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movitale

Full company profile

uuid000v3ao

Namestring
movitale
Legal namestring
Movinglife GmbH
Websiteurl
movitale.de
Company typeenum
Private
Founded yearint
2015
Descriptiontext

movitale is a German direct-to-consumer retailer specialising in premium folding electric mobility scooters, operating under the brand 'movitale | powered by MovingLife'. The company sells the ATTO, ATTO SPORT, and ATTO SPORT MAX scooters (priced €3,490–€4,890) along with more than 25 branded accessories through its Shopify-powered storefront at movitale.de. Its primary customers are adults with permanent or temporary mobility limitations (including conditions such as MS, ALS, and COPD), frequent travelers requiring air-portable devices, and accessibility-conscious stadium and event-goers. Revenues are generated purely through one-time hardware sales with required prepayment; no subscription or recurring revenue streams are evident.

The core technology is centred on a patented 10-second folding mechanism, a split-mode chassis that separates into a 12.5 kg front and 17.5 kg rear section, trolley mode, and an airline-approved 48V lithium battery. Products are classified as Class I medical devices under EU MDD 93/42/EWG and carry EN 12184, ISO 7176-15, SGS, CE, FDA, TSA, and IATA certifications, enabling cabin-luggage air travel. Distribution combines an owned e-commerce channel, a differentiated free at-home test-drive service across Germany, and outbound fulfillment from a Netherlands warehouse via DPD NL and GLS. The legal entity is Movinglife GmbH, headquartered at An der Ihlsbeck 10, 21279 Hollenstedt, with Rafy David serving as Managing Director of both movitale and Movinglife GmbH; the company operates with 1–10 employees and no disclosed external funding.

Short descriptiontext

movitale is the German direct-to-consumer retailer of Movinglife's premium ATTO folding electric mobility scooters, selling via movitale.de and free at-home test drives to mobility-impaired adults, frequent travelers, and stadium-goers.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersHollenstedt, Germany
HQ citystring
Hollenstedt
HQ countrystring
Germany
HQ regionstring
Europe
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
mobility scooters, folding electric scooters, personal mobility, mobility retail, mobility aids
Industry1 code
1E-Mopeds & Light Electric Motorbikes (Consumer)
CodeCRACASAGPrimaryYes
NAICS code1 code
  • Motorcycle, ATV, and All Other Motor Vehicle Dealers441227
SIC code1 code
  • Retail-Nonstore Retailers5960
Product category
Personal Mobility Devices
Social media profiles3 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Mobility Scooter Hardware Sales
TypeHardware Sales
Description

Movitale generates revenue primarily through the one-time sale of folding electric mobility scooters (ATTO, ATTO SPORT, ATTO SPORT MAX) and accessories. All orders must be paid in full in advance, including shipping costs. Accessories include armrests, batteries, bags, cushions, canopies, holders, and replacement parts. No recurring revenue streams are indicated.

movitale.de
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Pricing details4 tiers
1ATTO – Standard folding mobility scooter
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

€3,490.00. Includes standard flight-approved battery with approximately 20 km (12.5 miles) range, 265 lbs (120 kg) max user weight, 4 mph top speed (6 km/h per local regulations).

movitale.de
2ATTO SPORT – Sport variant with higher performance
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

€4,490.00. Up to 10 km/h top speed, 120 kg max user weight, 20 km range, 30 kg total weight, 17.5 kg heaviest part.

movitale.de
3ATTO SPORT MAX – Heavy-duty variant with maximum load capacity
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

€4,890.00. Up to 6 km/h top speed, 136 kg max user weight, 16 km range, split into 12.5 kg front and 17.5 kg rear parts.

movitale.de
4Accessories – Ergonomic and functional add-ons
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Armrests (€399), left-hand throttle kit (€219), rear-view mirror (€69), telescopic assembly (€227.58), charging cable kit (€59), front pouch/tasche (€139), luxury swivel seat (€179), orthopedic backrest (€299), lifting handle (€59), backpack (€219), oxygen bottle holder (€119), Shabbat mechanism (€300), safety belt (€99), seat cushion (€119–€179 leather), phone holder (€59), sun/rain canopy (€699), standard flight battery 20 km (€629), cane/crutch holders (€69), carryall cushion (€179–€239 leather), pet carrier (€179), flight kit transport cover (€299), XL battery 40 km (€899), long knobs (€25).

