Mike Pero Mortgages
Mike Pero Mortgages is a New Zealand mortgage brokerage and financial advisory network, operating a nationwide panel of local advisers with access to over 30 lenders and 14+ insurers, serving retail borrowers across mortgages, insurance, and personal loans.
- Company typePrivate
- Founded1990
- HeadquartersAuckland, New Zealand
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Mike Pero Mortgages does
Mike Pero Mortgages Limited is a New Zealand-based mortgage brokerage and financial advisory network founded in 1990 and headquartered in Auckland. The company operates a franchise-style network of local mortgage advisers across New Zealand, supported by a 24/7 call centre, a consumer website with online calculators and property reports, and referral relationships with related entities. It is wholly owned by Mike Pero Group Limited, which also controls Mike Pero Real Estate Limited, and operates alongside Liberty Financial Limited and Secure Funding Limited as related-entity funding partners for Mike Pero branded loan products. The CEO is Mark Collins, and the company holds Financial Markets Authority Financial Advice Provider licence FSP37033.
The company's core offering is mortgage broking with access to a panel of over 30 lenders (including the four major NZ banks — ANZ, ASB, BNZ, Westpac — plus non-bank lenders and building societies) and 14+ insurance providers. Beyond mortgages, it distributes eight insurance lines (life, mortgage protection, income protection, disability and trauma, landlord, travel, house/contents/vehicle) and personal loans including debt consolidation, with terms from 3 months to 7 years at 9.90%–29.95% p.a. It also serves niche segments such as first home buyers (including access to First Home Grants of up to $10,000 and government-underwritten 5% deposit First Home Loans), property investors, and non-traditional borrowers via an "Out of the Box" solutions offering.
Mike Pero earns revenue primarily through transaction-based commissions: upfront mortgage commissions of 0.1%–1% of loan value plus ongoing trails of 0.1%–1% of remaining balance; insurance commissions of 50%–230% first-year premium and 1%–30% trails; and affiliate referral incentives from Mike Pero Real Estate. Customer-facing fees are generally not charged. Go-to-market combines a sales-led adviser network with a direct-to-consumer digital layer, and the company is horizontally segmented across first home buyers, refinancers, investors, debt consolidators, and non-traditional borrowers. No proprietary technology platform or AI capabilities are disclosed.
Mike Pero Mortgages firmographics
Firmographics- Name
- Mike Pero Mortgages
- Legal name
- Mike Pero Mortgages Limited
- Website
- https://mikepero.co.nz
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mike Pero Mortgages is a New Zealand mortgage brokerage and financial advisory network, operating a nationwide panel of local advisers with access to over 30 lenders and 14+ insurers, serving retail borrowers across mortgages, insurance, and personal loans.
- Ownership category
- akta.pro rank
Mike Pero Mortgages industry classification
Industry- Product category
- Mortgage Broking
- NAICS
- Mortgage and Nonmortgage Loan Brokers (522310)
- SIC
- Loan Brokers (6163)
- akta.pro primary industry
- Mortgage & Loan Introducers (Residential & Commercial) (FSAEAMAA)
- akta.pro secondary industries
- Construction-to-Perm & Renovation Loan Brokers (FSALABAF), Commercial Mortgage Brokerage (FSAEAEAB)
Keywords
Where Mike Pero Mortgages is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
Mike Pero Mortgages business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Mortgage Brokerage Commissions: Mike Pero Mortgages receives commission payments from lenders on mortgage products. Upfront commissions range from 0.1% to 1% of the mortgage value, with trail commissions of 0.1% to 1% of the remaining loan balance annually. Advisers receive a proportion of these commissions.
- Insurance Brokerage Commissions: Mike Pero Mortgages receives commission payments from insurance providers. First-year commissions range from 50% to 230% of the first year's premium. Ongoing trail commissions range from 1% to 30% of the premium annually for as long as policies remain in force. Advisers receive a proportion of these commissions.
- Real Estate Referrals: Financial advisers may receive incentives from Mike Pero Real Estate Limited (MPRE) for business referrals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | No upfront cost for most transactions |
| Transaction based/ take rate | Monthly | Personal loan interest rates |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Mike Pero Mortgages product offering
Product offeringCore offering
Mike Pero Mortgages is a New Zealand mortgage brokerage that matches borrowers with home loan products from a panel of 30+ lenders and with insurance policies from 14+ providers. Its service spans first home purchases, refinancing, investment loans, low-deposit lending, personal loans, debt consolidation, and a full suite of insurance products (life, income protection, mortgage protection, disability and trauma, landlord, travel, and house/contents/vehicle), delivered through local advisers and digital self-serve tools.
