What Innoval Systems Solutions does

INNOVAL is a French agricultural cooperative (Société Coopérative Agricole à capital variable) headquartered in Noyal-sur-Vilaine, Brittany, providing integrated livestock services to 30,000 farmer-members across 28 French departments. The cooperative employs 1,970 people organized through regional agencies, subsidiaries, and partner organizations including SYNETICS (European genetic creation), Capgènes (goat genetics), and GEN'France. The offering spans dairy, beef, and goat operations with a vertically integrated portfolio: genetics across 14+ dairy breeds and 15 beef breeds (semen, embryos, polled genetics, sexed semen), reproduction services (AI, ultrasound, embryo transfer, synchronization), milk performance monitoring, bovine and caprine health, nutritional advisory with on-farm forage analysis (AgriNIR), building/facility consulting, and farmer training. Digital tools include the iCownect platform, Neo monitoring, MSR renewal-strategy software with ISEL calculation, and Prévisionnel Maïs corn silage forecasting.

Revenue is generated through a hybrid model combining membership contributions, recurring service contracts (e.g., nitrogen tank subscriptions at €196-€420/year), unit-priced genetic and equipment sales (semen doses, €755 nitrogen tanks, AI equipment, ultrasound services), consulting engagements, and cattle commercialization through subsidiary Ouest Genis' (15,000+ head annually). Distribution relies primarily on direct field sales via 1,970 employees, supplemented by subsidiary channels (Farago Bretagne, ITK, New Medria, Labogena, SOFAR France, Fenvia Livestock, Evolution Iberica in Spain) and partner cooperatives. Key sub-brands include MSR (renewal strategy visits), Fertimax (fertility), Neo (monitoring), FIDEO (loyalty), and the polled Gamme Sans Cornes line. Leadership rests with Director General Yann Lecointre, supported by Directors of Cooperative Life/Communication and functional managers across reproduction and autopsy services.

Name

Innoval Systems Solutions

Legal name

INNOVAL, Société Coopérative Agricole à capital variable

Website

https://innoval.com

Company type

Private

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

INNOVAL is a French farmer-owned cooperative employing 1,970 people to deliver integrated livestock services — genetics, reproduction, health, nutrition, building consulting, and digital tools — to 30,000 dairy, beef, and goat farmer-members across 28 French departments.

Ownership category

akta.pro rank

Product category

Livestock Breeding and Farm Services

NAICS

Animal Production and Aquaculture (112)

SIC

Agricultural Services (700), Agricultural Prod-Livestock & Animal Specialties (200)

akta.pro primary industry

Breeding Program Design & Genetic Consulting (Mating Plans, EPD/Index Selection) (AFACAEAD)

akta.pro secondary industries

Genetic Trait Selection (e.g., polled, disease resistance) Services (AFAEAJAJ), Genetic Testing & Genomic Profiling Services (Parentage, Trait Testing) (AFACAEAE), Embryo Transfer (ET) & IVF Services (Superovulation, Flushing, Implantation) (AFACAEAB), Estrus Synchronization & Reproductive Management Services (Protocol Design, Heat Detection) (AFACAEAF)

Keywords

• Livestock breeding services
• Dairy cattle genetics
• Animal reproduction services
• Farm consulting
• Agricultural cooperative

Headquarters

HQ city

Granite Springs

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Member Farmer Services: As a cooperative owned by 30,000 French farmers, INNOVAL provides comprehensive livestock services including genetics, reproduction, health, nutrition, building consulting, and training. Revenue generated through membership fees, service charges, and product sales to member farmers.
2. Genetic Products: Sale of genetic material including semen doses, embryos, and breeding animals through partnerships with Synetics, Capgènes, and other genetic cooperatives. Includes conventional and sexed semen products.
3. Consulting Services: Technical consulting for herd management, reproduction, nutrition, building design, and farm strategy. Services include MSR visits, performance monitoring, and strategic advisory.
4. Reproduction Services: AI services, insemination equipment, embryo transfer, ultrasound services, and synchronization products for cattle and goat herds.
5. Animal Sales: Through subsidiary Ouest Génis', the cooperative facilitates sale of over 15,000 cattle annually including dairy heifers and beef breeding animals.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

INNOVAL is a farmer-owned agricultural cooperative that delivers integrated upstream livestock services to 30,000 French farmers across 28 departments. Its core offering spans dairy and beef cattle genetics (semen, embryos, mating plans), reproduction services (artificial insemination, ultrasound, embryo transfer), herd health management, nutritional consulting, building design, performance monitoring, and farmer training. The cooperative operates through 1,970 field employees and proprietary digital tools (iCownect, MSR, Neo, Prévisionnel Maïs).

Product overview

INNOVAL is a cooperative group providing a comprehensive suite of livestock services for dairy and beef cattle (bovin) and goats (caprin). The offering is organized as a platform of interlinked services: the core is genetic improvement through semen, embryos, and mating optimization (including polled genetics and sexed semen), supported by reproduction services (insemination, ultrasound, embryo transfer), health management, nutritional advisory, facility management, and farmer training. Caprine services mirror the bovine offering with specialized goat breeding consulting, self-insemination (IPE) programs, and Capgènes-sourced genetics. Digital tools like iCownect provide forecasting (Prévisionnel Maïs) and herd monitoring. The group also operates subsidiaries (Ouest Génis' for cattle sales, Synetics for European genetic development, Labogena for lab analysis, Farago Bretagne, SOFAR France, Fenvia Livestock) that extend the core service portfolio. Key brands include MSR (renewal strategy visits), Fertimax (fertility services), Neo (monitoring), FIDEO (loyalty), and the Gamme Sans Cornes (polled genetics) sub-brand.