movitale.de
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Movitale is presented as a retailer of folding electric mobility scooters under the ATTO product line, powered by Movinglife. However, the provided input does not include detailed factual source content describing the company's offerings.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 8 values shown
  • Folding time: 10 seconds for full fold/unfold cycle
+7 more records
Product overview1 text field

Movitale is a German retailer specializing in premium folding electric mobility scooters from Movinglife. The product portfolio centers on three main scooter models: the classic ATTO (€3,490), the sportier ATTO SPORT (€4,490), and the heavy-duty ATTO SPORT MAX (€4,890). All three scooters feature innovative foldable and split-mode designs that allow them to be transported in car trunks, taken on airplanes as carry-on luggage, and converted to trolley mode. The company also offers a comprehensive ecosystem of over 25 accessories including ergonomic options (armrests, swivel seats, orthopedic backrests), lifestyle additions (smartphone holders, backpacks, pet carriers), extended batteries (XL battery up to 40 km range), and travel accessories (flight kits, sun/rain canopy). Additionally, the PhysioLife Beintrainer (leg trainer) supports users with limited mobility in maintaining fitness. The company provides a free home test drive service and is operated by Movinglife GmbH under Managing Director Rafy David.

Product and service1 record
1ATTO Folding Mobility Scooter
CategoryFolding electric mobility scooter
Description

ATTO is a folding electric mobility scooter line referenced in the analysis context. Specific product details are not supported by the provided source content.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
1Movinglife GmbH
Strategic tierCoreTypeTechnology or Integration
Description

Movinglife GmbH is the parent company and product manufacturer of the ATTO folding mobility scooter series. Movitale serves as the authorized German retailer and distributor of Movinglife products, operating under the brand 'movitale | powered by MovingLife'. Movinglife, founded in 2015, has developed the ATTO series over 10 years and is described as the world's leading provider of folding electric mobility scooters, with products available in over 65 countries. Rafy David is the Managing Director of both Movinglife GmbH and movitale.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers8 records
1Kymco Mobility
TypeBroad incumbent
Description

Healthcare/mobility arm of Kymco (the well-known powersports and scooter OEM), manufacturing mobility scooters and power wheelchairs distributed in Europe. Relevant as a large incumbent with overlapping product category and OEM scale advantages.

2TGA Mobility
TypeRegional player
Description

UK-based manufacturer of mobility scooters and powerchairs (Minimo, Breeze). Direct product competitor with strong European brand presence; operates in adjacent geography to Movitale's German market.

3EV Rider
TypeDirect peer
Description

US-based manufacturer/distributor of folding and transportable electric mobility scooters (e.g., Transport series). Closest product-level competitor to the ATTO, selling to end consumers via direct channels and dealers.

4Afikim Electric Vehicles
TypeDirect peer
Description

Israeli manufacturer of personal mobility scooters (Afiscooter line) sold globally through distributors. Comparable as a maker of premium seated electric mobility vehicles competing in the same consumer/medical-device category.

5Triaxe Mobility
TypeEmerging player
Description

Specialist in compact folding mobility scooters targeting travel and active-user use cases. Highly comparable product positioning to ATTO with a similar focus on portability and airline-friendliness.

6Pride Mobility Products
TypeBroad incumbent
Description

One of the largest US-based manufacturers of mobility scooters (Go-Go, Jazzy, Revo) and power chairs. Overlaps with Movitale/ATTO in the consumer mobility-scooter category but operates a much broader portfolio via established dealer networks.

7Drive DeVilbiss Healthcare (Drive Medical)
TypeBroad incumbent
Description

Diversified medical equipment manufacturer and distributor with a substantial mobility-scooter line (Bobcat, Spitfire, Ventura). Competes in the same end-customer category but with broader product breadth and global distribution.

8Heartway Medical Products
TypeEmerging player
Description

Taiwanese maker of power chairs, mobility scooters, and recreational power vehicles sold internationally through distributors. Comparable as an Asian-OEM competitor in portable mobility scooters with similar go-to-market via regional resellers.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature10 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance8 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

movitale

Personal Mobility Devicesmovitale.de

movitale is the German direct-to-consumer retailer of Movinglife's premium ATTO folding electric mobility scooters, selling via movitale.de and free at-home test drives to mobility-impaired adults, frequent travelers, and stadium-goers.

