Willis Bond
Willis Bond is a New Zealand property development and investment company founded in 1988 that develops commercial, residential, and civic real estate and manages five investment funds with over NZ$780 million in capital for government, institutional, and corporate clients.
- Company typePrivate
- Founded1988
- HeadquartersWellington, New Zealand
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Willis Bond does
Willis Bond is a New Zealand property development and investment company founded in 1988 and headquartered in Auckland, with regional offices in Wellington and Tauranga. The firm operates a dual business model combining development services with investment fund management, having delivered 27+ development projects across New Zealand with a combined end value exceeding NZ$2.5 billion. Its portfolio spans commercial office buildings (90 Devonport Road, PwC Centre, Bell Gully Building), residential apartments (Catalina Bay Apartments, Victoria Lane Apartments, 30 Madden), civic infrastructure (Tākina Convention Centre, Tauranga civic precinct), campus developments (Blue Mountains Campus), and large-format retail (Manukau Supa Centa). Willis Bond serves four primary customer segments: institutional and high-net-worth investors in its managed funds, government agencies (Wellington City Council, Tauranga City Council, KiwiRail, MBIE, Kāinga Ora, Eke Panuku), corporate tenants (Bell Gully, Xero, Trade Me, Kmart, Briscoes), and residential buyers. The firm holds a license under the Real Estate Agents Act 2008.
The firm's investment arm consists of four development funds (Capital Partners I-IV) and the Property Income Fund, collectively deploying over NZ$780 million in capital. Capital Partners I-IV have raised NZ$533M+ since 2009, while the Property Income Fund (established 2020) has raised NZ$250M with capacity up to NZ$500M, holding NZ$330M+ in assets after the NZ$161M Manukau Supa Centa acquisition. Willis Bond has pioneered mass timber construction in New Zealand — 90 Devonport Road is the country's largest mass timber office building, using locally sourced LVL, CLT, and Glulam to achieve a 60%+ carbon reduction versus conventional structures. It has also introduced base isolation to residential construction via Victoria Lane Apartments, New Zealand's first base-isolated apartment building. The firm partners with structural engineers Dunning Thornton, architects Athfield, Warren and Mahoney, Studio Pacific, and Architectus, and with construction firm LT McGuinness.
Revenue is generated through three streams: development project sales (transactional), investment fund management fees and performance fees (recurring), and commercial property leasing (recurring). Distribution is direct: project sales through display suites and project websites, commercial leasing via dedicated contacts, and investment offerings to qualified HNW and institutional investors. The firm is privately held and founder-controlled, with Mark McGuinness as Managing Director, David McGuinness as Director (Development), and Wayne Silver as Director and CFO. Geographic operations center on Auckland, Wellington, and Tauranga, with recent expansion into Christchurch via Capital Partners IV acquisitions (EntX, Tait Communications campus).
Willis Bond firmographics
Firmographics- Name
- Willis Bond
- Legal name
- Willis Bond and Company Limited
- Website
- https://willisbond.co.nz
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Willis Bond is a New Zealand property development and investment company founded in 1988 that develops commercial, residential, and civic real estate and manages five investment funds with over NZ$780 million in capital for government, institutional, and corporate clients.
- Ownership category
- akta.pro rank
Where Willis Bond is headquartered
LocationHeadquarters
- HQ city
- Wellington
- HQ country
- New Zealand
- HQ region
- Oceania
Offices3 records
Markets served
Willis Bond business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Development Project Sales: Willis Bond generates revenue through developing mixed-use and commercial properties for sale to buyers, including residential apartments and commercial office spaces.
- Investment Fund Management: Willis Bond manages multiple investment funds including Capital Partners I-IV and Property Income Fund, earning management fees and performance fees from investors. The funds have collectively raised over $533 million in development capital and $250 million in the Property Income Fund.
