

Headquarters

HQ city

Amman

HQ country

Jordan

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Hospitality and Hotel Operations: Revenue from hotel accommodations through the Hyatt Regency Aqaba property operating within Ayla Oasis, as well as the Cloud7 accommodation concept.
2. Residential Real Estate Sales: Revenue from sale of residential units including Azure Beach Apartments, Golf Residences, and Island Apartments marketed as 'Dream Homes' at the destination.
3. Marina Village Retail and Dining: Leasing and commercial revenue from the Marina Village retail, dining, entertainment, and leisure tenants including Marina Dining, Marina Cafes, Marina Bars, Shopping, Beauty Services, and Health Care providers.
4. Golf Club Memberships and Fees: Revenue from golf club access, memberships, and associated golfing experiences at the Ayla Golf Club.
5. Marina Berthing and Yacht Services: Revenue from marina berthing services and yacht operations at the marina facility.
6. Private and Corporate Venue Hire: Revenue from renting out event spaces and venues for private events, corporate functions, and celebrations.
7. Events and Entertainment: Ticket revenue and sponsorship income from concerts, festivals, and entertainment events hosted at the destination, such as the Shakira concert.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Ayla Oasis is a master-planned seaside destination in Aqaba, Jordan, that develops and operates an integrated mix of hotels (Hyatt Regency, Cloud7), residential properties (Azure Beach Apartments, Golf Residences, Island Apartments), an 18-hole golf club, a Marina Village of retail and dining outlets, beaches, marina berthing services, and entertainment event venues. It functions as both a leisure/tourism destination and a residential real estate developer, combining hospitality, recreation, and property sales under one coastal resort brand.

Product overview

Ayla Oasis is a mixed-use seaside destination development in Aqaba, Jordan, offering a portfolio of hospitality, residential, retail, and recreational products. The core offering consists of hotel accommodations (Hyatt Regency Aqaba, Cloud7), diverse dining and entertainment venues within Marina Village, an 18-hole golf club, and residential properties (Azure Beach Apartments, Golf Residences, Island Apartments). Additional offerings include beaches, water sports, marina berthing services, private event venues, and various adventure and cultural experiences. The destination positions itself as an integrated seaside living community combining art, music, sports, well-being, recreation, and entertainment activities.

Differentiator

Problem solved

Functional benefit

Brands

• Marina Village: Retail and entertainment hub at the heart of Ayla offering dining, shopping, recreational and leisure experiences.
• Ayla Golf Club
• Hyatt Regency Aqaba
• Cloud7
• Azure Beach Apartments
• Golf Residences
• Island Apartments

Products and services

• Hyatt Regency Aqaba A luxury beachfront hotel operated by Hyatt within Ayla Oasis, offering marina-view rooms and hospitality services to destination visitors.
• Cloud7 A lifestyle accommodation option at Ayla Oasis offering contemporary stays for guests visiting the destination.
• Marina Village A retail, dining, and entertainment district at the heart of Ayla Oasis featuring cafes, bars, dining venues, retail shops, beauty services, and a health care facility.
• Ayla Golf Club An 18-hole golf course offering a premium golfing experience and membership-based access at Ayla Oasis.
• Azure Beach Apartments Beachfront residential apartments available for purchase at Ayla Oasis, marketed as a Dream Home property.
• Golf Residences Luxury residential apartments located near the Ayla Golf Club, marketed as a Dream Home property.
• Island Apartments Residential apartments on the island at Ayla Oasis, marketed as a Dream Home property.
• Marina Berthing Yacht services and berthing facilities for boat owners at the Ayla Marina.
• Private and Corporate Events Venue hire services for private celebrations, weddings, corporate functions, and meetings at scenic seaside event spaces within Ayla Oasis.
• Sports and Adventure Activities Family-oriented sports and adventure activities including water sports, diving, cycling, and high ropes experiences offered at Ayla Oasis.

Quantifiable outcome

• 12,000 attendees at Shakira's March 2026 concert, marking a landmark cultural and economic milestone
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core, flagship and minor.