What movitale does

movitale is a German direct-to-consumer retailer specialising in premium folding electric mobility scooters, operating under the brand 'movitale | powered by MovingLife'. The company sells the ATTO, ATTO SPORT, and ATTO SPORT MAX scooters (priced €3,490–€4,890) along with more than 25 branded accessories through its Shopify-powered storefront at movitale.de. Its primary customers are adults with permanent or temporary mobility limitations (including conditions such as MS, ALS, and COPD), frequent travelers requiring air-portable devices, and accessibility-conscious stadium and event-goers. Revenues are generated purely through one-time hardware sales with required prepayment; no subscription or recurring revenue streams are evident.

The core technology is centred on a patented 10-second folding mechanism, a split-mode chassis that separates into a 12.5 kg front and 17.5 kg rear section, trolley mode, and an airline-approved 48V lithium battery. Products are classified as Class I medical devices under EU MDD 93/42/EWG and carry EN 12184, ISO 7176-15, SGS, CE, FDA, TSA, and IATA certifications, enabling cabin-luggage air travel. Distribution combines an owned e-commerce channel, a differentiated free at-home test-drive service across Germany, and outbound fulfillment from a Netherlands warehouse via DPD NL and GLS. The legal entity is Movinglife GmbH, headquartered at An der Ihlsbeck 10, 21279 Hollenstedt, with Rafy David serving as Managing Director of both movitale and Movinglife GmbH; the company operates with 1–10 employees and no disclosed external funding.

movitale firmographics

Firmographics
Name
movitale
Legal name
Movinglife GmbH
Website
https://movitale.de
Company type
Private
Founded year
2015
Operating status
Operating
Headcount range
1–10 employees
Short description
movitale is the German direct-to-consumer retailer of Movinglife's premium ATTO folding electric mobility scooters, selling via movitale.de and free at-home test drives to mobility-impaired adults, frequent travelers, and stadium-goers.
Ownership category
akta.pro rank

movitale industry classification

Industry
Product category
Personal Mobility Devices
NAICS
Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227)
SIC
Retail-Nonstore Retailers (5960)
akta.pro primary industry
E-Mopeds & Light Electric Motorbikes (Consumer) (CRACASAG)

Keywords

  • Mobility scooters
  • Folding electric scooters
  • Personal mobility
  • Mobility retail
  • Mobility aids

Where movitale is headquartered

Location

Headquarters

HQ city
Hollenstedt
HQ country
Germany
HQ region
Europe

Offices2 records

Markets served

movitale business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing

Revenue model

  1. Mobility Scooter Hardware Sales: Movitale generates revenue primarily through the one-time sale of folding electric mobility scooters (ATTO, ATTO SPORT, ATTO SPORT MAX) and accessories. All orders must be paid in full in advance, including shipping costs. Accessories include armrests, batteries, bags, cushions, canopies, holders, and replacement parts. No recurring revenue streams are indicated.

Pricing tiers

ModelBillingPrice
One time/ perpetual licensePay-as-you-goATTO – Standard folding mobility scooter
One time/ perpetual licensePay-as-you-goATTO SPORT – Sport variant with higher performance
One time/ perpetual licensePay-as-you-goATTO SPORT MAX – Heavy-duty variant with maximum load capacity
One time/ perpetual licensePay-as-you-goAccessories – Ergonomic and functional add-ons

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

movitale product offering

Product offering

Core offering

Movitale is presented as a retailer of folding electric mobility scooters under the ATTO product line, powered by Movinglife. However, the provided input does not include detailed factual source content describing the company's offerings.

Product overview

Movitale is a German retailer specializing in premium folding electric mobility scooters from Movinglife. The product portfolio centers on three main scooter models: the classic ATTO (€3,490), the sportier ATTO SPORT (€4,490), and the heavy-duty ATTO SPORT MAX (€4,890). All three scooters feature innovative foldable and split-mode designs that allow them to be transported in car trunks, taken on airplanes as carry-on luggage, and converted to trolley mode. The company also offers a comprehensive ecosystem of over 25 accessories including ergonomic options (armrests, swivel seats, orthopedic backrests), lifestyle additions (smartphone holders, backpacks, pet carriers), extended batteries (XL battery up to 40 km range), and travel accessories (flight kits, sun/rain canopy). Additionally, the PhysioLife Beintrainer (leg trainer) supports users with limited mobility in maintaining fitness. The company provides a free home test drive service and is operated by Movinglife GmbH under Managing Director Rafy David.

