Ceramica
Ceramica Inc. is a family-owned Indianapolis wholesale manufacturer, founded in 1988, that uses sandblasting and laser engraving to produce engraved masonry and stone products—including address markers, fundraising bricks, memorials, and signage—for masonry distributors, builders, fundraising organizations, funeral homes, and individual consumers across the United States.
- Company typePrivate
- Founded1988
- HeadquartersIndianapolis, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Ceramica does
Ceramica Inc. is a family-owned wholesale manufacturer of engraved masonry and stone building materials, founded in 1988 in Indianapolis, Indiana, and currently operated by third-generation owners Zack and Shana Light. The company applies sandblasting and laser engraving to substrates including granite, brick, and porcelain to produce address markers, fundraising bricks, memorials, and custom signage, operating from a 13,600 sq ft production facility capable of 100+ address stones per day.
The company's product portfolio spans four categories: address stones (typically same-day shipping, with porcelain Address Tiles at $30-$55), granite memorials (starting at $70, with 10-15 business-day lead times versus a stated industry average of 180 days), fundraising bricks (including the acquired Fundraising Brick line), and custom signage. The portfolio has been extended under current ownership with Keepstone temporary memorials and the porcelain Address Tile line.
Ceramica serves a diversified customer base through three channels: a primary B2B wholesale network of masonry distributors and builders, direct e-commerce and installer-referral partnerships, and retail walk-in traffic. End customers include masonry supply houses, fundraising organizations, funeral homes, individual homeowners, and named institutions such as the Indiana Basketball Hall of Fame, Butler University, North Greenville University, and CHAMP Camp. The business model is unit-sale driven across multiple price tiers, with no disclosed subscription or recurring-revenue component.
Ceramica firmographics
Firmographics- Name
- Ceramica
- Legal name
- Ceramica, Inc.
- Website
- https://ceramicainc.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ceramica Inc. is a family-owned Indianapolis wholesale manufacturer, founded in 1988, that uses sandblasting and laser engraving to produce engraved masonry and stone products—including address markers, fundraising bricks, memorials, and signage—for masonry distributors, builders, fundraising organizations, funeral homes, and individual consumers across the United States.
- Ownership category
- akta.pro rank
Ceramica industry classification
Industry- Product category
- Engraved Stone & Masonry Products
- NAICS
- Clay Building Material and Refractories Manufacturing (327120), Clay Product and Refractory Manufacturing (3271)
- SIC
- Cut Stone & Stone Products (3281)
- akta.pro primary industry
- Granite Quarrying & Dimension Stone Fabrication (IMAKAHAD)
- akta.pro secondary industries
- Limestone Quarrying (Industrial & Construction Grade) (IMAKAHAC), Clay Bricks (Facing & Common) (IMADABAA)
Keywords
Where Ceramica is headquartered
LocationHeadquarters
- HQ city
- Indianapolis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Ceramica business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Engraved Masonry Products: One-time sale of engraved stone products including address markers, fundraising bricks, memorials, and custom signage. Products are sold directly to end customers and through distribution partners who resell to their customer base.
- Limestone Building Materials: Custom-produced limestone building supplies including caps and sills, priced to order with volume discounts. Lead times of 5-10 business days for premium Indiana limestone products.
- Fundraising Brick Campaigns: White-glove service for fundraising brick campaigns including project consultation, brick materials, design, and coordination with installation contractors. Organizations pay for custom engraved bricks used in fundraising installations.
- Address Tiles (Porcelain): Frost-proof porcelain address tiles sold at unit pricing ($30-$55 per tile), featuring customizable styles, textures, and colors. Direct e-commerce sales to homeowners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Address Tiles - Matte Black/White/Stone Gray |
| Unit Pricing | Pay-as-you-go | Engraved Granite Memorials |
| Other | Pay-as-you-go | Limestone Building Materials |
| Other | Multi-year contract | Fundraising Brick Campaigns |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Ceramica product offering
Product offeringCore offering
Ceramica manufactures engraved stone and brick masonry products using sandblasting (and laser engraving via its Fundraising Brick acquisition) at its 13,600 ft² Indianapolis facility. Core offerings span address stones and porcelain tiles, fundraising bricks and pavers, granite and Adair Stone memorials (including Keepstone temporary memorials), custom limestone entrance signage, premium Indiana limestone caps and sills, and bespoke engraved specialty projects for distribution partners, builders, fundraising organizations, and funeral homes nationwide.
