3 Mountains

What 3 Mountains does

Brasserie 3 Monts is a privately-held, family-owned craft brewery headquartered in Saint-Sylvestre-Cappel, in the French Flanders region of northern France near the Belgian border. Founded in 1920 by Rémy Ricour and now operated by the fourth generation of the Ricour family, it is described in the input material as the last historic brewery in French Flanders to have maintained continuous activity since its creation. The brewery employs 11-50 people and produces a portfolio of five beer brands — 3 Monts (the flagship line of blondes, triples, ambrées, IPAs and saisons), Héritage (heritage-grain beers), Du Moulin (locally-hopped lagers), Houthakker (hop-forward styles) and Brassins Éphémères (seasonal limited editions) — using traditional high-fermentation methods and a proprietary yeast recipe maintained as a family trade secret. Notable technical components include a modernized 2020 packaging line capable of 12,000 bottles per hour and the brand-defining cork agraffe closure system refined in 2021.

Revenue is generated through three primary channels: a direct-to-consumer e-commerce boutique on 3monts.fr selling beer, branded merchandise (apparel, glassware, bar mats, ethylotests), and a published book on Flemish brewing history (€24.90); a physical retail boutique at the brewery site; and a regional B2B on-tap keg (20L) business targeting the CHR/Horeca sector (cafés, hotels, restaurants), supplemented by free tap-rental services for events. Pricing is unit-based across SKUs (e.g., Du Moulin Luxe at €2.35/bottle, Du Moulin Cascade organic at €3.50, 3 Monts Saison from €1.75, sweatshirts at €30, glasses at €3.50) with a 6-piece minimum on bottles and glassware. Distribution is concentrated in French Flanders, with delivery across France via Chronopost and payments processed through Crédit du Nord / Clic & Pay. Complementary revenue streams include guided brewery tours operated in partnership with the Destination Cœur de Flandre tourism office. The business has no external investors, no parent company, no public listing and no disclosed funding rounds; its principal intangible assets are the EPV state label (obtained May 2022, the first awarded to a French brewery) and four generations of brand heritage.

Name

3 Mountains

Legal name

3 MONTS

Website

https://3monts.fr

Company type

Private

Founded year

1920

Operating status

Operating

Headcount range

11–50 employees

Short description

Brasserie 3 Monts is a fourth-generation, family-owned French craft brewery founded in 1920 in Saint-Sylvestre-Cappel, producing five beer brands and merchandise via direct-to-consumer e-commerce, a regional HORECA on-tap channel, and brewery tours.

Ownership category

akta.pro rank

Product category

Craft Brewery

NAICS

Breweries (31212), Beer and Ale Merchant Wholesalers (424810)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Packaging & Production Breweries (Limited/No On-site Service) (THAFALAB)

akta.pro secondary industry

Beer, Brewery & Craft Beverage Tastings (THAJAGAE)

Keywords

• Craft brewery
• Artisanal beer
• Flemish beer
• Bottled beer
• Beer merchandise

Headquarters

HQ city

Saint-sylvestre-cappel

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Beer Sales: Primary revenue from selling bottled, canned, and kegged beer under multiple brand portfolios (3 Monts, Héritage, Du Moulin, Houthakker, Brassins Éphémères) through e-commerce and retail channels.
2. Merchandise and Accessories: Sales of branded merchandise including sweatshirts, t-shirts, hats, bar mats, glasses, and beer taps.
3. Book Sales: Sale of the book 'Brasseries de Flandre' documenting the history of breweries in French Flanders, priced at €24.90.
4. Beer Tap Rental: Free loan of beer taps with purchase of 20L kegs for events, generating revenue through keg sales while providing equipment as a service incentive.
5. Brewery Visits: Revenue from guided brewery tours in partnership with Destination Cœur de Flandre tourism office, including history, hop cultivation, brewing methods, and tastings.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Brasserie 3 Monts is a family-owned French brewery founded in 1920 that produces and sells artisanal Flemish beers under multiple brand portfolios (3 Monts, Héritage, Du Moulin, Houthakker, and seasonal Brassins Éphémères). The company sells bottled, canned, and kegged beer, along with branded merchandise (apparel, glassware, accessories), a published book on Flemish brewing, and offers professional beer tap rentals for events and guided brewery tours.

Product overview

Brasserie 3 Monts is a traditional French brewery offering five distinct beer brands: the flagship 3 Monts (blonde, triple, ambrée, IPA, saison), Héritage (traditional recipes with heritage grains), Du Moulin (terroir-driven with locally-grown hops), Houthakker (bold hop-forward styles), and seasonal Brassins Éphémères. The brewery also sells branded merchandise including apparel, bar accessories, glassware, breathalyzers, and published books. Services include professional keg tap rentals for events and guided brewery tours. Founded in 1920, it is the last historic brewery of French Flanders to have continuously operated, now in its 4th generation of the Ricour family.

