América Televisión
América Televisión is a Peruvian free-to-air broadcast television network operating since 1958, delivering news, sports, and entertainment programming to a mass-market national audience through over-the-air broadcast, cable/satellite, and the proprietary tvGO streaming platform.
- Company typePrivate
- Founded1958
- HeadquartersPonte De Lima, Portugal
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What América Televisión does
América Televisión is a Peruvian free-to-air broadcast television network operating since 1958 under the legal entity Compañía Peruana de Radiodifusión, headquartered at Montero Rosas 1099 in the Santa Beatriz district of Lima. The company delivers news, sports, and entertainment programming to a mass-market Peruvian audience across over-the-air broadcast, cable/satellite distribution, and digital channels including the proprietary tvGO streaming platform (web and mobile) and the América Multimedia YouTube channel. Its content portfolio combines original Peruvian programming — long-running sitcom Al Fondo Hay Sitio, reality competition Esto es Guerra, investigative journalism program Cuarto Poder, and entertainment news formats such as América Espectáculos and América Hoy — with sub-branded channels including 24-hour news outlet Canal N and music brand América Música, plus dedicated sports coverage through América Deportes.
The business is structured around a wholly-owned subsidiary ecosystem (Canal N, América Música, tvGO) and a multi-platform distribution architecture that extends reach to the Peruvian diaspora globally. Revenue is generated primarily through television advertising — spot ads, sponsorships, and branded content integrations across news, sports, and entertainment programming — with premium sports rights acting as the principal viewership and CPM driver. The company holds official FIFA World Cup 2026 broadcasting rights for Peru, granting it the ability to transmit 40 matches live across América TV, tvGO, and América Multimedia, which is expected to materially lift advertising pricing during the tournament window.
The go-to-market motion is a traditional broadcast model reinforced by digital extension: free-to-air distribution captures household reach at zero direct consumer cost, while tvGO and YouTube provide on-demand and out-of-market access that supports younger and diasporic segments without subscription friction. Customer segmentation is horizontal, targeting a broad general Peruvian audience across demographics, with content verticals (news, sports, entertainment, lifestyle via Útil e Interesante) addressing differentiated consumption occasions rather than distinct enterprise buyers.
América Televisión firmographics
Firmographics- Name
- América Televisión
- Legal name
- Compañía Peruana de Radiodifusión
- Website
- https://americatv.com.pe
- Company type
- Private
- Founded year
- 1958
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- América Televisión is a Peruvian free-to-air broadcast television network operating since 1958, delivering news, sports, and entertainment programming to a mass-market national audience through over-the-air broadcast, cable/satellite, and the proprietary tvGO streaming platform.
- Ownership category
- akta.pro rank
Where América Televisión is headquartered
LocationHeadquarters
- HQ city
- Ponte De Lima
- HQ country
- Portugal
- HQ region
- Europe
Offices1 record
Markets served
América Televisión business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales
Revenue model
- Television Advertising: Revenue generated from commercial advertising aired during television programming, including spot ads, sponsorships, and branded content integrations across news, sports, and entertainment broadcasts
- Sports Broadcasting Rights: Revenue from broadcasting premium sports content including World Cup 2026, which drives significant viewership and advertising rates
Distribution channels3 records
Marketing channels4 records
América Televisión product offering
Product offeringCore offering
América Televisión operates a free-to-air television network in Peru that broadcasts news, sports, and entertainment programming. Its primary offerings include the main América TV channel, the América tvGO streaming platform for live and on-demand viewing, the 24-hour Canal N news channel, and the América Música music programming channel, all monetized through advertising.
Product overview
América Televisión operates as a Peruvian free-to-air television broadcaster offering a multi-platform content portfolio. The core offerings include the América TV broadcast channel delivering news, sports, and entertainment programming, alongside the América tvGO streaming platform for live and on-demand viewing. The network also encompasses sub-branded channels such as Canal N (news) and América Música (music), along with notable programs including the reality competition Esto es Guerra, sitcom Al Fondo Hay Sitio, investigative journalism program Cuarto Poder, and entertainment shows like América Espectáculos and América Hoy. The programming slate includes telenovelas (Señora del Destino) and lifestyle content sections (Útil e Interesante), while América Deportes provides dedicated sports coverage including FIFA World Cup 2026 broadcast rights (40 matches in Peru).
Differentiator
Problem solved
Functional benefit
Brands
- Canal N: News channel subsidiary
- América Música
- tvGO
Products and services
- América TV Peruvian free-to-air television channel broadcasting news, sports, and entertainment content including live World Cup 2026 coverage.
- América tvGO Streaming platform and mobile application allowing users to watch América TV content live and on-demand, including exclusive program broadcasts.
- Canal N 24-hour news channel operated by América Televisión focusing on political news, current affairs, and investigative journalism.
- América Música Music content channel featuring musical programming and entertainment shows.
Companies that use América Televisión
Customer profileSegments1 record
Ideal customer profiles1 record
América Televisión technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
América Televisión partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- FIFAcoreFIFA granted América Televisión official broadcasting rights for World Cup 2026 in Peru, allowing the network to transmit 40 matches live across its broadcast, tvGO streaming, and América Multimedia YouTube channel. This represents a flagship sports broadcasting partnership.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
América Televisión competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat4 records
Customer concentration
América Televisión social profiles
Digital presenceAmérica Televisión financial estimates
Financial estimateRevenue estimate
Valuation estimate
América Televisión leadership team
Management profileNumber of profiles
América Televisión subsidiaries and ownership
Company hierarchySubsidiaries3 records
América Televisión funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
América Televisión M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about América Televisión
What does América Televisión do?
América Televisión operates a free-to-air television network in Peru that broadcasts news, sports, and entertainment programming. Its primary offerings include the main América TV channel, the América tvGO streaming platform for live and on-demand viewing, the 24-hour Canal N news channel, and the América Música music programming channel, all monetized through advertising.
Is América Televisión a public or private company?
América Televisión is a private company. It is classified as unknown and is currently operating.
When was América Televisión founded?
América Televisión was founded in 1958. It employs 1,001 to 5,000 people.
Where is América Televisión based?
América Televisión is headquartered in Ponte De Lima, Portugal, in the Europe region.
How does América Televisión make money?
Two revenue lines are on record. Television Advertising is the primary driver. The others are sports Broadcasting Rights.
Does América Televisión have an API?
No public API is recorded for América Televisión.