Reset
Reset Energy LLC (RESET MENA) is an Abu Dhabi-based energy and water efficiency firm delivering ASHRAE audits, irrigation optimization, and Energy Performance Contracting with guaranteed and shared savings to UAE enterprise and government clients.
- Company typePrivate
- Founded2021
- HeadquartersAbu Dhabi, United Arab Emirates
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Reset does
Reset Energy LLC, operating as RESET MENA, is an Abu Dhabi-based energy and water efficiency services firm founded in 2021 as a joint venture between Alliances for Global Sustainability (AGS) and International Holding Company's subsidiary IHC Utility. The company delivers ASHRAE Level I and II energy audits, irrigation audits, and Energy Performance Contracting (EPC) services, with a portfolio spanning energy and water audits, irrigation efficiency, lighting and HVAC retrofits, building management system upgrades, and Solar PV/hybrid renewable integration. Its technical scope covers HVAC systems, pumps and motors, lighting with controls, water and irrigation systems, and controls and automation, supported by a cloud-based analytics platform for real-time monitoring and verification of savings.
Reset serves enterprise and government clients in the UAE across commercial real estate, hospitality, education, residential, and municipal infrastructure, with named customers including Aldar Properties (28 audited properties, 8 school implementation), Abu Dhabi Department of Municipalities and Transport (Khalifa City Residential Community and Al Fay Park), Fairmont, Emirates Palace, Royal Group, and several schools and residential complexes. The company monetizes through three contracting models: a Guaranteed Savings model where the customer provides upfront capital, a Shared Savings model where Reset funds the project and is paid as a percentage of verified savings, and Project-Based Finance for both new construction and retrofit projects. The performance-based EPC structure, in which Reset refunds fees if savings targets are not demonstrated, aligns vendor incentives with client outcomes and is central to its value proposition.
The company is led by Founder Sheikha Shamma bint Sultan bin Khalifa Al Nahyan (also Chair of AGS and President/CEO of UICCA), General Manager Frederic Cantin, and Technical Director Prakash Janakiraman, supported by a small team of 11-50 employees. Reset is differentiated by its combination of royal-family-connected sustainability leadership, certified technical talent (CEA, CMVP, ASHRAE, LEED, ISO 50001), structural backing by IHC, and a portfolio of high-visibility government and enterprise projects in the UAE.
Reset firmographics
Firmographics- Name
- Reset
- Legal name
- Reset Energy LLC
- Website
- https://resetmena.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Reset Energy LLC (RESET MENA) is an Abu Dhabi-based energy and water efficiency firm delivering ASHRAE audits, irrigation optimization, and Energy Performance Contracting with guaranteed and shared savings to UAE enterprise and government clients.
- Ownership category
- akta.pro rank
Where Reset is headquartered
LocationHeadquarters
- HQ city
- Abu Dhabi
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices1 record
Markets served
Reset business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Energy Performance Contracting: RESET offers guaranteed and shared energy savings through Energy Performance Contracts. The company delivers turnkey energy saving solutions and only charges if demonstrated savings are achieved. Services include detailed energy audits, design engineering, implementation, testing, commissioning, operations & maintenance, and savings monitoring & verification.
- Energy and Water Audits: Comprehensive energy and water use evaluations delivered as professional consulting services. All forms of energy (electricity, gas, oil, water) are included in analysis for all building types.
- Project Financing: RESET provides project-based finance for energy efficiency projects, including options for guaranteed savings (customer upfront investment), shared savings (RESET upfront investment with payments based on savings achievement), and project-based finance for building owners, equipment manufacturers and solutions providers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Outcome Based/ Performance | Multi-year contract | Guaranteed Savings Model - Customer Upfront Investment |
| Outcome Based/ Performance | Multi-year contract | Shared Savings Model - RESET Upfront Investment |
| Other | Pay-as-you-go | Project-Based Finance |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Reset product offering
Product offeringCore offering
Reset is an Abu Dhabi-based energy and water efficiency company that delivers ASHRAE Level I and II energy audits, irrigation audits, Energy Performance Contracting (EPC) with guaranteed and shared savings, project financing, and implementation of efficiency technologies (HVAC, lighting, BMS, irrigation, and solar PV) for commercial buildings, hotels, schools, residential complexes, and government infrastructure across the MENA region.