Differentiator

Problem solved

Functional benefit

Brands

• 3 Monts: Core beer brand producing blonde, ambrée, IPA, and saison varieties in the Flanders tradition.
• Héritage
• Du Moulin
• Houthakker
• Brassins Éphémères

Products and services

• 3 Monts Beer Brand (Blonde, Triple, Ambrée, IPA, Saison)
• Héritage Beer Line (Blonde, Triple)
• Du Moulin Beer Range (Luxe, Cascade, Bock)
• Houthakker Beers (Session IPA, Pale Ale, Blanche)
• Brassins Éphémères (Seasonal Limited Editions)
• 20L Professional Beer Kegs
• Beer Tap Rental Service (Tireuse à Bière)

Quantifiable outcome

• Production capacity doubled from 6,500 to 12,000 bottles per hour after 2020 modernization
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Destination Cœur de FlandrecoreStrategic or Co-development PartnerPartnership with local tourism office for organizing and conducting brewery visits. The office handles booking and promotion of industrial tourism experiences including guided tours through brewing facilities, history presentations, hop cultivation demonstrations, brewing method explanations, and beer tastings.
• Miam TechminorStrategic or Co-development PartnerCollaboration with this Lille-based startup for recipe development, particularly for the Saint Patrick's Day chicken recipe video content featuring 3 Monts Cuivrée beer.
• Estaminet Le Kerk Hoek (Terdeghem)minorStrategic or Co-development PartnerRegional restaurant that creates beer and food pairing recipes, including the Waterzoï de poisson recipe using 3 Monts Saison or Luxe Du Moulin.
• Damien LaforceminorStrategic or Co-development PartnerProfessional chef who creates beer pairing recipes for the brewery's blog, including Turbot, ravioles de lièvre, pickles, and granité recipes featuring various 3 Monts beer styles.
• Le Sommelier - BailleulminorStrategic or Co-development PartnerRestaurant in Bailleul that collaborates on the 'Houblon & Papilles' beer and food pairing series, creating recipes like carré de veau with 3 Monts Triple.
• Editions du ChêneminorOthersPublisher of 'Brasseries de Flandre' book sold through the brewery's boutique, written by Marie-Hélène Chaplain with contributions from Hubert Bogaert.
• ChronopostminorOthersDelivery service provider for online orders, handling shipment within 2-3 working days.
• Crédit du Nord / Clic & PayminorOthersBanking partner for secure online payment processing through their 'Clic & Pay' service, accepting credit cards, PayPal, Apple Pay, and Google Pay.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Brasserie Castelain: Independent French brewery in Hauts-de-France producing artisanal ales with comparable heritage narrative, family-ownership structure, and DTC plus HORECA distribution model in the same broader Nord region.
• Brasserie La Choulette: A French independent family-owned brewery producing traditional bière de garde with multi-channel distribution and strong regional identity. Directly comparable as a French heritage craft brewery competing on artisanal positioning.
• Brasserie Thiriez: A French craft brewery in Nord-Pas-de-Calais producing artisanal beers with comparable regional heritage focus, e-commerce DTC channel, and small-batch limited-edition releases analogous to Brassins Éphémères.
• Brasserie de Silly: A long-running independent Belgian/Flanders-region family brewery producing traditional ales with comparable heritage positioning, multi-channel distribution (DTC, HORECA, retail), and emphasis on regional identity. Most directly comparable in size, heritage narrative, and product mix.

Regional players

• Brasserie d'Orval (Abbaye Notre-Dame d'Orval): Belgian Trappist brewery with comparable heritage/tradition positioning and strong HORECA presence across the Flanders-Belgium border region. Indirect competitor for heritage beer drinkers in French Flanders and Belgian cross-border HORECA accounts.

Broad incumbents

• Duvel Moortgat: Larger Belgian specialty brewer with adjacent Belgian/Flemish heritage positioning and an owned craft portfolio (Vedett, Chouffe, Liefmans). Competes in on-trade Belgian-style ale segments and represents the broader-incumbent strategic option a family brewery might consider partnering with or selling to.
• Kronenbourg (Carlsberg Group): Dominant French mainstream brewer and owner of 1664 and other heritage brands. Represents the broader competitive context and counter-positioning against which 3 Monts' artisanal and regional differentiation is sold to consumers and HORECA buyers.
• Heineken France: National brewer with extensive craft and heritage portfolio (including Affligem, Desperados). Competes for HORECA tap handles and retail shelf space across France, including in French Flanders.

Emerging players

• Brasserie 2bis: A French craft brewery producing hop-forward and experimental beers with comparable DTC and HORECA channels. Smaller and newer than 3 Monts but competes for craft-oriented drinkers in France.

Others

• Destination Cœur de Flandre: Regional tourism office that is already a strategic partner for brewery tours and tastings. Relevant as an ecosystem partner for the experiential/tourism revenue stream and as a channel for cultural-tourism-driven demand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Brasserie3MONTS
• Instagraminstagram.com/3monts_brewer
• Xx.com/biere3monts
• LinkedInlinkedin.com/company/brasserie-3-monts

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 3 Mountains