Product overview
Mike Pero Mortgages is a mortgage brokerage offering a unified platform of financial services spanning mortgages, insurance, and personal loans. The core offering is mortgage brokering with access to multiple lenders, complemented by insurance products (life, income protection, disability/trauma, landlord, travel, house/contents/vehicle) and personal loan services (including debt consolidation). Additional tools include mortgage calculators (borrowing power, loan repayments, extra repayments, loan comparison, split loan, budget planner), property reports, and out-of-the-box solutions for non-traditional borrowers.
Differentiator
Problem solved
Functional benefit
Products and services
- Mortgage Broking Mortgage broking service providing access to a wide panel of lenders for home loans, including first home buyer, refinancing, investment, construction, and equity release scenarios for New Zealand consumers.
- Personal Loans Unsecured personal loans for various purposes including debt consolidation, vehicle purchases, holidays, and home renovations, with terms from 3 months to 7 years and indicative interest rates of 9.90% to 29.95% p.a.
- Life Insurance Lump sum life insurance providing terminal illness and death benefits, including early payout options and accidental death coverage, brokered across multiple insurance providers.
- Mortgage Protection Insurance Insurance covering mortgage repayments in the event of illness, injury, or redundancy, designed to help homeowners keep their homes during periods of financial hardship.
- Income Protection Insurance Insurance providing up to 75% of gross income when the insured is unable to work due to illness or disability, with agreed value and indemnity cover options.
- Disability and Trauma Insurance Insurance providing lump sum payments and monthly income for serious illness or injury, covering mortgage repayment, debt payoff, family protection, and home or vehicle modifications.
- Landlord Protection Insurance Insurance covering rental properties for missed rental payments, tenant damage, natural disaster damage, liability, and decontamination costs.
- Travel Insurance Travel insurance covering overseas medical expenses, flight cancellation, and lost luggage, with individual, family, annual multi-trip, and mature age options.
- House, Contents and Vehicle Insurance Combined insurance covering home, contents, cars, boats, and trailers with natural disaster, third party fire and theft, and replacement value cover options.
- First Home Loan (Government-underwritten) Government-underwritten home loans brokered through selected banks allowing eligible first home buyers to purchase with only a 5% deposit, underwritten by Kāinga Ora.
- Investment Loans Property investment loans with access to a wide lender panel, flexible deposit options including gifted deposits, and financing for coastal lifestyle and holiday properties.
- Refinancing and Refixing Home loan refinance and refix services across Mike Pero's 30+ lender panel with cash incentives, negotiated rates, and split loan configurations.
- Trading Up or Renovating Finance Mortgage brokering for home upgrades, home extensions, construction loans, and building new homes, arranged across Mike Pero's lender panel.
- Out of the Box Solutions Specialist mortgage brokering for non-traditional borrowers including self-employed, contractors, seasonal workers, those with bad credit, and those needing short-term funding or debt consolidation via non-bank lenders.
- Debt Consolidation Debt consolidation service that combines multiple debts (credit, personal loans, vehicle finance) into one loan with a single interest rate and one manageable repayment.
Quantifiable outcome
- Advisers can help achieve mortgage approval in as little as 5 days for the right applicants
- +1 more outcomes
Companies that use Mike Pero Mortgages
Customer profileNamed customers5 records
Segments6 records
Ideal customer profiles5 records
Mike Pero Mortgages technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mike Pero Mortgages partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Mike Pero Real Estate Limited (MPRE)coreRelated entity under same parent company (Mike Pero Group Limited). Provides real estate services. Advisers may receive incentives for referrals to MPRE. Customers can access both mortgage and real estate services.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Mike Pero Mortgages competitors and assessment
Company assessmentBroad incumbents
- Liberty Financial New Zealand: Non-bank lender and related party to Mike Pero (same Liberty/Mike Pero Group structure). Provides funding for Mike Pero branded home loans, and competes as a non-bank mortgage provider in the broader NZ market.