Product overview
RESET is an energy and water efficiency consultancy based in Abu Dhabi, UAE operating as Reset Energy LLC. The company offers a portfolio of advisory and implementation services organized around energy and water auditing, energy performance contracting, and technology solutions. The core offerings include Energy & Water Audits (building evaluation and capital investment planning), Irrigation Audits (parks and sports field water optimization), Energy Performance Contracts (guaranteed and shared savings models), and Project Financing Services (guaranteed savings, shared savings, and project-based finance structures). These services are complemented by technology solutions including HVAC, pumps and motors, lighting, water and irrigation systems, building controls and automation, and Solar PV/hybrid renewables. The company leverages Energy Performance Contracting as a delivery mechanism where if savings cannot be demonstrated, RESET does not charge fees.
Differentiator
Problem solved
Functional benefit
Products and services
- Energy & Water Audits
Quantifiable outcome
- 22.8% annual energy savings achieved on average
- +7 more outcomes
Companies that use Reset
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
Reset technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Reset partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and major.
- Alliances for Global Sustainability (AGS)coreAGS is both a strategic partner and shareholder of RESET. Abu Dhabi-based ESG-focused company that identifies, develops and invests in economically feasible sustainability projects. AGS has been involved in energy and water saving projects since 2016, achieving up to 83% utility cost savings for some clients. AGS supports RESET's sustainability vision and provides collaborative partnership through IHC Utility.
- Abu Dhabi Department of Municipalities and Transport (DMT)majorGovernment partner for Khalifa City Residential Community project. AGS/Reset supports DMT's sustainability objectives through implementation of Zeoplant natural soil additive solution for landscape irrigation, targeting 50% water reduction.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Reset competitors and assessment
Company assessmentBroad incumbents
- ENGIE: Global French utility with a deep energy services arm delivering facility energy efficiency, EPC, and FM services worldwide including the UAE. Comparable business model — performance-based energy services — at vastly larger scale.
- Schneider Electric: Global energy management and automation specialist offering energy efficiency consulting, ESCO services, and EcoStruxure building solutions; overlaps directly with Reset's audit, BMS, and savings-verification offerings.
- Johnson Controls: Global building efficiency and HVAC leader offering energy performance contracting, BMS, and integrated building solutions. Former employer of Reset's Technical Director Prakash Janakiraman; directly overlapping on EPC and BMS offerings.
- Siemens Smart Infrastructure: Global provider of building technologies, energy management software, and digital grid solutions — delivers comparable energy efficiency services and BMS in commercial and industrial buildings across MENA.
- Honeywell Building Technologies: Named technology partner of Reset (BMS and automation integration) and a global provider of building energy management, HVAC controls, and energy services; competes in the same retro-commissioning and EPC space at far greater scale.
Emerging players
- Carbon Trust: International advisory organization supporting organizations on energy efficiency, carbon reduction, and sustainable operations — comparable consulting-led, advisory model targeting building decarbonization and energy savings.
Regional players
- Masdar: UAE-headquartered clean energy and sustainability developer advancing renewable energy, carbon capture, and sustainable built environment initiatives in the region; comparable UAE-based sustainability platform with overlapping project developer capacity.
Direct peers
- Etihad Energy Services (Etihad ESCO): UAE-based ESCO (super utility, Dubai Electricity and Water Authority subsidiary) specializing in energy performance contracts, retrofitting and guaranteed savings for buildings in the Gulf — the most direct analogue to Reset's operating model and target customer set.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Reset social profiles
Digital presenceReset financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reset leadership team
Management profileNumber of profiles
Profiles4 records
Reset funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reset M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reset
What does Reset do?
Reset is an Abu Dhabi-based energy and water efficiency company that delivers ASHRAE Level I and II energy audits, irrigation audits, Energy Performance Contracting (EPC) with guaranteed and shared savings, project financing, and implementation of efficiency technologies (HVAC, lighting, BMS, irrigation, and solar PV) for commercial buildings, hotels, schools, residential complexes, and government infrastructure across the MENA region.
Is Reset a public or private company?
Reset is a private company. It is classified as corporate owned and is currently operating.
When was Reset founded?
Reset was founded in 2021. It employs 11 to 50 people.
Where is Reset based?
Reset is headquartered in Abu Dhabi, United Arab Emirates, in the Middle East region.
How does Reset make money?
Three revenue lines are on record. Energy Performance Contracting is the primary driver. The others are energy and Water Audits and project Financing.
Who are Reset's main competitors?
Broad incumbents on record are ENGIE, Schneider Electric, Johnson Controls, Siemens Smart Infrastructure and Honeywell Building Technologies. Carbon Trust is listed as an emerging player. Masdar is listed as a regional player. Etihad Energy Services (Etihad ESCO) is listed as a direct peer.
Does Reset have an API?
No public API is recorded for Reset.