Beausoleil Maroquinerie

What Beausoleil Maroquinerie does

Beausoleil Maroquinerie is a French omnichannel specialty retailer of branded leather goods (maroquinerie), operating as SAS TARKA MAROQUINERIE from Gradignan near Bordeaux. Founded in 1989 and now employing more than 35 people, the company runs eight physical boutiques across southwestern France — covering the Bordeaux, Toulouse, and Anglet/Biarritz metropolitan areas — under two retail banners: Beausoleil Maroquinerie and La Madrilène. The company also operates a national e-commerce storefront at beausoleilmaroquinerie.fr that supports home delivery, point-relay shipping, and Click & Collect from any of the eight stores.

The core product is a 3,000+ SKU multibrand catalogue spanning women, men, and school segments, with pricing from approximately €15 to €1,110 across handbags, small leather goods, luggage, school bags, and accessories. The assortment draws from over 50 brands, including prestige labels such as Longchamp, Lancel, Lancaster, and Gérard Darel; mid-range names such as Cabaia, Lacoste, and Hugo Boss; and niche lines such as the vegan Woomen and Made-in-France houses Les Ateliers Fourès and Frandi. The company's technology layer is conventional: an e-commerce platform integrated with Payplug (DSP2-compliant), PayPal, Alma (3x BNPL from €170), and Apple Pay, plus standard analytics and marketing tooling (Google Analytics, GTM, Google Ads, Meta Ads) and Axeptio for GDPR cookie consent. No proprietary technology, AI/ML systems, or mobile apps are described.

Revenue is generated through one-time retail product sales with retail margin on goods sourced from brand suppliers, complemented by gift card sales and redemption of loyalty credits (Club Beausoleil, 5% of purchase value). The customer base is pure B2C, distributed across general consumers in three persona segments (women as the largest, men, and families/school), with no enterprise accounts, no subscription or rental model, and no disclosed wholesale channel. The company is family-owned with no disclosed external investment.

Name

Beausoleil Maroquinerie

Legal name

SAS TARKA MAROQUINERIE

Website

https://beausoleilmaroquinerie.fr

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Beausoleil Maroquinerie is a French omnichannel retailer of branded leather goods operating eight physical boutiques across southwestern France and a national e-commerce platform, serving women, men, and family consumers with a 3,000+ SKU multibrand assortment.

Ownership category

akta.pro rank

Product category

Leather Goods Retail

NAICS

Luggage and Leather Goods Retailers (458320), Jewelry, Luggage, and Leather Goods Retailers (4583)

SIC

Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Luxury Retail & Clienteling (Boutiques/Omnichannel) (CRAKAFAM)

akta.pro secondary industries

Luxury Leather Goods & Handbags (CRAKAFAB), Leather Travel Goods & Luggage (CRAKAEAC), Small Leather Goods (Wallets, Cardholders, Keyholders) (CRAKAEAB)

Keywords

• Leather goods retail
• Luxury handbags
• Branded accessories
• Travel luggage
• Omnichannel retail

Headquarters

HQ city

Mérignac

HQ country

France

HQ region

Europe

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Retail product sales: The company generates revenue through the one-time sale of branded leather goods, accessories, and luggage. Revenue is derived from retail margin on products sourced from brand suppliers, sold either in physical boutiques or via the e-commerce channel. Additional revenue streams include gift cards and loyalty cagnotte (savings credit) redemptions.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Beausoleil Maroquinerie is an authorized multibrand retailer of luxury and mid-range leather goods, operating 8 physical boutiques across southwestern France (Bordeaux, Toulouse, and Anglet metropolitan areas) alongside a national e-commerce platform. The company sells branded handbags, small leather goods, luggage, school bags, and fashion accessories from over 50 brands including Longchamp, Lancel, Lancaster, and Gerard Darel, supported by in-store expert advisory services, a Club Beausoleil loyalty program, Click & Collect, free point-relay delivery above €40, and free 30-day returns.

Product overview

Beausoleil Maroquinerie is a French omnichannel retailer specializing in luxury and mid-range leather goods, operating 8 physical boutiques in the Bordeaux-Toulouse-Anglet region plus a comprehensive e-commerce platform. The product portfolio centers on branded handbags, small leather goods (wallets, card holders, key cases), luggage and travel bags, school bags, and accessories from over 50 brands. Key prestige brands include Longchamp (Le Pliage), Lancaster, Lancel, and Gerard Darel; mid-range brands include Cabaia, Biba, and Lacoste. The company also features dedicated Made in France brands (Les Ateliers Foures, Frandi) and vegan alternatives (Woomen). The retail model combines physical boutiques with e-commerce, supported by loyalty programs, multiple payment integrations, and delivery services including Click & Collect and free point relais delivery over €40.

