Reyher

What Reyher does

REYHER (F. REYHER Nchfg. GmbH & Co. KG) is a Hamburg-based, family-owned trading company specializing in fasteners and fixing technology (Verbindungselemente und Befestigungstechnik), founded in 1887 as a harbor-side iron-goods and ship-articles trader and progressively specialized into its current category from the 1950s onward. The company maintains a single 40,000 sqm fully automated logistics center in Hamburg-Altona with a 40,000-pallet high-bay warehouse, holding over 130,000 SKUs and dispatching ~310 tons, 4,500 customer orders, and 24,000 order positions per day at a >99% daily availability rate. Operations run on SAP S/4HANA with RFID, barcode, and EDI integration, supported by a proprietary digital stack of sub-brands: RIO (24/7 B2B webshop), ROM (kanban-based C-parts management with on-site RFID/barcode bins), REX (customer/supplier portal), RKP (kitting & packaging), REM (engineering competence), and RRP (3D rapid prototyping in plastic and metal).

REYHER serves 12,000+ customers across three primary verticals: industrial manufacturers (kanban supply, EDI automation, technical consulting), trade/traders (volume supply, standardization), and specialized trade/DIY (assortment for retail end-consumers). Named anchor customers include CLAAS Group (agricultural machinery; Supplier of the Year 2017 and 2020) and Dräger (medical/safety technology; Best Supplier 2018/2019), alongside automotive OEMs served via a dedicated Automotive Competence Centre for VDA 6.2-certified suppliers. Distribution is dual-track: direct enterprise sales via account managers plus self-service B2B e-commerce through RIO and EDI for automated ordering. Revenue is generated primarily through one-time product sales of fasteners, augmented by recurring managed-service revenue from kanban supply (ROM), EDI/e-business subscriptions, and professional services for kitting, engineering, and rapid prototyping.

The business is privately held by the founding family with no external equity investors and no parent company; it is led by Managing Directors Dr. Peter Bielert and Klaus-Dieter Schmidt. Geographic reach is concentrated in Europe with global shipping, supplemented by F. REYHER Asia-Pacific Co. Ltd. — a wholly-owned regional office opened in Kaohsiung, Taiwan in March 2018 to consolidate Asia-Pacific supplier relationships. FY2025 revenue stands at approximately €430 million, positioning REYHER among the leading European trading companies in its category.

Name

Reyher

Legal name

F. REYHER Nchfg. GmbH & Co. KG

Website

https://reyher.de

Company type

Private

Founded year

1887

Operating status

Operating

Headcount range

501–1,000 employees

Short description

REYHER is a 138-year-old, family-owned Hamburg trading company specializing in fasteners and fixing technology, serving 12,000+ industrial, trade, and retail customers across Europe and globally with 130,000+ stocked articles, automated kanban supply, and integrated engineering and 3D prototyping services.

Ownership category

akta.pro rank

Headquarters

HQ city

Hamburg

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Product Sales - Fasteners and Fixing Technology: Core revenue from sale of over 130,000 different fasteners and fixing technology articles including screws, nuts, washers, and specialized components. B2B sales model with account-based pricing.
2. Kanban Supply Services (ROM): Recurring service revenue from kanban-based C-parts management including RFID/barcode solutions, supply scheduling, and automated replenishment. Customized to customer site conditions.
3. E-Business Solutions: EDI solutions, web shop access, and electronic data interchange services for streamlining customer procurement processes.
4. Konfektionierung RKP - Kitting and Packaging: Custom kitting and packaging services for assembly kits and repair sets.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

REYHER is a B2B trading company that supplies more than 130,000 different fasteners and fixing-technology articles (Verbindungselemente und Befestigungstechnik) — screws, nuts, washers and specialised components — from a single automated distribution centre in Hamburg. Around this catalogue the company wraps service modules: kanban-based C-parts supply (ROM), kitting and packaging (RKP), engineering support for fastener selection (REM), 3D printing prototyping (RRP), and a 24/7 B2B webshop (RIO) plus EDI integration for automated replenishment at customer sites.