Differentiator

Problem solved

Functional benefit

Brands

• Neo: Monitoring solution for livestock
• Fertimax
• FIDEO
• MSR (Ma Stratégie de Renouvellement)

Quantifiable outcome

• Up to 20€ per 1,000 liters additional revenue through optimized MSR renewal strategy
• +2 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Nine partnerships are on record, tiered minor, core and major.

• Dairy-4-Future ConsortiumminorStrategic or Co-development Partner · 1 January 2018European research project (2018-2021) coordinated by Institut de l'Elevage (Idele). INNOVAL participated as partner in this Atlantic Space initiative exploring dairy farm competitiveness, resilience, efficiency, and sustainability. Project covered 5 countries with 100 pilot farms.
• SYNETICScoreStrategic or Co-development PartnerEuropean genetic creation cooperative in which INNOVAL participates. SYNETICS develops genetic improvement programs for cattle and goats, providing INNOVAL with access to top genetic indices. SYNETICS holds leadership positions in French Holstein (80% TOP 20), Normande (90% TOP 20), and Montbéliard (91% TOP 100) markets.
• CapgènescoreStrategic or Co-development PartnerCooperative managing goat genetics programs. INNOVAL distributes Capgènes genetic offerings for goat farmers including semen doses, genetic selection services, and breeding programs. Partnership provides INNOVAL's caprin customers access to high-quality goat genetics.
• GEN'FrancemajorStrategic or Co-development PartnerGenetic partner providing additional bull genetics complementing SYNETICS offerings. INNOVAL combines GEN'France and SYNETICS genetics in unified selection catalogs, providing farmers with broadest choice of breeding animals.
• Sexing Technologies / XY LLC / Inguran LLCcoreTechnology or IntegrationTechnology partnership for sexed semen production. INNOVAL offers sexed semen products (SexedULTRA, SexedULTRA 4M) under licensing agreement. YX is a trademark of XY, LLC. Products enable farmer choice between male and female offspring.
• Farago BretagnemajorChannel Partner/ Reseller/ DistributorSubsidiary distribution company serving farming customers in Brittany region. Extends INNOVAL's reach for animal health products, equipment, and services.
• Ouest Genis'majorChannel Partner/ Reseller/ DistributorUnion of agricultural cooperatives commercializing over 15,000 cattle annually. Supports INNOVAL farmer members in selling surplus dairy heifers and purchasing breeding animals.
• SOFAR FranceminorStrategic or Co-development PartnerSubsidiary company (Pleyben) within the INNOVAL group focusing on specialized agricultural solutions.
• Fenvia LivestockminorStrategic or Co-development PartnerSubsidiary company within the INNOVAL group providing livestock management solutions and services.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Semex: Canadian cattle artificial insemination cooperative with global reach. Comparable cooperative-style genetics distributor focused on dairy and beef sires, offering overlapping products (sexed semen, genomic indices) to a similar farmer customer profile.
• DeLaval: Global dairy equipment and farm management solutions provider. Comparable to INNOVAL's Neo monitoring and iCownect digital tools, but operates at global scale with a broader portfolio of milking equipment, sensors, and advisory services.
• CRV: Dutch cooperative offering global cattle genetics, herd management software, and reproduction services. Comparable to INNOVAL across genetics and digital herd management but operates at significantly larger international scale and serves broader geographies.
• Genus (ABS Global): Global leader in animal genetics (ABS Global for dairy/beef, PIC for swine). Comparable as a cattle genetics competitor with proprietary genomic programs, but operates at much greater scale and with public-company capital access INNOVAL lacks.

Emerging players

• Afimilk: Israeli dairy farm technology company specializing in sensor-based herd monitoring and analytics. Comparable to INNOVAL's digital herd management direction (Neo monitoring, iCownect), focused specifically on cow-side sensing and data-driven decisions.

Direct peers

• Agrial: Large French agricultural cooperative with significant livestock, dairy, and crop operations. Comparable as a multi-service farmer-owned cooperative in the same French market, offering overlapping services (genetics, nutrition, advisory) to French producers.
• Eureden: French agricultural cooperative combining crop and livestock activities in Western France. Comparable as a multi-vertical farmer-owned cooperative with overlapping livestock service offerings in the same French geography.
• SYNETICS: European cooperative for genetic creation and development in which INNOVAL participates. SYNETICS develops the cattle and goat breeding programs that INNOVAL distributes; it holds 80% TOP 20 Holstein, 90% TOP 20 Normande, and 91% TOP 100 Montbéliard positions, making it the most directly comparable genetic-creation counterpart.
• Capgènes: French cooperative managing goat genetics programs that INNOVAL distributes. Direct peer in the caprine genetics segment, sourcing and developing goat genetic material across the same French farmer customer base that INNOVAL serves.
• GEN'France: French genetics cooperative providing bull genetics that complement SYNETICS offerings in INNOVAL's catalog. A direct peer in the French cattle genetics space, with overlapping customer base of French dairy and beef farmers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/coop_innoval

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Innoval Systems Solutions