Product overview
Ceramica is a wholesale manufacturer of engraved masonry and stone building materials founded in 1988 and headquartered in Indianapolis. The company operates a 13,600ft² production facility and offers a portfolio of interlocking product lines unified by sandblasting and laser engraving craftsmanship: Address Stones & Tiles (Indiana limestone address markers and porcelain tiles), Fundraising Brick (laser-engraved pavers and alternative materials for campaigns), Memorials & Decor (granite headstones, Adair Stone memorials, river rocks, and Keepstone temporary memorials), Custom Signage (large-scale limestone and porcelain entrance signs), Limestone Building Materials (caps, sills, and custom-cut Indiana limestone), and Special Projects (custom engraving on various materials). The 2025 acquisition of Fundraising Brick expanded their product offerings and production capacity.
Differentiator
Problem solved
Functional benefit
Products and services
- Address Stones & Tiles
Quantifiable outcome
- 10-15 business days granite memorial delivery vs. 180 days industry average
- +3 more outcomes
Companies that use Ceramica
Customer profileNamed customers6 records
Segments7 records
Ideal customer profiles5 records
Ceramica technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Ceramica partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Fundraising BrickcoreCeramica acquired Fundraising Brick, a provider of laser-engraved brick and fundraising solutions. The acquisition allows Ceramica to expand its product offerings and production capacity. The companies continue to operate as separate entities under the continued leadership of Zack and Shana Light.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Ceramica competitors and assessment
Company assessmentBroad incumbents
- Matthews International: Matthews International operates a large Memorialization segment producing bronze and granite memorials, cremation products, and related signage. It is comparable to Ceramica as a memorial products manufacturer but is a broad diversified incumbent serving national accounts, whereas Ceramica focuses on custom engraved masonry.
- Rock of Ages: Rock of Ages is a large, vertically integrated granite quarrying and memorial/monument company. It is comparable to Ceramica in the memorial product category but operates at significantly greater scale, with broader offerings including standard cemetery monuments where Ceramica competes only in the engraved/custom niche.
Direct peers
- Pioneer Memorials: Pioneer Memorials is a custom memorial and monument company producing engraved granite and stone markers. It directly overlaps Ceramica's Memorials & Decor product line in product type, customer base (funeral homes, families), and custom engraving value proposition, though typically with longer lead times.
- Bricks Inc. Bricks Inc. is an engraved brick and paver fundraising company serving schools, churches, and nonprofit organizations. It directly competes with Ceramica's Fundraising Brick line in the same laser/sandblast engraved paver fundraising use case, with comparable products and customer segments.
- Salado StoneWorks: Salado StoneWorks is a custom stone engraving and fabrication company producing address stones, signage, and architectural stone products. It directly competes with Ceramica's Address Stones, Custom Signage, and Special Projects lines in custom engraved limestone and similar stone products.
- Whitehouse Memorials: Whitehouse Memorials produces custom granite and stone grave markers and memorials for funeral homes and families. It is comparable to Ceramica as a small-to-mid custom memorial manufacturer with similar product type, distribution model, and target customer base.
- Lancaster Laser Engraving: Lancaster Laser Engraving produces laser-engraved bricks, tiles, and custom signage for fundraising campaigns and commercial customers. It directly overlaps Ceramica's Fundraising Brick line and parts of the address tile and signage products, using a competing laser-based engraving process.
Market position
Strengths1 record
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Ceramica financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ceramica leadership team
Management profileNumber of profiles
Profiles8 records
Ceramica funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ceramica M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ceramica
What does Ceramica do?
Ceramica manufactures engraved stone and brick masonry products using sandblasting (and laser engraving via its Fundraising Brick acquisition) at its 13,600 ft² Indianapolis facility. Core offerings span address stones and porcelain tiles, fundraising bricks and pavers, granite and Adair Stone memorials (including Keepstone temporary memorials), custom limestone entrance signage, premium Indiana limestone caps and sills, and bespoke engraved specialty projects for distribution partners, builders, fundraising organizations, and funeral homes nationwide.
Is Ceramica a public or private company?
Ceramica is a private company. It is classified as family owned and is currently operating.
When was Ceramica founded?
Ceramica was founded in 1988. It employs 11 to 50 people.
Where is Ceramica based?
Ceramica is headquartered in Indianapolis, United States, in the North America region.
How does Ceramica make money?
Four revenue lines are on record. Engraved Masonry Products are the primary driver. The others are limestone Building Materials, fundraising Brick Campaigns and address Tiles (Porcelain).
Who are Ceramica's main competitors?
Broad incumbents on record are Matthews International and Rock of Ages. Direct peers are Pioneer Memorials, Bricks Inc., Salado StoneWorks, Whitehouse Memorials and Lancaster Laser Engraving.
Does Ceramica have an API?
No public API is recorded for Ceramica.
What industry is Ceramica in?
Ceramica's product category is Engraved Stone & Masonry Products. Its primary akta.pro industry code is IMAKAHAD, Granite Quarrying & Dimension Stone Fabrication, with a secondary code of IMAKAHAC, Limestone Quarrying (Industrial & Construction Grade). Its NAICS code is 327120 and its SIC code is 3281.