Longboard
Longboard Asset Management, LP operates the Longboard Fund (LONGX), a systematic trend-following liquid alternative mutual fund that targets financial advisors and wealth managers seeking low-correlation diversification beyond traditional stock and bond portfolios.
- Company typePrivate
- Founded2015
- HeadquartersPhoenix, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Longboard does
Longboard Asset Management, LP is a Phoenix-based, privately held SEC-registered investment adviser that operates a single mutual fund — the Longboard Fund (LONGX) — built around systematic trend-following strategies applied directly to individual securities rather than equity index futures. The firm's quantitative models aim to capture price momentum across equities, commodities, and currencies, with rigorous backtesting and adaptive risk management designed to deliver returns with low correlation to traditional stock and bond portfolios. LONGX has generated a 7.24% annualized total return over the ten-year period ending December 31, 2025, a 0.42 Sharpe ratio, a 0.63 Sortino ratio, a maximum drawdown of -17.78%, and a 0.26 correlation to the SG Trend Index, ranking #1 among top systematic trend mutual funds over that span.
The firm is led by Chief Investment Officer Cole Wilcox, who has 20+ years of specialized trend-following experience and co-authored the Diaman Partners "Best Quantitative Finance" award-winning paper "Does Trend Following Still Work on Stocks?" Portfolio Manager Sarah Baldwin spent 12 years at Graham Capital Management on global macro and quantitative trend teams before joining Longboard. Managing Partner Howard Fraser leads advisor relationships. The research-driven narrative is supported by appearances in The Wall Street Journal, CNBC, Bloomberg, academic papers, and investing podcasts.
Longboard makes money primarily through investment advisory fees on LONGX, with Class I shares carrying a 1.99% gross and net expense ratio and no expense limitation, distributed via Northern Lights Distributors, LLC. The go-to-market targets financial advisors and wealth managers through direct consultation, content marketing via the Longboard Fund Library, and thought leadership, with custom alternative model mandates offered as a deepening layer for existing advisor relationships. Revenue, AUM, and ownership details are not publicly disclosed.
Longboard firmographics
Firmographics- Name
- Longboard
- Legal name
- Longboard Asset Management, LP
- Website
- https://longboardfunds.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Longboard Asset Management, LP operates the Longboard Fund (LONGX), a systematic trend-following liquid alternative mutual fund that targets financial advisors and wealth managers seeking low-correlation diversification beyond traditional stock and bond portfolios.
- Ownership category
- akta.pro rank
Longboard industry classification
Industry- Product category
- Liquid Alternative Fund Management
- NAICS
- Open-End Investment Funds (525910), Portfolio Management and Investment Advice (52394)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Market-Neutral Equity Long/Short (FSAHAAAD)
Keywords
Where Longboard is headquartered
LocationHeadquarters
- HQ city
- Phoenix
- HQ country
- United States
- HQ region
- North America
Markets served
Longboard business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Revenue model
- Investment Advisory Fees: The fund charges an expense ratio for investment management services. Longboard Fund (LONGX) has a gross and net expense ratio of 1.99% for Class I shares. The fund is distributed by Northern Lights Distributors, LLC.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Longboard Fund Class I (LONGX) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Longboard product offering
Product offeringCore offering
Longboard Asset Management, LP manages the Longboard Fund (LONGX), a systematic trend-following liquid alternative mutual fund that seeks absolute returns with low correlation to traditional stock and bond portfolios. The fund uses quantitative models to identify and follow established market trends across equities, commodities, and currencies, applying trend following directly to individual securities rather than diversified stock market index futures. It is designed for wealth managers and investment advisors seeking cost-efficient, daily-liquid alternative investment solutions.
Product overview
Longboard offers a single core investment fund product: the Longboard Fund (LONGX), a liquid alternative mutual fund that employs systematic trend-following strategies. The fund is designed to complement or replace bonds in investor portfolios, providing higher return potential, diversification benefits, and capital preservation during declining equity markets. Longboard Asset Management, LP serves as the investment advisor and the fund is distributed by Northern Lights Distributors, LLC.
Differentiator
Problem solved
Functional benefit
Products and services
- Longboard Fund (LONGX) A systematic trend-following liquid alternative mutual fund that seeks absolute returns with low correlation to traditional stock and bond portfolios. The fund trades across asset classes including equities, commodities, and currencies using quantitative models to identify and follow established market trends, and is targeted at financial advisors and wealth managers for use in client portfolios.