Differentiator

Problem solved

Functional benefit

Products and services

  • ATTO Folding Mobility Scooter ATTO is a folding electric mobility scooter line referenced in the analysis context. Specific product details are not supported by the provided source content.

Quantifiable outcome

  • Folding time: 10 seconds for full fold/unfold cycle
  • +7 more outcomes

Companies that use movitale

Customer profile

Named customers3 records

Segments3 records

Ideal customer profiles1 record

movitale technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature10 records

movitale partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Movinglife GmbHcoreTechnology or IntegrationMovinglife GmbH is the parent company and product manufacturer of the ATTO folding mobility scooter series. Movitale serves as the authorized German retailer and distributor of Movinglife products, operating under the brand 'movitale | powered by MovingLife'. Movinglife, founded in 2015, has developed the ATTO series over 10 years and is described as the world's leading provider of folding electric mobility scooters, with products available in over 65 countries. Rafy David is the Managing Director of both Movinglife GmbH and movitale.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

movitale competitors and assessment

Company assessment

Broad incumbents

  • Kymco Mobility: Healthcare/mobility arm of Kymco (the well-known powersports and scooter OEM), manufacturing mobility scooters and power wheelchairs distributed in Europe. Relevant as a large incumbent with overlapping product category and OEM scale advantages.
  • Pride Mobility Products: One of the largest US-based manufacturers of mobility scooters (Go-Go, Jazzy, Revo) and power chairs. Overlaps with Movitale/ATTO in the consumer mobility-scooter category but operates a much broader portfolio via established dealer networks.
  • Drive DeVilbiss Healthcare (Drive Medical): Diversified medical equipment manufacturer and distributor with a substantial mobility-scooter line (Bobcat, Spitfire, Ventura). Competes in the same end-customer category but with broader product breadth and global distribution.

Regional players

  • TGA Mobility: UK-based manufacturer of mobility scooters and powerchairs (Minimo, Breeze). Direct product competitor with strong European brand presence; operates in adjacent geography to Movitale's German market.

Direct peers

  • EV Rider: US-based manufacturer/distributor of folding and transportable electric mobility scooters (e.g., Transport series). Closest product-level competitor to the ATTO, selling to end consumers via direct channels and dealers.
  • Afikim Electric Vehicles: Israeli manufacturer of personal mobility scooters (Afiscooter line) sold globally through distributors. Comparable as a maker of premium seated electric mobility vehicles competing in the same consumer/medical-device category.

Emerging players

  • Triaxe Mobility: Specialist in compact folding mobility scooters targeting travel and active-user use cases. Highly comparable product positioning to ATTO with a similar focus on portability and airline-friendliness.
  • Heartway Medical Products: Taiwanese maker of power chairs, mobility scooters, and recreational power vehicles sold internationally through distributors. Comparable as an Asian-OEM competitor in portable mobility scooters with similar go-to-market via regional resellers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

movitale social profiles

Digital presence

movitale compliance and trust

Trust signal

Compliance8 records

movitale financial estimates

Financial estimate

Revenue estimate

Valuation estimate

movitale leadership team

Management profile

Number of profiles

movitale funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

movitale M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about movitale

What does movitale do?

Movitale is presented as a retailer of folding electric mobility scooters under the ATTO product line, powered by Movinglife. However, the provided input does not include detailed factual source content describing the company's offerings.

Is movitale a public or private company?

movitale is a private company. It is classified as unknown and is currently operating.

When was movitale founded?

movitale was founded in 2015. It employs 1 to 10 people.

Where is movitale based?

movitale is headquartered in Hollenstedt, Germany, in the Europe region.

How does movitale make money?

One revenue line is on record: mobility Scooter Hardware Sales.

Who are movitale's main competitors?

Broad incumbents on record are Kymco Mobility, Pride Mobility Products and Drive DeVilbiss Healthcare (Drive Medical). TGA Mobility is listed as a regional player. Direct peers are EV Rider and Afikim Electric Vehicles. Emerging players are Triaxe Mobility and Heartway Medical Products.

Does movitale have an API?

No public API is recorded for movitale.

What industry is movitale in?

movitale's product category is Personal Mobility Devices. Its primary akta.pro industry code is CRACASAG, E-Mopeds & Light Electric Motorbikes (Consumer). Its NAICS code is 441227 and its SIC code is 5960.

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