Pacific Appraisal Associates

What Pacific Appraisal Associates does

Pacific Appraisal Associates, PLLC is a privately held real estate appraisal and consulting firm headquartered at 37 S Wenatchee Ave in Wenatchee, Washington. Founded in 1968 as Johnson's Real Estate by A. Scott Johnson, MAI and Dennis Johnson, MAI, the firm was renamed Pacific Appraisal Associates following the founder's retirement and was acquired by co-owners Kirk Dosser and Brian Vincent in 2006. The firm provides commercial and residential real estate appraisal services, with commercial coverage spanning a 12-county region of North Central Washington (from the Canadian border to the Oregon border) and residential coverage focused on Chelan and Douglas counties.

The firm's service portfolio includes commercial property appraisals (office, retail, industrial, agricultural, multi-family, hospitality, government facilities, and specialty properties), residential appraisals, litigation support and expert witness services, eminent domain valuation, estate planning, environmental assessments, tax assessment reviews, rent studies, forensic valuation, and IRS valuation. It also publishes monthly Real Estate Snapshot Reports for the Wenatchee, Cashmere, and Leavenworth markets as a market presence tool. The underlying technology consists of standard real estate valuation databases and analytical tools used to research, develop, report, and defend valuations; no proprietary software platform or AI-enabled product is indicated.

The firm operates a professional services revenue model, billing per assignment on a quote-based, non-publicly-disclosed basis. Its client base is diversified across individuals, large and small businesses, accountants, attorneys, Realtors, school districts, financial institutions, and government agencies including public utility districts. The team comprises 4 appraisers, including two MAI-designated co-owners, with distribution handled through direct client relationships and referrals rather than a structured sales motion. There is no indication of venture capital, private equity, or institutional investment backing.

Name

Pacific Appraisal Associates

Legal name

Pacific Appraisal Associates, PLLC

Website

https://pacapp.com

Company type

Private

Founded year

1968

Operating status

Operating

Headcount range

1–10 employees

Short description

Pacific Appraisal Associates is a privately held real estate appraisal and consulting firm in Wenatchee, Washington, providing commercial and residential valuation, litigation support, and consulting services across North Central Washington. It serves individuals, businesses, attorneys, financial institutions, and government agencies.

Ownership category

akta.pro rank

Product category

Real Estate Appraisal Services

NAICS

Offices of Real Estate Appraisers (531320), Other Activities Related to Real Estate (531390)

SIC

Real Estate (6500), Services-Management Consulting Services (8742)

akta.pro primary industry

Real Estate Valuation & Appraisal (BPAHANAC)

akta.pro secondary industries

Real Estate Valuation & Appraisal (commercial/residential) (FSAEAHAJ), Commercial Property Appraisal (BPAJAKAB), Residential Property Appraisal (BPAJAKAA)

Keywords

• Real estate appraisal
• Property valuation services
• Commercial real estate appraisal
• Residential real estate appraisal
• Litigation support services

Headquarters

HQ city

Wenatchee

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Appraisal Services: Professional real estate appraisal services provided on a per-assignment basis for commercial and residential properties. Services include valuation, litigation support, consultation, eminent domain, estate planning, environmental assessments, tax assessment, rent studies, forensic valuation, fire loss, insurance, corridor studies, IRS valuation, and partial interest valuation.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Pacific Appraisal Associates provides commercial and residential real estate appraisal and consulting services across North Central Washington. Its commercial appraisal practice serves a 12-county region, while its residential practice covers Chelan and Douglas counties, supplemented by litigation support, expert testimony, consultation, and monthly market snapshot reports.

Product overview

Pacific Appraisal Associates is a real estate appraisal and consulting firm operating in North Central Washington. The company offers two core service lines: Commercial Real Estate Appraisal covering a 12-county region, and Residential Real Estate Appraisal serving Chelan and Douglas counties. These core offerings are supplemented by specialized services including litigation support, appraisal review, consultation, eminent domain valuation, estate planning, and market snapshot reports. The product portfolio operates as a unified service offering with no modular pricing or separate platform structure.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial Real Estate Appraisal Expert commercial real estate appraisal services covering office buildings, retail, industrial, warehouses, agricultural property, multi-family, hotels, resorts, government facilities, historical buildings, medical facilities, auto service stations, and other commercial property types throughout North Central Washington's 12-county region.
• Residential Real Estate Appraisal Residential real estate appraisals of primary residences, cabins, recreational homes, multi-family properties, condominiums, lots, and land parcels of all sizes in Chelan and Douglas counties, including communities such as Cashmere, Chelan, East Wenatchee, Leavenworth, and Wenatchee.
• Litigation and Appraisal Review Services

Quantifiable outcome

• Hundreds of satisfied clients served

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Valbridge Property Advisors: National network of independently owned commercial and residential appraisal offices with MAI-designated leadership. Highly comparable to Pacific Appraisal because both compete for the same credentialed, complex-assignment work and rely on local market expertise plus institutional client relationships.
• Integra Realty Resources: National commercial real estate appraisal and consulting firm specializing in litigation support, eminent domain, and complex assignments. Comparable to Pacific Appraisal for its MAI bench, courtroom-grade work, and diversification across property types.

Broad incumbents

• Newmark Valuation & Advisory: Global commercial real estate services firm with an active valuation and advisory group serving lenders, owners, and the legal community. Comparable as a competitor on institutional and litigation appraisal work, with far greater geographic coverage.
• Colliers International (Valuation & Advisory): Global real estate services firm with valuation and advisory services for commercial and specialty assets. Comparable to Pacific Appraisal in serving lenders, attorneys, and government with credentialed appraisal work, but at significantly broader scale.
• CBRE (Valuation & Advisory Services): Largest global commercial real estate services firm with a dedicated VAS practice covering appraisal, litigation, and consulting. Overlaps directly with Pacific Appraisal on MAI-led, court-defensible valuations for institutional and government clients.
• Cushman & Wakefield (Valuation & Advisory): Global commercial real estate services firm with a large valuation and advisory practice. Overlaps with Pacific Appraisal on institutional-grade commercial assignments but operates at much greater scale and geographic breadth, offering relevant competitive context.
• JLL (Capital Markets Valuation): Global real estate services firm with a substantial valuation and appraisal advisory group serving lenders, investors, and owners. Comparable as a competitor for complex institutional and litigation work, though JLL's portfolio is far broader than Pacific Appraisal's regional niche.

Others

• Appraisal Institute: Global professional association that grants the MAI designation central to Pacific Appraisal's value proposition. Relevant as the credentialing body whose standards and continuing education shape the firm's service quality and market positioning.

Emerging players

• Bowery Valuation: Tech-enabled commercial appraisal firm using proprietary software and standardized workflows to accelerate report delivery. Comparable to Pacific Appraisal as a competitor for commercial and multifamily assignments, though differentiated by its technology-first delivery model.

Regional players

• Halford Busby: Mid-size commercial real estate appraisal and consulting firm serving clients across multiple states. Comparable to Pacific Appraisal as a similarly sized, MAI-led regional appraisal practice with a litigation and consulting orientation.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/pacific-appraisal-associates

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pacific Appraisal Associates