• ASEZA (Aqaba Special Economic Zone Authority)coreGTM or Marketing Partner · 9 February 2026ASEZA (Aqaba Special Economic Zone Authority) is a national government partner supporting Ayla Oasis events and tourism promotion. ASEZA is listed as a coalition partner for the Shakira concert (March 2026), working with Ayla and other Jordanian public and private sector partners to elevate Jordan's international profile as a premier tourism and entertainment destination.
• Jordan Tourism BoardcoreGTM or Marketing Partner · 9 February 2026The Jordan Tourism Board is a national tourism promotion body that partners with Ayla Oasis for events and destination marketing. It is listed as a coalition partner for the Shakira concert (March 2026), supporting the positioning of Jordan as a premier destination for world-class entertainment and tourism.
• Hyatt Regency AqabacoreChannel Partner/ Reseller/ Distributor · 9 February 2026Hyatt Regency Aqaba is the flagship hotel operating within the Ayla Oasis destination, providing accommodation services to visitors and serving as a key channel through which guests access the broader Ayla experience including dining, marina, golf, and entertainment offerings.
• 165 EntertainmentflagshipImplementation/ SI/ Consulting Partner · 9 February 2026165 Entertainment (Sixteenth of May) organized Shakira's Las Mujeres Ya No Lloran World Tour concert at Ayla Oasis on March 28, 2026, expected to attract 12,000 attendees. The company operates entertainment experiences within Marina Village and serves as the event organizer for landmark cultural events at the destination.
• ZainminorGTM or Marketing Partner · 9 February 2026Zain, a major telecommunications provider in Jordan, is listed as a coalition partner supporting the Shakira concert event at Ayla Oasis, contributing to the public-private collaboration elevating Jordan's international tourism profile.
• Royal Society for the Conservation of Nature (RSCN)coreStrategic or Co-development Partner · 1 January 2026Ayla Oasis Development Company has renewed its cooperation agreement with the Royal Society for the Conservation of Nature (RSCN), extending a strategic partnership of more than a decade focused on biodiversity protection and migratory bird conservation in Aqaba, Jordan. Under the agreement, the two parties continue implementing bird monitoring programs during the 2026 spring and autumn migration seasons, maintaining the Aqaba Bird Observatory, and developing a specialized environmental database to document biodiversity. The partnership has facilitated documentation of numerous migratory bird species including rare recordings in Jordan, and positions Aqaba as a key environmental destination along one of the world's most important migratory bird routes linking Europe, Asia, and Africa.
• Diverse DiversminorChannel Partner/ Reseller/ DistributorDiverse Divers operates a diving activities and equipment outlet at Marina Village within Ayla Oasis, offering scuba diving experiences, advanced dives, and certified diving courses for guests to explore the Red Sea's marine life.
• Rush Adventure ShopminorChannel Partner/ Reseller/ DistributorRush Adventure Shop is an outdoor adventure retailer and tour operator operating at Marina Village in Ayla Oasis, offering cycling tours and outdoor experiences for families and adventure seekers exploring Aqaba's scenic surroundings.
• RISE HIGH ROPESminorChannel Partner/ Reseller/ DistributorRISE is an open-air adventure park located within Marina Village at Ayla Oasis, designed for all age groups with climbing features, mini golf, ziplines, giant swings, trampolines, and slides.
• The Box GalleryminorChannel Partner/ Reseller/ DistributorThe Box Gallery is an art gallery at Ayla Marina Village showcasing contemporary works by local and regional artists, combining creativity, culture, and Ayla's coastal charm.
• AQABAWI Art & Culture StudiominorChannel Partner/ Reseller/ DistributorAQABAWI Art & Culture Studio provides community-based cultural experiences at Marina Village, enriching and inspiring holiday stays with cultural programming and artistic activities.
• FrenziminorChannel Partner/ Reseller/ DistributorFrenzi operates games, events, and entertainment experiences at Marina Village within Ayla Oasis, offering engaging activities for all interests in a vibrant and dynamic setting.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• DoubleTree by Hilton Hotel Aqaba: Upscale hotel in Aqaba serving business and leisure travelers; competes directly with Ayla's accommodation offerings for the same Aqaba visitor base.
• Kempinski Hotel Aqaba: Luxury international-branded hotel on the Red Sea coast in Aqaba, offering comparable full-service resort experience targeting the same high-end leisure segment as Ayla.
• Mövenpick Resort & Spa Tala Bay Aqaba: Operates a beachfront resort in Aqaba, Jordan, directly competing with Ayla's Hyatt Regency for tourism and MICE demand in the same coastal micro-market.
• InterContinental Aqaba Resort: Premium beachfront resort in Aqaba operating under a global hotel brand; competes with Ayla for leisure travelers and event bookings in Jordan's Red Sea corridor.

Regional players

• Rotana: Largest Middle East-based hotel operator with multiple properties in Jordan; comparable hospitality portfolio across the region and overlapping MENA leisure guest base.

Broad incumbents

• Jumeirah Group: Dubai-based luxury hospitality and resort operator with integrated beachfront destination properties across the Middle East; comparable integrated-resort model to Ayla at a much larger scale.
• Red Sea Global (The Red Sea & AMAALA): Saudi sovereign-backed developer of integrated luxury coastal destinations on the Red Sea; competes for the same regional luxury traveler that Ayla targets from the Jordanian coast.
• Emaar Hospitality (Address, Vida): Operates luxury hotels, serviced residences, and mixed-use leisure destinations across the Middle East; comparable business model combining hospitality with branded residential real estate.
• Atlantis The Palm (Kerzner): Iconic integrated beachfront resort destination with hotels, residential, marine attractions, and entertainment; analogous master-planned leisure destination model.

Others

• Aldar Properties: Abu Dhabi-based developer of master-planned communities and destination assets combining residential, retail, and leisure; comparable mixed-use destination development playbook relevant to Ayla's residential pipeline.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/thebox_gallery_
• Xx.com/aylaoasis
• Facebookfacebook.com/AylaOasis
• LinkedInlinkedin.com/company/ayla-oasis

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ayla Oasis