Differentiator

Problem solved

Functional benefit

Products and services

• Women's Leather Goods (Maroquinerie Femme) Handbags including totes, shoulder bags, crossbody bags, clutches, backpacks, evening bags, pouches, and belt bags in leather and canvas materials, sold across luxury and mid-range price segments for personal and professional use.
• Men's Leather Goods (Maroquinerie Homme) Men's bags including messenger bags, belt bags, backpacks, satchels, and small leather goods such as card holders, checkbook covers, key cases, wallets, passport holders, and document holders.
• Luggage and Travel Bags (Bagages) Wheeled and non-wheeled suitcases, travel bags including rolling duffles, weekend bags, travel backpacks, vanity cases, toilet bags, and travel accessories (locks, straps, travel pouches, luggage tags, scales).
• School Bags (Scolaire / Juniors) Children's backpacks, wheeled backpacks, school satchels, wheeled satchels, middle/high school bags, A4 tote bags, pencil cases, and school supply accessories for children from maternelle through lycée age.
• Small Leather Goods and Accessories (Petite Maroquinerie) Wallets, card holders, coin purses, key cases, checkbook covers, document wallets, passport holders, combination organizers, belts, gloves, umbrellas, silk scarves, silk headbands, jewelry boxes, and fashion accessories for men and women.
• Longchamp Brand Collection Longchamp leather handbags, travel bags, and accessories featuring the iconic Le Pliage foldable nylon tote, including collections like Le Pliage, Le Foulonné, Longchamp 3D, Épure, Boxford, and Roseau.
• Lancel Brand Collection Lancel refined leather goods made in Italy, including handbags, small leather goods, and accessories representing French leather artistry craftsmanship.
• Lancaster Brand Collection Lancaster handbags, small leather goods, and travel accessories combining French tradition and modernity with fine finishes, with a portion manufactured in France.
• Cabaia Brand Collection Cabaia customizable backpacks and practical colorful accessories featuring modular designs targeted at trend-conscious consumers.
• Woomen Brand Collection (Vegan Bags) Woomen PETA-certified vegan leather-free bags made from natural materials including cork, cotton, and linen, manufactured in an ISO-certified factory with eco-friendly packaging.
• Les Ateliers Fourès Brand Collection (Made in France) 100% French-made leather goods designed in Toulouse workshops combining tradition and modernity with authentic French craftsmanship.
• Virginie Darling Brand Collection Virginie Darling lambskin leather handbags blending bohemian and rock aesthetics with artisanal Moroccan production and impeccable finishes.
• Gift Cards (Cartes Cadeaux) Gift cards available for purchase to give as presents for leather goods and accessories across the catalogue.
• Club Beausoleil Loyalty Program Customer loyalty program allowing 5% cashback credit on purchases with additional points earned through completing missions, redeemable starting from the second purchase to drive customer retention and repeat buying.
• Click & Collect and Point Relais Delivery Service Free delivery to relay points in France for orders over €40 plus Click & Collect service allowing online orders to be picked up at any of the 8 physical boutiques, combining e-commerce convenience with physical retail proximity.

Quantifiable outcome

• 4.9/5 average rating on Avis-Vérifiés with 7,000+ verified reviews
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Partnerships

One partnership is on record.

• WoomenminorOthersBeausoleil Maroquinerie is an official reseller of Woomen products, a French vegan bag brand founded in 2004. Woomen products are manufactured in an ISO-certified factory in China and certified Vegan by PETA.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• La Redoute: La Redoute is a French multibrand retailer with a strong online and catalogue heritage that has expanded into bags, leather goods, and accessories alongside apparel. Its digital-first, multibrand approach mirrors Beausoleil's e-commerce motion and overlaps on accessible mid-range leather goods brands.
• Spartoo: Spartoo is a French multibrand online retailer that began in footwear and has expanded into bags and leather accessories, offering comparable mid-range brands and a similar omnichannel orientation. It competes with Beausoleil's e-commerce channel on assortment breadth and digital marketing sophistication.
• Monnier Paris: Monnier Paris is a French online multibrand retailer of premium and contemporary leather goods and accessories from curated designer brands. It competes with Beausoleil for the same mid-range-to-premium French consumer shopping online for branded maroquinerie.
• La Bagagerie: La Bagagerie is a French multibrand retailer specializing in luggage, leather goods, and bags, operating both physical stores and an e-commerce site. It mirrors Beausoleil's core model — authorized dealer of multiple premium brands across maroquinerie — making it the closest like-for-like competitor in the French market.

Others

• Lancel: Lancel is a French luxury leather goods maison sold by Beausoleil that simultaneously operates its own DTC boutiques. As a key supplier-and-competitor, Lancel's distribution decisions directly affect Beausoleil's assortment depth and pricing flexibility.
• Lancaster: Lancaster is a French leather goods brand carried by Beausoleil with its own DTC e-commerce and selective retail. It is both an important supplier and a partial competitor for the same French mid-premium leather consumer.
• Longchamp: Longchamp is a French luxury maison that is one of Beausoleil's anchor brand suppliers, but also operates its own DTC retail network globally. It is both a critical partner and a structural competitor in the French branded leather goods category.

Broad incumbents

• Printemps: Printemps is a major French luxury department store group with a curated leather goods and accessories floor that overlaps directly with Beausoleil's premium-brand assortment. Its omnichannel model (department stores plus e-commerce) parallels Beausoleil's hybrid retail motion at much larger scale.
• Galeries Lafayette: Galeries Lafayette is a French luxury department store chain carrying handbags, small leather goods, luggage, and accessories from the same premium maisons (Longchamp, Lancel, etc.) that Beausoleil retails. It competes for the same end consumer in the leather-goods category but as part of a much broader luxury assortment.
• Le Bon Marché: Le Bon Marché is a Parisian luxury department store owned by LVMH carrying premium leather goods and accessories. It overlaps with Beausoleil's assortment of premium maisons but operates at a higher-end positioning and serves a Paris-centric clientele.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/beausoleilmaroquinerie
• Instagraminstagram.com/beausoleil.maroquinerie
• TikToktiktok.com/@beausoleilmaroquinerie
• Xx.com/bs_maroquinerie
• LinkedInlinkedin.com/company/beausoleil-maroquinerie

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beausoleil Maroquinerie