- Commercial Property Leasing: Commercial properties are leased to tenants generating recurring rental income. Examples include office space at Blue Mountains Campus leased to KiwiRail, MBIE, and private companies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Victoria Lane Apartments residential units starting from $875,000 |
| Other | Multi-year contract | Investment in Capital Partners and Property Income Fund limited to select investors |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Willis Bond product offering
Product offeringCore offering
Willis Bond develops and invests in high-quality mixed-use property projects across New Zealand, including commercial offices, residential apartments, civic buildings, and campus developments. The company also manages a series of investment funds (Capital Partners I-IV and Property Income Fund) that deploy capital into property development and income-generating real estate assets. It sells and leases properties directly to commercial tenants, government agencies, residential buyers, and investment partners.
Product overview
Willis Bond is a New Zealand property development and investment company established in 1988. The company operates a dual business model comprising property development services and investment fund management. Development Services encompasses the creation of high-quality mixed-use developments including commercial office buildings (90 Devonport Road, PwC Centre, Bell Gully Building), residential apartments (Catalina Bay Apartments, Victoria Lane Apartments, 30 Madden), civic buildings (Tākina Convention Centre), and campus developments (Blue Mountains Campus). The investment arm manages four development funds (Capital Partners I through IV) and the Property Income Fund, collectively managing over $780 million in capital deployed across 27+ development projects with end values exceeding $2.5 billion.
Differentiator
Problem solved
Functional benefit
Brands
- Willis Bond Capital Partners: Series of development funds (I, II, III, IV) managed by Willis Bond for property development investments
- Property Income Fund
Products and services
- Property Development Services Willis Bond develops high-quality mixed-use property projects across New Zealand, including commercial, residential, civic, and hospitality developments. Projects range from landmark office buildings like 90 Devonport Road to large-format retail centres and residential apartment complexes.
- Real Estate Agency Services Willis Bond and Company Limited is licensed under the Real Estate Agents Act 2008, providing licensed real estate agency services across sales, leasing, and property transactions in New Zealand.
- Willis Bond Capital Partners Fund I Development fund formed in 2009 with $128.2m capital raised, fully invested, with $819m total end value of projects.
- Willis Bond Capital Partners Fund II Development fund formed in 2014 with $100m capital raised, with $695m total end value of projects.
- Willis Bond Capital Partners Fund III Development fund formed in 2017 with $132.8m capital committed.
- Willis Bond Capital Partners Fund IV Development fund formed in December 2021 that raised $172.9 million from 41 private investors, seeking $400 million in property acquisitions.
- Property Income Fund Investment fund established in 2020 to invest in long-term yielding assets, with $250m capital raised and $330m in assets under management, capacity to deploy up to $500m.
Quantifiable outcome
- Delivered 27 developments across New Zealand with end value exceeding $2.5 billion
- +4 more outcomes
Companies that use Willis Bond
Customer profileNamed customers15 records
Segments4 records
Ideal customer profiles4 records
Willis Bond technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Willis Bond partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Wellington City CouncilcoreLong-standing partnership for various Wellington waterfront and civic developments including Tākina Convention Centre, Bell Gully Building, and The Exchange. Currently working on projects with Wellington City Council.
- Tauranga City CouncilcorePartner for $300 million civic precinct project including 90 Devonport Road and Te Manawataki O Te Papa civic regeneration. 12-year agreement to deliver Tauranga's civic regeneration.
- KiwiRailcoreAnchor tenant at Blue Mountains Campus with 2,700 sqm including National Train Control Centre. KiwiRail oversees 90% of New Zealand's rail network from the campus.
- Ministry of Business, Innovation and Employment (MBIE)coreAnchor tenant at Blue Mountains Campus with 1,300 sqm of office space. Campus recognized as Government's first official regional hub.
- Kāinga OraminorPartner for urban development projects including Catalina Bay precinct transformation.
- Eke Panuku Development AucklandcoreLong-term partnership to revitalize Auckland's Wynyard Quarter area through Panuku Waterfront Development.
- LT McGuinnesscoreTrusted construction partner for many Willis Bond projects including 90 Devonport Road, Victoria Lane Apartments, Tākina, and Blue Mountains Campus.