Product overview

REYHER is a trading company for fasteners and fixing technology (Verbindungselemente und Befestigungstechnik) offering a platform-plus-services architecture. The core platform is RIO (REYHER Internet Order), a B2B webshop providing 24/7 access to over 130,000 articles with real-time availability and pricing. This is complemented by specialized services: ROM (REYHER Order Management) for kanban-based C-part supply, RKP (REYHER Kitting & Packaging) for assembly kit preparation, REM (REYHER Engineering Management) for technical consulting, and RRP (REYHER Rapid Prototyping) for 3D printing prototyping services. Customer portal REX (REYHER Extranet) provides statistics and label management. Product portfolio includes proprietary fastener products like MBN-Schrauben screws, CONU self-locking counter nuts, and Tight-Bits tool series.

Differentiator

Problem solved

Functional benefit

Brands

• RIO – REYHER Internet Order: B2B webshop for online ordering of fasteners and fixing technology products, available 24/7.
• ROM – REYHER Order Management
• RKP – REYHER Kitting & Packaging
• REM – REYHER Engineering Management
• RRP – REYHER Rapid Prototyping
• REX – REYHER Extranet
• REYnet

Products and services

• Fasteners and Fixing Technology Distribution Distribution of more than 130,000 different fasteners and fixing-technology articles (Verbindungselemente und Befestigungstechnik) for industrial manufacturers, traders, and specialised trade, with immediate availability from a single automated warehouse.
• RIO - REYHER Internet Order B2B webshop providing registered business customers with 24/7 access to the complete REYHER catalogue of more than 130,000 fasteners and fixing-technology articles, including real-time pricing, availability, and advanced search options.
• ROM - REYHER Order Management High-performance kanban-based C-parts management service that uses RFID and barcode solutions for automatic order triggering, ensuring supply and process reliability while reducing procurement costs and error sources for industrial customers.
• RKP - REYHER Kitting & Packaging Custom kitting and packaging service that organises and prepares fastener sets and assembly kits for efficient downstream assembly and repair operations at customer sites.
• REM - REYHER Engineering Management Technical competence centre that provides engineering support and consulting for fastener selection and application, helping industrial customers specify the optimal fastening solution for their use case.
• RRP - REYHER Rapid Prototyping 3D printing service that produces plastic and metal prototypes (steel, stainless steel, aluminium, titanium) for joining trials and functional models, supporting customers in optimising component design, reducing development costs, and shortening time-to-market.
• CONU - Self-locking Counter Nut Self-locking counter nut (patent pending, Kegelmutter) that offers functional and design advantages over conventional hex nuts, won the iF Design Award 2021, and is distributed exclusively by REYHER.
• MBN-Schrauben (MBN Screws) High-precision MBN screws with 720h corrosion protection and high strength, certified for safe connections in vehicle construction under extreme loads, sold by REYHER as a featured top product.
• Tight-Bits Bit Series Bit series with wider, stronger wings and a conical design that prevents the tool from slipping out of the screw head, optimised for overhead work, available in five sizes (T15, T20, T25, T30, T40).
• REX - REYHER Extranet Customer portal providing registered ROM kanban customers with statistics on kanban deliveries, and giving suppliers the ability to generate and download labels as print PDFs after entering an order number.