- ANZ Bank New Zealand (Mortgage Division): Largest NZ mortgage lender with direct branch and digital channels. Competes with Mike Pero's broker channel by offering customers an in-house alternative, and is simultaneously one of Mike Pero's panel partners.
- Heartland Bank: NZ non-bank lender offering reverse mortgages, asset finance, and residential mortgages. A panel partner to Mike Pero, it also competes for self-employed and non-traditional borrowers as a direct alternative to the broker channel.
Direct peers
- Loan Market New Zealand: Large Australasian mortgage brokerage franchise network operating in New Zealand. Closely comparable adviser-network business model, lender panel breadth, and consumer mortgage focus, making it a primary head-to-head competitor.
- Squirrel Mortgages: New Zealand mortgage brokerage and lending platform providing residential mortgage advice and direct home loan products. Directly competes with Mike Pero for first-home-buyer and refinancing customers, with a stronger digital/tech stack.
- Mortgage Express (NZ): New Zealand mortgage broker network providing residential lending advice across multiple lender panels. Operates with a comparable multi-lender, adviser-led model targeting similar customer segments to Mike Pero.
- New Zealand Home Loans (NZHL): New Zealand mortgage broker and adviser network with its own lending products. Competes directly for residential mortgage customers, particularly first home buyers, with a similar adviser-led distribution model.
Others
- Asteron Life: New Zealand life and disability insurer that is a panel partner to Mike Pero for insurance products. Relevant as an ecosystem counterparty and as a benchmark for insurance commission economics within Mike Pero's revenue mix.
- Mike Pero Real Estate (MPRE): Related real estate agency within the Mike Pero Group, sharing the same brand and customer base. Operates an adjacent vertical with formal referral economics flowing between the two entities.
Emerging players
- Raise Financial: New Zealand digital mortgage broker focused on streamlined online application and lender matching. An emerging digital-first threat to traditional adviser-led brokerages like Mike Pero, particularly in the refinancing segment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Mike Pero Mortgages social profiles
Digital presenceMike Pero Mortgages compliance and trust
Trust signalCompliance3 records
Mike Pero Mortgages financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mike Pero Mortgages leadership team
Management profileNumber of profiles
Profiles2 records
Mike Pero Mortgages subsidiaries and ownership
Company hierarchySubsidiaries1 record
Mike Pero Mortgages funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mike Pero Mortgages M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mike Pero Mortgages
What does Mike Pero Mortgages do?
Mike Pero Mortgages is a New Zealand mortgage brokerage that matches borrowers with home loan products from a panel of 30+ lenders and with insurance policies from 14+ providers. Its service spans first home purchases, refinancing, investment loans, low-deposit lending, personal loans, debt consolidation, and a full suite of insurance products (life, income protection, mortgage protection, disability and trauma, landlord, travel, and house/contents/vehicle), delivered through local advisers and digital self-serve tools.
Is Mike Pero Mortgages a public or private company?
Mike Pero Mortgages is a private company. It is classified as corporate owned and is currently operating.
When was Mike Pero Mortgages founded?
Mike Pero Mortgages was founded in 1990. It employs 11 to 50 people.
Where is Mike Pero Mortgages based?
Mike Pero Mortgages is headquartered in Auckland, New Zealand, in the Oceania region.
How does Mike Pero Mortgages make money?
Three revenue lines are on record. Mortgage Brokerage Commissions are the primary driver. The others are insurance Brokerage Commissions and real Estate Referrals.
Who are Mike Pero Mortgages's main competitors?
Broad incumbents on record are Liberty Financial New Zealand, ANZ Bank New Zealand (Mortgage Division) and Heartland Bank. Direct peers are Loan Market New Zealand, Squirrel Mortgages, Mortgage Express (NZ) and New Zealand Home Loans (NZHL). Others are Asteron Life and Mike Pero Real Estate (MPRE). Raise Financial is listed as an emerging player.
Does Mike Pero Mortgages have an API?
No public API is recorded for Mike Pero Mortgages.
What industry is Mike Pero Mortgages in?
Mike Pero Mortgages's product category is Mortgage Broking. Its primary akta.pro industry code is FSAEAMAA, Mortgage & Loan Introducers (Residential & Commercial), with a secondary code of FSALABAF, Construction-to-Perm & Renovation Loan Brokers. Its NAICS code is 522310 and its SIC code is 6163.