Quantifiable outcome
- 7.24% annualized total returns over 10 years (2016-2025), ranking #1 among Top 10 Systematic Trend Mutual Funds
- +2 more outcomes
Companies that use Longboard
Customer profileSegments2 records
Ideal customer profiles1 record
Longboard technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Longboard partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Northern Lights Distributors, LLCcoreNorthern Lights Distributors, LLC serves as the distributor for the Longboard Fund. It is a FINRA/SIPC member firm. Longboard Asset Management, LP is not affiliated with Northern Lights Distributors, LLC.
Scale indicators8 records
Recent moves5 records
Expansion highlights4 records
Longboard competitors and assessment
Company assessmentBroad incumbents
- BlackRock: BlackRock operates a broad liquid alts platform including managed futures strategies accessible to advisor and institutional clients. While not specialized in trend following, it competes with Longboard for liquid alts allocations through scale, brand, and distribution reach.
- WisdomTree: WisdomTree offers systematic managed futures ETFs and mutual funds aimed at advisor clients seeking liquid alts exposure. As a public asset manager with diversified product offerings, it competes with Longboard in the liquid alternatives category.
Direct peers
- AQR Capital Management: AQR Capital Management runs systematic alternative strategies including managed futures mutual funds (e.g., AQR Managed Futures Strategy Fund) using quantitative trend and value signals across global markets. Like Longboard, AQR is a quant-driven alt manager serving financial advisors and institutional clients.
- Man Group: Man Group owns AHL, one of the largest and longest-running systematic trend-following CTAs, with a public mutual fund product (American Beacon AHL Trend Fund). Man Group is the most direct large-scale competitor to Longboard's systematic trend-following approach across multi-asset markets.
- Graham Capital Management: Graham Capital Management is a multi-strategy CTA running systematic trend-following and global macro strategies. Longboard Portfolio Manager Sarah Baldwin spent 12 years at Graham, and the firms run similar quantitative multi-asset trend-following approaches.
- Winton Group: Winton Group is a London-based systematic trend-following CTA founded by David Harding. Like Longboard, Winton applies quantitative trend signals across global futures markets and offers products to institutional and advisor clients.
- Bridgeway Capital Management: Bridgeway Capital Management runs the Bridgeway Managed Futures Fund, a mutual fund applying systematic trend-following signals across global futures. It is a direct mutual-fund-format competitor to LONGX in the wealth-advisor channel.
- Aspect Capital: Aspect Capital is a systematic trend-following CTA applying quantitative models to global futures markets. Its diversified trend strategy is one of the most direct comparables to Longboard's flagship LONGX product.
- Lynx Asset Management: Lynx Asset Management is a Stockholm-based systematic trend-following CTA running diversified trend strategies across global futures markets. It is a direct strategy peer to Longboard's systematic multi-asset trend approach.
- Campbell & Company: Campbell & Company is a systematic global macro and trend-following CTA. It offers a mutual fund product (Campbell Systematic Trend Tracker) that directly competes with LONGX in the liquid alts advisor channel.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Longboard social profiles
Digital presenceLongboard financial estimates
Financial estimateRevenue estimate
Valuation estimate
Longboard leadership team
Management profileNumber of profiles
Profiles3 records
Longboard funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Longboard M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Longboard
What does Longboard do?
Longboard Asset Management, LP manages the Longboard Fund (LONGX), a systematic trend-following liquid alternative mutual fund that seeks absolute returns with low correlation to traditional stock and bond portfolios. The fund uses quantitative models to identify and follow established market trends across equities, commodities, and currencies, applying trend following directly to individual securities rather than diversified stock market index futures. It is designed for wealth managers and investment advisors seeking cost-efficient, daily-liquid alternative investment solutions.
Is Longboard a public or private company?
Longboard is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Longboard founded?
Longboard was founded in 2015. It employs 11 to 50 people.
Where is Longboard based?
Longboard is headquartered in Phoenix, United States, in the North America region.
How does Longboard make money?
One revenue line is on record: investment Advisory Fees.
Who are Longboard's main competitors?
Broad incumbents on record are BlackRock and WisdomTree. Direct peers are AQR Capital Management, Man Group, Graham Capital Management, Winton Group, Bridgeway Capital Management, Aspect Capital, Lynx Asset Management and Campbell & Company.
Does Longboard have an API?
No public API is recorded for Longboard.
What industry is Longboard in?
Longboard's product category is Liquid Alternative Fund Management. Its primary akta.pro industry code is FSAHAAAD, Market-Neutral Equity Long/Short. Its NAICS code is 525910 and its SIC code is 6282.