Vivid Economics

What Vivid Economics does

Vivid Economics is a London-headquartered environmental and climate economics consultancy founded in 2006. The firm provides advisory and analytical solutions across environment, renewables, natural resources, carbon finance, green finance, and urbanization, serving clients navigating the energy transition and sustainable-finance agenda. It was co-founded by Robin Smale and Cameron Hepburn, both listed as directors, and has built a U.S. presence anchored by Liliana Diaz as Principal leading Energy and Industrials in the U.S.

The firm operates with a headcount band of 101–250 employees consistent with a mid-sized specialized consultancy rather than a boutique practice, and its core asset is deep domain expertise in carbon and climate economics rather than a productized technology platform. The input contains no disclosed customer logos, pricing models, contract structures, or revenue figures, limiting visibility into the commercial model beyond professional services delivery.

A material data-integrity issue is present: the website at vivideconomics.com (the firm's stated domain) currently displays unrelated cryptocurrency news and crypto-casino affiliate content, with no visible environmental-economics material. This may indicate domain loss, a squatter, or a data-scraping artifact, and it materially affects confidence in any assessment of the firm's current digital and commercial surface.

Name

Vivid Economics

Legal name

Vivid Economics

Website

https://vivideconomics.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

101–250 employees

Short description

Vivid Economics is a London-based environmental and climate economics consultancy founded in 2006, advising clients on renewables, carbon finance, green finance, and urbanization, with co-founders Robin Smale and Cameron Hepburn and a U.S. Energy and Industrials presence.

Ownership category

akta.pro rank

Product category

Environmental Economics Consulting

NAICS

Environmental Consulting Services (54162), Other Scientific and Technical Consulting Services (54169)

SIC

Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

ESG/Sustainable Investment Advisory (FSAEAAAJ)

akta.pro secondary industries

Carbon Policy Interface for Renewables (ETS/Offsets/Carbon Taxes) (EUAMANAI), Renewable Policy & Regulatory Strategy (National/State/Local) (EUAMANAA), Economic & Macroeconomic Research (BPAHALAD), Corporate & Voluntary Procurement Policy (PPAs, Green Tariffs, 24/7 CFE) (EUAMANAH)

Keywords

• Climate economics consulting
• Carbon finance advisory
• Green finance solutions
• Environmental economics research
• Sustainability advisory services

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D

Revenue model

1. Advertising and affiliate marketing: The website generates revenue through advertising and affiliate relationships with crypto casinos and betting platforms, as evidenced by the site navigation featuring links to crypto casino reviews (BC.Game, Jackbit, SuperSlots).

Distribution channels1 record

Marketing channels2 records

Core offering

Vivid Economics is a London-based consultancy founded in 2006 that delivers economic analysis and advisory solutions in the environment, renewables, natural resources, carbon finance, green finance, and urbanization areas. The firm provides expert economic modeling, policy analysis, and strategic advice to clients navigating climate, sustainability, and resource-related challenges.

Product overview

Vivid Economics is a cryptocurrency and blockchain industry news publication operating as a unified content platform. The site provides editorial coverage organized by thematic news sections including Bitcoin News, Ethereum News, DeFi News, NFT News, GameFi News, and Altcoin News. The publication produces analytical articles, market commentary, and industry trend coverage across the cryptocurrency ecosystem.

Differentiator

Problem solved

Functional benefit

Products and services

• Environmental & Climate Economics Advisory

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights2 records

Direct peers

• Pollination Group: Specialist climate advisory and investment firm advising corporates, governments and asset owners on decarbonisation, nature and climate finance. Closely comparable specialist boutique focused on climate economics, transition strategy and green capital deployment.
• South Pole: Global climate solutions provider offering carbon credit development, climate strategy and green finance advisory. Directly comparable on carbon markets and green finance remit with multinational delivery footprint serving corporates and financial institutions.
• Green Finance Institute: UK-based organisation mobilising capital for green and sustainable finance, working with financial institutions, regulators and corporates. Comparable London-based remit focused on green finance, sustainable investment and capital mobilisation.
• EcoAct: International climate consultancy providing carbon strategy, climate finance and net-zero advisory to corporates and investors. Comparable specialist mid-sized consulting profile with overlapping carbon finance and net-zero transition offerings.
• Carbon Trust: UK-headquartered climate and sustainability advisory firm helping organisations measure, manage and reduce carbon emissions. Closely comparable specialist consulting scale and London base serving similar corporate and government clients on climate economics and decarbonisation strategy.
• Climate Advisers: Boutique climate policy and strategy advisory firm working with governments, multilaterals and investors on climate diplomacy and decarbonisation. Directly comparable specialist boutique profile in climate economics and policy advisory.

Broad incumbents

• Guidehouse: International consulting firm with a substantial energy, sustainability and climate risk practice advising utilities, regulators and financial institutions. Larger incumbent competing for similar advisory mandates in renewables, decarbonisation and climate policy.
• S&P Global Sustainable1: Large-scale ESG and climate data, analytics and research provider serving financial institutions and corporates globally. Comparable on green finance and climate research with substantially broader dataset and analytics productisation.
• ERM (Environmental Resources Management): Global environmental and sustainability consultancy serving corporate and financial clients across energy, climate and natural resources. Larger incumbent with broader scope but overlapping climate economics, transition advisory and environmental consulting mandates.

Emerging players

• Energy Aspects: Independent energy research and analytics provider serving traders, investors and policymakers across oil, gas, renewables and carbon. Comparable in economic research and analytics depth for energy and transition markets, with stronger commercial data productisation.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/VividEconomics

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vivid Economics