- Warren and MahoneycoreArchitectural partner for 90 Devonport Road mass timber building in Tauranga.
- Athfield ArchitectscoreDesign partner for Victoria Lane Apartments, PwC Centre, and other major developments. Known for innovative architectural solutions.
- Studio Pacific ArchitecturecoreArchitect for Tākina Wellington Convention Centre and master planner for Blue Mountains Campus.
- Dunning Thornton ConsultantscoreStructural engineers for 90 Devonport Road, Victoria Lane Apartments, Tākina, and Bell Gully Building.
- BecacoreServices engineers for 90 Devonport Road, Victoria Lane Apartments, and Tākina Convention Centre.
- ArchitectuscoreDesign partner for Catalina Bay Apartments and Wynyard Central residential developments.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Willis Bond competitors and assessment
Company assessmentBroad incumbents
- Mirvac: Australian diversified property developer and investment manager with sustainability credentials comparable to Willis Bond's. Overlap in mixed-use development and fund management, though at much greater scale and Australia-centric.
- Lendlease: Global property developer and investment manager with NZ projects. Comparable as a large-scale mixed-use developer, though operates at materially greater scale and geographic breadth than Willis Bond.
Direct peers
- Stride Property Group: NZ-listed diversified property investor with office, retail, and industrial holdings. Comparable as a NZ-focused property investment and development company with recurring fund-like structures.
- Bayleys Real Estate: NZ's largest full-service real estate agency with adjacent development and investment sales activity. Comparable for NZ property agency licensing and mixed-use development participation.
- Argosy Property: NZ-listed commercial property investor with a focus on Auckland and Wellington office and industrial assets. Comparable as a NZ-focused property investment vehicle targeting institutional capital.
- Precinct Properties: NZ-listed commercial property investor and developer focused on Auckland and Wellington premium office buildings. Comparable as a NZ-centric developer/investor with institutional capital partners and similar government-adjacent tenant relationships.
- Investore Property: NZ-listed large-format retail property investor. Comparable for the Manukau Supa Centa-style large-format retail investment strategy pursued through Willis Bond's Property Income Fund.
- Vital Healthcare Property Trust: NZ-listed healthcare property investor and developer. Comparable as a specialized NZ property investment vehicle with development pipeline and institutional capital partners.
- Goodman Property Trust: NZ-listed industrial and business park property investor and developer. Comparable in NZ property investment management with industrial/logistics exposure similar to parts of Willis Bond's portfolio.
- Kiwi Property Group: NZ-listed property company owning and developing large-format retail and mixed-use assets. Comparable business model combining development, investment management, and tenant relationships across NZ's main centers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Willis Bond financial estimates
Financial estimateRevenue estimate
Valuation estimate
Willis Bond leadership team
Management profileNumber of profiles
Profiles7 records
Willis Bond funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Willis Bond M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Willis Bond
What does Willis Bond do?
Willis Bond develops and invests in high-quality mixed-use property projects across New Zealand, including commercial offices, residential apartments, civic buildings, and campus developments. The company also manages a series of investment funds (Capital Partners I-IV and Property Income Fund) that deploy capital into property development and income-generating real estate assets. It sells and leases properties directly to commercial tenants, government agencies, residential buyers, and investment partners.
Is Willis Bond a public or private company?
Willis Bond is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Willis Bond founded?
Willis Bond was founded in 1988. It employs 11 to 50 people.
Where is Willis Bond based?
Willis Bond is headquartered in Wellington, New Zealand, in the Oceania region.
How does Willis Bond make money?
Three revenue lines are on record. Development Project Sales are the primary driver. The others are investment Fund Management and commercial Property Leasing.
Who are Willis Bond's main competitors?
Broad incumbents on record are Mirvac and Lendlease. Direct peers are Stride Property Group, Bayleys Real Estate, Argosy Property, Precinct Properties, Investore Property, Vital Healthcare Property Trust, Goodman Property Trust and Kiwi Property Group.
Does Willis Bond have an API?
No public API is recorded for Willis Bond.