Hickory Dickory Decks
- Company typePrivate
- Founded1987
- HeadquartersDundas, Canada
- Headcount51–100
- GTM typeB2C
- OfferingServices
Hickory Dickory Decks firmographics
Firmographics- Name
- Hickory Dickory Decks
- Legal name
- Hickory Dickory Decks
- Website
- https://decks.ca
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Hickory Dickory Decks industry classification
Industry- Product category
- Residential Deck Construction Services
- NAICS
- Lumber, Plywood, Millwork, and Wood Panel Merchant Wholesalers (42331)
- SIC
- Retail-Lumber & Other Building Materials Dealers (5211)
- akta.pro primary industry
- Deck Construction & Replacement (HSAPALAA)
- akta.pro secondary industries
- Deck Design & New Deck Construction (HSAIAJAE), Wood Decking, Fencing & Outdoor Lumber Products (IMADADAF), Decking & Outdoor Structural Materials Retail (Composite, Railings, Posts) (CRAIAEAH)
Keywords
Where Hickory Dickory Decks is headquartered
LocationHeadquarters
- HQ city
- Dundas
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Hickory Dickory Decks business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Custom Deck Construction and Installation: The primary revenue stream is the design, permitting, and construction of custom composite/PVC decks for residential homeowners. Pricing is quote-based and project-specific, ranging approximately $50-$200/sq ft depending on size, materials, site conditions, and features. The company handles the full project lifecycle including design, material supply, and construction.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Under $20K — entry-level custom decks |
| Unit Pricing | Multi-year contract | $20K–$40K — mid-range custom decks |
| Unit Pricing | Multi-year contract | $40K–$60K — premium custom decks |
| Unit Pricing | Multi-year contract | $60K–$100K — luxury custom decks |
| Unit Pricing | Multi-year contract | Over $100K — ultra-premium/estate-class custom decks |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels7 records
Hickory Dickory Decks product offering
Product offeringCore offering
Hickory Dickory Decks designs, permits, and builds custom low-maintenance composite and PVC decks for residential homeowners, delivered through a franchise network of more than 100 independent local builders across Canada and the USA. The full-service offering covers 2D/3D design visualization, permitting and engineering, materials supply from 30+ brand partners, and on-site construction, with optional add-ons such as shade structures, lighting, outdoor kitchens, railings, and fences. Pricing is project-based, ranging approximately from $50 to $200 per square foot, with complete satisfaction guarantee and 2-year workmanship warranty.
Product overview
Hickory Dickory Decks is a custom deck building franchise offering low-maintenance composite and PVC decks. The core offering is Custom Decks, supported by add-on modules including Shade/Roof Structures (pavilions, pergolas, gazebos, sunrooms), Outdoor Deck Lighting, Outdoor Kitchens & Bars, Deck Cleaning, Fences, and Deck Design services. The company also provides informational resources like The Deck Book publication and a free Deck Buyer's Guide, plus an AI-powered chatbot called Dexter.AI to assist customers with deck-related inquiries.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Decks Custom low-maintenance composite and PVC decks designed, permitted, and built to homeowner specifications using materials from leading brands such as Trex, TimberTech, AZEK, Fiberon, Millboard, and others. Delivered as a full-service project by local franchise builders.
- Shade / Roof Structures Pavilions, pergolas, gazebos, sunrooms, sunroofs, custom roofs, and awnings designed and built to extend deck usability and provide weather protection for residential customers.
- Outdoor Deck Lighting Step lighting, in-floor lighting, railing lighting, post lighting, garden lighting, and counter/under-bench lighting installed to enhance deck safety and ambiance for residential customers.
- Deck Design Services Expert deck design services using 2D and 3D modeling to help residential customers visualize their outdoor living space prior to construction.
- Outdoor Kitchens & Bars Built-in BBQs, sinks, refrigerators, storage, countertops, and bar areas integrated into deck designs for outdoor cooking and entertainment for residential customers.
- Deck Cleaning Professional cleaning services to maintain the appearance and longevity of composite and wood decks for residential customers.
- Fences Fence building in wood, vinyl, aluminum, PVC, and composite materials offered as part of deck projects for residential customers.
- The Deck Book A book featuring over 250 full-color photos with descriptions of low-maintenance composite decks and backyard designs, authored by Drew John Cunningham and published for retail sale on Amazon and Barnes & Noble.
Quantifiable outcome
- Over 40,000 beautiful composite decks built since 1987
- +3 more outcomes
Companies that use Hickory Dickory Decks
Customer profileNamed customers8 records
Segments1 record
Ideal customer profiles2 records
Hickory Dickory Decks technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Hickory Dickory Decks partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- International Franchise Association (IFA)minorHickory Dickory Decks is a member of the International Franchise Association (IFA), the leading trade organization for the franchising industry. IFA membership provides franchising resources, networking, and advocacy.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
Hickory Dickory Decks competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Hickory Dickory Decks social profiles
Digital presenceHickory Dickory Decks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hickory Dickory Decks leadership team
Management profileNumber of profiles
Profiles15 records
Hickory Dickory Decks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hickory Dickory Decks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hickory Dickory Decks
What does Hickory Dickory Decks do?
Hickory Dickory Decks designs, permits, and builds custom low-maintenance composite and PVC decks for residential homeowners, delivered through a franchise network of more than 100 independent local builders across Canada and the USA. The full-service offering covers 2D/3D design visualization, permitting and engineering, materials supply from 30+ brand partners, and on-site construction, with optional add-ons such as shade structures, lighting, outdoor kitchens, railings, and fences. Pricing is project-based, ranging approximately from $50 to $200 per square foot, with complete satisfaction guarantee and 2-year workmanship warranty.
Is Hickory Dickory Decks a public or private company?
Hickory Dickory Decks is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hickory Dickory Decks founded?
Hickory Dickory Decks was founded in 1987. It employs 51 to 100 people.
Where is Hickory Dickory Decks based?
Hickory Dickory Decks is headquartered in Dundas, Canada, in the North America region.
How does Hickory Dickory Decks make money?
One revenue line is on record: custom Deck Construction and Installation.
Does Hickory Dickory Decks have an API?
No public API is recorded for Hickory Dickory Decks.
What industry is Hickory Dickory Decks in?
Hickory Dickory Decks's product category is Residential Deck Construction Services. Its primary akta.pro industry code is HSAPALAA, Deck Construction & Replacement, with a secondary code of HSAIAJAE, Deck Design & New Deck Construction. Its NAICS code is 42331 and its SIC code is 5211.