Quantifiable outcome

• Daily fill rate >99%
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Nils Ehlers and Clemens Wickler (Beach Volleyball)minorGTM or Marketing Partner · 30 January 2025Sponsorship partnership with successful German beach volleyball team. Announced for 2025 season as new partner working with sports marketing agency SPOMACON.
• CLAAS GroupcoreStrategic or Co-development Partner · 17 February 2020Strategic kanban supply partnership since late 2015, initially serving two production sites with fasteners and fixing technology, later expanded to additional locations. REYHER received Supplier of the Year award in 2017 and 2020. Customized ROM solution with EDI automation.
• DrägercoreStrategic or Co-development Partner · 8 November 2019Long-term partnership since early 1990s. Dräger awarded REYHER as best supplier in Mechanics category 2018/19 for comprehensive C-parts management and international kanban supplies. REYHER provides just-in-time delivery and process optimization services.
• SSI SchäfercoreTechnology or IntegrationLogistics partner for development of ROM | LTB kanban bin. SSI Schäfer collaborated with REYHER on innovative benchmark bin that transforms from transport box to open-fronted bin with one hand movement.
• CARTOFLEXminorOthersPackaging materials supplier providing GreenCor corrugated cardboard made with grass paper for pallet covers. Cartoflex has supplied quality packaging materials for many years.
• Helmut-Schmidt-Universität / Universität der Bundeswehr HamburgminorStrategic or Co-development PartnerEducation partnership for talent development. Starting winter semester 2025, REYHER offers employees study places in mechanical engineering at the university.
• TEAM HAMBURGminorGTM or Marketing PartnerSports sponsorship partnership supporting Hamburg athletes on their path to Olympic Games in Los Angeles 2028. Hamburger Traditionsunternehmen supporting local sports success.

Scale indicators10 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• KVT-Fastening (Bossard Group): Bossard subsidiary specializing in engineered fastening solutions and small-series specialty fasteners for European industrial OEMs; comparable product mix (fasteners + technical engineering) and overlapping target customers in automotive/electronics.
• Würth Industrie (Würth Industry): Industrial division of Würth focused on C-parts management and kanban supply to European OEMs—essentially a direct competitor to REYHER's ROM/kanban offering with comparable EDI/ERP integration and dedicated industrial customers.
• Bossard Holding AG: Swiss publicly listed fastening-technology specialist (Bossard Group) operating a Smart Factory Logistics platform with kanban/VMI to industrial customers; nearly identical business model, product scope (fasteners + engineering services), and European enterprise customer base as REYHER.
• Berner SE: German B2B direct-sales distributor of fasteners, tools, chemicals and C-parts to trade and industry across Europe; comparable sales-led motion, multi-category product range, and target customer profile of trades, MRO, and industrial buyers.
• Würth: Adolf Würth GmbH & Co. KG is the world's largest fastener and fixing-technology distributor, headquartered in Germany with a similar B2B direct-sales model, catalog/webshop, and kanban-style supply to industrial customers—directly comparable in product category and customer base.
• Fastenal Company: US publicly listed fastener and industrial-supply specialist with vending/onsite/kanban supply to OEMs and industrial customers; directly comparable on fastener specialization, vending/kanban supply model, and digital ordering infrastructure.

Broad incumbents

• Illinois Tool Works (ITW): Diversified US industrial manufacturer with significant fastening solutions segment (ITW Construction, ITW Automotive); relevant as a major incumbent in the broader fastener value chain and a potential partner/competitor at the OEM tier.
• W.W. Grainger: US publicly listed industrial MRO distributor with extensive catalog, e-commerce, and supply-chain services; relevant broad incumbent comparable for B2B webshop, EDI, and supply-chain services, though REYHER is far more fastener-specialized.
• MSC Industrial Direct: Large US publicly listed metalworking and MRO industrial distributor with broad SKU range and B2B webshop; comparable as a broad incumbent in industrial distribution though with much larger scale and US-centric footprint.

Emerging players

• Hilti AG: Liechtenstein-based manufacturer and direct-sales distributor of fasteners, anchors, and tools to construction/industrial customers; comparable direct-sales B2B model and fastening-technology portfolio, though primarily a manufacturer rather than pure distributor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCsdAJ457zYVeKXRxRefZnpA
• Facebookfacebook.com/F-Reyher-Nchfg-GmbH-Co-KG-117134851686267
• LinkedInlinkedin.com/company/f.-reyher-nchfg.-gmbh-&-co.kg
• Instagraminstagram.com/reyher_hamburg

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reyher